• The Journal of Asian Finance, Economics and Business
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• v.7 no.11
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• pp.269-280
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• 2020

This research aims to determine the direct and indirect effects of digital literacy, economic literacy, and entrepreneurial skills on the performance of small- and medium-sized enterprises (SMEs) in garment clusters in the Bulak tourism industry Depok. Carrying out quantitative research with survey methods, data collection is using a questionnaire technique with 90 respondents, via saturation sampling. This research data analysis uses SPSS software version 25.0. Path analysis is used to determine the direct and indirect effects between variables. The results showed digital literacy, economic literacy, and entrepreneurial skills significantly and positively affect the performance of small- and medium-sized enterprises. The main finding in this study is that digital literacy has the greatest influence on the performance of SME entrepreneurs, both directly and indirectly. The results of the study provide input on performance development strategies for SME entrepreneurs through digital literacy, including digital business relationships, online facilities, and networks. The findings are also complementary to the factors shaping the performance of SME entrepreneurs in the digital age. The research results show that digital literacy has the greatest direct and indirect influence on the performance of SME entrepreneurs; this shows the essential contribution of digital literacy in developing business and marketing networks.

• The Journal of Economics, Marketing and Management
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• v.7 no.3
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• pp.13-28
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• 2019

Purpose - The purpose of this study is to analyze the start-up factors in start-up tourism companies and to analyze how these factors influence business performance. This study will be conducted for the further exploratory study with in-depth research with literature reviews, interviews and surveys. Research design, data, and Methodology - The activation of entrepreneurship is very important factor as for not only the development of entrepreneurship which is the characteristic of the innovative and risks-taking for the success of the enterprise, but also the sustainable growth and creation of performance of the entrepreneur. In other words, if it is the entrepreneurial spirit affects entrepreneurship, it is entrepreneurial orientation that continuously affects entrepreneurs. In order to achieve the above purposes, this study conducted literature research and empirical studies. Result & Conclusions - The sub-factors for independent entrepreneurial variables' orientation are classified as creativity, technological, enterprising, and innovation, and subordinate variables were set of management performance. The sub-factors of the control variable government support policy are classified as financial support, consulting support, and marketing support. For the purpose of empirical analysis, this paper collects data on companies selected for tourism venture business competition and CEOs of SMEs tourism for less than 7 years.

• The Journal of Asian Finance, Economics and Business
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• v.9 no.4
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• pp.131-142
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• 2022

The research aims to test the impact of marketing culture and rational decisions in academic entrepreneurship during entrepreneurial marketing by focusing on the main problem and the challenges that Iraqi private universities face. The most important of these challenges is probably the inability of the private universities to keep pace with the development and the environmental challenges. The researcher chose 26 private Iraqi universities/colleges for the study. The sample was taken from deans, assistant deans, and heads of departments, with 310 people distributed among the various colleges. The researcher used the electronic questionnaire as a tool for collecting information. Data analysis was based on the (SPSS) and (AMOS) programs. The researchers arrived at many conclusions. The most important finding was the impact on both the marketing culture and rational decision on academic entrepreneurship through entrepreneurial marketing. The higher administration in the Iraqi private universities/colleges always strive to adhere to the marketing values, norms and traditions through a commitment to rational decisions to achieve academic entrepreneurship. The higher administrators increase their commitment and adherence to this influence by adhering to marketing entrepreneurship.

• 한국벤처창업학회:학술대회논문집
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• 2017.11a
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• pp.149-153
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• 2017

Intentions influence behaviors and, consequently, individual and organizational outcomes. The ability to understand intentions becomes a central issue. The objective of this study was to present and test an Entrepreneurial Intentions (EI) model. Drawing on a generally utilized paradigm, the theory of planned behavior and Shapero's model of the Entrepreneurial Event (SEE), we show the impact of individual and contextual factors on the intention development. Relying on the Global Entrepreneurship Monitor data(GEM), we test a EI conceptual model. The EI conceptual model is tested using the dataset of GEM over 30 countries and 3 subgroups. All the variables of interest indicate positive and significant effect on EI. Our results indicate that EI is influenced by Perceived Opportunity(PO), Perceived Capability(PC) and Government Support & Policy(GSP).

• Industrial Engineering and Management Systems
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• v.15 no.4
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• pp.298-306
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• 2016

The gap between universities, scientific centers and industrial-production units is one of higher education concerns. In academic entrepreneurship, the university work simultaneously in education, research and entrepreneurship. The universities play a key and important role in providing educational opportunities in economic development. This research aims to develop and expand science as well as help managers to explain the process of technology transfer in entrepreneurial university. This research is applied-developmental type and on the other hand, data driven theories have been used in this study. Current model is generally tried to meanwhile compensate previous shortcomings, include some strengths such as considering domestic factors of Iran as well as update effective factors on the process of technology transfer. Finally the suggested model has been compared with existing well-known models that each one of those models have some drawbacks which have been tried to be minimized in suggested model as much as possible.

