• 한국지역사회생활과학회지
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• 제19권4호
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• pp.497-507
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• 2008

This study investigated relationships between the importance and satisfaction of rice-based menu selection attributes at family restaurants. For data collection, a total of 250 copies of questionnaires were distributed to 4-year college students who had an experience of a rice-based menu at casual dining restaurants, and finally 221 surveys (88.4%) among them were analyzed by using SPSS Win ver. 11.5. Twenty selection attributes were used to test the level of importance and satisfaction for rice-based menu. The factor analysis identified six dimensions of the importance of rice-based menu selection attributes; variety of items, menu information, recommendation & atmosphere, food quality, preferred menu, and price. Also, five dimensions of satisfaction were identified as nutrition & taste, menu information, preferred menu & atmosphere, variety of items, and cooking. Canonical correlation analysis revealed that preferred menu factor of importance was highly correlated with preferred menu and restaurant atmosphere factor of satisfaction of rice-based menu selection. The managerial implications of these results for rice-base menu selection attributes are as follows: There seems to be a need to develop a variety of rice-based menus, because rice-based menus tend to be considered as an additional menu, not a main course. Aggressive marketing and communication strategies are necessary to position rice-based menu as a main course for college students and as a major maket segment to family restaurants.

• 한국조리학회지
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• 제17권2호
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• pp.153-167
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• 2011

본 연구는 패밀리 레스토랑의 고객만족과 재구매 의도에 영향을 주는 메뉴품질과 브랜드 이미지요인 규명에 대하여 실증적으로 분석하였다. 조사 대상자를 서울 경기 지역에 패밀리 레스토랑 이용 고객을 대상으로 실사하였다. 자료 수집 방법은 응답자가 직접 기입하는 자기기입식(self-administered) 설문지방법을 사용하여, 2010년 10월 2일부터 10월 17일까지 설문조사를 실시하였으며, 총 264부를 이용하여 실종분석에 사용하였다. 측정도구로서 타당성을 검증하기위하여 요인분석에 의해 설문의 신뢰성과 타당성을 검정하였으며 가설은 회귀분석으로 검정하였다. 분석 결과 메뉴품질은 브랜드 이미지에 유의한 영향을 미치고 있으며, 메뉴품질과 브랜드 이미지는 고객만족에 유의한 영향을 미치는 것으로 나타났다. 고객만족은 재구매 의도에 유의한 영향을 미치는 것으로 나타났다.

• 대한지역사회영양학회지
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• 제14권6호
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• pp.807-816
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• 2009

This day's research analyzed the difference between brand personality, self - image congruity, job satisfaction and their influences towards employees of family restaurants in order to suggest a plan which would induce researcher's interest as well as influencing diversification of management strategies toward dining-out business. The purpose of this research is to analyse the difference between brand personality, self - image congruity, job satisfaction and their influences towards employees of family restaurants. The survey questionnaires were distributed to 300 employees of family restaurants in Seoul from August 1th until August 30th 2009, and 257 of them were used for analysis. The top seven company's were chosen by base on data from 2009 Annual Dinner of the Korea. Statistics handling of this research used SPSS WIN 17.0 statistics package program, which performed frequency analysis, factor analysis, regrssion anlysis. The research result shows, first of all, the relationship between company's brand personality and personal self - image congruity, it shows that the company's brand personality has higher on 'ability/capability, loyalty/fidelity, and strong' the personal self - image congruity appeared higher. The relationship between company's brand personality and social self-image congruity, it shows that the company's brand personality has higher on 'ability/capability and loyalty/fidelity' the social self-image congruity appeared higher. Second of all, in a relation between the self-image congruity and job satisfaction, the personal self-image congruity has shown positive impact on job satisfaction. Third of all, in a relationship between the company's brand personality and job satisfaction, if 'interest or loyalty/fidelity' shows higher on brand personality, than job satisfaction has shown higher.

