• International Journal of Human Ecology
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• 제8권1호
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• pp.79-94
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• 2007

Previous studies showed that traditional attitudes toward consumer credit and the accumulation of debtare declining, especially among younger life stage groups. The social stigma of high debt levels has largely gone. However, only a few researchers have studied and changes in consumers' attitudes toward credit and its determinants. This study investigates factors related to the probability of respondents having favorable or unfavorable attitudes using the 1992-2004 U.S. Surveys of Consumer Finances. A logistic analysis was used since the dependent variables were binary. All other things equal, respondents in 1995, 1998, 2001 and 2004 were significantly less likely to have favorable or unfavorable attitudes toward credit than otherwise similar respondents in 1992, but the patterns did not correspond well to the changes in the bankruptcy rate. Black and Hispanic respondents were more likely to have favorable attitudes and less likely to have unfavorable attitudes than were otherwise similar white respondents, but those in the Other group, mostly Asians, were not significantly different from whites. Respondents with college degrees were less likely to have a positive attitude and more likely to have a negative attitude than those without a college degree. Respondents who took risks with investments were more likely to have a positive attitude and less likely to have a negative attitude than those unwilling to take risks. Implications for understanding of credit use are discussed. This publication was made possible by a generous grant from the NASD Investor Education Foundation.

• Journal of Nutrition and Health
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• 제30권1호
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• pp.75-83
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• 1997

Knowledge and attitudes on current selection of fats and oils were surveyed among college students and USDA extension off campus faculties. The objective of this survey was to obtain information about the nutrition knowledge and attitudes toward fats and to assess relationships between the nutrition knowledge, general attitudes toward dietary fats, and specific attitudes toward the eating of certain foods. The attitudes toward and nutrition knowledge of dietary fat sections consisted of 22 and 39 statements respectively. Avoiding red meat and eggs and avoiding fats as a flavoring were attitudes whose maintenance may require special, long-term intervention strategies. Replacing high-fat foods with low-fat foods, modification(cutting fat off any meat) and substitution were easily adopted and maintained low-fat habit. The responses to wanting to lose some weight and feeling better if increasing exercise were favorable. The attitudes toward the possible relationships between fat consumption and health were favorable. Respondents on the nutrition knowledge test attained a mean score of 129.69 and a median score of 127 our of the highest possible score of 200. Extension off campus faculties, nutrition majoring/majored subjects, and over 41-year-olds tended to have more favorable general attitudes and specific attitudes toward the consumption of certain foods and higher knowledge. Senior students had more negative general attitudes and specific attitudes, and college graduates and graduate students had more nutrition knowledge. Nutrition know-ledge was related to general attitudes toward dietary fats, but not to more specific attitudes toward the eating of certain foods. Nutrition education will not be effective in modifying the intake of dietary fats in the population because nutrition knowledge related to general attitudes toward dietary fats and general nutrition practice but not the eating of certain foods.

• 대한가정학회지
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• 제42권12호
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• pp.55-67
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• 2004

The purpose of this study was to investigate the associations between adolescent risk behaviors and correlates of risk behaviors. Questionnaires were completed by 955 high school freshmen in the Daegu${\cdot}$Kyungpook area and included measures of risk behaviors, coping, self-esteem, social competence, attitudes toward risk behaviors, parental attachment, autonomy, parental monitoring, and peers' risk behaviors. The major findings were as follows. (1) Parental attachment, autonomy, and appropriate parental monitoring were positively correlated with adolescent coping, self-esteem, social competence, and peers' desirable behaviors, but were negatively associated with peers' risk behaviors and attitudes toward risk behaviors. (2) Of all the variables, peers' risk behaviors and favorable attitudes toward smoking had the greatest influence on adolescent drinking and smoking, following by favorable attitudes toward drinking, social competence, and gender (3) Similar to adolescent drinking and smoking, of all the variables, peers' risk behaviors had the greatest influence on adolescent delinquency, following by favorable attitudes toward smoking and gender.

