• 제목/요약/키워드: Hospital Managers

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The Effects of Internal Marketing Perceived by Nurses on Self-Efficacy and Hospital Image

  • Shin, Seung-Hee;Jung, Ji-Hee;Shin, Jae-Ik
    • 한국컴퓨터정보학회논문지
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    • 제24권5호
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    • pp.103-111
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    • 2019
  • The purpose of this study was to investigate how internal marketing affects self-efficacy and hospital image in university hospital nurses. In addition, it was to identify which factors of internal marketing is the most important factor perceived by the nurses. The sample consisted of 228 nurses working in one university hospital located in Changwon city of Gyeongnam province. The measurements included internal communication (5 items), empowerment (5 items), reward (3 items), education and training (5 items), working environment (3 items), leadership (5 items), self-efficacy (5 items), and hospital image (8 items) based on a review of related previous studies. Survey data were analyzed employing SPSS version 20.0 and AMOS version 20.0. The nurses rated internal communication (0.887) of the internal marketing sub-factors the most important, while they evaluated working environment (0.802) the lowest. The internal marketing perceived by nurses has a positive effect on self-efficacy (0.476) and hospital image (0.674). Nurses' self-efficacy also had a positive effect on hospital image (0.226). The findings reveal that the managers should build a positive climate of internal marketing activities in order to enhance nurses' self-efficacy and hospital image.

간호관리자의 계층에 따른 지도자 특성에 관한 연구 (A Study of the Leader's Traits on the heirarchy of Nurse managers)

  • 황성우
    • 간호행정학회지
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    • 제4권1호
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    • pp.5-17
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    • 1998
  • The Purpose of this study is to find out differences among the leader's traits on the hierarchy of Nurse managers in Nurse system of the hospital. In this study 152 managers over head nurse working in 6 University hospitals and 5 general hospitals were selected and the questionary paper answered by them was collected from 1st to 30th in September in 1997. The measuring instrument used in this study is the one integrated and classified by Stogdill (1981), which nurse professor and 2 students of the master's course translated and modified with myself. And its validity was verified through making a test on 130 nurses. The measuring instrument used in this study is made up of 4 items about physical characteristics, 3 items about social background, 4 items about intelligence and ability, 17 items about personaity, 6 items about task-related characteristics, 9 items about social characteristics and 8 items about general background in the triats of leader. And this instrument is made to be marked using five point Likert type. It's reliability is Cronbach's Alpha =.93. The data for study were analyzed through SPSS/PC+ The result of this study are as follows: 1. The order in importantly perceptible degree of the leader's traits showed like these: the intelligence and ability (M=4.683), the task-related characteristics (M=4.605), the personality (M=4.39), the social characteristics (M=4.327), the social back-ground (M=4.056), the physical characteristics (M=3.601). 2. The order in degree to percept the importance of 44 detailed items of the leader's traits showed like these: the judgement and decisiveness (M=4.967), the sense of responsibility (M=4.904), the activity and energy (M=4.796), the self-confidence (M=4.776), the creativity (M=4.748), the intelligence (M=4.743), the responsibility in the pursuit of objectives (M=4.743), the enthusiasm (M=4.717), the objectivity (M=4.704), the moral sense and ethical conduct (M=4.704), the ability to enlist cooperation (M=4.694), the strength of conviction (M =4.678), the enterprise (M=4.691), the administrative ability (M=4.678) and the cooperativeness (M=4.638) 3. As the result of analyzing the leader's trait differences on the hierarchy of nurse managers in six factors of the leader's traits, the social background showed the meaningful differences(F=4.983, P=0.008). 4. As the result of analyzing the leader's traits defferences made from the upper first to 15th rank among the detailed items of the leader's trait factors on the heirarchy of nurse managers, the meaningful defferences appeared in the following items: the objectivity(F=3.413, P=0.033), the creativity (F=3.550, P=0.031), the sense of responsibility(F=3.345, P=0.049), and the administrative ability (F=3.363, P=0.037). 5. As the result of analyzing the leader's trait factors in general background, only the social background of 6 leader's trait factors showed the meaningful differences according to the working place (F=4.057, P=0.008). The study shows that we should consider the above leader's trait factors in selecting nurse managers and that we should develop the educational program for hierarchy of nurse managers urgently.

