• Korea Science and Art Forum
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• v.37 no.2
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• pp.205-217
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• 2019

This study began with the focusing the growth of importance of cultural marketing and its successes by applying to branding in a phase in which the cultural production era has arrived after the industrial production era. This study aimed to reveal the effect of cultural marketing, which are used as marketing strategy in the tourism field, on brand attitude and awareness. Therefore, this study tried to investigate the brand equity and attitude in accordance with the cultural marketing factors by survey Chinese tourists visiting Korea. The result and contents of the study are as follows. First, it was confirmed that the research question on the possibility of market segmentation in accordance with cultural marketing factors; the market segments were classified as Cluster 1 general involvement perceived group, Cluster 2 high involvement perceived group, Cluster3 middle involvement perceived group. Second, it revealed significant differences on brand attitude among the segments; Cluster 2 showed high brand attitude and Cluster 3 showed average level on brand attitude. Third, it found a statistically significant differences in the perception of brand equity including perceived quality, brand awareness and brand image of tourism destination. In conclusion, this study was able to identify market segments in accordance with cultural marketing factors of tourism destination and revealed significant differences in the segments by brand attitude and brand equity. This could provide practical implication that various cultural marketing activities to generate positive results on brand equity and brand attitude and cultural marketing strategies is also needed to increase foreign tourists' awareness of these cultural marketing activities.

• Ocean and Polar Research
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• v.43 no.4
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• pp.307-320
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• 2021

Udo Rhodolith Beach is a small-scale, mixed sand-and-gravel beach embayed on the N-S trending rocky coast of Udo, Jeju Island, South Korea. This study analyzes the short-term topographic changes of the beach during the extreme storm conditions of four typhoons from 2016 to 2020: Chaba (2016), Soulik (2018), Lingling (2019), and Maysak (2020). The analysis uses the topographic data of terrestrial LiDAR scanning and drone photogrammetry, aided by weather and oceanographic datasets of wind, wave, current and tide. The analysis suggests two contrasting features of alongshore topographic change depending on the typhoon pathway, although the intensity and duration of the storm conditions differed in each case. During the Soulik and Lingling events, which moved northward following the western sea of the Jeju Island, the northern part of the beach accreted while the southern part eroded. In contrast, the Chaba and Maysak events passed over the eastern sea of Jeju Island. The central part of the beach was then significantly eroded while sediments accumulated mainly at the northern and southern ends of the beach. Based on the wave and current measurements in the nearshore zone and computer simulations of the wave field, it was inferred that the observed topographic change of the beach after the storm events is related to the directions of the wind-driven current and wave propagation in the nearshore zone. The dominant direction of water movement was southeastward and northeastward when the typhoon pathway lay to the east or west of Jeju Island, respectively. As these enhanced waves and currents approached obliquely to the N-S trending coastline, the beach sediments were reworked and transported southward or northward mainly by longshore currents, which likely acts as a major control mechanism regarding alongshore topographic change with respect to Udo Rhodolith Beach. In contrast to the topographic change, the subaerial volume of the beach overall increased after all storms except for Maysak. The volume increase was attributed to the enhanced transport of onshore sediment under the combined effect of storm-induced long periodic waves and a strong residual component of the near-bottom current. In the Maysak event, the raised sea level during the spring tide probably enhanced the backshore erosion by storm waves, eventually causing sediment loss to the inland area.

• Journal of Animal Science and Technology
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• v.63 no.6
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• pp.1265-1274
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• 2021

Two field experiments were conducted to improve the conception rate of Hanwoo cow. The first experiment aimed to investigate the physiological condition of Hanwoo cows on estrus, including metabolic profiles and body condition score (BCS). The second experiment investigated the effect of a novel estrus detector on the artificial insemination (AI) conception rate for Hanwoo cows. For the first experiment, 80 Hanwoo cows (2.5 ± 0.10 of parity), approximately one month before estrus, were housed in 16 pens and offered the experimental diets twice daily with free water access. The BCS were recorded, and blood was collected from the jugular veins just before AI. The collected blood was used to measure physiological conditions, such as metabolite and hormone levels. For the second experiment, each cow was equipped with a neck-mounted estrus detector collar, which had a sensor connected through the internet. Approximately one month before estrus, three hundred sixty Hanwoo cows (2.4 ± 0.21 of parity) were assigned into groups with or without W-Tag collar treatments. The animals were managed the same as in the first experiment. The pregnancy rate reached 55% in the first experiment. The concentration of luteinizing hormone (LH) was higher (p < 0.012; 1.56 vs. 1.08 ng/mL) in cows that were not pregnant (NPG) than in cows that were pregnant (PG) after AI. The BCS and other concentrations of metabolites and hormones in the blood were not different in both NPG and PG cows. The ranges of estrogen, LH, and follicle-stimulating hormone for PG cows were 11.9 to 39.0 pg/mL, < 0.25 to 1.98 ng/mL, and < 0.50 to 0.82 ng/mL, respectively. In the second experiment, cows with the estrus detector had lower days open (p < 0.001; 78.1 vs. 84.8 d), insemination frequency (p < 0.001; 1.26 vs. 2.52), and return of estrus (p < 0.001; 70.9 vs. 79.1 d) than those in cows without the estrus detector. In conclusion, the present study indicated that lower LH concentration just before AI potentially increased the pregnancy rate of Hanwoo cows. Furthermore, the application of estrus detectors to Hanwoo cows could improve the conception success rate for AI.