• 한국조리학회지
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• 제13권1호
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• pp.152-165
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• 2007

The purpose of this study is to prove that the appropriate fit between service failure and recovery strategy can efficiently maximize customer satisfaction and behavioral intention, by using the prepared scenario through comprehensive approach concerning how the expectation level of service recovery has influence on perceived fairness, satisfaction and behavioral intention of service recovery based upon size in case of service failure. This study has been conducted by way of selection of filling-up type questionnaires for customers themselves who have experience in service failure out of customers who can easily visit family and hotel restaurants, that is, domestic restaurants in Seoul area, $June{\sim}August$ 2004, by setting factorial design of 2(control, severeness)$\times$3(distributive fairness, procedural fairness, mutual relational fairness)$\times$2(customer satisfaction, customer behavior). The survey was performed on the customers who visited common restaurants, family restaurants, hotel restaurants, etc. mainly in Seoul, and total 600 sheets of questionnaires were distributed and 496 sheets of them were returned(82.67% of return ratio). Research findings are as follows; First, perceived recovery justice has an effect on customer satisfaction and behavioral intention. Second, customer satisfaction and restaurant satisfaction have positive influence on behavioral intention. The results will be helpful for them to develop a further service failure and recovery framework. For service marketing managers, the results will suggest specific guidelines for establishing service recovery strategies.

• 가정과삶의질연구
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• 제20권2호
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• pp.215-225
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• 2002

This research is intended to understand the housework performance of husbands that live away from their family and the human resources that may have effects while they do the housework. The research has been done by the interviews with twelve selected males who are married and live away from their family The results are as follows: First, the amount of time that the interviewees spend on the housework is less than thirty minutes a day. As for the clothing life area, they seem to depend on washers, cleaners and their wives for their laundry, except for six interviewees that wash their socks by hands. As for their food life area, they either have quick breakfast or do not have breakfast, and they go to a restaurant more than twice a day. Therefore, they tend to depend on services, and they only make the bed and clean the house. Second, affective components and cognitive components are the factors that make their housework difficult while physical components do not have any great effect. These two components have a great deal of effect on the interviewees'clothing related housework and food related housework.

• 한국실내디자인학회논문집
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• 제22권1호
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• pp.328-338
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• 2013

This study aims at exploring the characteristics of interior design of the Cruise line running Korea, Japan and China, and the satisfaction level of the Korean passengers for the interior design. Literature review and the physical traces of the cruise ship interior including 4 types of cabins and public spaces such as main hall, restaurants, outdoor swimming pool, jogging track, theater, meeting room, duty-free shop were performed. Also, the questionnaire to the passengers were used to understand their preferences and satisfaction level for each space. The results show that the passengers are very satisfied with the color and atmosphere of the cabin, while they complain the inconvenience of the bathroom size. Also in the public space, they prefer western classic style and modern style rather than Asian or Korean style. This means that they want the exotic feeling coming out of home. Also they prefer buffet restaurant, duty-free shop, theater, observation platform compared to other public spaces. However, the problem is that there are no place for the Korean family members with young children except for the outdoor pool. The interior and the program should be redesigned for the public spacs such as cinema room, family karaoke and internet-free room for Korean passengers.

• 한국관광식음료학회지:관광식음료경영연구
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• 제15권2호
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• pp.123-150
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• 2004

The purpose of this study is to prove that the approprlate fit between service failure and recovery strategy can effciently maximize customer satisfaction and behavioral intention, by using prepared scenario through comprehensive approach concerning how the expectation level about service recovery has influences on perceived fairness, satisfaction and behavioral intention of servlce recovery based upon size in case of service failure. This study has been conducted by way of selection of filling-up type questionnaires for customers themselves who have experience in service failure out of customers who can easily visit family and hotel restaurants, that is, domestic restaurants in Seoul area, June ~ August 2004, by setting factorial design of 2(control, severeness) ${\times}$ 3(distributive fairness, procedural fairness, mutual relational fairness) ${\times}$ 2(customer satisfaction, customer behavior). The survey was performed on the customers who visited common restaurants, family restaurants, hotel restaurants, etc. mainly in Seoul, and total 600 sheets of questionnaires were distributed and 496 sheets of them were returned(82.67% of return ratio).

