• The Research Journal of the Costume Culture
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• v.19 no.6
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• pp.1133-1149
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• 2011

The major aim of this study was to find out that the relation between consumers value and experience quality toward purchase intention in addition to the influence of the consumers value and experience quality on the effects of scarcity message types collaboration using limited edition in global SPA brand. As a result of an empirical analysis, it shows that consumers value and experience quality are co-related to the intention of purchase, especially, brand familiarity and reputation influenced scarcity valuation in the affirmative and both emotional value and epistemic value influenced the intention of purchase under scarcity message. The moderating effect of consumers value and experience quality however, turns out to be not significant although its effect is directionally supported that is purchase intention was high when scarcity message is shown. Moreover, emotional epistemic group was influenced by scarcity message so we found that consumers value is changed to emotional with subjective. This result indicates that we need the scarcity message type reflecting the characteristics of consumers value and experience quality to increase customer's purchase intention.

• KIEAE Journal
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• v.10 no.3
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• pp.111-116
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• 2010

Ecological villages should be designed not only for simply reducing environmental impact such as energy saving and alternative energy use, resource conservation and circulation, harmony with surrounding environment and nature, but also for encouraging social contact and community activities with the residents, especially the aged people. The aim of this paper is to find the ecological and social design elements for the ecological village planning derived through case studies. The case studies are selected from the environmental Co-housings in Western America, surveyed in the years of 2008 and 2009. The results are as follows; 1. The ecological design elements, although there are some differences in size and type, were found to be basically applied in every ecological villages. 2. The community activities are actively conducted with the participation of the residents based on a variety of programs. The two main purposes of the community activities are strengthening the residents' familiarity with each other and the volunteer services to the local community where they belong.

• Advances in Computational Design
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• v.4 no.2
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• pp.91-118
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• 2019

Every year, many people are severely injured or lose their lives in accidents such as fire, chemical spill, public pandemonium, school shooting, and workplace violence. Research indicates that the fate of people in an emergency situation involving one or more hazards depends not only on the design of the space (e.g., residential building, industrial facility, shopping mall, sports stadium, school, concert hall) in which the incident occurs, but also on a host of other factors including but not limited to (a) occupants' characteristics, (b) level of familiarity with and cognition of the surroundings, and (c) effectiveness of hazard intervention systems. In this paper, we present EVAQ, a simulation framework for modeling large crowd evacuation by taking into account occupants' behaviors and interactions during an emergency. In particular, human's personal (i.e., age, gender, disability) and interpersonal (i.e., group behavior and interactions) attributes are parameterized in a hazard-impacted environment. In addition, different hazard types (e.g., fire, lone wolf attacker) and propagation patterns, as well as intervention schemes (simulating building repellent systems, firefighters, law enforcement) are modeled. Next, the application of EVAQ to crowd egress planning in an airport terminal under human attack, and a shopping mall in fire emergency are presented and results are discussed. Finally, a validation test is performed using real world data from a past building fire incident to assess the reliability and integrity of EVAQ in comparison with existing evacuation modeling tools.

• International journal of advanced smart convergence
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• v.2 no.1
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• pp.30-31
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• 2013

In the recent years, as smart phones popularized, the number of people who use IMS (instant messaging service) and SNS (social network service) rapidly has increased as the usage of SMS (short message service) relatively decreased. That is why this thesis suggests a contact control service based on Android. It contains an inducing function that calls acquaintances, which were given a score based on the level of familiarity from saved contacts and call logs. And it provides an overall ranking of call log in order to grasp frequently called people. This developed system was tested on Samsung Galaxy S2 and LG Optimus LTE / Android 2.2 which were the main smart phone models.

• The Journal of Sustainable Design and Educational Environment Research
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• v.12 no.3
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• pp.58-67
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• 2013

This study is to analyze the satisfaction and the image evaluation of landscape elements in outdoor space by types of the university campus. The results are as follows. 1) Out of outdoor elements at university campus, planting area, resting area, access road, and water feature are recognized as major landscape elements. Among them, planting area and access roads are evaluated low in terms of satisfaction levels, therefore, improvement on these elements are required. 2) In outdoor space image evaluation, university campus has image such as 'simple', 'clear', and 'safe'. By scale of universities, both 'A' university, which is the biggest in terms of size of campus, and 'B' university, which has a medium sized campus, have a positive image. However, 'C' university, which is the smallest in terms of size of campus, has a passive and negative image. 3) 6 factors are extracted through Factor Analysis for image evaluation. All of the universities show positive image in the categories of 'clarity' and 'familiarity', however, 'B' university and 'C' university show negative image in the category of 'scale'. 4) In Correlation Analysis between landscape elements satisfaction level and image evaluation, it is showed that the group of landscape facility becomes a relation factor of overall image evaluation. As a result, the higher satisfaction level goes, the better image evaluation of overall outdoor space at university campus is.

• Journal of Digital Convergence
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• v.18 no.9
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• pp.331-336
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• 2020

The purpose of this study is to measure the satisfaction factors of user experience of 'Unlimited subscription service' among subscription services and analyze them based on economic and cultural perspectives. By recruiting the '20-'30s who had experienced using service, they attended a survey which was based on the reconstructed honeycomb model of Peter Morville. As a result of the survey, in terms of economic perspective, cost of service, and the ease of subscription inflow were the main satisfaction factors. From a cultural perspective, the familiarity with service and belief and experience of sharing content with people around them were the main satisfaction factors. Therefore, it can be inferred that the satisfaction of the user experience of the subscription service should be firstly satisfied with economic satisfaction, which leads to cultural satisfaction. This study is expected to be used as research data on user experience and satisfaction factors of unlimited subscription service.

