• 제목/요약/키워드: Food Market

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Consumer behaviors towards ready-to-eat foods based on food-related lifestyles in Korea

  • Bae, Hyun-Joo;Chae, Mi-Jin;Ryu, Ki-Sang
    • Nutrition Research and Practice
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    • 제4권4호
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    • pp.332-338
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    • 2010
  • The purpose of this study was to examine consumers' behaviors toward ready-to-eat foods and to develop ready-to-eat food market segmentation in Korea. The food-related lifestyle and purchase behaviors of ready-to-eat foods were evaluated using 410 ready-to-eat food consumers in the Republic of Korea. Four factors were extracted by exploratory factor analysis (health-orientation, taste-orientation, convenience-orientation, and tradition-orientation) to explain the ready-to eat food consumers' food-related lifestyles. The results of cluster analysis indicated that "tradition seekers" and "convenience seekers" should be regarded as the target segments. Chi-square tests and t-tests of the subdivided groups showed there were significant differences across marital status, education level, family type, eating-out expenditure, place of purchase, and reason for purchase. In conclusion, the tradition seekers consumed more ready-to-eat foods from discount marts or specialty stores and ate them between meals more often than the convenience seekers. In contrast, the convenience seekers purchased more ready-to-eat foods at convenience stores and ate them as meals more often than the tradition seekers. These findings suggest that ready-to-eat food market segmentation based on food-related lifestyles can be applied to develop proper marketing strategies.

Modelling and Factor Analysis of Pricing Determinants in the State-Regulated Competitive Market: The Case of Ukrainian Flour Market

  • Dragan, Olena;Berher, Alina;Plets, Ivan;Biloshkurska, Nataliia;Lysenko, Nataliia;Bovkun, Olha
    • International Journal of Computer Science & Network Security
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    • 제21권7호
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    • pp.211-220
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    • 2021
  • The aim of the study is to implement a factor analysis of the determinants of pricing in a state-regulated competitive market using economic and mathematical modelling methods and to develop ways to improve the pricing environment of the market under study. The purpose of the work defines the main objectives: (i) to investigate the features of the competitive model of the Ukrainian flour market; (ii) to analyse the current price conjuncture of the flour market and the dynamics of the main determinants of pricing; (iii)to develop ways of improving the price situation on the flour market on the basis of the factor analysis on the results of economic and mathematical modelling. In order to ensure the reliability and validity of the research results, the following methods were applied: the logical-dialectical method of scientific knowledge in the study of the main theoretical aspects of flour market functioning, the method of logical generalisation and synthesis, comparison, factor analysis, correlation and regression analysis, the graphical method, etc. It has been shown that pricing in a state-regulated competitive market has its own characteristics. For example, in the flour market the price of goods cannot be influenced by producers (sellers) by any methods, therefore determinants of pricing by indirect influence have been taken into account. The five-factor power model of wheat flour price has been constructed. It was substantiated that the price of wheat flour in Ukraine is mostly influenced by consumer price index (0.92 %). The received complex model of wheat flour price may be used also for medium-term forecasting and working out the ways of price formation optimization in the flour market.

겨울철에 시판되는 어패류에 있어서의 E. coli와 Coliform에 관한 연구 -서울시 가락동 농수산물시장을 중심으로- (A Study on Contamination of Fish Sold at Wholesale Market in Seoul Area -Material Collected from Seoul Karak Fish Market-)

  • 노병의;빈성오;김성원
    • 한국식품위생안전성학회지
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    • 제12권4호
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    • pp.294-299
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    • 1997
  • A study was conducted to determine contamination status of fish sold at wholesale market in Seoul. A total of 79 samples (35 different kindry fish) were collected from the wholesale market. E. coli and coliform group bacteria were cultured and tested for sensitivity against antibiotics. The results are summarized as follows; 1. E. coli was isolated from 23 out of 79 samples (29.1%), and coliform groups from 53 out of 79 (67.1%). 2. Of coliform group, Citrobacter freundii was the most common and Enterobacter clacae was the next. 3.23 E. coli strains isolated from fishes were resistant to Oxacillin, Erythromycin and Lincomycin, meanwhile 23 E. coli strains were sensitive to Cefoperazone, Ceftazidime, Imipenem, and Ciprofloxacin.