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경쟁시대의 병원마케팅전략 : 포지셔닝과 고객만족을 중심으로 (Hospital Marketing Strategies in Competitive Era : Positioning and Patient Satisfaction Strategies)

  • 이훈영;정기택
    • 보건행정학회지
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    • 제5권2호
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    • pp.127-154
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    • 1995
  • The Korean hospital industry is rapidly changing along with the competition among hospitals. Until recently it was easy for hospitals to profit even without efficient management and competitive strategies. However, the increasingly intensive competition endanger their profits but also their survivals. Hospital managers have no choice but to seriously consider competitive management and marketing strategies to remain alive and prosper. This study introduces a useful methodology--perception map drawn using multidimensional scaling--for developing competitive strategies, and illustrates its application to developing a perception map of 9 Seoul-based general hospitals. We also suggest the concepts and examples of positioning strategies and patient satisfaction management system. One of the interesting findings is that the Samsung medical center which opened less than a year ago is ranked first in most aspects such as kindness, facilities, waiting time, and parking, and the second in clinical performance just after the Seoul National University Hospital.

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의료기관 자본조달 우선순위 분석 (The Priority Analysis on the Financing of Healthcare Institutions in Korea)

  • 이우천;안영창
    • 한국병원경영학회지
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    • 제13권3호
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    • pp.1-16
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    • 2008
  • According to Myers (1984) and Myers and Majluf(1984), there exists a financial hierarchy from internal to external financing, from long-tenn debt to equity, due to information costs. The purpose of this study is to assess the profit-making corporation of healthcare institutions. Data was collected from 130 hospital presidents and financial managers. We analysed the frequency and one way ANOVA by SPSS Windows 14.0K. The major findings of the study were as follows: We found that the priorities which a healthcare institutions financing were internal financial, other allowance, a credit loan, a security loan, and a lease through this study. The priorities which a healthcare institutions raised the capital differed as to the number of beds and revenues. The priorities were no difference from ownership, location and an annual business.

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치과병·의원 관리자의 리더십 유형에 따른 직무만족 및 직무성과에 관한 연구 (A Study of Job Satisfaction and Job Performance According to the Leadership Styles of Dental Hospital Managers)

  • 윤영숙;정영희
    • 치위생과학회지
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    • 제3권2호
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    • pp.51-57
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    • 2003
  • 본 연구는 치과병 의원 관리자의 리더십 유형을 분류하고, 이들 리더십 유형이나 상황인식이 직무만족 및 직무성과와 어떤 관계가 있는지를 실증 분석하여 현 치과병 의원 조직에서 가장 유효한 리더십의 유형을 밝히는데 있다. 본 연구의 분석결과를 간략하게 요약하면 다음과 같다. 1. 조직 구성원의 인적특성 변수의 분석결과 연령별 리더십 유형의 인식에 있어서만 통계적으로 유의한 차이가 있었고 다른 인적 특성 변수에 따른 치과병 의원 관리자 리더십 유형에 대한 인식은 통계적으로 유의성이 없는 것으로 나타났다. 2. 조직 구성원의 연령, 직위, 근무연수에 따라 직무만족도는 달랐으나 성별, 학력 및 직종에 따라 직무만족도는 차이가 없었다. 또한 조직 구성원의 근무연수에 따라 직무성과가 달랐으나, 성별, 연령, 학력, 직위, 직종에 따라 직무성과는 차이가 없었다. 3. 조직 구성원의 상황인식에 따라 치과병 의원 관리자 리더십 유형의 분포는 다른 것으로 나타났다. 4. 조직 구성원이 인식하고 있는 치과병 의원 관리자 리더십 유형에 따른 구성원의 직무만족 및 직무성과는 통계적으로 유의한 차이가 있는 것으로 나타났다. 본 연구결과 현 치과병 의원조직 내에서 주류를 이루고 있는 치과병 의원 관리자 리더십 유형은 민주형(68.5%)과 전제형(19.7%) 그리고 가부장적 온정형(11.8%)순 이었으나, 치과 병 의원 관리자 리더십 유형이 가부장적 온정형일 때 구성원의 직무만족도와 직무성과가 가장 높은 것으로 나타났으며, 조직 구성원의 직무만족 및 직무성과는 치과병 의원 관리자의 리더십 유형과 밀접한 관계가 있는 것으로 분석되었다. 결론적으로 치과병 의원 관리자의 리더십 유형과 구성원의 직무만족 및 직무성과 간에는 통계적으로 유의성이 있는 것으로 분석되었으며, 관리자들은 부하직원들의 인적특성을 파악하여 직무만족 및 직무성과를 진작시킬 수 있는 방향으로 리더십을 발휘하는 것이 바람직하며 그 결과 실제 치과병 의원경영에 실효성 있는 인력관리가 되리라 사료된다. 본 연구에 있어서 연구대상의 한정, 조사지역의 제한 등 몇 가지 제한점들을 갖고 있으나, 이를 보완한 계속적인 연구가 이루어져 국내 치과병 의원 실정에 적합하고 국제 경쟁시대에 대응할 수 있는 치과병 의원 경영 모델이 마련되어 경쟁력 제고에 이바지 하였으면 한다.

