• 제목/요약/키워드: Focusing effect

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Public Perceptions of Scientists and Engineers in Korea: Focusing on the Effects of Generation, Gender, and Class Fields (한국인의 과학기술자에 대한 인식분석: 세대, 성, 전공계열의 영향을 중심으로)

  • Park, Hui-Je
    • Journal of Technology Innovation
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    • v.13 no.1
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    • pp.169-191
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    • 2005
  • By analyzing a national survey of public understanding of science and technology, this paper attempts to examine public perceptions of scientists and engineers in Korea. A special attention is given to the gap in the view of scientists and engineers across generation, gender, and class fields (or major fields). This paper shows that generation has the strongest effect on public perceptions of scientists and engineers among all the socio-demographic factors examined in this study. Those over 50 are more likely to have the conventional idealized images of scientists and the stereotypical negative images of scientists simultaneously, while the 20s are less likely to accept the idealized image of scientists. The survey result thus may suggest that the younger generation began to depart from a patriotic and moral description of scientists and engineers-for the younger generation, science and engineering is losing moral respect but becomes perceived as an ordinary occupation. Contrary to the popular belief, however, gender has little effect on public perceptions of scientists and engineers. This finding questions the assertion that female students possess more negative attitudes toward scientists and engineers than male students, and thus are reluctant to develop careers related to science and engineering. By uncovering that class fields (or major areas) have no effect on the image of scientists, this study also call into question the assertion in the science wars that the inadequate appreciation of science particularly among those who do not major in science and engineering is responsible for inadequate support for science and technology.

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Structural relations of convenience food satisfaction and quality of life according to dietary style -Focusing on singles in metropolitan area of Korea-

  • Kim, Boram;Joo, Nami
    • Nutrition Research and Practice
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    • v.8 no.5
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    • pp.564-570
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    • 2014
  • BACKGROUND/OBJECTIVES: Although the issues of singles' dietary style and quality of life are becoming important due to the increasing number of singles with economic power, little research has been conducted to date on singles' use of convenience food and quality of life in relation to their dietary style. Thus, the present study intends to provide basic data to improve the quality of life by determining the current status of the use of convenience food and explicating its relationship with quality of life through analyzing the dietary lifestyles of the singles. SUBJECTS/METHODS: The targets of this study were singles, identified as adults between the ages of 25 and 54, living alone, either legally or in actuality having no partner. A statistical analysis of 208 surveys from Seoul, respectively, was conducted using SPSS12.0 for Windows and SEM using AMOS 5.0 statistics package. RESULTS: The convenience-oriented was shown to have a significant positive effect on convenience food satisfaction. HMR satisfaction was found to have a significant effect on positive psychological satisfaction and the convenience-oriented was found to have a significant negative effect on all aspects of quality of life satisfaction. CONCLUSIONS: There must be persistent development of food industries considering the distinctive characteristics of the lives of singles in order to satisfy their needs and improve the quality of their lives.

A Study on CRM in Discount Store of Fashion Product (2) - Focus on Customer's Age - (대형할인점(大形割引店)에서의 패션 제품(製品) CRM에 관(關)한 연구(硏究)(제2보)(第2報) - 연령대(年齡代)의 차이(差異)를 중심(中心)으로 -)

  • Lee, Seung-Hee;Huh, Song-Hee
    • Journal of Fashion Business
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    • v.11 no.1
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    • pp.97-107
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    • 2007
  • The purpose of this study was to examine the relationship structure in discount store focusing on age. Subjects for this study were 360 customers who had purchased fashion products in discount stores. For date analysis, $x^2$-test and regression analysis were used. As the result, when comparing groups by the age, women in their 20s, 30s and 40s had 'relationship maintenance intention' through satisfaction, trust and commitment. In the case of women in their 20s group, the information, reputation, product salesperson and price variables had the effects on satisfaction. The information, location, salesperson variable had direct effect on relationship maintenance. In the case of women in their 30s group, the benefits, information, reputation and price variables had the effects on satisfaction. And the information, salesperson variable had direct effect on relationship maintenance. In the case of women in their 40s group, the information, location and price variables had the effects on satisfaction. The reputation variable had direct effect on relationship maintenance. Based on these results, fashion marketing strategies of discount store would be suggested.