• STI Policy Review
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• v.8 no.2
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• pp.94-109
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• 2017

Entrepreneurship is a creation of new combinations of goods and services. Today, every aspect of business operations has been changing, which we call development. The conventional business included production and manufacturing of goods and serving things the customer needed. Today, the business has changed form so that the demands of customers are shaped by the good or service which has been created by the businesses. Entrepreneurship in Mongolia is not a new concept but nowadays the number of entrepreneurs in Mongolia has grown sharply. Mongolia was a nomadic culture during its history and is probably the only nomadic culture left in the world today. Mongolian herders are the largest and the most powerful representation of successful entrepreneurs in Mongolia. Another practice of herders in the world are in Australia. Along with a comparison of the policy and government support system of Australia, this study intends to assess how 6 factors of the entrepreneurial ecosystem fit herders in Mongolia. As a result of this assessment, we propose policy to support the entrepreneurial mechanism of herders and identify cultural factors which support the existence of herding.

• Knowledge Management Research
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• v.20 no.3
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• pp.107-117
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• 2019

Successful start-ups are driven by opportunities, teams, and the resources needed to grow the business. Systematic business process management is required to maximize the efficiency of business operations. However, the existing entrepreneurial process research has limitations that it is difficult to intuitively and dynamically provide the necessary information for start-up operation, and it is necessary to define necessary information (resources, stakeholders, activities). In this study, we suggest the "Start-up Process Repository System" which overcomes limitations of existing entrepreneurial process research. The architecture for the Start-up Process Repository System provides five layers and enables each layer to interact four interfaces between each layer. This study improves start-ups' accessibility to the start-up business process repository created from the existing repository architecture and increases the utility derived from it by providing methodologies for components that offer useful start-up knowledge.

• Journal of Information Technology Applications and Management
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• v.30 no.3
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• pp.15-35
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• 2023

Considerable agreement exists about the importance of promoting entrepreneurship in both developed and developing countries. In less developed countries, governments see entrepreneurship as a way to stimulate economic development and tackle serious economic and social challenges. So how can countries encourage young people to become entrepreneurs? Research confirms that intentions play an important role in the decision to start a new firm and many factors influence that intentions. The purpose of the study was to investigate the antecedents to entrepreneurship behavior with particular attention to moderating role of social support and entrepreneur self-efficacy. The study covered 116 business students of undergraduate and post graduate level studying under different universities in Kathmandu, Nepal. The questionnaire for data collection was distributed in college groups via WhatsApp and viber with the support and permission from the college administration. The study design used was correlational with a sampling procedure of convenience. The study only showed the impact of attitude to entrepreneurship behavior as well as moderating effect of social support was also observed.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.15 no.2
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• pp.183-192
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• 2020

This study conducted an exploratory study to derive the success factors of entrepreneurial marketing for startups. Through Delphi analysis, we derived the items of proactive orientation, risk management, innovation, opportunity driven, resource leveraging, customer intensity, value creation, price setting, marketing communication, channel management, product development, sales and marketing information management. The importance and execution of success factors were measured through IPA analysis. The first quadrant(keep up the good work) has proactive orientation, risk management, resource leveraging, customer intensity. The second quadrant(concentrate here) has innovation. The third quadrant(low priority) has channel management, sales, marketing information management. The fourth quadrant(possible overkill) has prices setting, product development. These results showed that the success factors of startup's entrepreneurial marketing were proactive orientation, risk management, innovation, opportunity driven, resource leveraging, customer intensity and value creation.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.7 no.2
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• pp.45-53
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• 2012

A policy of entrepreneurship support increases recently. A policy of entrepreneurship support provide from infra to direct support in various. Quantity scale increase but quality levels are inadequate. In this paper, we provide an overview of the role of Graduate school of Entrepreneurial management on the development of entrepreneurship in Korea. This study aims exploratory research that the role of graduate school of entrepreneurial management in the diffusion of entrepreneurship and entrepreneurship culture. This study review the support of entrepreneurship structure(youth entrepreneurship, domestic support of entrepreneurship system, abroad support of entrepreneurship system) and the propulsive strategy(the business of SOE, 4th Generation Business Incubator, organizational structure of entrepreneurship business center, contents of entrepreneurship education).