• 제목/요약/키워드: Fashion contents

검색결과 600건 처리시간 0.023초

최근 유·아동복 관련 연구 동향에 관한 연구 (A study on recent research trends related to infant & children's clothes)

  • 김윤희;이진희
    • 한국의상디자인학회지
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    • 제20권4호
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    • pp.175-186
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    • 2018
  • These days, due to increased income levels, lower birthrate, and increased marriage age, interest and investment in children has increased, and infant & children's clothes has become more upgraded, differentiated, and diversified. In accordance with the change of the infant & children's clothes market, Examine the research trends of the papers in the journals. Used 'KISS', 'DBpia', 'Korea Institute of Science and Technology Information', in the search system, and 137 papers were searched for by using key word, 'infant's clothes' and 'children's clothes'. The year of publication is limited to 2001 to 2017, and they are classified into 5-year units and again the papers were classified by year, by journal, by field of clothing research (Technical Design & Production, Fashion Marketing, Textile System, Fashion Design), and frequency and percentage were used as data analysis. The number of articles related to infant & children's clothes increased such as 39 in 2001~2005, 43 in 2006~2010, and 55 in 2011~2017. The distribution of articles by journals has been published mainly in the journal of the Korean Society of Clothing and Textiles, but as the journals were diversified, they were distributed evenly in other journals related to the apparel. In the presentations according to the research field by year, from 2001 to 2005, the ratio of apparel design and production was high, but since 2006, many papers related to fashion marketing and fashion design have been published. The research contents of the field of clothing research are as follows: 41 articles in design production field, focusing on dimensional system and pattern design, 40 articles in fashion design field, focusing on design development and design preferences, 46 articles in fashion marketing field, focusing on consumer behavior and marketing management. And 10 articles in apparel material system field, focusing on research on cloth science materials, but they are less well studied than others, but these studies should be actively pursued in the future.

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패션 유통업체 위탁교육 활성화 방안 (The Methods to Activate the Consigned Education of Fashion Retailing Companies in the Dept. of Fashion Design in Junior Colleges)

  • 김효은;구정모
    • 한국의상디자인학회지
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    • 제5권1호
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    • pp.97-107
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    • 2003
  • This study was conducted to provide the basic data to activate the consigned education of fashion retailing company in the department of fashion design in a junior college. 36 consigned education students from fashion retailing company in Daegu were surveyed and interviewed. The result can be summarized as follows: 1. Their motives of study lie in ‘I wanted to study in a junior college’ (55.6%), ‘It would be some help for my job’. ‘My company recommended’ (16.7%), and ‘I wanted to get a higher degree’ (11.1%). 2. Their preferences in terms of major and subjects lie in ‘fashion marketing’ (30.6%), ‘fashion coordination’ (25.0%), and ‘fashion information’ (19.4%). 3. The occupations they wanted to get are ‘a displayer’ (38.9%), and ‘a shop master’ (30.6%), and ‘a merchandiser’ (8.3%). 4. The ratio of theories to practices they want is ‘40:60ㆍ30:70’ (27.8%), ‘50:50’ (22.2%), ‘20:80’ (11.1%) 5. With regard to their adaptability in school, they answered that ‘I'm doing quite well’ (44.4%), ‘I'm doing OK’. ‘It's a little hard to follow’ (22.2%) 6. About teaching methods and contents, they responded that they want ‘more emphasis on practices’ (41.7%), and they commented that ‘teachers are focused on the syllabus procedure rather than students’ practical improvement’ (19.4%), and ‘I feel loaded with too much assignment’ (13.9%) 7. They wanted to be taught by ‘professors’ (77.8%) and ‘professionals in the field’ (19.4%) In conclusion, it is required that both the college and the company need to develop a customized education program focusing on the field training specialized by their cooperation and constant researches. On the part of junior colleges, adjusting their educational directions to the trend of the 21st century, they need to focus on nurturing the consigned students to be highly qualified professionals required by the industry, using hi-tee equipment and facilities through academic and industrial cooperation.

