• Title/Summary/Keyword: Export Strategies

Search Result 229, Processing Time 0.031 seconds

Study of Export Platform's Activation Plan on Public Services (국내 수출기업 해외시장 진출을 위한 공공서비스 수출플랫폼 활성화 방안에 관한 연구)

  • Bae, Hong Kyun;Choi, Young Jun;Kang, Shin Won
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
    • /
    • v.61
    • /
    • pp.249-272
    • /
    • 2014
  • The purpose of this study is to seek the revitalization plans of export platform for supporting export enterprise of the domestic public services. To activate the export platform, alternatives to two aspects are required as follows. First of all, a governance plan of export platform should be established. At present, an operation entity of export platform, which is still developing stage, is not yet established. In this situation, even though export platform developed, it will faced with inefficient operation. Therefore, an operation entity and appropriate business model are important to the platform activation. second, to activate platform, it is necessary to support export process of life cycle. In particular, the service, which can support the business strategies setting and project implementation stage, is required. In addition, in order to activate the export platform is need to operate with he government's support program.

  • PDF

An Analysis on Determination for Competitiveness of Export Marketing in Korea Exporting Companies (한국수출업체의 수출마케팅 경쟁력 결정요인 분석)

  • Chung, Chang-Kun;Choi, Hyuk-Jun
    • International Commerce and Information Review
    • /
    • v.11 no.3
    • /
    • pp.217-237
    • /
    • 2009
  • The purpose of this study is to measure importance and performance levels of marketing 4P components of exporting companies, to compare & analyze domestic and foreign exporters' levels and to establish marketing 4P strategies with maintaining some components, improving some marketing activities and reducing activities to enhance korean exporters' competitiveness. Korean exporters' performance is better than foreigners' in product quality, inquiry and order processing of product, product adoptions. And foreigners' performance is better than koreans' in lower price, price adoption, various ways of payments, discount prices.

  • PDF

An Influence of the Fourth Industrial Revolution on International Trade and Countermeasure Strategies to Promote Export in Korea (4차 산업혁명이 무역에 미칠 영향과 이에 대비한 수출촉진전략)

  • Lee, Byung-Mun;Jeong, Hee-Jin;Park, Kwang-So
    • Korea Trade Review
    • /
    • v.42 no.3
    • /
    • pp.1-24
    • /
    • 2017
  • This study investigates any possible influences of the fourth industrial revolution on international trade in Korea and suggests strategies to promote export of Korea in order to secure one of the biggest international trade countries. The fourth industrial revolution is the fourth major industrial era since the third industrial revolution in the 18th century which used electronics and information technology to automate production. This can be characterized as a range of emerging technologies that are fusing the physical, digital and biological worlds, and impacting all disciplines, economies and industries. Since this revolution is expected to have effects on international trade as well as whole industrial society, it examines how it may affect international trade of Korea in terms of the subject, the object, markets and forms of international trade. After that, it provides the strategies to promote Korean export in order to overcome the risks around the low economic growth of the recent years and the depressed domestic economy.

  • PDF

Development Strategies of Agri-food Exportation for Agricultural Export Promotion in Korea (우리나라 수출농업 활성화를 위한 농식품 수출 발전방안)

  • Cho, Sung-Je
    • International Commerce and Information Review
    • /
    • v.12 no.1
    • /
    • pp.203-224
    • /
    • 2010
  • With the launching WTO, the world economy has been changing new competitive environment. Agricultural exports should be pursued actively in the market of opening era to develop the foreign agricultural product market and to improve the domestic agribusiness quality and strengthen its competitiveness. The purpose of this is paper is to understand agricultural export status of Korea to detect challenges and matter for improvement, to find new measures of export strategy for the foreign market, recent emerging export promotion with high potential growth, and to increase Korea agricultural export to new world market by using a new method. The profit and loss status is volatile since the agricultural export is in its infancy. However, we have learned lessons from previous success and failure that prior analyzing of agricultural export feasibility, phased-in expansion of agri-food export volume, connection of agri-food export and agri-food market policy. In relation to this, this paper introduces Efficient and Effective Utilization of Communal Facilities in agri-food export. Consequently, First, Export promotion scheme for agri-food is to precise analysis of import countries and to collection agri-food export procedure and agri-food market system. Second, In order to expand export agricultural products to new world market, we need to direct 3rd support program to enhancing competitiveness in expanding export of agricultural export.

  • PDF

A Study of The ROK's Defense Exporting Strategies (한국의 방산수출 전략 연구)

  • Lee, Pil-Jung
    • Journal of National Security and Military Science
    • /
    • s.9
    • /
    • pp.141-190
    • /
    • 2011
  • Defense industry as 'a new dynamics of economic growth' policy implies driving policy of defense products' export. The purpose of this study is to suggest suitable strategies to meet with such policy in terms of region and individual nation. The strategies towards advanced region are joint sale strategy for the third countries, extension strategy of trade-off and development strategy of products to exploit niche markets. The strategies towards non-advanced regions are package strategy including exchange of economic development know-how, strengthening strategy of relationships to leading groups in national decision-making processes, exploit strategy of sales market through transfer discard and surplus equipments to other nations, government to government sale strategy towards countries holding low leveled equipment maintaining and management abilities. Finally, successive strategies require leaders' will, active sales diplomacy and active international cooperations of defense industry.