• 한국식품영양과학회지
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• 제34권5호
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• pp.667-673
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• 2005

본 연구에서는 국내 패밀리 레스토랑 업체를 대상으로 변혁적 리더십과 서비스리더십에 대한 선호도를 조사하고, 서비스 리더십의 수준에 따른 종업원의 만족도를 살펴보고 효과적인 리더십의 유형을 모색하고자 하였다. 본 연구 결과에 의하면 리더십의 선호도에 있어서는 변혁적 리더십의 선호도$(25\%)$보다 서비스리더십에 대한 선호도$(75\%)$가 높은 것으로 나타났다. 가설 2의 검증에 있어서 서비스 리더십 수준이 높은 집단의 종업원 만족도가 서비스 리더십 수준이 낮은 집단의 종업원 만족도보다 높을 것이라는 가설이 채택되었다. 이는 직무만족의 3가지 구성요소에 있어서, 그리고 종합적인 만족점수에 있어서도 유의적(p<0.001)인 차이를 나타내 서비스리더십의 수준이 높은 집단이 낮은 집단보다 직무만족이 높음을 알 수 있었다. 또한 서비스리더십의 구성 요소인 서비스 신념, 태도, 능력, 통찰력이 종업원의 만족도에 양의 상관관계가 있을 것이라는 가설이 지지되었다. 또한 서비스리더십의 선호집단과 변혁적 리더십의 선호집단에 있어서 종업원의 만족도가 차이가 있을 것이라는 가설은 채택되지 않았는데, 이는 리더십의 선호도에 있어서 $75\%$의 패밀리 레스토랑의 종사원이 서비스 리더십을 선호한다고 응답하여 높게 나타났고, 선호하는 리더십과 실제로 수행되고 있는 리더십에 있어서는 차이가 있기 때문일 것이라고 추정된다. 본 연구는 현재 서비스 기업의 엄청난 부가가치의 생산과 더불어 그 중요성이 부각되고 있는데, 무형적인 가치의 제공과 고객과의 접점에서 즉각적으로 제공되는 서비스의 특성을 고려한 서비스리더십에 대한 이론을 고찰하고, 이것이 패밀리레스토랑에 적용가능성 타진해 봄으로써 효과적인 리더십을 돌출했다는 것에 의의를 둘 수 있다. 그러나 서비스리더십의 이론에 대한 심층적인 연구가 부족하고, 실제로 검증해본 연구들이 양적으로 적어서 일반화의 과정에 있어서는 아직 한계를 가지고 있다. 따라서 앞으로의 후속 연구에 있어서 이론의 논리적 구성에 대한 검증과 외식업체에서 다양한 직무를 수행하고 있는 종사원을 대상으로 적용해보는 실증 연구가 필요할 것으로 사료된다.

• 한국조리학회지
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• 제23권1호
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• pp.1-9
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• 2017

The number of vegetarian restaurants in Malaysia has been increasing as people are motivated by various reasons to consume vegetarian foods. In addition, university students contribute to the economy, hence it is important for investors or owners of vegetarian restaurants to understand university students' perceptions on vegetarian restaurants based on their own experiences. This research provided an insight of factors influencing university students, such as family members, religion, trend and health. The objective of this research was to identify the perceptions of university students on vegetarian restaurants. This research used a qualitative approach by conducting a focus group interview with university students as a source of data collection. The six respondents were selected based on the criteria of university students in Malaysia who are consuming vegetarian food. Findings enabled investors and owners of vegetarian restaurants to have an in-depth understanding on the factors influencing university students' perceptions on vegetarian restaurants and take necessary action to accommodate them.

• 품질경영학회지
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• 제31권4호
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• pp.19-35
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• 2003

With the increase in family income in Korea and the improving quality of life, there is a rapid growth in the restaurant industry. Therefore there is a demand for quality service in this industry. This paper reviews the relationship between service quality and the degree of employee empowerment. The first objective of this research is to test the effects of employee empowerment on service quality, and the second one is to test how tenure affects this relationship. According to statistical analysis, meaning, competency, and autonomy generally have an affirmative impact on many service quality factors. Also the results of regression analysis to test the moderation effect show that long term employees are more sensitive to autonomy than short term employees.