• Title/Summary/Keyword: Focus Strategy

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e-Business Impacts on Distribution Channel in Airlines (항공사 유통경로에 대한 e-비즈니스 파급효과)

  • Yun Mun-Gil;Yun Deok-Yeong;Lee Hwi-Yeong
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2004.10a
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    • pp.99-115
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    • 2004
  • From the growth of Internet technology, many e-commerce principles have been introduced in airline industry. The computer reservation systems(CRS) is the first real-time business application and considered as the earliest examples of e-commerce. In airlines, the early e-business activity was to build the web site for providing flight information to customers. Recently, many airlines are expanding the capability of the web site for selling tickets on the web to make use of the cheaper distribution channel. In this paper, we focus on the impacts of airline e-business being implemented in airline distribution channels. Using the conjoint analysis, we suggest a model for estimating the change of market sales for each distribution channel. With the empirical survey, we can find some implications on the e-business strategy and the effective internet marketing tools for airlines.

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The Effects of NOx Emission Reductions from Power Plants over the Eastern United States

  • Ghim, Young-Sung;Chang, Young-Soo;David G. Streets
    • Journal of Korean Society for Atmospheric Environment
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    • v.15 no.E
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    • pp.45-54
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    • 1999
  • The effectiveness of NOx emission reductions from power plants to alleviate persistent ozone nonattainment in the esterm Unites States was investigated with a focus on the Northeast Corridor, centered on New York City. The 1995 ozone episode along with the 2007 base case emission scenario was used with the Variable-Grid Urban Airshed Model(UAM-V) to determine ozone concentrations. Several scenarios based on EPA's proposal issued on October 10, 1997 were examined. Although it is widely recognized that the eastern United States includes a large Nox-sensitive region(e.g., Sillman, 1999), the study revealed that reducing NOx emissions from power plants beyond 500 miles (800km) was not effective for reducing ozone exceedances in the region. It was also found that NOx emissions from power plants play an important role in local ozone exceedances.

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The VOC Category Analysis based Customer - A Case Study of KREONet (고객 기반의 VOC 유형별 분석 -과학기술연구망(KREONet)을 중심으로)

  • Kim, Sang-kuk
    • Proceedings of the Korea Contents Association Conference
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    • 2016.05a
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    • pp.291-292
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    • 2016
  • 한국과학기술정보연구원(이하 KISTI)은 지난 6년 간 전사적으로 품질제고전략, 서비스만족전략, 이미지제고전략 등 3대 고객만족추진전략을 수립하여 체계적인 고객만족경영시스템을 구축하고 이를 강화하기 위한 노력을 기울여 왔다. KISTI는 고객을 대상으로 서비스하는 부분을 크게 5개 업무유형 11 세부 서비스로 구분하여 있다. 각 업무유형별로 산업계, 학계, 연구계, 관계 등 핵심 고객군을 세부적으로 설정하고, 각각의 업무 프로세스 및 서비스 청사진을 표준화하여 이행표준체계를 수립하였다. 국가 과학기술 연구망 업무를 수행하는 담당자별로 실명제를 통한 책임경영을 하고 핵심 고객의 니즈를 반영하기 위한 심층 FGI(Focus Group Interview) 및 DI(Depth Interview)를 진행하였다. 또한 정기적인 고객 Needs 및 VOC 문제점을 파악하기 위한 워크숍을 개최하여 활발한 개선활동을 진행하였다. 향후 연구로는 체계적인 정보서비스의 향상을 위해서는 일부 직원이 아닌 내부 직원 구성원이 모두 고객 지향적 마인드 형성을 해야 한다. 단순한 친절과 고객 편의 제공이 아닌, 전문성을 중심으로 서비스의 질적 수준을 향상 시켜야 한다는 "프로의식"이 내부 구성원들 사이에 확산되어야 진정한 고객중심의 경영이 이루어 질수 있다고 본다.

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The Analysis Method of Integrated Logistic System using Evolution Strategies and Data Envelopment Analysis (진화전략과 DEA를 이용한 통합 물류 시스템 분석 방법)

  • Um In-Sup;Lee Hong-Chul;Kang Jeong-Yun
    • Journal of the Korea Society for Simulation
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    • v.13 no.4
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    • pp.17-29
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    • 2004
  • The focus of this study is to represent a methodology of analysis for integrated logistic system by means of the Evolution Strategies and Data Envelopment Analysis(DEA). The integrated logistic system is composed of AS/RS (Automated Storages and Retrieval System), AGVs(Automated Guided Vehicle System) and Conveyor System. We design the simulation alternatives with choosing the qualitative critical factors for the each subsystem. Evolution Strategies is used to optimize the quantitative critical factors and responses of each alternative. DEA is applied to measure the efficiency of the alternatives in order to select the optimal operation efficiency scheme. The method of analysis which combines Evolution Strategies with DEA can be used to analyze the qualitative and quantitative critical factors in the integrated logistic systems.

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Simulation Analysis of Part Release Algorithm under Dynamic Tool Allocation in SSMS (SSMS에서 동적 공구할당을 고려한 부품투입 알고리즘의 시뮬레이션 분석)

  • 이충수
    • Journal of the Korea Society for Simulation
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    • v.8 no.1
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    • pp.63-76
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    • 1999
  • Recently in manufacturing environment, manufacturing order is characterized by unstable market demand, shorter product life cycle, a variety of product and shorter production lead time. In order to adapt this manufacturing order, flexible manufacturing systems(FMS) in manufacturing technology advances into the direction that machines become further versatile functionally and that tools are controlled by fast tool delivery device. Unlike conventional FMS to mainly focus on part flow, it is important to control tool flow in single-stage multimachine systems(SSMS), consisting of versatile machines and fast tool delivery device. This research is motivated by the thought that exact estimation of tool competition at part release in SSMS enhances the system performance. In this paper, in SSMS under dynamic tool allocation strategy to share tools among machines, we propose real-time part release and tool allocation algorithms which can apply real factory and which can improve system performance.