• Water for future
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• v.10 no.2
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• pp.101-111
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• 1977

The analysis performed here is aimed to increase the familiarity of hydrologic process especially for the small basins which are densely gaged. Kyung An and Mu Shim river basins are selected as a represectative basin according to the criteria which UNESCO has establisheed back in 1964 and being operated under the auspice of Ministry of Construction. The data exerted from these basins is utilized for the determination of the characteristics of precipitation and runoff phenomena for the small basin, which is considerred as a typical Korean samll watershed. The methodology developed by Soil Conservation Service, USA for determination of runoff value from precipitation is applied to find the suitability of the method to Korean River Basin. The soil cover complex number or runoff curve number was determined by considering the type of soil, soil cover, land use and other factor such as antecent moisture content. The averag values of CN for Kyung An and Mushim river basins were found to be 63.9 and 63.1 under AMC II, however, the values obtained from soil cover complex was less than those from total precipitation and effective precicpitation by 10-30%. It may be worth to note that an attention has to be paid in the application of SCS method lo Korean river basin by adjusting 10-30% increase to the value obtained from soil cover complex. Finally, the design flood hydrograph was consturcted by employing unit hydrograph technique to the dimensionless mass curve. Also a stepwise multiple regression was performed to find the relationship between runoff and API, evapotranspiration rate, 5 days antecedent precipitation and daily temperature.

• East Asian Journal of Business Economics (EAJBE)
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• v.8 no.1
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• pp.1-19
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• 2020

Purpose - This study is to classify quality characteristics of online environment-friendly agricultural products shopping malls into 6 categories and to empirically test their relationship with customer trust, perceived manageability, perceived utility and purchase intention. Research design, data, and methodology - This study targeted adults who have purchased ecofriendly agricultural production online malls for 4 weeks from September 3 to September 30, 2019. The survey type used was a structuralized self-report survey questionnaire made to meet the research purpose in 2019 as the time range. Out of 800 questionnaires, 500 copies are used after excluding surveys with insincere responses. Results - First, results to hypothesis 1, which was about independent variables and customer trust. Analysis showed that health, familiarity, platform reputation, reviews and product quality were found to have significant effect on customer trust; the hypothesis was adopted. On the other hand, system security did not affect customer trust significantly; it was rejected. Second, customer trust was shown to have significant effect on perceived manageability and perceived utility, so the hypothesis was adopted. Third, the hypothesis that perceived manageability moves onto perceived utility was adopted. Moreover, the hypothesis that perceived manageability moves onto purchase intention and the hypothesis that perceived utility moves onto purchase intention were adopted as well. Conclusions - Furthermore, the results of the study imply that it's imperative for online environment-friendly agricultural products shopping malls to consider their characteristics as the means to increase purchase intention of customers.

• Journal of the Architectural Institute of Korea Planning & Design
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• v.36 no.1
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• pp.3-14
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• 2020

Dormitories of Korean university are planned to pursue qualitative growth after a period of quantitative growth in the 1970s. However, since the 1990s, the physical plan for qualitative growth has not changed significantly and the effects of these changes on dormitory residents has not been verified. The purpose of this study is to identify the environmental factors influencing dormitory life adaptation and to provide a basis for qualitative growth of university dormitories to help dormitory residents adapt to the environment. The research was conducted in three stages. First, the elements of the residential environment of the dormitory complex, which is an independent variable, were derived. The dormitory life adaptation scale was developed to measure the dependent variable. Secondly, a questionnaire survey was conducted to obtain the environmental factors of current dormitory and previous residence and three elements of dormitory life adaptation; 'acceptance of change', 'familiarity', and 'anxiety'. Third, statistical analysis was conducted to determine whether each factor influenced dormitory life adaptation.

• The Journal of Information Systems
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• v.30 no.2
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• pp.1-27
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• 2021

Purpose Even if many startups firms have developed innovative items and a potential for success, they often have a limited financial resources, which makes them difficult to do business. To overcome this financial difficulty, startups have used one of fintech services, called crowdfunding that can be a good alternative to solving the difficulty of financing. The purpose of this study is to empirically validate the proposed research model that investigates the reasons of trusting crowdfunding platform, which positively leads to two outcomes - intention to participate and word-of-mouth for reward-based crowdfunding project. Design/methodology/approach We proposed several factors categorized as trust, information quality, and platform traits that have a positive impact on trust of crowdfunding platform, which positively leads to intention to participate and word-of-mouth of crowdfunding. The collected(n=285) from individuals who have participated in crowdfunding project was analyzed with SmartPLS 3.0 to test proposed hypotheses. Findings The results showed that all proposed variables (website reputation, crowdfunding familiarity, digital storytelling, information quality, and interaction) had a significant impact on crowfunding platform trust with exception of product differentiation. In addition, crowfunding platform trust was positively associated with participating intention and word-of-mouth. Based on findings, we discussed the research results and implication alone with a direction for future studies.