• Title/Summary/Keyword: FinTech Case Study

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Factors Influencing Digital Native's Acceptance and Use of 4th Industrial Revolution Technology : Focusing on FinTech and AR (Augmented Reality) Technology (Digital Native의 4차산업혁명 기술수용 영향 요인: FinTech 및 AR(증강현실) 기술을 중심으로)

  • Chung, Byoung-Gyu
    • Journal of Venture Innovation
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    • v.4 no.2
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    • pp.77-95
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    • 2021
  • In the midst of the progress of the 4th industrial revolution, the Corona19 Pandemic was forming giant double wave. Companies riding this wave can win, but companies that do not will fall into the wave and struggle. In connection with the 4th industrial revolution, various technologies are emerging and commercialized. At this point, consumers, especially digital natives, who have been with digital since birth, tried to find out what factors affect the intention to use these technologies and which factors have the most important influence. For this purpose, data were collected through a survey on factors affecting the intention to use FinTech technology and AR technology for 150 digital natives in their 20s. Based on this, statistical analysis was conducted and the following results were obtained. As a result of the overall analysis regardless of the type of technology, it was found that performance expectancy, effort expectancy, social influence, and habits have a positive (+) effect on digital natives' intention to use the 4th industrial technology. On the other hand, a significant influence relationship between the facilitating conditions, hedonic motivation and intention to use the 4th industrial technology was not tested. It was found that the influence was greatly influenced by social influence and habits. In the case of FinTech and AR, which were further subdivided into this study, different aspects were revealed as a result of separate analysis. In the case of FinTech technology that emphasizes utilitarian value, performance expectancy, effort expectancy, social influence, and habits had a positive (+) effect on intention to use. It was found that the influence was greatly influenced by habits and social influence. In the case of AR, which emphasizes the hedonic value, all the variables adopted in this study had a positive (+) effect on the intention to use the technology. It was found that hedonic motivation and social influence had a great influence. Combining the results of the analysis, social influence was found to be an important influence variable regardless of the type of 4th industrial technology. FinTech technologies such as mobile banking, where services are becoming more common, are habits, and in the case of AR, which has not yet been universalized and is provided mainly for entertainment, hedonic motivation was found to be an important factor. This study was able to present academic and practical implications based on the above confirmation of factors affecting digital natives' acceptance and use of the 4th industry technology.

The Impact of ESG Management on the FinTech Industry: Focusing on the Case of K-Pay's inclusion in the MSCI Index (ESG 경영이 핀테크 산업에 미치는 영향: MSCI 지수 편입 카카오페이 사례를 중심으로)

  • Hanjin Lee;Ju-young Ha;Gaeun Son;Subin Kim;Donghyun Yoon
    • Journal of Information Technology Services
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    • v.22 no.4
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    • pp.171-184
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    • 2023
  • FinTech, which has brought innovation to the financial industry thanks to the advancements in ICT since 2010, has contributed to the growth of the financial ecosystem and increased consumer benefits. Furthermore, there has been a growing demand for social responsibility and sustainability in financial institutions, which have a significant impact on governments, businesses, and people's lives. Despite this, many FinTech companies and traditional financial institutions are still in the early stages of establishing ESG (Environmental, Social, and Governance) management philosophy or lack long-term plans. In this study, we aim to examine the impact of ESG management on the FinTech industry, focusing on representative domestic cases, and derive policy and institutional measures to spread it in the financial industry. Specifically, we will adopt MSCI rating indicators, which are internationally accepted by various industries such as manufacturing, healthcare, and transportation, to evaluate the 35 ESG management subcategories of FinTech companies. As a result, a total of 22 compliance items were disclosed in the ESG report, and it was possible to confirm the detailed management. Through this, we intend to propose effective management strategies for the organizational structure, operations, programs, and performance evaluation of FinTech companies, which are positioning themselves as sustainable growth drivers in the domestic industry.

