• 복식문화연구
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• 제16권2호
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• pp.349-368
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• 2008

The purpose of the study was to examine the effect of internal traits of perceivers on sensory images of fashion materials and dress wearers. Perceiver's internal traits included aspects of Gender-body Ideology (GBI), as well as fashion lifestyles and fashion interest. The research was conducted on a quasi experimental basis, with subjects numbering 187 male and 207 female college students. Data were collected in the period from March 19th to March 31st, 2007. Two sets of stimuli and three measuring tools (to assess GBI, fashion life styles and fashion interest) were used. The stimuli were thirteen fabric specimens and thirteen photographs of dress styles, manipulating by two variables: (a) motif colors (white, grey, pinks and blue); (b) motif categories (plain, paisley, floral, stripes, and zebra effect). The data were analysed by factor analysis, ANOVA, Duncan's multiple range test. The major findings were as follows: Gender-body ideology was separated into agonic and hedonic dimensions. Fashion life style was separated into 3 dimensions(shopping life-style pursuit, social activity pursuits and brand life style pursuits). The internal traits of perceivers influenced preferences and buying intentions. Shopping life-style pursuits had more impact on preferences and buying intentions than other internal traits.

• 유통과학연구
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• 제19권11호
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• pp.69-80
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• 2021

Purpose: Consumers have unique behaviors that are classified based on their interests and considerations before buying. They are predicted will change due to the pandemic of COVID-19. This study provides insights for retailers about the dynamic of consumer behavior before and during the pandemic, including future predictions. Research design, data and methodology: The Preferred Reporting Items for Systematic Review and Meta-Analysis (PRISMA) statement was applied in this study. Seven studies that were selected from five databases meet the criteria for cohort and cross-sectional analyses of gender, age, store types, and environmental concerns. Results: Consumer's gender and age contribute to consumer behavior change. Both offline and online stores can be integrated as omnichannel rather than substitute each other. Product distribution and consumer budget need to be reevaluated by retailers, while internet security is the most essential factor when developing their online transactions. Conclusions: COVID-19 pandemic has a significant impact on changing consumer behavior in most countries. Retailers are encouraged to adapt to the changes by modifying their business model with technology. However, it is still speculated and cannot be generalized due to different cultural and contextual factors. Future studies are always needed to synchronize along with the transition of consumers' behavior.

• 영어영문학
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• 제58권2호
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• pp.327-345
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• 2012

This paper explores how gender, sexuality, momism and national security are intertwined in the POW fictions of the Korean War, revealing the blurred demarcation line of the private and the public during the Cold War era. Works such as Night and Valley of Fire reveal the weakened manhood of the soldiers who were brainwashed or easily succumbed to the enemy during their imprisonment. The novels commonly attribute their weakness to materialism and spiritual corruption prevalent in the society, in addition to mass media including TV. Moreover, a social critic like Phillip Wily provokes the polemical idea of "Momism" which was ardently circulated among some male circles. In Manchurian Candidate, momism is integrated into incest and homosexuality, epitomized by Raymond and his mother. The novel illustrates how momism can be dangerous to national security and devastate the growth of manhood. Mrs. Iselin, a masculinized middle-aged woman, becomes a 'monster' whose overweening desire for power overrides any maternal concern for her son. Such 'monstrosity' exposes the danger of a woman who can castrate a man and manipulate a society. To a certain extent, the same tendency can be found in Turncoat and Night. Both novels reveal how the love of mother brings detrimental impact on boys who become prey to the communist's brainwashing in the POW camps. In short, the POW novels betray society's patriarchal concerns with women's emerging power threatening its ideology.

• International Journal of Computer Science & Network Security
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• 제21권2호
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• pp.21-39
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• 2021

The acceptance of smartphone applications in the learning field is one of the most significant challenges for higher education institutions in Saudi Arabia. These institutions serve large and varied sectors of society and have a tremendous impact on the knowledge gained by student segments at various ages. M-learning is of great importance because it provides access to learning through a wide range of mobile networks and allows students to learn at any time and in any place. There is a lack of quality requirements for M-learning applications in Saudi societies partly because of mandates for high levels of privacy and gender segregation in education (Garg, 2013; Sarrab et al., 2014). According to the Saudi Arabian education ministry policy, gender segregation in education reflects the country's religious and traditional values (Ministry of Education, 2013, No. 155). The opportunity of many applications would help the Saudi target audience more easily accept M-learning applications and expand their knowledge while maintaining government policy related to religious values and gender segregation in the educational environment. In addition, students can share information through the online framework without breaking religious restrictions. This study uses a quantitative perspective to focus on defining the technical aspects and learning requirements for distributing knowledge among students within the digital environment. Additionally, the framework of the unified theory of acceptance and use of technology (UTAUT) is used to modify new constructs, called application quality requirements, that consist of quality requirements for systems, information, and interfaces.