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중환자실 적정 간호사 배치수준과 간호관리료 차등제 개선 연구 (A Study on Appropriate Nurse Staffing Levels in Intensive Care Units and Improvement of the Critical Care Nursing Fee Schedules)

  • 이효진;조성현;심미영;김정연;송유길;김진;김영삼
    • 임상간호연구
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    • 제29권3호
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    • pp.312-326
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    • 2023
  • Purpose: This study attempted to analyze the staffing level and critical care nursing fees of intensive care units at tertiary and general hospitals and to provide a professional judgment-based recommendation on staffing level and critical care nursing fee schedules. Methods: Staffing grades and critical care nursing fee schedules for the first quarter of 2017~2020 and the fourth quarter of 2020~2022 were analyzed. A survey was conducted on nursing managers and nurses about the current and appropriate staffing levels. A total of 77 nurse managers and 708 nurses working in Intensive Care Unit(ICU)s at tertiary and general hospitals participated in the study. Results: Grade 1 staffing increased from 25.6% in 2017 to 92.1% in 2022 at tertiary hospitals and from 0.8% in 2017 to 28.4% in 2022 at general hospitals. The current staffing ratios of tertiary and general hospitals were 1:2.21 and 1:2.77, respectively. The appropriate staffing ratio according to nurse managers and nurses was 1:1.00 in patients with more than a ventilator application and 1:2.00 in patients without any ventilator application in tertiary hospitals, and it was 1:1.25 in patients with more than a ventilator application and 1:2.00 in patients without any ventilator application in general hospitals, respectively. Conclusion: The appropriate staffing level was suggested from 1:1.0 to 1:2.0. The new nursing fee schedules were suggested from 1:1.0 (Grade 1) to 1:3.0 (Grade 5) and recommended to be paid based on the staffing grade, minimum number of nurses, and standard annual working days. It is expected to increase staffing levels and provide a better nursing work environment.

장기요양시설 규모별 간호서비스 요구 및 제공현황 비교 (Residents' Nursing Care Needs and Provision of Nursing Care by the Size of Long Term Care Facilities)

  • 이정석;황라일;박세영;한은정
    • 동서간호학연구지
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    • 제26권1호
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    • pp.28-38
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    • 2020
  • Purpose: The aim of this study was to provide information on the extent and variations of elderly residents' nursing care needs, and provision of nursing care across long term care facilities. Methods: A nationwide survey was conducted on nurse managers from 1,041 long term care facilities, by e-mail or fax, from August 16 to September 30 in 2017. A self-reported questionnaire consisting of 5 domains was used to collect data. Results: Facilities with more than 30 residents were more likely to need skilled nursing services and to obtain the nursing staff such as a registered nurse and a nurse's aide. Awareness and satisfaction of hospital-based home nursing care was high in all facilities. In addition, there are some differences in nurse managers' perceptions of the level of healthcare resources and required action by facility size. Nurse managers of senior congregate housings were more likely to have considerable difficulty in dealing with healthcare needs of residents and recognizing the healthcare resource shortage. A majority of nurse managers agreed on the need to employ a registered nurse. Conclusion: This study confirmed that it is essential to increase nurse staffing level and to reform the long term care insurance for enhancing the accessibility of healthcare services, especially for the residents in small long term care facilities. There is also a need to provide diverse education and training opportunities for nursing staff working in long term care facilities.