Usability and Security Analysis of Authentication Methods for Mobile Fin-Tech Services (모바일 핀테크 서비스에서 이용 가능한 인증 수단의 사용성, 안전성 분석 연구)

  • Kim, KyoungHoon;Kwon, Taekyoung
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.27 no.4
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    • pp.843-853
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    • 2017
  • In the case of electronic payment, the obligation to use the certificate-based authentication was abolished. As Fin-tech service providers gain autonomy, various authentication methods are provided. SMS, ARS, PIN, Text-passwords, Fingerprints are popular authentication methods in the mobile Fin-tech services. In this study evaluate the usability and security of authentication methods in a unified mobile environment. We evaluate the usability through SUS and interview. Also we evaluate the security level of authentication methods through NIST guideline. At the result of the usability evaluation, Fingerprint authentication method had been determined as the highest usability, also Fingerprint authentication method had been determined as the safest authentication method by obtaining Security Level 4.

Conceptual Typology for Platform Service Ecosystems (플랫폼서비스 생태계의 개념적 유형화)

  • Kim, Dohoon
    • Journal of Information Technology Services
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    • v.15 no.1
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    • pp.299-319
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    • 2016
  • This study first introduces platform services and their business models. On the basis of the concepts of business ecosystem, we present a framework for distinguishing types of the platform service business models. Two key characteristics of business ecosystems-ecosystem configuration and value production process-are employed as fundamental dimensions for constructing typology. In particular, we also present the notion of value ecosystem, where not a single platform provider but a federation of platforms constitutes a virtual platform and completes a service system. The value ecosystem represents two distinct types of platform service business models : meta-platform ecosystem and platform coalition ecosystem. They show different governance structure in the platform federation and service flows across the ecosystem. We present detailed analyses of these two value ecosystems focusing on relevant cases of e-payment FinTech : Apple Pay as an example of meta-platform and Kakao Pay for platform coalition. Our conceptual typology contributes to platforms' proper strategy formulation and presents policy implications to, for example, platform neutrality.

A Study on Improving Cyber Liability Insurance for Electronic Financial Incident in Easy Payment System (간편결제 서비스에서 전자금융사고 시 국내 사이버 배상책임보험의 한계 및 개선방안에 대한 연구)

  • Lee, Han-Jun;Kim, In-Seok
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.16 no.2
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    • pp.1-8
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    • 2016
  • A convergence of finance and information technology brought a remarkable development in Fin-Tech industry. On the other hand, currently existing laws seemed inappropriate to address the liability of financial institutions, Fin-tech enterprises and consumers in case of financial accidents due to its ambiguity. The minimum insurance obligation by financial institutions specified under the Electronic Financial Transaction Act 2006 is not keeping with current reality, considering transaction volume, frequency of incidents, and security investments. This paper aims to lay stress on the need of cyber liability insurance by understanding the domestic financial incidents and management, and the limit of existing insurance policy.

A Case Study on the Establishment of an Equity Investment Optimization Model based on FinTech: For Institutional Investors (핀테크 기반 주식투자 최적화 모델 구축 사례 연구 : 기관투자자 대상)

  • Kim, Hong Gon;Kim, Sodam;Kim, Hee-Wooong
    • Knowledge Management Research
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    • v.19 no.1
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    • pp.97-118
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    • 2018
  • The finance-investment industry is currently focusing on research related to artificial intelligence and big data, moving beyond conventional theories of financial engineering. However, the case of equity optimization portfolio by using an artificial intelligence, big data, and its performance is rarely realized in practice. Thus, the purpose of this study is to propose process improvements in equity selection, information analysis, and portfolio composition, and lastly an improvement in portfolio returns, with the case of an equity optimization model based on quantitative research by an artificial intelligence. This paper is an empirical study of the portfolio based on an artificial intelligence technology of "D" asset management, which is the largest domestic active-quant-fiduciary management in accordance with the purpose of this paper. This study will apply artificial intelligence to finance, analyzing financial and demand-supply information and automating factor-selection and weight of equity through machine learning based on the artificial neural network. Also, the learning the process for the composition of portfolio optimization and its performance by applying genetic algorithms to models will be documented. This study posits a model that the asset management industry can achieve, with continuous and stable excess performance, low costs and high efficiency in the process of investment.

