• Title/Summary/Keyword: Fashion community

Search Result 180, Processing Time 0.028 seconds

Tar Baby: Search for Identity in Commodity Culture

  • Talukdar, Susmita
    • Cross-Cultural Studies
    • /
    • v.32
    • /
    • pp.63-79
    • /
    • 2013
  • Tar Baby, Toni Morrison's fourth novel re examines the problem that black characters face in negotiatiating a place for themselves within a dominant culture, with respect to their own history and culture. The novel critiques the dominant socio economic and commodifying cultural space from which the black woman seems to have no escape. Jadine is a colonized subject, for as a fashion model she has surrendered to an aesthetics of commodification, and as a student of art history, she has internalized the capitalist ethic of the white culture industry. Though she has ensured her freedom, Morrison's critique of her separation from her family and culture is unmistakable. Interwoven with her narrative is Son's predicament, the stereotype of a black racist and her 'lover'. The novel ends with him at the crossroads of culture, yet signaling his passage to freedom through resistance. The paper arguments how Toni Morrison has envisioned the welfare of African American community by reconstructing the role of new black generation, as represented by Jadine and Son, whose new journey towards their self fulfillment just not only bring their personal freedom but also regenerates African American community by resisting dominant commodifying cultural.

A Study on an Uniform Design for the International Ceremonies

  • Kwak, Tai-Gi
    • Proceedings of the Korea Society of Costume Conference
    • /
    • 2003.10a
    • /
    • pp.79-79
    • /
    • 2003
  • The culture of 21c, that is, a century of globalization, will be more mutifarious, and, in the spur of the society based on knowledge, the world will be a simultaneous community. Therefore, in parallel with the globalizational tendencies, each country must develop its own images and designs for their cultural identities. This means a need for those images that gives life to a traditionality of the korea in the diverseness of the culture in the world. Studies and efforts for producing extra values are needed in a view-point of a development of the cloth-design.

  • PDF

Qualitative Research on Wearing Conditions and Health-Related Wearing Perception of Older Women (고령 여성의 착의 실태와 건강 관련 착의 인식에 대한 질적 연구)

  • Shim, Huen Sup;Lee, Yun Jung;Kweon, Soo Ae;Chung, Hae Won;Yoo, Shin Jung;Park, Joonhee;Park, Joo Hee;Jeong, Woon Seon
    • The Korean Journal of Community Living Science
    • /
    • v.28 no.1
    • /
    • pp.17-28
    • /
    • 2017
  • The purpose of this qualitative research was to examine the behavior patterns and activities related to the clothing of older women. A total of 31 older women were interviewed regarding indoor/outdoor wearing conditions, thermal sensation indoors, and their clothing perception related to health. The final outcomes were as follows. Firstly, interviewees viewed indoor temperature as neutral in the spring and fall. Many people felt cool or warm in the summer and warm or cold in the winter. Secondly, they controlled indoor temperature with an air conditioner and/or fan and by opening the window and/or wearing less clothing. In winter, most respondents used a heating system and wore more clothing. It seemed that the level of dependence on clothing was higher in winter. Thirdly, the number of garment layer indoors was similar among the four seasons, and many wore underwear. However, there were individual variations. Fourthly, interviewees tended to perceive clothing in relation to health. Textile materials appropriate to the season were firstly viewed as related to health, followed by climate adaptability, clothing pressure, UV protection, and aesthetic satisfaction. Fifthly, respondents showed positive attitudes towards health improvement by clothing even though they lacked information on it. From this research, older women showed positive the perception and attitudes regarding clothing from a health perspective. Since they lacked information, education is needed regarding the bases and ways to improve health through clothing behavior.

Restructuring the Public Assessment of Housing Management Toward Standardization

  • Lee, Hyunjeong
    • Architectural research
    • /
    • v.16 no.1
    • /
    • pp.17-25
    • /
    • 2014
  • This research is to restructure the public assessment of housing management in a standardized fashion, and a self-administered questionnaire survey was employed for data collection and analysis. In doing so, all the assessment tools nationwide were identified and assembled to extract the items included in the survey form. The survey form was mailed out to local officers in charge of housing management and professional housing managers in the nation, and the responses were statistically analyzed in order to structure the standard assessment tool of housing management. This research classified 3 main areas (General Maintenance, Operation and Community Living) in evaluating the housing management performance, and identified 35 essential items and 52 optional items. The 35 essential items were drawn from the 16 categories of the 3 areas (11 items of 5 categories for General Maintenance, 7 items of 4 categories for Operation, and 17 items of 7 categories for Community Living), and the rest 52 optional items were from the 16 categories of the 3 areas (24 items of 7 categories for General Maintenance, 26 items of 7 categories for Operation, and 2 items of 2 categories for Community Living). While all the items in the research are quantifiable, it's suggested that qualitative measurements be complementarily utilized in the assessment not only to explore the best practices of housing management but also to refine and modify the standardized tool in response to various environmental changes. As the public assessment of housing management is context-sensitive and critically related to local housing profile, the continuous implementation of the assessment will facilitate shifting the housing paradigm from production and consumption to management and reproduction.