• 한국의류학회지
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• 제36권7호
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• pp.677-689
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• 2012

This research examines the impact of brand personality dimensions on store attitude and store loyalty for department stores. A total of 431 customers participated in the online survey. The participants were women in their 20's to 50's with experience of purchasing apparel from four major department stores. The data were analyzed using factor analysis, reliability test, and structural equation modeling with PASW 18.0 and AMOS 18.0. Analyses revealed three dimensions of the brand personality of department stores: prestige, passion, and sincerity. Among the three dimensions of brand personality, 'passion' and 'sincerity' were shown to be the most influential factors affecting department store attitude. The results suggest that passionate and sincere customers tend to exhibit favorable store attitudes. Customers with more favorable store attitudes then are more likely to express great store loyalty than those with less favorable attitudes. An analysis of the effect of brand personality on attitudes toward department stores provides implications for department store brand management strategies.

• Asia Marketing Journal
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• 제14권4호
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• pp.57-75
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• 2013

It is a well-established theory that emotion is influential in cognitive processing. Extensive prior research on emotion has shown that emotional factors, such as affect, mood, and feeling, play as information indicating whether he or she has enough knowledge. Most of their findings focused on the effect of emotional valence (i.g., one's subjective positivity or negativity related with the emotion). Recently, several studies on emotion suggest that there is another dimension of emotion, which affects the type of cognitive processing. The studies argue that emotional certainty facilitates heuristic processing, whereas emotional uncertainty promotes systematic processing. Based on the findings, current study examines the effect of certainty on attitudes and recall. Specifically, the authors investigate the effect of certainty on how much effort individuals use to process advertising information and how certainty affects attitude formation toward the advertised product. The authors also focus on recall to clarify the working mechanism of certainty on attitudes, because recall performance reflects the depth of information processing. Based on previous findings, the authors hypothesize that uncertainty (vs. certainty) leads to more favorable attitudes as well as better recall, and conduct an experiment using a fictitious advertisement with 218 participants. The results confirm the predicted effects of certainty only on attitudes not recall. A possible explanation of this discrepancy between attitudes and recall lies in the measurement method, unaided recall. To rule out this possibility, the authors perform an additional analysis with the participants who recall any correct information of the target advertisement. The results show certainty has a negative effect on both attitudes and recall. A bootstrapping test reveals that recall mediates the effect of certainty on attitudes. This result confirms that certainty decreases elaboration, which in turn leads to less favorable attitudes relative to uncertainty. Additionally, our data shows the association among certainty, recall, and attitudes by showing the indirect effect of certainty on attitudes via recall. This research encourages practitioners in the field to emphasize that they should focus on target audiences' emotional certainty before they provide the persuasive message, by showing that uncertainty promotes effortful processing, which in turn leads to better memory and more favorable attitudes.

• 대한간호학회지
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• 제8권2호
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• pp.1-13
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• 1978

Evaluation for students’performance is a very important and difficult responsibility of head nurses. This study was undertaken to investigate and identify head nurses’attitudes toward evaluation for clinical performance of nursing students. Data were gathered through questionnaire from eighty eight head nurses at three hospitals in Kwang Ju City and four hospitals in Seoul, during the period of April 9th-26th, 1978. The questionnaire developed by the researcher included 19 statements which concerned the attitudes of head nurses: their perception about objectives of evaluation for the students clinical performance, their attitudes toward responsibility as evaluator, their attitudes toward method of evaluation, their understanding and interest in nursing students. Mean attitude score more than 60% were classified as positive or favorable, and less than 60% to be negative or unfavorable. The result obtained could be summerized as follows: 1. The mean score of head nurses’attitudes was positive (67.9%). Hypothesis I was rejected, 2. Head nurses’perception about objectives on performance evaluation was very favorable (85.5%). 3. Head nurses’attitudes toward evaluating method were negative (50.9%), post-evaluation interview were perceived to be a part of evaluating process (73.9%), although only few (22.7%) implemented. 4. The head nurses’attitudes in the responsibility as a evaluator were unfavorable (58.2%). 5. Relatively favorable response was revealed in understanding and interest about nursing students (79.6%). 6. Educational level, duration of clinical experience, marital status, and geographical region of head nurses were no significant influence on the attitudes toward evaluation for clinical performance (P > 0.05), while only age revealed significant difference (P < 0.05) Hypothesis 2, 3, 5 and 6 were accepted, hypothesis 4 was rejected.

