• 한국주거학회논문집
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• 제6권1호
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• pp.9-17
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• 1995

The purpose of this study is designed for showing informations about demand of consumers in the market field. the uses and awareness of curtain of consumers and specialists and the way of better choice of curtain that is important in controlling the interior style. This study results that researched the uses and awareness of consumers and specialists about curtain were as follows. Curtain is important interior equipment point. and large gap is not between consumers and specialists about curtain. but consumers emphasized function and specialists emphasized designe of curtain.

• 가정과삶의질연구
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• 제24권2호
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• pp.27-42
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• 2006

This study examined consumers' awareness of apartment brands and the purchase intention of apartments with brand names. This study compared apartment brand awareness with purchase intention in terms of consumers' socio-economic and housing characteristics. Also, it identified the factors that influence consumers' awareness and purchase intention of apartment brands. The data were obtained via a questionnaire completed by adults 20 years of age and olde. (N=383), and were analyzed by t-tests, ANOVA, chi-square tests, multiple regression, and logistic regression analyses. The findings of this study are as follows: First, both consumers' awareness and purchase intention of apartment brands were higher among married males in their 30s and 40s than among unmarried females in their 20s and 50s. For consumers who had graduated from graduate schools, both awareness and purchase intention of apartment brands were lower than other groups. Second, consumers dwelling in apartments or row houses showed higher awareness of apartment brands. And those who lived in row houses were more likely to consider purchasing apartments with brand names. Third, every factor of consumers' housing values was higher than the middle point of the scale. Especially, economic and social values of housing were important factors for both awareness and purchasing intention of apartment brands. Fourth, the apartment brand awareness had a positive effect on the purchase intention of the apartments with their own brands.

• 한국디지털건축인테리어학회논문집
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• 제9권1호
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• pp.11-18
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• 2009

Recently major construction companies are building Housing Cultural Center instead of existing model house or housing gallery for accomplishing new marketing strategy. This Housing Cultural Center are different with existing model house or housing gallery on scale, spacial composition and operating program. And Background of differentiation is caused by change of housing market's environment, consumer's awareness level, service and marketing strategy. Because existing model house or housing gallery can not supply various consumer's needs and change of awareness level. Therefore, recent Housing Cultural Center is focused on cultural marketing for rapidly adjusting to new customer's need, including new customer acquisition and old customer retention. In accordance with this situation, it is very important to analyze out type and trend of Housing Cultural Center as facility for enlargement of cultural service and companies's social role for consumer. Therefore, the purpose of this study is an analysis about the trend of Housing Cultural Center as cultural space and a presentation of concept, function and direction when other construction companies build Housing Cultural Center hereafter.

• 한국주거학회논문집
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• 제12권1호
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• pp.21-31
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• 2001

This study was conducted to analyze the status of apartment informationalization through the research of distribution of super express network, apartment home pages and Inhabitants awareness. 1st. The construction business launched the full-scale apartment informationalization in 1999. Since then, the infomationalization has been developed multilaterally while the apartment home pages are playing a major role in cooperation with construction business and Internet business. The academic interest and research on the informationalization, however, are not enough. 2nd. The distribution of super express network, which is based on the informationalization is accelerated by the government policy. Especially in our country where the apartment is the major type of housing, we have favorite environment for the informationalization and can create our own housing culture. 3rd. The number of the apartment home pages now is increased to over 6,000, but its contents, know-how, and technique to build the system have not been advanced enough. 4th. So far the home pages have not been able to function well enough to strengthen the community awareness and are likely to result in the unbalanced informationalization. 5th. The study shows that residents interest in the computer and the Internet is fairly high. The utilization of the Internet is varied according to the age, sex, occupation, academic background, income and so forth. Especially they are not as interested in the housing informationalization as in the general information, but the preference of the apartment home pages and the super express network is so tremendous that its distribution will keep the momentum.

• 한국주거학회:학술대회논문집
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• 한국주거학회 2004년도 추계학술대회 논문집
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• pp.111-116
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• 2004

This study is aimed to be used as basic data to plan Korean style cohousing for double-income families in the future by studying their lifestyle, housing needs and housing awareness on cohousing. The results of the study are as follows. 1) As for the life style of the subject families, it was a housewife that mainly does the household affairs despite of the status of double-income family. Also, as for the social activity, almost half of the respondents said that the spending in child-care facilities was not sufficient and wanted to send their children to ones within their neighborhood. 2) As far as housing awareness on cohousing concerned, among specific items, the child care area, the household affairs division area, and participatory awareness of residents in housing planning and management got higher scores, while as for awareness on utilizing common space, using the common hobby rooms, promenades and benches, exercise facilities, common yard, and study rooms got higher scores. When asked about the necessity for cohousing in Korea, they gave very positive answers, but the answer to their willingness to reside in it was less positive. 3) Summarizing the housing needs on cohousing, it turned out that more people wanted to reside in suburban area with others having common grounds with them as for a desirable residence environment. They wanted the neighborhood to be composed of 10${\sim}$29 families, and medium-density semi-detached house occupied by owners. They wanted a mixture of independent management and entrust management for managing common facilities, and common meal once a week. They wanted indoor exercise facilities to be more extended than other common facilities, and the house of $100m^{2}{\sim}130m^{2}$ with 3 bedrooms, 2 bath rooms, and a large living room and dining room.