A Study on Clothing Life Style and Clothing Selection Behavior of the New Generation Consumer (신세대의 의생활양식과 의복선택행동에 관한 연구)

  • 김미경;이선재
    • Journal of the Korean Society of Costume
    • /
    • v.24
    • /
    • pp.217-233
    • /
    • 1995
  • The ultimate purpose of this study is to suggest the most effective marketing strategy for the clothing consumer market based on the new generation consumer's clothing selection behavior analysis. In this thesis, it is appempted to make a progress in the new gen-eration consumer's clothing life style types, in clothing purchase behavior analysis among the clothing life style, and also in the marketing strategy for marketers. The subjects selected for the final analysis are 412 the new gerneration women of age 20 thru 34 in seoul and satellite town area. Data were processed the spss package program. As for the analytic method, factor analysis, clustering analysis, XCross-tubulation, F-test with ANOVA, frequency and percentage were applied in the survey. The major findings are as following : life style is classified into four types : The characteristic fashion-directory type(25.7%) ; The reason traditional type(9.0%) ; The sen-sitivity fashion-following type(11.0%) ; The community brand-conscious type(54.3%). 2 Clothing life style types characteristic of the new generation consumer proved that clothing life style types are a significant difference according to the life style, the fashion consciousness and the average monthly spend-ing on clothing. 3. There is an important discrimination according to the clothing life style types in their clothing purchase behavior such as infor-mation usage, clothing choice criterion and brand loyalty. 4. Based on the result of our analysis and the review of literature, the marketing strategy is suggested that characteristic and new design development is efficient way to consumer's purchase need. Therefore apparel industary which pursue an added value must frame marketing strategy on the basis of the target consumer's sensitivity characteristic according to the life style and fashion consciousness.

  • PDF

A Study on the Development of Fashion Cultural Products of National Symbol Using Mugunghwa (국가 상징 이미지로 무궁화를 모티브로 활용한 패션문화상품 개발에 관한 연구)

  • Kim, Mi-Hyun
    • Journal of the Korean Society of Costume
    • /
    • v.62 no.7
    • /
    • pp.29-40
    • /
    • 2012
  • Using the official marker of the Korea's national symbol to inform the world of the country's existence to the global community in the $21^{st}$century enhances the autonomy and the competitiveness of Korea. It is thought that selecting a motif for promoting the national identity through cultural products or costumes can prepare an opportunity for gaining competitiveness internationally. The purpose of this study is to enhance understanding on the use of a traditional Korean symbol, Mugunghwa, and how it increases the cultural value of Korea, and develops the modern Korean image. The specific contents of this study are as follow. First, searching for the scope of usage of the national flower Mugunghwa from various angles for enhancing the Korean image. Second, developing a national symbol image of modern sense that reflects trend by using Mugunghwa. Third, clarifying the application scope and role of the national symbol image using Mugunghwa, and present a specific usage plan for creating more value. As for the study method, the study is conducted through theoretical and empirical research and six pieces of work of modern Mugunghwa image are presented as the result. Based on the development of the image of Mugunghwa as a national symbol, this study proposed a role of a cultural ambassador by applying Mugunghwa to fashion products or costumes. As for the expected effect, it can provide an opportunity for developing another national symbol and a new perspective on national symbol will appear. It is thought that the cultural value of a national symbol can be understood through this study and it can provide an opportunity for developing various national symbols for enhancing the national image.

A Study of Visual Perception of the Decorations in Terms of the Principles of Forms and Backgrounds - Regarding Womens' Collections Since 2006 - (형상과 배경의 법칙에 근거한 장식의 시각적 인식에 관한 연구 - 2006년 이후 여성복 컬렉션을 중심으로 -)

  • Cha, Hye-In;Chun, Jae-Hoon
    • Journal of the Korean Society of Costume
    • /
    • v.61 no.9
    • /
    • pp.39-49
    • /
    • 2011
  • The presented study was designed to investigate the attribution of the visual perception of decorating techniques that have often been witnessed in the realm of modern fashion since 2006. The form is more impressive, more suitable to convey a message and, most of all, more memorable. In this study, attempts were made to categorize and create an order of prioritization among components such as surrounding, pattern (closure), space arrangement, area, overlapping, and community (proximity) surrounding that comprise the place and arrangement of decorating techniques in modern fashion. The results were as follow: First, centered decorating technique surrounded by other techniques is prioritized. Second, the more standardized the clothing with patterns, the more it was noticed. Third, the space arrangement also had an impact on prioritization in the following order: center of the sight, horizon, vertical, and diagonal in relation to the central axis. Fourth, concentrated area attracted more attention. Fifth, when overlapped, what is placed in the front became the center of recognition. Sixth, the technique that formed a community was more recognized. Therefore, the study suggests that as the decorating technique is gaining more significance, these findings would help to find the most effective method to utilize an acute visual stimulus to apply for a technique and maximize its aesthetic effects.