A Case Study of the Information Literacy Course for Foreign Students: Focusing on the Analysis of Educational Effect and Demand (외국인 학생을 위한 대학도서관 정보이용 교육 사례 연구 - 교육효과와 요구 분석을 중심으로 -)

  • Lee, Hyun-Sil;Hwang, Dong-Ryul
    • Journal of Korean Library and Information Science Society
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    • v.38 no.4
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    • pp.145-165
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    • 2007
  • In this study, the information literacy educational program currently used by Korean universities was applied to foreign ones and its educational effect was analyzed and their degree of satisfaction and demands were understood. As a result, the educational effect was shown, but the average knowledge of academic information used still remained low, but the satisfaction degree of education for information literacy was high, which means that such education is absolutely needed for foreign students. The analyzed results and contents carried out in the experiment will be very helpful for designing a differentiated information literacy educational program for foreign students.

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A Study on the Impact of Cultural Contact Service on Brand Equity

  • SHIN, Ok-Chul;PARK, Jin-Woo
    • Journal of Distribution Science
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    • v.18 no.6
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    • pp.15-24
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    • 2020
  • Purpose: The ultimate purpose of this research is to analyze the influence of direct service experience on brand equity components and continuance intention by focusing on cultural marketing at airport, as a huge market place. Design/methodology: This study examines how the cultural contact experience of an airport's cultural marketing activities affect the brand equity components, as well as how these factors affect the continuance intention. A questionnaire survey is conducted for airport users and a total of 313 copies of the questionnaire are analyzed using a structural equation. Results: The results demonstrate that cultural contact service has a positive effect on brand awareness, brand meaning, and perceived value, and all factors of brand equity components have a positive effect on continuance intention. In addition, MTE also has a significant effect on continuance intention. Conclusions/implications: The purpose of this study was to investigate the relationship between the cultural contact and brand attachment of tourists experiencing airport cultural marketing services on the composition factors of airport brand equity. The results of this study can be used not only as basic data to help establish a cultural marketing strategy at an airport, but also as to aid establishing and implementing a long-term marketing strategy for the sustainable growth of an airport.

The Study on the Effect of Experience Values of Chinese Coffee Shop on the Intent of Revisiting of Consumers: Focusing on the Mediation Effect of Emotional Responses

  • KANG, Min-Jung;WAN, Yeo-Sun;HWANG, Hee-Joong
    • Journal of Distribution Science
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    • v.17 no.11
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    • pp.47-52
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    • 2019
  • Purpose: This study specifically discusses why coffee shop customers want to revisit coffee shops. In addition, we would like to verify the mediated effect of the emotional reaction in relation to the influence of the experience values of the Chinese coffee shop on the re-visit of the coffee shop. Research design, data and methodology: Regression and reliability analyses were conducted. Simple regression was used for stock price verification, and the bootstrap method of model4 of Hayes was performed for the intermediate hypothesis verification. Results: This study confirmed that the experience values of coffee shops (entertainment, aesthetic, economic efficiency, and service excellence) have a significant influence on customers' intention to revisit coffee shops. Conclusions: Managers can check that the level of revisit by customers is increased by increasing the elements of experience value. In addition, studies have shown that the customer's emotional reactions play a significant mediating role in the relationship between the value of the experience and the customer's intention to revisit the coffee shop. This suggests that the coffee shop operator should focus on the emotional response of its customers and devise strategies to ensure that the value of the experience is connected to the intent of revisiting.

An Empirical Study of Factors Influencing the Cyber Education of Government Officials - Focusing on Local officials - (공무원 사이버 교육효과에 미치는 영향요인 탐색연구 - 지방공무원을 중심으로 -)

  • Kim Ha-kyun;Park Myeong-Ju;Jang Channg-jin
    • The Journal of Information Systems
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    • v.13 no.1
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    • pp.21-38
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    • 2004
  • Along with the advance of Information technology and the introduction of the information era, cyber education through the internet has been activated in universities and private educational organization. However, most cyber education is not being practically applied in government employ. This study looks at the influential factors of cyber education in order to create a cyberspace where the public official can obtain information at a place and time convenient to them. This will provide a chance to activate cyber education effectively. The hypothesis was approved through multiple regression analysis was executed in order to explain and predict the relationship between influential factors and cyber education effects. The results of the study show the influential factors of education effect as follows: - the instruction design and contents factors such as interesting educational contents, interaction between leamers and teacher, and positive instruction, all had an important influence. - the learner factors, such as a desire to leam, motivation, and interest in the lesson, also had a significant influence. - the environmental factors such as systematical basis and support, atmosphere, and consideration of others had a large effect on the education effect.