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패션 산업의 디지털 전환에 따른 증강현실 기술의 활용특성 (Characteristics of Application of Augmented Reality Technology according to the Digital Transformation in the Fashion Industry)

  • 신혜경
    • 문화기술의 융합
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    • 제8권1호
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    • pp.597-603
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    • 2022
  • 팬데믹 환경의 지속과 더불어 패션 산업의 다양한 분야에서 디지털 전환이 적용되고 있다. 증강현실 기술은 현실 세계에 가상의 이미지를 오버랩해서 보여주는 형태로 비대면 환경하에서 온라인 쇼핑이 확대되면서 패션, 뷰티 분야에서 증강현실 기술의 활용이 소비자 만족도 및 매출 증대에 영향을 미치고 있다. 본 연구에서는 디지털 전환에 따른 패션산업에서 활용되고 있는 증강현실 콘텐츠의 특성을 의상, 액세서리, 패션스토어 및 AR패션쇼 분야까지 확장하여 증강현실의 사례 특성을 분석하였다. 패션 산업의 증강현실 기술은 마케팅 활동을 통해 SNS나 홈페이지를 통한 의상 및 액세서리 제품 홍보 특성이 중심을 이루고 있으며 가상 쇼룸 과 AR패션쇼를 통한 구매 과정에서의 편의성 확대 및 엔터테인먼트 콘텐츠 활용에 의한 매출 신장과 브랜드 인지도 향상등의 긍정적 가치를 높이고 있다. 미래디지털 패션 환경에서 증강현실이 활용되는 유형의 범위는 지속적으로 확대될 것이며 증강현실기술의 활용 특성을 도출함으로써 향후 패션산업의 미래 비전을 제시하는데 기여하고자 한다.

패션연구 및 패션디자인·미학·복식사 분야 관련 연구동향 - 2004~2013년 및 <복식문화연구>를 중심으로 - (The research trends of fashion studies and fashion design·aesthetics·fashion history field - Focused on 2004~2013 and -)

  • 한수연;김영선
    • 복식문화연구
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    • 제22권4호
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    • pp.579-594
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    • 2014
  • The areas of fashion research and fashion design aesthetics & fashion history have been studied under a common research heading as a Humanities subject in the UK and the USA, and as Clothing and Textiles Studies in Korea. The purpose of this paper was to analyze the 2004~2013 research tendencies in terms of reporting methods and contents from 181 world-renowned Fashion Theory research papers within the UK and USA fashion research corpus, and 359 Korean research papers from The Research Journal of Costume Culture related to fashion design aesthetics & costume history field. The subject areas, periods, methodologies, and differences in the topics of the studies were examined. The results of the research are as follows. Regarding the research authorship and length of the research papers, in Fashion Theory most papers were written by a single English-speaking or other foreign language-speaking author and were on average longer than 21 pages, while in The Research Journal of Costume Culture, many papers were jointly written by two Korean researchers and were between 11 and 20 pages. Regarding the content, Fashion Theory was connected to relatively wide and diverse periodical and regional boundaries including the body, clothing, the fashion media, and the overall fashion system, while The Research Journal of Costume Culture revolved around the body and clothing, textiles, the fashion media, and costumes. In addition, since the late $20^{th}$ century, the studies appeared to be related to the current Western world overall or to the country of the author. Regarding the research methodology, Fashion Theory used diverse research subjects and methodologies, and research was conducted on topics relating to fashion culture or fashion aesthetics. On the other hand, The Research Journal of Costume Culture featured relatively more dynamic studies aimed at suggesting developments or solutions to problems. It was found that a large share of that research focused on detailed style analyses and suggestions for aspects such as design elements and design developments. Such differences are considered to be caused by the inherent differences between the academic departments for the Humanities, and the Human Ecology. The above research results are expected to provide fundamental information in setting a direction for future research to assist the globalization of domestic research.