한국형 간호그룹파워 도구의 타당성 재검증 및 직위별 간호그룹파워와 직무만족 조직몰입, 조직성과와의 관계 (Validity Test of K-SKAGOAO for Korean Nursing Groups and the Relationship of Nursing Group Power and Job Satisfaction, Organizational Commitment, Organizational Performance)

  • 성영희;정정희;박현태;이미경
    • 임상간호연구
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    • 제23권1호
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    • pp.110-119
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    • 2017
  • Purpose: The purpose of this study was to test validity and reliability of the Korean-Sieloff King Assessment of Group Outcome Attainment within organization in Korea (K-SKAGOAO), and also to explore the relationship of Korean nursing group power and job satisfaction, organizational commitment, organizational performance. Methods: Participants were 481 nurse managers, nurse unit managers or staff nurses with over 7 years experience. Data were collected by post mail and analyzed using descriptive statistics, ANOVA, Kruskal-Wallis test, Tukey test, and Spearman's correlation. Results: Content Validity Index was over .82 and Cronbach's ${\alpha}$ coefficient for the K-SKAGOAO was .97. The mean score for Korean nursing group power was 136.77 among the total participants, 139.89 among nurse managers, 136.74 among nurse unit managers and 132.47 among staff nurses. These results showed high nursing group power in Korea nursing organization in hospitals. There was also a significant difference according to nurse position (p=.003). Korean nursing group power was positively related to job satisfaction, organizational commitment, and organizational performance. Conclusion: Findings show that the K-SKAGOAO has validity and reliability. Nursing groups can use the K-SKAGOAO to evaluate the nursing group power of each nursing organization and to develop strategies to improve nursing power and nursing outcomes.

Does the placement of automated external defibrillators affect first responders' willingness to perform cardiopulmonary resuscitation in high-rise residential buildings?

  • ;류현욱
    • 대한응급의학회지
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    • 제29권6호
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    • pp.557-567
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    • 2018
  • Objective: The increasing number of people living in high-rise apartments may result in a delayed response from emergency medical technicians called out for an out-of-hospital cardiac arrest, making the role of apartment managers as the first responders extremely important. This study investigated whether automated external defibrillator (AED) placement influences the willingness of apartment managers to perform cardiopulmonary resuscitation (CPR) and use an AED. Methods: A cross-sectional target population-based survey was conducted in Daegu, July 2016. Questionnaires were sent to apartment managers working in apartments with more than 500 households. The general characteristics of the respondents, status of CPR education, and knowledge about and willingness to perform CPR and use an AED were investigated. Results: Of the 1,445 respondents, 758 (52.5%) worked in apartments with AEDs, of which 77.8% and 70.8% were willing to perform CPR and use an AED, respectively, compared with 68.1% and 60.0% of respondents who worked in apartments without AEDs. After adjusting for potential confounders, AED placement was associated with the willingness to perform CPR (odds ratio [OR], 1.33; 95% confidence interval [CI], 1.04-1.71) and use an AED (OR, 1.39; 95% CI, 1.10-1.75). Prior CPR training and accurate knowledge of CPR skills were also associated with the willingness to perform CPR and use an AED. Conclusion: Placing AEDs in high-rise apartment buildings and providing refresher CPR education for maintaining CPR skills will be necessary to support apartment managers in their role as first responders.

간호서비스 리포지셔닝을 위한 간호서비스 품질분석 (Nutting Services Positioning Analysis far Nursing Services Repositioning)

  • 이미애
    • 대한간호학회지
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    • 제29권2호
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    • pp.383-392
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    • 1999
  • Recently, the hospitals in Korea has positively changed one way or another. Therefore hospital managers must focus on the nurses' role in terms of consumers' perception of overall image of hospitals and the degree of satisfaction of the consumers. To achieve the purposes, the questionnaire was developed and distributed to 280 people who had a direct experience with nursing services subjected hospitals in Seoul at the time of screening. Among them, 229 responses were turned out to be useful and used for final analysis. The measurement instrument for hospital nursing service quality evaluation was modified from the SERVQUAL model originated from Parasuraman, Zeithaml, and Berry (1988). For data analysis, SPSS/PC and PC-MDS program were used. The results were as follows : 1) The perception map showed that the seven subjected hospitals were divided into three groups. It could be interpreted that the hospitals in the same group had a strong competitive relationships. Because the nursing services' scores of hospitals C and E were higher than those of other hospitals, they could be served as a benchmark for the other hospitals. 2) The marketing place of hospital nursing services was divided by four. Since service generally had a strong point in nearby service market segment. Aiming an nearby hospital nursing services market segment by the hospital nursing services department was regarded as a good repositioning strategy. 3) When consumers evaluated the quality of hospital nursing services, they were greatly affected by the hospitals' overall image or other characteristics. Therefore, for improving hospital's nursing services, hospital nursing services department requires a great deal of labor to improve hospitals' overall image or other characteristics.

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