  • PDF

Strategies and Tasks of Exporting Dental Education (치의학 교육 수출의 전략과 과제)

  • Kim, Hee-Kyung;Han, Jung-Suk
    • The Journal of the Korean dental association
    • /
    • v.55 no.4
    • /
    • pp.284-294
    • /
    • 2017
  • Recently, education is regarded as a service item and university education services are being exported abroad. In the form of educational export operations, export of educational contents and curriculum, specific consultancy projects for foreign institutes, installation of local educational facilities, or attracting foreign students are being carried out. Korea has the potential and competitiveness to export dental education. The advantages of Korea's dental education services, such as dental equipment and materials, excellent education programs, and high-quality human resources, will enable the export of education services in various ways. Establishment of educational infrastructure and educational programs for overseas dental students, export of educational consulting items, clinical training programs for foreign dentists abroad, invitation for international clinical workshops, dispatch of faculty members, exchange student programs can be considered as exporting dental education service items. Therefore, in a long-term perspective, it is necessary to establish differential and appropriate educational export plans.

  • PDF

Expanding strategies for railway business market (철도분야의 시장확대를 위한 단계별 추진전략)

  • Moon Dae-Seop;Lee Soon-Chul;Bhang Yeon-Keun
    • Proceedings of the KSR Conference
    • /
    • 2004.06a
    • /
    • pp.472-478
    • /
    • 2004
  • This primary study describes the strategies for expanding the railway market to overseas. Therefore, I mainly reviewed and analysed the report of KRRI. Hereafter, I referred to the world railway market analysis, and benchmarked about Japan, France and Germany for high speed rail system of their export strategies to the world. After than, I suggested some measures for expanding strategies through analysing the problems. According to opening the KTX from Seoul to Busan, we have to think what the next step is. Like other countries of developing the high speed rail system, we have to try to export some kinds of system for further technology and industry development.

  • PDF

A Study on Application Strategies of Korea-ASEAN FTA for Export Companies in Korea -Taking successful cases involve companies of different sizes of application of FTA as Example- (수출기업의 대아세안 FTA 활용 전략에 관한 연구 -기업 규모별 FTA 활용 성공전략 사례분석을 통해서-)

  • Do, Un-Jeong;Bae, Jung-Han
    • International Commerce and Information Review
    • /
    • v.14 no.4
    • /
    • pp.459-490
    • /
    • 2012
  • The performance of FTA has a close relationship with the application of FTA by exporting companies. However, most existing literatures focus on the study of policies and economic results of FTA. Moreover, these researches based on a presupposition that exporting companies could make good use of FTA. Actually, these assumptions are clearly contrary to the reality of FTA application of exporting companies in Korea and the results are significantly differ from the performance of FTA. Based on the investigation of utilization of FTA, applied by export companies in Korea, this study tries to find out the most efficient strategies of the application of FTA. And the objective of this study is to propose some practical suggestions for export companies based on the case an alysis which will help them to improve performances of Korea-ASEAN FTA application. As the prior investigation of CEO's characters, application of FTA, and the implement of FTA, we got the fact that among lots of marketing strategies, Korea-ASEAN FTA is used extensively by large export companies. However, most of small and medium-sized export enterprises would like to choose conventional tariff, such as Lower tariffs and zero tariff as the main marketing strategies. In other words, because of lacking of human resources and infrastructure, the application of Korea-ASEAN FTA strategy is hard to achieve.

  • PDF

A Study on the Problems and Implications of Export Environment of Small and Medium Enterprises in Korea (우리나라 중소기업 수출환경의 문제점과 시사점에 관한 연구)

  • Lee, Joon-Ho;Kim, Tae-Hwan
    • Journal of Convergence for Information Technology
    • /
    • v.8 no.4
    • /
    • pp.225-230
    • /
    • 2018
  • Despite a quantitative increase in the export of small and medium sized businesses due to various policies supporting export that have been continually promoted by the government, the majority of export growth has been centered around conglomerates. As research has shown that export companies are superior in terms of job creation and growth compared to domestic companies, the conversion of domestic companies to export companies will not only result in job creation and increase in exports, but it will also enable the improvement of such companies. It is therefore important to support the export of small and medium sized businesses and maintain their status as export companies with supporting policies. The purpose of this study is to analyze the present state of the export environment of Korean and foreign small and medium sized businesses in order to elicit ideas for establishing strategies for the promotion of export and maintaining the status as an export company.

Characteristics of Export Articles in Korean Clothing Trade -Focused on the 1990's- (한국 수출의류제품의 품목 특성 -1990년대를 중심으로-)

  • Ji, Bye-Kyung
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.9 no.1
    • /
    • pp.23-33
    • /
    • 2007
  • Clothing exports of Korea has grown rapidly till the latter half of the 1980's, contributing Korean economic development. However from the 1990's, the amount, the world market share and the international competitiveness of clothing exports have declined. Based on these phenomena, the purpose of this study was to identify the characteristics of export articles in Korean Clothing Trade focused on the 1990's. Statistical data of clothing articles(SITC 84 : Articles of apparel & clothing accessories) were used. The relative importance, trade orientation tendency and unit price of each export clothing articles were analyzed. The results of the study were as follows. On the relative importance, trade orientation tendency and unit price of each export clothing articles, outer garments or products that required complicated production process(e.g., coats, suits, ensembles, jackets, dress) had been decreased in the portion and weakened in the export orientation tendency. But one item in a set or casual wear like trousers, skirts, blouses, shirts, Jerseys, pullovers, T-shirts has been increased in the portion and risen in the unit price. These trends means that clothing exports of Korea were more focused on those category and the international competitiveness on those articles were advanced. From these results, this study can be contributed to establish the concrete clothing export articles strategies of Korean firms.

  • PDF