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Study on Social Network Service(SNS) Users' Privacy Protection Behavior : Focusing on the protection motivation theory (소셜 네트워크 서비스(SNS) 이용자들의 개인정보보호 행동에 관한 연구: 보호동기이론을 중심으로)

  • Kim, Jung-Eun;Kim, Seong-Jun;Kwon, Do-Soon
    • The Journal of Information Systems
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    • v.25 no.3
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    • pp.1-30
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    • 2016
  • Purpose The purpose of this study is to grasp the factors influencing domestic SNS users' privacy protection behavior and verify their relationship through self-efficacy and responsiveness. Thus, this study tries to suggest efficient and effective measures for SNS personal information protection. Design/methodology/approach To this end, with main variables of the protection motivation theory based on the assumption that when users are exposed to the threat to their health, they would have protection motivation and change their behavior of protecting their health, a research model was suggested. In addition, in order to empirically verify the research model, a survey was performed targeting general college students having the experience of using SNS. Findings As a result of the analysis, first, perceived effectiveness and self-efficacy had a positive effect on responsiveness. Second, perceived barrier had a positive effect on self-efficacy. Third, self-efficacy and responsiveness had a positive effect on privacy protection behavior. This study is expected to contribute to establishing an effective guideline for measures that could induce SNS users' privacy protection behavior.

Effect of Overshooting on Final Masses of Type Ibc Supernova Progenitors

  • Chun, Wonseok;Yoon, Sung-Chul
    • The Bulletin of The Korean Astronomical Society
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    • v.39 no.2
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    • pp.88.1-88.1
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    • 2014
  • Helium mass in the envelope is one of the most important properties in progenitors of type Ib/c supernovae (SNe Ib/c), since SN Ib/c progenitors are distinguished by the presence of He I lines. However, previous progenitor models do not reproduce the required He mass limit($M_{He}$ < $0.14M_{\odot}$) suggested by a spectroscopic analysis of SN Ib/c. In this work, we investigated the effect of overshooting on the evolution of pure helium stars, focusing on the final He mass in the envelope, $M_{He,f}$. We used the MESA code to calculate single helium star models with the initial masses of $M_{init}=5{\sim}30M_{\odot}$, Z=0.02, 0.04 and overshooting parameters of $f_{ov}=0{\sim}0.4$. The final He mass $M_{He,f}$ decreases as $f_{ov}$ increases, due to larger burning core compared to weak overshooting models. Dependence of the final mass $M_{He,f}$ on overshooting is strongest for models with $M_{init}=7{\sim}10M_{\odot}$, and this effect originates from accelerated mass loss during transition between WNE and WC/O phase. However, $M_{He,f}$ exceeds $0.27M_{\odot}$ for all models, which still doesn't meet the criteria of $M_{He}$ < $0.14M_{\odot}$. This implies that mass loss during the post helium burning phase must be enhanced dramatically compared to what the standard models predict.

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A Rhythmic Effect of Tone in English (영어 억양의 리듬효과)

  • Lee, Joo-Kyeong;Kang, Sun-Mi
    • Speech Sciences
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    • v.10 no.2
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    • pp.303-318
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    • 2003
  • This paper attempts to investigate the tonal implementations of English stress clash, arguing that a preceding stress shifts leftward when two lexical stresses conflict across word boundaries or that H* and L* pitch accents are alternatively manifested on the stressed syllables, establishing intonational peak and valley contours. We claim that the H*/L* alternation might be a tonal strategy to avoid stress clash, and that pitch could be solely manipulated to display a rhythmic effect with maintaining lexical stress. In the experiment, we examined two-word combinations whose boundaries involve stress clash, and divided them into two categories. One has the preceding words involving a heavy syllable ahead of stress to guarantee the place for a shifting stress and the other, a light syllable, in which case stress shift is completely prevented. We analyzed the distribution of pitch accents in the word combinations, focusing on the pitch configurations in the cases where stress should not be shifted. Results show that approximately 50% of the stimuli show stress shift in the heavy syllable combinations of the preceding words; the preceding stress is moved leftward within the word. The other 50% and the light syllable combinations show various pitch accents patterns; H* and L* alternation, deaccentuation of either stressed syllable, or L-insertion between two H* pitch accents, etc. We interpret this as a rhythmic effect of tone to avoid stress clash and suggest that a true stress clash would be confined into cases without H*/L* contours.

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