• Title/Summary/Keyword: Focus Strategy

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A Strategy to Improve Customer Service for Apartment Building Units (공동주택 상품의 고객서비스 개선 전략 연구)

  • Lee, Hyun-Min;Lee, Dong-Hoon;Kim, Sun-Kuk
    • Journal of the Korea Institute of Building Construction
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    • v.9 no.5
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    • pp.163-172
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    • 2009
  • As customers are becoming increasingly important in corporate management, there is a growing demand for migration to customer-focused organizational structures. Unlike the manufacturing industry, the construction industry is non-iterative and non-standardized. As a result, a wide variety of materials, human resources, technologies and equipment must be mobilized in complex work activities to complete a structure. Consequently, surprises are bound to occur as such work activities progress. This paper intends to study a strategy that is designed to improve customer services for apartment building units. It aims primarily to focus on cost control and brand management. Housing tenants and industry experts are surveyed to collect input for issue analysis. In addition, the external circumstances and internal capabilities of major builders in Korea are analyzed, and a SWOT analysis is performed regarding market conditions related to customer service. These analysis results are utilized to develop a strategy implementation plan over different time frames, and the operational resources available for such strategy implementation are analyzed in order to forecast its performance. This research will facilitate communication between construction companies in Korea and their customers by proposing a customer service improvement strategy for apartment building units, and is expected to provide resource material for a strategic analysis of efforts to fully incorporate customer requirements

Effects of environmental management on firm performance (환경경영이 경영성과에 미치는 영향에 관한 연구)

  • Kang, Min-Seok;Choi, Hyun-Seok;Park, Byung-Chun
    • Journal of the Korean Data and Information Science Society
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    • v.22 no.3
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    • pp.523-536
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    • 2011
  • This study is to empirically investigate structural relations and the degree of effects among environmental strategy, environmental management system, environmental activities, and firm performance by using structural equation modelling. In particular, we focus on examining how the structure and the effect vary according to the type of environmental strategies. In this study, environmental strategies are classified as "passive type" and "active type" by the cluster analysis, which are used for developing two different research models. For firms employing active environmental strategy, the environmental strategy has a positive effect on all of environmental management system, environmental activities, and firm performance. For firms employing passive environmental strategy, the environmental strategy has a positive effect on both of environmental management system and environmental activities, while it does not have a statistically significant effect on firm performance. The study empirically supports that the active environmental management will result in a positive firm performance.

Development of Strategy Programming Model for the Culture-Centered Public Design : A Focus on Analyzing the Associated Indices of Place Strategy (문화중심형 공공디자인의 전략 기획을 위한 관련지표 분석 : 장소전략 수립단계를 중심으로)

  • Lee, Jeong-Min;Hong, Eui-Taek;Lee, Han-Na;Jung, Bo-Hee
    • The Journal of the Korea Contents Association
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    • v.11 no.9
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    • pp.137-153
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    • 2011
  • Citizens of 21st century which is called to be the era of 'Culture' express their cultural desires in their public environments. Governments found that these needs can be satisfied through the culture-centered public designs which are based on the local resources and identities. This research suggests the strategy programming model to support these projects. It aims at not suggesting the conceptual process model, but developing the practical supporting model with options to choose. Thus the indices which are related to each prototype phases of programming process are analyzed through the case analyses with qualitative approach. This paper focused on analyzing the indices for Place Strategy which includes the phases for Resource, Mission, and Targeting. Altogether, 81 indices are analyzed.

A Study on Documentation Strategy for Contemporary Incidents (동시대 사건 기록화를 위한 도큐멘테이션 전략 연구 L코믹스 사태를 중심으로)

  • Go, Na Gyeong
    • The Korean Journal of Archival Studies
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    • no.62
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    • pp.185-224
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    • 2019
  • The contemporary incidents, in which hatred toward the socially disadvantaged is the cause, are constantly evoking archivists' social role and responsibility. This study notes the documentation strategy as a way to document contemporary incidents involving the socially disadvantaged as the main actors. The purpose of this study is to propose the documentation strategy for documenting contemporary incidents around the L Comics issue. As a theoretical study, it examines the concept and significance of contemporary incidents documenting and documentation strategies. Through an analysis of the issue's overview, features, key events, and focus groups, the context of the issue was identified, and relevant online records were investigated. In addition, through interviews with stakeholders and experts, opinions on the documentation strategy of the L Comics issue were collected. In conclusion, the study discusses the objectives, direction, principle, category, subject and considerations for documenting the issue, and proposes the documentation strategy for it.

Spatial Information Based Simulator for User Experience's Optimization

  • Bang, Green;Ko, Ilju
    • Journal of the Korea Society of Computer and Information
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    • v.21 no.3
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    • pp.97-104
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    • 2016
  • In this paper, we propose spatial information based simulator for user experience optimization and minimize real space complexity. We focus on developing simulator how to design virtual space model and to implement virtual character using real space data. Especially, we use expanded events-driven inference model for SVM based on machine learning. Our simulator is capable of feature selection by k-fold cross validation method for optimization of data learning. This strategy efficiently throughput of executing inference of user behavior feature by virtual space model. Thus, we aim to develop the user experience optimization system for people to facilitate mapping as the first step toward to daily life data inference. Methodologically, we focus on user behavior and space modeling for implement virtual space.