• Asia pacific journal of information systems
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• 제30권2호
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• pp.308-327
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• 2020

The importance of information security is increasing, and various efforts are being made to improve users' information security behaviors. Among these various efforts, information security education is mainly aimed at providing users with information security knowledge and improving information security awareness. This study classified the types of information security education into offline and online to examine the effects of each education method on attitudes toward information security (perceived severity, vulnerability, self-efficacy and response-efficacy) and information security behaviors. A survey was conducted for users with information security education experiences. The results obtained by comparing the differences in the path coefficients of personal information security behaviors according to information security education experiences showed that security behaviors were more significant in the online experience group than the offline group. In addition, gender differences were analyzed, and it was found that females had a greater impact on information security attitudes than males. This study also found that among Internet users with online information security education experience, females tend to have more information security behavior than males, but there were contrasting results among users with offline information security education experiences. The results of this study finally address the necessity of reflecting users' personalities in the systematic design of information security education in the future. Furthermore, the results of this study support the need for an appropriate education system that sufficiently understands education types to maximize the effects of information security education.

• Journal of Contemporary Eastern Asia
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• 제8권1호
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• pp.31-46
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• 2009

The purpose of the study was to find out which posts were answered in a text-based computer-mediated social support group. Specifically, the present study examined the effects of two variables on support-seeking behaviors: support-seeking strategies and gender. A revised typology of support-seeking strategies originally proposed in the Sensitive Interaction Systems Theory (SIST) model was employed for the study. Data were collected from the PTT psychosis discussion group, the largest BBS in the Chinese-speaking community, for a period of 30 months from February 2004 to July 2006. In general, the results indicated that posts with more asking, less crying and less hinting were answered more than posts with more hinting, more crying and less asking. However, although different support-seeking strategies did affect support-seeking behaviors, gender did not have an impact on which posts were answered.

• Fashion, Industry and Education
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• 제16권2호
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• pp.17-29
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• 2018

In this study, it is explored whether teasing from parents and siblings about appearance of children affects body satisfaction and self-esteem of middle school students. A total of 594 adolescents participated in the survey and the causal model was tested with the data. In results, parents' and siblings' teasing was significantly correlated. Parents' and siblings' teasing significantly affected body satisfaction that showed a significant impact on self-esteem. In the mean comparison by gender, female adolescents suffered more from parents' as well as siblings' teasing on appearance than did male adolescents. Female adolescents indicated lower body satisfaction than male adolescents whereas no gender difference was found in self-esteem. In the multiple-model comparison, both the parents' and siblings' teasing about appearance affected body satisfaction of female adolescents while only siblings' teasing affected body satisfaction of male adolescents. The results indicate that female adolescents are more likely to be exposed to parents' and siblings' teasing about appearance at home than male adolescents, resulting in negative body satisfaction that is influencing self-esteem. The finding could be used as a basis for family education, calling for an attention to this issue.

• 한국컴퓨터정보학회논문지
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• 제23권11호
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• pp.211-218
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• 2018

The purpose of the present study was to test the impact of depression on mobile phone dependency among elementary school students, to test the mediating effect of self-esteem between depression and mobile phone dependency, and to draw out theoretical and practical implications in terms of preventing or reducing mobile phone dependency. Based on previous studies, a longitudinal research model between the aforementioned three variables has been identified. The present study analyzed the 4th, 5th, and 6th wave data from Korea Children and Youth Panel Study 2010 (KCYPS 2010). The major results were as follows. First, depression could have a significant negative effect on self-esteem. Second, self-esteem could have a significant negative effect on mobile phone dependency. Third, the influence of depression on mobile phone dependency was not significant. Fourth, gender could be a significant moderating variable between depression and self-esteem. Finally, a number of implications of these findings were also discussed.

• 영미문화
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• 제14권1호
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• pp.269-286
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• 2014

The Pre-Raphaelite oeuvre abounds in the image of women, which indicates the impact of gender question on contemporary visual culture. The representation of women in their art tends to evince the entrenched myth of womanhood, marked by a stereotyped dichotomy in the apprehension of femininity. Yet there are a significant number of pictures which attest to the point that their iconography of womanhood cannot be fully elucidated by exploring the dichotomy alone. They falsify the dyadic model, defying the attempt to accommodate them in a clean-cut category. The curious blend of the mystical, the sensual, and the domestic that characterizes these images suggests that they are open to multiple interpretations. In sum, the Pre-Raphaelite representation of women both endorses and challenges the ideal of femininity, indicating that it was shaped by and shaped contemporary perceptions of women at a time when gender relations were shifting and the traditional institution of patriarchy revealed a sign of strain.

• International Journal of Contents
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• 제18권1호
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• pp.85-97
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• 2022

Students' perceptions of generosity and fairness in lecture evaluation and grades, communication with professors, and self-fidelity and satisfaction during the COVID-19 situation were statistically analyzed by surveying students at M university in Daejeon. These data were analyzed in the context of parameters that might impact online class lecture evaluations, namely gender and school year. Descriptive analysis shows students' perceptions of online lectures are significantly high. As for differences by gender and school year, the t-test results indicate female students generally have better perceptions of online classes than male students. However, there is no statistical difference between male and female students regarding the generosity of lecture evaluation. Also, ANOVA test results show that as the school year increases, the general perceptions for online classes become negative. However, there is no statistical difference by school year regarding the generosity of lecture evaluation. Regression analysis shows that the "perceptual generosity of grades" most significantly influenced the "perceptual generosity of lecture evaluation."