• Title/Summary/Keyword: Global Food Culture

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The Perception of Country-of-Origin of Global Restaurant Franchise Brands (글로벌 외식 프랜차이즈 브랜드의 원산지국가 인지도)

  • Kim, Maeng-Jin;Chong, Yu-Kyeong
    • Journal of the Korean Society of Food Culture
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    • v.23 no.6
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    • pp.720-728
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    • 2008
  • The objective of this article is to examine Korean consumers' perception level of the country-of-origin of brand (COB) of global restaurant franchises. Although global brands have rushed onto the Korean food service market since 1980, there has been little or no research conducted regarding consumers' perception of COB of global restaurant franchises. In this study, we surveyed consumers to determine their perception of COB for 27 foreign global restaurant brands; specifically, we attempted to determine whether or not Korean consumers could correctly recognize the COB of each brand. The results of this research revealed that Korean consumers correctly perceived the COB of certain restaurant brands, and incorrectly perceived some other brands. For instance, Korean consumers' perception level of the COB of McDonald's and KFC were quite high, and conversely their perceptions of the COB of Outback Steakhouse and Pohoa were relatively low. When consumers select a restaurant brand, COB image was shown to be more influential than brand image.

Importance of food science and technology in sustainable and resilient food systems - a Northeast Asian perspective (지속가능한 식량체계를 위한 식품과학기술의 중요성 - 동북아시아의 관점)

  • Lee, Cherl-Ho
    • Food Science and Industry
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    • v.54 no.3
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    • pp.196-209
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    • 2021
  • The origines of the Western roasting culture and East Asian boiling culture were studied and the importance of primitive pottery culture (8000-5000 BCE) in the Korea Strait coastal region was discussed. The primitive pottery culture probably initiated the Jjigae (stew) culture and the production of salt. It can be also postulated that fish fermentation, kimchi fermentation, and cereal alcohol fermentation originated during this period. Soybean culture emerged ca. 2,000 BCE in South Manchuria and the Korean Peninsula. This paper focuses on the role of Korean foodways in the food science and technology development for the sustainable and resilient food systems. We are facing a global food crisis caused by population growth, climate change, and high animal food consumption. Studies on the meat analog and cultured meat are the new trend in Food Science and Technology. The importance of the wisdom learned through the Northeast Asian traditional foods, for example, soybean curd (tofu) and meaty flavor production by fermentation for the research on the novel sustainable and resilient food systems are discussed.

Analysis of the Structural Characteristics of Technology Fusion Networks Using the International Patent Classification: Focusing on Patents in the Pet Food Industry

  • Yun-Ju Lee;Joon-Seok Song
    • International Journal of Advanced Culture Technology
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    • v.12 no.1
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    • pp.134-143
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    • 2024
  • We investigated and analyzed the technological landscape of the global pet food industry, focusing on related industries in Korea and abroad. This industry accounts for the largest share of the rapidly growing global pet market. We aimed to identify and develop technologies that can strengthen Korea's position in this market. Our study employed various quantitative methods, including time series analysis, country and applicant analysis, and International Patent Classification (IPC) technology analysis. These analyses allowed us to objectively assess the current technological status, patent application distribution, and technological trends in the pet food industry. Our findings revealed that the United States currently holds the leading position in terms of patent applications within the pet food industry. This suggests that to establish a differentiated competitive edge in this field, it's crucial to develop technologies with high usability and target specific segments within related industries. Additionally, focusing on interdisciplinary research that combines Korea's existing advanced technologies with other relevant fields is essential.

Globalization of Korean Cuisine through the Korean Food Items Promotion -Focus on Marketing Strategy of Korean Food Items- (한식 식자재 프로모션을 통한 한국음식의 세계화 방안 -한식 식자재 마케팅 전략을 중심으로-)

  • Lee, Eun-Jung;Kim, Tae-Hee;Kim, Doo-Ra
    • Journal of the Korean Society of Food Culture
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    • v.23 no.6
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    • pp.729-736
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    • 2008
  • The study sought ways to promote the global recognition of Korean food items. The Korean cuisine is one of the healthiest and well-balanced in the world. But, in contrast to countries including the United States, France, China, Japan, Thailand and Australia that have adopted food promotion and marketing strategies, Korea lacks a similar strategy. Development of indigenous sauces by Korean food manufacturers and processors is one route in the promotion of Korean cuisine. Korean restaurant franchising could also aid in export of Korean food items. The food manufacturing/processing sectors must work in concert with the Korean government to globalize the Korean cuisine. Brand chefs, Korean cuisine seminars and promotional efforts in foreign countries and foreign cooking schools (such as the 'Taste Korea' campaign) are prudent actions.