The Effects of Integrated Information Systems on the Organizational Control : A Focus of ERP Implementation (통합정보시스템의 조직 통제에 미치는 영향 : ERP(Enterprise Resource Planning) 시스템 도입을 중심으로)

  • Lee, Sun-Ro
    • Asia pacific journal of information systems
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    • v.12 no.1
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    • pp.67-85
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    • 2002
  • This study attempts (1) to analyze the changing pattern of organizational control by investigating the impacts of ERP implementations on the determinants of organizational control types and (2) to compare the performance variances based on the fitness between implementation of ERP and the changed mode of organizational control. Research results reveal that firms with ERP shows high degree of information integration, which partially affects the determinants of organizational control types. Also, results indicate that firms now with ERP shows the higher levels of both behavior and output control than without ERP, and the magnitude of change in behavior control level was greater than that of output control level. Finally, this research suggests that while the firms that implemented ERP for the purpose of quality and service improvement need to more focus on behavior control than on output control, the firms for the purpose of cost reduction need to excercise more output control in order to establish a cost effective control strategy.

Research towards New Innovation Strategies in Korea via Focused Group Method

  • Park, Sung-Uk;Kwak, Jae-Won;Kim, Hyun-Cheol
    • Asian Journal of Innovation and Policy
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    • v.11 no.2
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    • pp.222-237
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    • 2022
  • As the COVID-19 pandemic crisis left developing countries with economic setbacks, it is high time to highlight that innovative technologies lead the digital economy. The big powers including the United States and China are already implementing industrial policies that involve large-scale fiscal expenditures to secure the lives and safety of their people. To prepare for the future up to 2025, this paper reflects opinions of industry-academia-research experts regarding changes in the external environment and industry trends. By reflecting results of focus group interviews and changes in the external environment and industry trends, a new high-level 5X strategy (Digital Transformation, Energy Transformation, Bio Health Transformation, Supply Chain Transformation, and Research Transformation) to solve national tasks required for the existing ten policy demand fields and ten agenda during lower-level policy implementation stages were derived.

Damage propagation for aircraft structural analysis of composite materials

  • Hung, C.C.;Nguyen, T.
    • Advances in aircraft and spacecraft science
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    • v.9 no.2
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    • pp.149-167
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    • 2022
  • A Modified fuzzy mechanical control of large-scale multiple time delayed dynamic systems in states is considered in this paper. To do this, at the first level, a two-step strategy is proposed to divide a large system into several interconnected subsystems. And we focus on the damage propagation for aircraft structural analysis of composite materials. As a modified fuzzy control command, the next was received as feedback theory based on the energetic function and the LMI optimal stability criteria which allow researchers to solve this problem and have the whole system in asymptotically stability. And we focus on the results which shows the high effective by the proposed theory utilized for damage propagation for aircraft structural analysis of composite materials.

Consumer Values and Green Consumption: Implications for Marketing Strategy and Environmental Policy

  • Lee, Hyun Ju;Park, Seong-Yeon
    • Asia Marketing Journal
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    • v.19 no.4
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    • pp.87-114
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    • 2018
  • The objective of this study is to find the effects of consumer values on eco-friendly buying behavior. This study examines environmental attitudes and involvement as moderating variables to explain eco-friendly buying behavior of consumers. Hypotheses were developed based on Focus Group Interviews, Depth Interviews, and literature reviews. To test such hypotheses, questionnaires were distributed and collected among female adults aged 18 or above, and who are either office workers or housewives. The analysis results show that personal values, sociocultural values, and values related to ecofriendly products affect consumers in their eco-friendly buying behavior. Among those values, concern about safety and health, eco-friendly culture and trend, willingness to pay price premiums and functional effects of eco-friendly products have significant effects on eco-friendly buying behavior. Reflecting these results, business marketers must appeal to consumers with more focus on safety and health, perceived consumer effectiveness, self-monitoring, eco-friendly culture and trend, media exposure, willingness to pay price premiums, design excellence and functional effects, to implement marketing communication strategies accordingly.

Integrating Values in Education: Managing Learning Crisis for Sustainable and Holistic Achievement

  • Romkanta Pokhrel
    • Journal of Information Technology Applications and Management
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    • v.28 no.5
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    • pp.1-16
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    • 2021
  • This paper attempts to explore the need and importance of values integration in educational activities to mitigate learning crisis and promote sustainable learning achievement. The traditional approach, commercial motive, focus on instrumental knowledge coupled with many other contemporary issues have collectively smothered the fundamental humanistic principles of education. To avert the situation and execute the core objectives, we need to shift our focus: a shift from instrumental knowledge to humanistic-transformational knowledge; a shift from the traditional approach of supplying and storing information to learning to deal with the real-world problems; a shift from head to heart. Values integration is an attempt to initiate and promote this shift. Rather than teaching values and moral principles under a particular subject heading, values need to be a part of everyday in-school and out-school activities. To concretize this concept, a model is proposed in this study as a holistic model of values integration via whole school ambiances and community support.