• The Journal of the Korea Contents Association
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• v.21 no.7
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• pp.59-70
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• 2021

This paper studies and analyzes the effect of illustrations in picture books on time representation with fictional picture books as the study scope. In this paper, the time type of picture books can be divided into time point, timeline and time rhythm, referring to case analysis from time symbolic elements, picture layout and picture sequence respectively. First of all, time symbolic elements are referred to the time point and time rhythm. The materialized time symbolic element is things that can directly represent time and trigger associations with time; the color symbolic element means the color changes in the real world within a certain time; the contrast of light and shadow corresponds to the changes in a day. Fast-moving objects will be presented with dashed or blurred lines, while static, stable and slow objects will be depicted with solid lines. Secondly, the picture layout of illustrations in picture books is suitable for representing the content of the timeline and describing the sequence or causality of events. Finally, the picture sequence can represent the timeline, time rhythm and "synchronicity". It will make use of visual logic to win readers' trust in time information expressed in pictures, and then follow and connect viewpoints on the basis of adapting to reading habits. The essence of time representation in picture books is to express time by space, and use different combinations of elements in space and visual guidance to convey time information.

• Journal of Marine Life Science
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• v.5 no.2
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• pp.99-106
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• 2020

To investigate effect of variation in physiochemical conditions due to river discharge on phytoplankton, field surveys were conducted in the Seomjin and Yeongsan River estuaries from April to November 2016. The concentrations of DIN and DSi in Seomjin River estuary were gradually low as distance from upstream. On the other hands, the concentrations of DIN and DSi in Yeongsan River estuary were critically high at upstream, due to which is characterized as semi-enclosed eutrophic area. A total of 12 phytoplankton pigments were analyzed, and the distribution of each taxa was investigated using indicator for each phytoplankton taxa. Fucoxanthin, an indicator pigment of diatoms, showed an average of 0.61±1.00 ㎍ l^-1 and 0.76±1.22 ㎍ l^-1 in the Seomjin and Yeongsan River estuaries, respectively. Concentration of fucoxanthin was more than twice that of other pigments except chlorophyll a., indicating that diatoms were dominant taxa. Peridinin, an indicator pigment of dinoflagellate, showed some similar tendency to the microscopic observation, but mismatch results were also present, indicating a technical limitation of pigment analysis. Chlorophyll b, alloxanthin, and zeaxanthin, which are indicator pigments of green algae, cryptomonads, and cyanobacteria, were detected in both estuaries even though those taxa were not detected in microscopic observation. This indicates that the two estuaries were affected by freshwater species. Here, we can suggest that phytoplankton composition in estuary was directly influenced by the inflow from upstream. In particular, the phytoplankton population dynamics in Yeongsan River estuary was greatly associated with a large-scale artificial dyke, especially in summer rainy season. On the other hands, the seasonal and horizontal distribution of phytoplankton in Seomjin River estuary has changed along the salinity gradients and inflow-related changes.

• 한국노년학
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• v.38 no.3
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• pp.395-408
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• 2018

The purpose of this study is to investigate the effects of staffs' general characteristics and institutional characteristics on the staff members' recognition of the level of ethical management in the elderly welfare institutions and to provide basic materials for raising standard of ethical management in the elderly welfare institutions. For this purpose, we conducted a questionnaire survey using structured self-filling-type questionnaires for 245 staffs of elderly welfare institutions in Seoul and Gyeonggi-do. This study sets general characteristics of staffs and institutional characteristics as the independent variables and the staff members' recognition of the level of ethical management as the dependent variable. The variables are investigated through the descriptive statistics such as frequency, percentage and average analysis, and the difference of effect on the staff members' recognition of ethical management in the elderly welfare institutions by each independent variable was analysed by t-test, ANOVA and multiple regression analysis. The results of the study shows that in terms of general characteristics of staffs, the higher male to female ratio and the higher educational level; and in institutional characteristics, the less experience in basic ethics education and the better ethical working environment of the institution are the positive factors for that the staff members estimate the level of ethical management of their workplace high. Based on these results, for making staff members recognize the level of ethical management in the elderly welfare institutions higher, we should create actual atmosphere of the ethical working environment in the institution and implement not formal but step-by-step intensive ethics education that make employees can apply it in the real situations. In conclusion, this study gives the practical suggestions for improving the staff members' recognition of ethical management level in the practice field of elderly welfare on the fast-changing trends including downsizing and privatization.