The Development of Hanji Hat for UV Blocking -Using Ginkgo leaf extract as a Dye- (자외선 차단을 위한 한지모자 개발 -은행잎 추출물을 염제로 하여-)

  • Kim, Jung-Mee;Song, Moung-Kyun
    • The Korean Journal of Community Living Science
    • /
    • v.17 no.4
    • /
    • pp.29-38
    • /
    • 2006
  • The present study proposed to develop a Hanji hat that can protect the body from UV rays and be preferred by consumers. For this purpose, using Hanji dyed by ginkgo leaf extract, we manufactured Hats in 12 designs. The UV blocking rate was determined by putting the hats on a mannequin and measuring the quantity of UV rays penetrating through the hat. In addition, preference for each design was surveyed, and the hat most suitable for the purpose was selected. The results of this study are as follows. 1. The UV blocking rate of the manufactured Hanji hats was over 92% for UVA and 97% for UVB in all of the 12 hats. 2. Among the 12 designs, the UV blocking rate for UVA was highest in 'Design(b)' and 'Design(1)' $(P\leq0.05)$, and the UV blocking rate for UVB was identical in all the designs except 'Design(i)' and 'Design(g)' $(P\leq0.01)$. 3. The effect of UV blocking was highest on the nape of the neck; next, on the brow, the cheeks, the nose and the chin in that order. 4. According to the result of the survey of preference, simple designs such as 'Design(a), (b)' and 'Design(9)' were preferred. In addition, it was found that the design would affect the purchase of a hat marked with a UV blocking index (68%). 5. Based on the results of this research as presented above, 'Design(b)', which showed a high UV blocking effect and was highly preferred, was selected as the most suitable hat for the purpose of this research.

  • PDF

Lifestyle and Costume Culture of Women As Shown in Genre Paintings of the Late Chosun Dynasty (조선후기 풍속화에 나타난 여성의 생활상과 복식문화)

  • Yang, Suk-Hyang;Lee, Hye-Kyeong
    • The Korean Journal of Community Living Science
    • /
    • v.18 no.2
    • /
    • pp.277-291
    • /
    • 2007
  • The purpose of this study was to examine the costume worn by women in daily life according to life scenes depicted in genre paintings of the late Chosan Dynasty. The sentiments and customs of the time were examined to discover how costume culture followed women's lifestyles in the late period of the Chosun Dynasty. First, according to life scenes, a field amusement type costume was the most common garment and a commercial activity type costume was the least common garment. Second, when the form of costume was examined followed by the lifestyle it depicted, the following observations were noted. Women depicted in a housework type lifestyle often wore a Minjeogori. In contrast, women appearing in a labor production type or a commercial activity type lifestyle often wore a Banhoijangjeogori with the width of the coat narrowing gradually according to the trends of the time. In the forms of Chima, the women wore a Duluchima and a Gudlchima for convenience during their work and covered a Haengjuchima over it. Third, women shown in a field amusement type, a home enjoyment type or an affection pursuit type lifestyle mainly wore a deep blue colored Chima and Hoijang or Banhoijang Jeogori. While most of the women depicted in a labor production type, a housework type or a commercial activity type lifestyle wore a natural cotton colored Jeogori and a natural cotton colored and light indigo Chima. Fourth, in the field amusement type and the affection pursuit type lifestyle, the wearing of a headdress during outings of women appeared variously influenced by the strengthening restrictions placed on the women's lives according to the ethics of Confucianism.

  • PDF

Success and Barrier Factors of Integrated Health Promotion Program to Improve Health Indicators - Hypertension Registration Program in Goseong, Gangwon - (건강지표 개선을 위한 통합건강증진사업의 성공 및 장애요인 - 강원도 고성군 고혈압등록사업 -)

  • Park, Woong-Sub;Park, Okhui;Hwang, Hyunsook;Lim, Hyunjeong;Lim, Heeyoung;Kim, Sang-A
    • Journal of agricultural medicine and community health
    • /
    • v.43 no.2
    • /
    • pp.97-107
    • /
    • 2018
  • Objectives: The purpose of this study was to examine the success and barrier factors of hypertension registration program in Goseong community health center proven improving hypertension treatment rate by community health survey. Methods: We conducted a qualitative research using both a performance review of the program and in-depth interviews with the 8 operators who had worked for this program in April 2018. Results: In this study, the success factors were analysed as follows: First, the willingness to improve health indicators, second, the implementation of large-scale projects, third, improving program processes, fourth, continuous efforts for achievement of goal, not output or reward, and the barrier factors are as follows. First, uniform output monitering, second, evaluation after the fashion of contest, third, the confusing concept of an integrated health promotion program, fourth, the attitude of the person worried with task change. Conclusions: This study suggested that the health community health center should follow the basic principles of public health, and the central government should introduce a health policy of decentralization.