• 복식문화연구
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• 제7권3호
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• pp.58-71
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• 1999

The purposes of this study were to investigate the differences inbrand identification ability, opinions on purchasing imported casual wears and purchase behaviors among the high school students grouped by the attitudes toward imported casula wears. Data were obtained from 452 high school students in Seoul by using self-administered questionnaires. Chi-Square Analysis and ANOVA by SAS statistical package were used for data analysis. The subject with favorable toward imported casual wears suggested higher price levels as appropriate price levels of jeans, were more positive about purchasing imported causal wears than the less favorable. Those with more favorable attitudes tended to purchase at individual stores and to have more experiences in purchasing imported brands, spent higher amount of monthly clothing expenditures, searched information mostly through the conversation with peers, and indicated design as the most important evaluative criteria used when purchase clothing. Most of the high school students relied on their parents as the sources of allowances to purchased clothing.

• 한국과학교육학회지
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• 제5권2호
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• pp.89-97
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• 1985

The measurement tad of student's attitudes towards secondary school science had been developed according to the scheme of categories of science education object by Klopfer. Sixteen background factors of student had been chosen in order to find out a difference in student's attitudes towards secondary school science for each background factor. The twenty-eighth grade student's attitudes towards secondary school science in the Province of Chung Cheong Buk Do had been investigated by the developed tool. The findings were as follow: 1. On the whole the investigated students had favorable attitudes towards secondary school science. 2. The adoption of scientific attitudes and favorable attitudes towards science and scientists were the best affirmative attitudes. 3. The correlation between enjoyment of science learning experiences and development of interest in pursuing a career in science was the highest level. 4. The seven of sixteen background factors-sex, interest in science, science mark, location of residence, sat sifaction level at science learning, familiarity level with the name of scientific instruments and intended job-affected studentss attitudes towards secondary school science.

• 대한가정학회지
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• 제34권4호
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• pp.227-247
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• 1996

This study explores the relationship between attitudes toward abortion and such variables as age, education, religion, working, family income, son preference, and abortion experience. Questions are asked to see whether or not respondents think it should be possible to obtain legal abortion in nine circumcestances. Logit analysis is executed to see the relationship between abortion attitudes and explanatory variables for all respondents and then for women with abortion experience and for those without. Women with abortion experience are more likely to favor abortion than those without the experience. Catholics show tendency to oppose to legalized abortion compared to women with no religion. Women who show higher son preference are more likely to oppose to abortion in case of pregnancy by rape. Women who are working then to show favorable attitudes toward abortion in case of women who want no more child. Women who have low income and abortion experience have than young women. The more educated women show the more favorable attitudes toward abortion.

• Journal of Community Nutrition
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• 제4권3호
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• pp.180-186
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• 2002

The food attitudes of 285 Korean female students attending a secondary school in Seoul were examined with respect to the 5 food groups of the Korean Food Tower : grain products, vegetables and fruits, meat, milk, and fats and sweets. An instrument with 22 items was utilized to measure food attitudes toward the five food groups. The items were categorized into five factors through factor analysis to obtain a description of the participants' food attitudes. The five factors are conscious choice of food, health concerns, economics and time influence, interest in foods, and foods that energize. Several facts emerged from examining the food attitudes. The most evident was their response to the items concerning the influence of economics and time on food choice, which the majority consider not limiting their food consumption. Most participants gave favorable responses for vegetables and fruits on all the five factors, but gave unfavorable responses for meat group and fats and sweets in health concerns. They also gave favorable responses for“foods that energize”for all except fats and sweets. Four of the total 25 relationships among food intake (five groups) and food attitudes (five factors) were found to have significant positive correlations (p < .01). (J Community Nutrition 4(3) : 180∼186, 2002)