A Study on Digital Banking Platform-based FinTech Case: Koscom (디지털뱅킹 플랫폼 기반 핀테크 사례 연구: 코스콤)

  • Chung, Yee Chul;Lee, Sang Gi;Kim, Hee-Woong
    • Knowledge Management Research
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    • v.21 no.1
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    • pp.61-78
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    • 2020
  • Recently, in the global financial transaction field, global transactions using computer systems and server hubs between foreign exchanges beyond the one-dimensional offline transactions and two-dimensional online transactions have been actively conducted. In the previous research by Lee Hyung-wook and Lee Min-jae (2018), as the globalization has accelerated following the development of digital technology and the expansion of ubiquitous communication network, the role of companies, the attribute of economic value creation and economic structure are being reorganized. It is said that O2O (Online to Offline) transactions are increasing due to the development. As a result, a new financial transaction paradigm is emerging that solves the inconveniences of existing financial services and enhances speed and convenience. Considering the global network trend and the rapidly developing and evolving digital bank environment, the necessity of utilizing the business platform model is emerging. However, despite this necessity, there are very limited cases in which such an attempt has been applied in practice. Accordingly, this study seeks to explore the business platform of the new financial transaction system. Specifically, the case study systematically examines the actual implementation of a unique network connection model with Koscom's global investment bank, which is currently in charge of the domestic financial transaction system, and improves ICT innovation performance and process through this. I would like to suggest a solution. In particular, this study analyzed a variety of business model construction and use cases by pursuing a platform connection with digital banks, which has recently been increasingly in demand. Therefore, this study intends to pursue the original and long-term profitability of the company by utilizing ICT innovation and platform business model, and also analyzes the convenience and excellence of trading for institutional and individual investors using the platform of digital bank. The implications of this study are significant in that it explores and explores the actual cases of ICT innovation and additional digital bank platform-connected business models based on this, and suggests a unique and preemptive business strategy of the company in the future.

POSCAL : A Protocol of Service Access Control by Authentication Level (인증 수준에 의한 서비스 접근제어 프로토콜)

  • Yoo, SeongMin;Choi, SeokJin;Park, JunHoo;Ryou, Jae-Cheol
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.28 no.6
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    • pp.1509-1522
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    • 2018
  • The purpose of this study is to support flexible authentication functions in various services using various types of user information. Rather than requiring the same level of authentication for all services, the goal is to identify the level of authentication at the time of user authentication and to increase convenience and efficiency by dynamically granting authority. In this paper, we propose POSCAL (Protocol of Service Control by Authentication Level) protocol which can control service access based on various local authentication information. To verify the function of the authentication framework, we developed the electronic wallet service based on the POSCAL authentication framework and evaluated the implementation function based on the use case scenario. The proposed protocol satisfies user and message authentication, confidentiality of authentication information, integrity of authentication history, non - repudiation of authorization, and access control by service according to security level.

A study on strategic use of MyData: Focused in Financial Services (금융 마이데이터의 전략적 활용에 관한 사례 연구)

  • Lee, Ju-Hee
    • Journal of Digital Convergence
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    • v.20 no.3
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    • pp.181-189
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    • 2022
  • The purpose of this study is to investigate the innovation of business model and the effectiveness of the data-driven model. the main concepts and policies related to the data economy are reviewed, and implications are drawn through the analysis of data-based convergence service creation cases. This study identified the existing data-driven business model of the creation of MyData service industry in the financial industry and concept of the data economy. According to the empirical analysis result, this study confirmed that t considering the mobile environment and consumer acceptance of data portability, the ripple effect of the implementation of My Data on the financial industry is expected to be significant.

An Empirical Study on the Factors Influencing the Acceptance of Mobile Easy Payment Services: A Case of Chinese User (모바일 간편 결제 서비스 수용요인에 관한 실증연구: 중국사례를 중심으로)

  • Chen, Lu;Lee, Dong-Myung
    • The Journal of the Korea Contents Association
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    • v.17 no.8
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    • pp.1-13
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    • 2017
  • In this paper, a research model was designed to investigate the factors influencing the intention to use of mobile easy payment services in China. Our research model includes the service factors(instant connectivity, economic and security), social factors(subjective norms and image), the user's individual factors(self-efficacy personal innovativeness and suitability), perceived ease of use, perceived usefulness and intention to use. A survey was conducted to collect the data with users who have had the actual using experience about mobile easy payment services. In this research, the data were collected by online survey, and in final analysis, 439 users' questionnaires were used. The empirical paper proves research hypothesis by using SPSS 22.0 and AMOS 23.0. The results of the study are as follows: the mobile easy payment service factors, social factors and the user's individual factors partially give positive effects to perceived ease of use and perceived usefulness; perceived ease of use gives positive effects to perceived usefulness. In addition, perceived ease of use and perceived usefulness have positive effects to on intention to use.