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우리나라 제과 산업의 역사 (History of the Korean confectionery industry)

  • 정명교
    • 식품과학과 산업
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    • 제53권3호
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    • pp.295-306
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    • 2020
  • In Korea, confectionery refers to biscuits, snacks, chocolate, candy and gum. The first sweet in Korea is the Yumilkwa (oil-and-honey pastry) in the Goryeo Dynasty which was mentioned in history book, and is seen to be popular in medieval Korea. Korea's confectionery industry began in 1945 with the aid of the U.S. forces, Haitai Confectionery company produced sweets. The first confectionery product is 'Yeon yang gang'. In the 1970s and 1980s, the confectionery industry developed along with economic growth in Korea, and many of the products released at this time are still loved. Now the domestic market is saturated, sales of domestic confectionery companies are decreasing due to low-priced offers made by importers. It is necessary to develop products with high quality and brand power that can lead the market, and I think it is necessary to target the undeveloped market like the Halal market.

우리나라 발효유 산업의 역사 (History of the Korean fermented milk industry)

  • 신영섭
    • 식품과학과 산업
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    • 제54권4호
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    • pp.278-292
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    • 2021
  • Fermented milk including yogurt, which has a long tradition of thousands of years, was first established in Korea in 1919, and the current market size has grown to over 90 billion dollars. Fermented milk, which began in the early days of liquid yogurt, appeared on the market as spoonable and drinking yogurt. Fermented milk began with research on intestinal health functions and lactobacilli, and gradually developed into various disease prevention studies such as gastrointestinal health, immunity improvement, skin beauty, and prevention of dementia. As a simple meal, it has a nutrient function element, which serves as a meal replacement, and is expanding its range from general foods to special-purpose foods and dietary supplements. Fierce market competition is taking place, and as a result, the domestic fermented milk market is developing through the development of various products for differentiation.

가정식사대용식(Home Meal Replacement) 소비자의 시장세분화에 관한 연구 (A Study on Market Segmentation of Home Meal Replacement Consumers)

  • 김현정;김동진
    • 한국조리학회지
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    • 제19권2호
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    • pp.52-64
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    • 2013
  • 본 연구의 목적은 (1) 선택결정요인에 따른 가정식사대용식(HMR) 소비자를 세분화 하고, (2) 각 세분시장의 독특한 인구통계적인 특성과 구매행태를 조사하는 것이다. 이를 위해 총 266개의 응답을 SPSS 19.0을 이용해 분석하였다. 통계분석은 빈도분석, 교차분석, 요인분석, 군집분석, 다변량 분산분석, 판별분석이 사용되었다. 요인분석 결과 음식의 질(food quality), 디자인(design), 편리성(convenience), 접근성(accessibility) 과 같이 4개의 요인이 도출되었다. 도출된 요인을 이용해 군집분석을 실시한 결과 2개의 세분시장이 파악되었으며, 각각 고관여 HMR 소비자와 저관여 HMR 소비자로 명명되었다. 고관여 HMR 소비자는 모든 선택결정요인에 걸쳐 저관여 HMR 소비자에 비해 더 중요하게 지각하고 있는 것으로 나타났다. 또한 두 집단은 인구통계적 특성과 구매행태에 있어 차이가 있는 것으로 나타났다. 위와 같은 통계분석 결과에 따른 시사점이 결론부에 제시되었다.

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인천지역 시판 튀김음식의 산채에 관한 연구 (A Study on the Rancidity of Commercial Deep Frying Foods in Incheon)

  • 우경자;홍성야
    • 한국식품조리과학회지
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    • 제8권2호
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    • pp.147-154
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    • 1992
  • This study was carried out to investigate the rancidity of deep frying foods (cuttlefish and swetpotato) in Incheon city. The samples were collected from 3 snack corners in market, and at 10, 14 and 18 o'clock. The Acid Value, Peroxide Value and TBA value of the fried products were determined and Sensory Evaluation was also performed. The results are as follows: 1. The range of Acid Value was 0.73~1.91 on cuttlefish and 0.33~1.03 on sweetpotato. There was no significant difference in all samples by times and places. 2. The range of Peroxide Value was 3.26~8.23 on cuttlefish and 3.45~11.63 on sweetptato. There was no significant difference in all samples by times and places. 3. the range of TBA Value was 50.03~132.27 on cuttlefish and 30.63~112.83 on sweetpotato. The TBA Value of the products in department store at 18 o'clock more less than mat at 10 o'clock. 4. The Acid Value and TBA Value of sweetpotato was more less than those of cuttlefish. 5. In sensory evaluation, mere was no significant difference by times but significant difference by places on all items. 1) In greasy taste, the first one among cuttlefish products was mat of department store and last one was market product which was much more greasy taste. Among sweetpotato products, the products of department store and near-college were more less greasy man market product. 2) In flavor and overall quality, the product of department store was better than near-college and market products on all samples, 3) In color, the products of department store and near-college were more light man market products on all samples. 4) There was correlation between color and flavor, and overall quality flavor. The flavor and color of products have the effect on the overall quality of products.

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