• Membrane Journal
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• v.29 no.1
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• pp.51-60
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• 2019

In order to improve gas separation properties of polymeric membranes which have been widely applied in the industry field, aluminosilicate hollow nanoparticles named as allophanes were synthesized by sol-gel method and formulated in Poly(dimethylsiloxane) (PDMS) matrix to investigate the gas separation properties of PDMS membrane. Transmission electron microscope (TEM), Energy dispersive X-ray analysis (EDX), X-ray diffractometer (XRD), Surface area and pore size analyzer (BET) and Fourier transform infrared spectrophotometer (FTIR) were carried out to characterize the synthetic allophanes. Then the PDMS mixed matrix membranes were prepared by adding different volume fraction of allophanes. To examine the effect of allophanes addition in PDMS matrix using unmodified allophane and modified ones, the gas permeation experiments were performed using oxygen, nitrogen, methane and carbon dioxide. As the volume fraction of modified allophane increased up to 4.05 Vol% the permeability of four test gases through PDMS mixed matrix membranes increased. Also, the selectivity of $O_2/N_2$ and $CO_2/CH_4$ increased with the contents of the modified allophane. Further improvement of gas separation properties of PDMS mixed matrix membranes containing higher volume percent of allophanes can be expected as long as well dispersion of allophanes in PDMS matrix can be achieved for better PDMS membranes.

• Journal of Digital Convergence
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• v.17 no.2
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• pp.463-473
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• 2019

This study aimed to investigate the relationship between soccer games of Korea vs. Japan and emotions of anti-Japan and anti-Korea, empirically. For that, this study selected 2,400 comments from Naver and 5CH where people could write their SNS comments on EAFF E-1 football championship 2017. The study results got by frequency analysis and one-way ANOVA were as follows. First, Korean showed amity with own team and hostility to the opponents, and stronger hostility toward Japan. Japanese showed hostility to own team, and it was especially strong when vs. Korea. Second, Korean showed stronger hostility toward Japan than others. Japanese showed stronger hostility to own team when vs Korea. From those results, this study could conclude that soccer games of Korea vs. Japan could be a field to express those emotions rather than effect on the emotions of anti-Korea and anti-Japan. By the empirical method of this study on the emotions of anti-Japan and anti-Korea unlike advance studies, this could receive favorable evaluation.

• Journal of the Korea Convergence Society
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• v.10 no.2
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• pp.35-40
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• 2019

The purpose of this study was to investigate the effects of learners' academic achievement and learner interaction through project - based learning. In the case of interaction, we focused on the field of learning, that is, the learner's communication style in various technical environments. The subjects of this study were 80 learners who took a 3-hour elective English language learning course at a university in Korea. This study is to investigate the effect of learner interaction through KakaoTalk and LMS (Learning Management System). As a result of the study, it was found that there was a significant difference between learner interaction by project - based learning and communication type and kakao talk utilization group and LMS (Learning Management System) group. 1) The results of the kakao talk utilization group were significant in both the learner interaction and the learner's academic achievement according to the project - based learning and communication type. For current digital native learners, Kakao Talk is the result of the fact that it is the optimal environment for problem solving, communication, and uploading and sharing of educational activities.

• Journal of the Korean Geosynthetics Society
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• v.18 no.2
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• pp.37-44
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• 2019

The compressive strength of the soil stabilizer in the deep mixing method (DMM) depends on kinds of soil, particle size distribution, and water content. Because of this, Laboratory test has to perform to estimate the unit weight of binder to confirm the satisfaction of the design strength. In this study, uniaxial compression strength was measured by mixing the soil stabilizers developed in the previous study with clay in Busan, Yeosu, and Incheon area. And the strength enhancement effect was evaluated comparing with blast furnace slag cement (BFSC). Also, the relationship between the unit content of binder and uniaxial compressive strength was investigated in order to easily calculate the unit weight of binder required to ensure the stability of the ground at the field. As the results of the analysis, the relationship between the unit content of binder and the uniaxial compressive strength are ${\gamma}_B=(108.93+0.0284q_u){\pm}35$ when W/B is 70%, and ${\gamma}_B=(122.93+0.0270q_u){\pm}40$ when W/B is 80%.