전통한지를 활용한 패션 액세서리 상품개발(제4보) - 전통한지로 만든 상품에 대한 소비자 태도와 행동 - (A Study on Fashion Accessary Product Development by Using Traditional Hanji IV - Consumer Attitudes and Behaviors Toward Traditional Hanji Products -)

  • 김용숙
    • 한국생활과학회지
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    • 제16권3호
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    • pp.615-622
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    • 2007
  • Jeonju is well-known as a native place of traditional Hanji from ancient times because of it's proper weather, soil, and sunlights. Traditional Hanji is selected one of the Traditional Cultural Contents Industries of Jeonju nationally, and can produce synergy effects on gaining competition if we develop traditional Hanji industry into high-technology by relating cultural contents. The purposes of this study was to identify consumer attitudes and behaviors toward traditional Hanji products. The results of this study were as followed: 1. Representative products of Jeonju City were a rice with vegetables, a traditional Hanji, and a Korean-style house, and these results showed a consistancy with Han-Brand products promoted by Ministry of Culture and Tourism. 2. Many consumers experienced of a box, a copy paper, a book or notebook made of Hanji, but less experienced of fashion accessary products. Consumers had higher interests in wall or window paper and copy paper, but had lower interests in fashion accessary products such as necktie, shawl, and folding fan. More consumers intended to use wall or window paper and copy paper, but intended fashion accessary products less. Many kinds of Hanji products were produced and displayed on a Hanji Crafts House, but only few consumers had experiences. 3. Younger generations had higher interests and experiences of Hanji products, and unmarried officiers or full-time house wives had experiences Hanji crafts more. 4. Consumers were interested in daily necessaries or interior products made of Hanji.

현대패션에서 패셔너블 테크놀로지 연구 (Fashionable Technology in Contemporary Fashion)

  • 이서희
    • 한국콘텐츠학회논문지
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    • 제9권1호
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    • pp.246-253
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    • 2009
  • 테크놀로지와 패션은 얼핏 보기에는 서로 거리가 멀어 보이나 사실은 그렇지 않다. 초기 착용형 장치는 기능성을 갖추었으나 입기에 불편하고 보기에도 좋지 않았다. 오늘날의 착용형 장치는 스타일을 가지고 있는 동시에 편안한 의류를 만들어냄으로써 패션계의 기대를 충족하고 있다. 착용형 장치의 개인화를 통해 패션 아이템을 대중에 어필하기 위한 본질적인 요소인 새로운 자기표현이 가능해졌다. 의류에 포함된 기술과 전자 섬유에 통합된 기능은 패셔너블 착용형 장치의 ‘착용성’과 편안함, 미학적 특성에 영향을 준다. 이러한 요소를 고려하는 것은 사용자 중심의 패셔너블 착용형 장치를 만드는데 중요한 디자인 프로세스이다. 디자이너는 목적과 사용자, 상호 교류, 상업적 가능성, 가격에 대한 포괄적인 이해를 가지고 있어야 한다. 직관적인 인터페이스를 갖춘 뛰어난 디자인을 통해 성공적인 패셔너블 착용형 장치를 만들 수 있다.

섬유.패션 스트림간 신속대응을 위한 상품 기획 프로그램 개발 (Program Development of Quick Product Developing in Textile and Fashion Industry)

  • 정경용;나영주
    • 한국콘텐츠학회논문지
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    • 제6권10호
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    • pp.163-173
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    • 2006
  • 섬유 패션 산업은 소비자의 구매 욕구를 예측하여 제품을 개발하는 경우가 빈번하며, 예측이 잘못될 때는 즉 소비자들이 특정제품을 외면하는 경우 할인판매를 통해 제품을 처리해야 하는 문제점을 안고 있다. 반면에 신속대응 시스템은 소비자의 욕구를 지속적으로 관찰하여 신속하게 제품개발 및 생산일정을 수립함으로써 불필요한 재고가 쌓이는 경우를 사전에 방지할 수 있게 한다 소비자의 욕구는 POS 시스템에서 창출되는 자료를 통해 수집 분석되고 이런 소비자의 선호도는 네트워크를 통해 실시간으로 관련 제조업자에게 제공되어 제조업자들이 소비자의 선호도에 부합하는 제품을 개발, 생산, 제공할 수 있도록 해준다. 본 연구에서는 신속대응 시스템의 주요한 목표인 신기술의 접목을 통하여 의류제품의 기획, 구매, 생산, 유통과정 상의 재고 수준의 절감 및 과정 소요기간의 단축, 의류제조업자와 소매업자간의 보다 나은 협조체계의 개발, 소비자의 욕구에 적절히 대응하는 시스템을 학생들에게 교육할 수 있는 프로그램을 개발하였는데 신속대응 시스템을 위한 섬유 패션 스트림간 상품 기획 프로그램을 개발하였다.