• 한국주거학회논문집
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• 제25권6호
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• pp.27-37
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• 2014

The purpose of this study was to identify the perception on social mix of managers and residents in the mixed housing complexes for sale and rental apartment. For the research purpose, concept and background of social mix, relevant policies, preceding research trend of social mix were organized through the literature analysis. In addition, observation study was executed to examine physical aspects of three selected sites as research subjects. Also, current state and awareness for social mix were conducted by using in-depth interview with 6 managers and 30 residents in selected areas with semi-structured questionnaires from June 3 to 7, 2013. The results of the study are as following: In the aspect of management, managers said that the biggest issue of mix-housing complex was dualization of management subject such as delegate of residents and tenants. Therefore, legislation which is suitable for unique features of mix-housing complex is required. To decrease disharmony between condominium and rental apartment, controlling the distribution ratio between condominium and rental apartment can be a good way. Accommodating middle class in mixed-housing complex is considered to reduce the social gap. Socially, multilateral and continuous effort through government, industry and academic area is required to inspire positive awareness on social mix among residents in mixed housing complex.

• 한국주거학회논문집
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• 제24권3호
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• pp.37-44
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• 2013

As household energy consumption has increased, serious environmental problems, such as resource depletion and global warming, are becoming global issues. It is essential to conduct the energy use of residents living in apartments in order to come up with alternative solutions for energy savings. Therefore, this study examined the energy use awareness of apartment residents and their energy use behavior by various types of awareness. To understand their energy use behavior according to the awareness of the subjects, the energy awareness dimension was created with five factors and they were subject to a cluster analysis; then, the subjects were categorized into three groups. Finally, the difference of energy use behavior was examined by groups of energy awareness. G1 represents the group that is indifferent to energy savings and believes that convenience is an important factor. Also, with respect to energy use behavior, this group tends to pursue convenience. G2 is the group that is conscious of energy use costs thereby enduring some inconvenience, and shows savings behavior in daily life and household affairs. Although, G3 is very aware of the significance for the necessity of energy saving, their energy saving behavior is relatively negative. Regarding these different characteristics of each resident group in their energy saving awareness and behaviors, diverse methods and promotion in energy education are required. Furthermore, an effective energy policy should be established based on the understanding of energy consumption.

• 한국생활과학회지
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• 제7권2호
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• pp.23-34
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• 1998

The purpose of this study was to examine the awareness and the behavior of adolescents about consumption. Two-hundred students attending in high school were selected, and surveyed using questionnaires. Among them, 196 students were used in statistical analyses, with frequency, percentage, mean, correlation analysis, and regression analysis in SPSS/PC+ program. The results were as follows: the levels of the awareness and the behavior of adolescents about consumption in each of purchase, use and disposition steps were more or less middle in terms of rationality or soundness. The correlations between the awareness and the behavior on conspicuous-consumption and between the awareness and the behavior of imitated-consumption in a purchase step were negatively siginificant, and the correlation between the awareness and the behavior on product frugality in a use step was positively significant. In a purchase step, the conspicuous-consumption behavior was affected by the conspicuous-consumption awareness and sex, while the imitated-consumption behavior was affeted by the imitated-consumption awareness, sex and monthly household income. The consumption behavior on product frugality in a use step was affected by its' awareness, monthly household income, and personal expense management. The environment conservation behavior in a disposition was influenced only by monthly personal expenses.

• 한국생활과학회지
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• 제8권1호
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• pp.109-124
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• 1999

The purpose of this study was to investigate relationship among housewive's backgrounds, laundry practice, laundry concept and interests about environmental pollution. Two separate samples were selected to study a possible relationship among housewive's backgrounds, laundry practice, laundry concept and interests about environmental pollution in rural and urban areas. Using SAS (Statistical Analysis System), the results of this study were as follows: 1. There were significant differences in laundry practices by age, education, occupation, housing type and income. But there was no difference in laundry practice between the rural area and urban area. 2. There were significant differences between laundry awareness and age, education, occupation, housing type and income. But there was no difference in laundry awareness between the rural area and urban area. 3. There were significant differences in environmental interest by age, education, occupation, housing type, income. There were significant differences in environmental interest between the rural and urban areas. 4. There was a significant relationship in laundry awareness, environmental interest and laundry practices between the rural area and urban area. It was concluded that a housewife who has a greater environmental interest showed greater awareness in laundry practices.

• 한국주거학회논문집
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• 제5권2호
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• pp.119-127
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• 1994

This study has tried to grasp the awareness of employees in current apparel industry and common consumers about the show window in apparel shops. Interestingly, the employees were more concerned about the necessity of display and lighting than the consumers. However, the current display and lighting systems did not satisfy the consumers' requirements. Although they did not recognize that lighting display was closely related with display, color, and so on, they thought lighting indispensable. In consequnce, they light source and lighting method have to be carefully chosen, and the relationship between color and lighting should be fully considered as well.