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How Enterprise Background Works for Cyber Shopping Mall Operating Strategies: A Comparative Case Study (기업 배경에 따른 사이버쇼핑몰 경영전략: 비교사례 연구)

  • 조남재;송길영
    • The Journal of Society for e-Business Studies
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    • v.3 no.1
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    • pp.117-136
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    • 1998
  • Internet-based cyber shopping mall has recently become the focus of interest among many researchers in the field of information systems. It is because of the widespread use of Internee and of the novelty of the cyber mall as a new business practice. This research attempted to provide grounded guidelines for this business style based on a qualitative indepth analysis of the experience of two cyber malls. The two research sites had different company backgrounds, one as a retailer and ther other as an IT service provider. Implications of the analysis were drawn in terms of the business strategy and operating tactics.

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A logistics Capacity Model for SCM System Build-up (SCM 시스템 구축을 위한 로지스틱스 능력모델에 관한 연구)

  • 유종철;박명규
    • Journal of the Korea Safety Management & Science
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    • v.4 no.1
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    • pp.115-129
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    • 2002
  • On a conceptual point of SCM, as a order of development, physical distribution, logistics management, basic supply chain management and advanced supply chain management etc. they are magnifying gradually, confusing with information and analysis techniques which seems possible. But on executing, it has a lot of problems because it is so complex and wide, so the enterprise which knows necessity of SCM, they don't have a total execution solution. On this paper, we will focus a proposal of alternatives with reasonableness of manufacturing and making a profit of sales department like most of enterprises to overcome carelessness and unready strategy of investment. And we will find a element through a analysis of cases, a statistical method of effective SCM, and actual survey to propose a alternative proposal. And, we will Prove the facts that it could be a guiding company which has a ability of cooperation with entities through the founding of supply chain, On the conclusion, we will show the variation which influences for capacity entities and alternative proposal to define a element which influence for a cause and effect basically.

An Application of Case-Based Reasoning in Forecasting a Successful Implementation of Enterprise Resource Planning Systems : Focus on Small and Medium sized Enterprises Implementing ERP (성공적인 ERP 시스템 구축 예측을 위한 사례기반추론 응용 : ERP 시스템을 구현한 중소기업을 중심으로)

  • Lim Se-Hun
    • Journal of Information Technology Applications and Management
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    • v.13 no.1
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    • pp.77-94
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    • 2006
  • Case-based Reasoning (CBR) is widely used in business and industry prediction. It is suitable to solve complex and unstructured business problems. Recently, the prediction accuracy of CBR has been enhanced by not only various machine learning algorithms such as genetic algorithms, relative weighting of Artificial Neural Network (ANN) input variable but also data mining technique such as feature selection, feature weighting, feature transformation, and instance selection As a result, CBR is even more widely used today in business area. In this study, we investigated the usefulness of the CBR method in forecasting success in implementing ERP systems. We used a CBR method based on the feature weighting technique to compare the performance of three different models : MDA (Multiple Discriminant Analysis), GECBR (GEneral CBR), FWCBR (CBR with Feature Weighting supported by Analytic Hierarchy Process). The study suggests that the FWCBR approach is a promising method for forecasting of successful ERP implementation in Small and Medium sized Enterprises.

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Mobile Wholesale Pricing using Two Way Interconnection Charge System (양방향 접속료 정산방식을 활용한 이동망 도매대가 산정방안 연구)

  • Jung, Choong Young
    • Journal of Information Technology Applications and Management
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    • v.22 no.4
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    • pp.59-76
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    • 2015
  • The study on Wholesale pricing of MVNO using two way interconnection charge system is rare. This paper considers MVNO possessing its own facilities and subscribers. While previous studies focus on wholesale provision by MNO, this paper employs another approach from existing MVNO model. This paper introduces two way interconnection charge system by recognizing that mobile network interconnection is important to complete the call from MNO to MVNO as well as the call from MVNO to MNO. Also it is interesting to analyze wholesale pricing when there is brand loyalty between MNO and MVNO. This paper analyzes retail pricing and wholesale pricing under duopoly competition and drives social optimal solutions using linear city model.

Development of a Book Recommendation System using Case-based Reasoning (사례기반 추론을 이용한 서적 추천시스템의 개발)

  • 이재식;정석훈
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2002.05a
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    • pp.305-314
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    • 2002
  • In order to adapt to today's rapidly changing environment and gain a competitive advantage, many companies are interested in CRM(Customer Relationship Management). Especially, the product recommendation system that can be implemented by personalizing the marketing strategy becomes the focus of CRM. In this research, we employed CBR(Case-Based Reasoning) technique that can overcome the limitation of CF(Collaborative Filtering) technique. Our system recommends the books that the customer is very likely to buy next time considering the factors such as 'Personal Features of Customer,' Similarity between Book Categories' and 'Sequence of Book Purchases'. Accuracy of predicting a book-not a particular book, but in the middle level of classification that contains about 190 categories-was about 57%.

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