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패션브랜드의 이미지 기반 SNS에서 해시태그의 이용동기가 고객소셜참여와 브랜드 자산에 미치는 영향 : SNS 참여도의 조절효과를 중심으로 (The Effects of Usage Motivation of Hashtag of Fashion Brands’ Image Based SNS on Customer Social Participation and Brand Equity : Focusing on Moderating Effect of SNS Involvement)

  • 채희주;신지예;고은주
    • 한국의류산업학회지
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    • 제17권6호
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    • pp.942-955
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    • 2015
  • Hashtag has emerged and become one of cultural trend. Given that more and more firms in the fashion industry are using hashtag on images based on SNS to provide information of their products and to communicate with their customers. Especially, hashtags through voluntary participation of users provides the perspective of how customers consume their products. Therefore, this study focused on the using motives of hashtag in image based SNS with customer social participation as mediator towards brand equity. The purpose of this study is (1) to investigate the usage motivation of hashtag of image contents based SNS, (2) to expose how each usage motive affects customer social participation and (3) to find out how customer social participation has an effect on brand equity. In order to achieve the objectives of this study, first we conducted an in-depth interview on 8 image based SNS heavy users to understand the using motives of hashtags. Furthermore, we conducted online surveys amongst people aged between 20s and 30s of image contents based SNS users. As a result of this study, followings were figured out. First, four of usage motivation of hashtag were examined through in-depth interview and previous studies; interest sharing, social interaction, ease of use and enjoyment. Second, usage motivation of hashtag has a significant effect on customer social participation. Third, customer-media participation and customer-customer participation impact positively on brand equity. Lastly, level of customer social participation has the moderating effect on the relationship between motivation of hashtag and customer social participation.

포스트모던 패션에 표현된 페미니즘 연구 (A Study of Feminism Expressed in postmodern Fashion)

  • 정흥숙
    • 복식
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    • 제35권
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    • pp.231-252
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    • 1997
  • This thesis establishes two propositions. Firstly the pivotal aspect of postmodern fem-inism is socio-cultural ambivalence which is reflected in postmodern fashion as androgeny. By tracing postmodern element in fashion it is shown that postmodern cultural logic is operating sometimes in a vague weakened form Secondly the fact is taken into analysis that the postmodern discourse is conveyed in reality by the multinational firms which aims at profit maximisation with incessant change of image. In this process the postmodern message is almost removed of its contents only the outer form retained, The originality of the thesis lies mainly in the approach adopted. It combines cultural and socio-economic factors together as compared to the traditional approach which tends to relate a contemporary aesthetic trend mechaniclly to fashion phenomena.

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Drag Queen 복식(服飾)에 관(關)한 연구(硏究) (A Study on Drag Queen's Costume)

  • 간호섭
    • 패션비즈니스
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    • 제4권2호
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    • pp.69-83
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    • 2000
  • The purpose of this study is considering about drag queen's costume in the point of view of anthropology and psychoanalysis. The contents are the meaning of drag queen by theoretical research and the characteristics of drag queen's costume. The results of characteristics of drag queen's costume are summerized as following. 1. Sexual originality is related with homosexuality. Costume express character of gay not as a transsexual or cross-dresser. 2. Imitation is related with identification of drag queen and famous star like actress, pop singer and historical heroine. 3. Amusement is related with drag queen's life style. There are two kinds of character in amusement. One is humour. Another is an exaggeration. 4. Commercialism is related with mass-media culture. Drag queen's costume have an influence with movie, advertisement and modern fashion.

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