Global Korean Food Marketing Communication of Government Agencies and Restaurant Companies (한식 세계화 유관기관 및 해외진출 외식기업의 해외 한식 마케팅 커뮤니케이션 분석)

  • Yang, Il-Sun;Kim, Eun-Jung;Shin, Seo-Young;Cha, Sung-Mi
    • Journal of the Korean Society of Food Culture
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    • v.26 no.6
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    • pp.698-708
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    • 2011
  • The purpose of this study was to analyze methods and contents of global Korean food marketing. In-depth interviews were conducted from July to October in 2010 using a qualitative research approach. Government agencies and restaurant companies emphasized well-being and healthy aspects as a Korean food identity. Regarding the marketing contents, government agencies commonly included standard loanword orthography and recipes. On the other hand, restaurant companies contained their own contents differentiated from other brands. Government agencies used CF, video, book and newspaper as communication channels but restaurant companies did not have systematic communication channels. Government agencies attempted to use holding, supporting and participating expositions as communication methods, whereas restaurant companies mainly used sales promotion and point-of-purchase as communication methods.

Probiotic Property and Anti-Obesity Effect of Lactiplantibacillus plantarum KC3

  • Kim, Seulki;Huang, Eunchong;Ji, Yosep;Holzapfel, Wilhelm Helnrich;Lim, Sang-Dong
    • Food Science of Animal Resources
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    • v.42 no.6
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    • pp.996-1008
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    • 2022
  • Lactic acid bacteria are representative probiotics that have beneficial effects on humans. Nineteen strains among the 167 single strains from kimchi was selected and their physiological features were investigated. The selection of a strain was based on strong enzyme (lipase, α-amylase, and α-glucosidase) inhibitory activities and anti-obesity effects in the adipocytes. For the final selection, the strain Lactiplantibacillus plantarum KC3 was tested for its potential as a starter. To assess its functionality, a freeze-dried culture of L. plantarum KC3 was administered to a diet-induced obese mouse model receiving a high-fat diet. The animal group administered with L. plantarum KC3 showed significant body weight loss during the 12-week feeding period compared to the high-fat control group. This study investigated the physiological characteristics of selected strain and evaluated its potential as an anti-obesity probiotic in mice.

Increased Lipolytic Activity by High-pungency Red Pepper Extract(var. Chungyang) in Rat Adipocytes in vitro

  • Do, Myoung-Sool;Hong, Sung-Eui;Ha, Jung-Heun;Park, Sun-Mi;Ahn, In-Sook;Yoon, Ji-Young;Park, Kun-Young
    • Preventive Nutrition and Food Science
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    • v.9 no.1
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    • pp.34-38
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    • 2004
  • High-pungency red pepper and capsaicin modulate circulating hormone levels and induce lipolysis in adipose tissue in vivo. This study was designed to investigate the lipolytic activity of adipocytes by high-pungency red pepper extract in vitro. High-pungency red pepper (var. Chungyang) powder showed 126.1 mg% of capsaicinoid which was 3 x higher than low-pungency red pepper powder (var. Daemyung). To study the effects of high-pungency red pepper extract on lipolytic activity, preadipocytes were separated from the epidermal fat of 14 day-old rats, induced to differentiate into adipocytes and were treated with red pepper extracts. The amount of glycerol released from adipocytes into the culture medium was analysed to measure lipolytic activity. Glycerol release from adipocytes was increased in a dose-dependent manner with high-pungency red pepper extract treatment. However, there was no significant change in the glycerol release when adipocytes were treated with low-pungency red pepper extract. To investigate whether lipolysis by high-pungency red pepper extract is caused by capsaicin, glycerol release was detected after the treatment of adipocytes with capsaicin. Glycerol release was significantly increased by capsaicin. These results suggest that high-pungency red pepper extract might have a direct lipolytic activity in adipocytes that is mediated by capsaicin.

Research about Competitive Power High Position of Food-Service Industry - Laying Stress on Eating Out Company Interior Factor - (외식기업의 경쟁력 강화 요인에 관한 연구 - 외식기업 내부요인을 중심으로 -)

  • 유택용;박면애
    • Culinary science and hospitality research
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    • v.10 no.3
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    • pp.83-96
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    • 2004
  • According to construction of global administration environment, all over the world was ended up in infinite competition period. Because eating out company also competes with another company, it must enjoy competitive power high position to secure high position continuously, classified by formation constituent's individuation and two aspects of organic special quality by the factor. Individuation classified by formation constituent's business ability, personal relations, age factors of Information Technology, and organic special quality classifies by factor of formation culture and result that analyze eating out company's business condition competitive power reinforcement effect factor is same as following. First, was construed by company culture, personal relations, business ability period of ten days with family Restaurant, and Information Technology showed that do not influence. Competitive power reinforcement effect factor with special restaurant was construed by company culture, personal relations, business ability period of ten days, and fast food company culture and Information Technology factor with hotel restaurant company culture by competitive power reinforcement effect factor construe.

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A Study on the Design Method of Children's Food Packaging Based on Emotional Interaction

  • Yu Lu
    • International Journal of Advanced Culture Technology
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    • v.12 no.1
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    • pp.116-122
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    • 2024
  • The growth of the national economy and the improvement of household consumption have had a profound impact on the design of children's food packaging. As household economic conditions improve, children's consumption needs and habits are becoming more diverse. Especially in the field of children's food, food packaging still plays a key role, not only to protect the freshness and safety of food, but also to create a pleasant and fun emotional atmosphere in the minds of children. The aim of this study is to explore the close link between emotional interaction and the children's food market, and to study approaches to children's food packaging design to provide beneficial insights to promote sales and meet changing consumer needs.