• Fashion & Textile Research Journal
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• v.23 no.3
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• pp.307-322
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• 2021

This study examined the influence of social media on the beauty industry and analyzed beauty-related content on social media in China, Thailand, and Indonesia. The existing literature was reviewed and four social media platforms that display the active sharing of beauty-related content in the three stated countries were selected. Five information sources were then chosen from each social media platform and 115 top posts from these sources analyzed. Beauty-related material was shared on discrete social media platforms in the three countries. Differences were found in the presentation types, themes, and message strategies of the content depending on the type of product and services provided by each social media platform. The content on Xiao Hongshu in China consisted of images showcasing product specifications along with a focus on honest and detailed empirical product review messages from its general users. From Taobao Zibo, Wang Hong conveyed powerful and influential information that communicated instantly with viewers and delivered entertaining and sensory messages. In Thailand earnest reviews of beauty products were offered, along with firsthand testimonials through traditional content uploaded on YouTube. In Indonesia, beauty influencers posted creative and sensational photographs of makeup products on image-centered Instagram. This study expands the current scholarship on social media platforms and extends the scope of the extant research on beauty-related content in Asian countries. The practical implications of this study include useful indications on how beauty brands can use social media to promote their products.

• The Research Journal of the Costume Culture
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• v.30 no.4
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• pp.548-562
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• 2022

We conducted this study to determine the TikTok usage status of Chinese consumers, and the effect of fashion advertisement type preference and TikTok characteristics on fashion product purchase intentions. For this study, we conducted a literature review and survey method. The following conclusions were drawn by collecting data online and performing statistical analysis. Firstly, the period of use was 2 - 4 years, and 95.1% of people used it for 2 - 3 hours a day, and 95.1% of the people had a purchasing experience on TikTok. Secondly, the most people were interested in self creating and editing videos in TikTok. With regards to TikTok content, groups aged 30 are significantly more interested in fashion coordination suggestions and influencer' recommendations than groups aged 20. Thirdly, this study found that the characteristics of TikTok fashion advertisements significantly influenced purchase intention. Among the characteristics of fashion advertisements, this study conclude that the "fashion entertainment" characteristic factor that fashion advertisements are fun and entertaining was the most influential variable on purchase intention, followed by useful information, reliability, and interactivity related to fashion. Fourthly, the types of preferred TikTok fashion advertising had a statistically significant effect on product purchase intention. The influential types of preferred advertising are top view, live advertisement, hashtag challenge, in-feed ads, and sticker ads.

• Knowledge Management Research
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• v.23 no.2
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• pp.1-13
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• 2022

Metaverse has been encountering in our daily lives, and it has dynamically changed people's way of working, educating, and entertaining. During the Covid-19, people has been more immersed with virtual world. For example, the virtual environments have created new form and features of our remote work, online education, entertainment, and so on. Also, some people make a strong tie with their avatar to live in a virtual world. Indeed, it became a new normal life now. With this radical social and technological change, the metaverse has become a core issue for the communities of researchers and practitioners as well, and a variety of meaningful research and products have been conducted so far. Nevertheless, it still is lack of diverse theoretical, empirical, and practical studies, dealing with this huge socio-technical shift with the metaverse. Therefore, in this special issue commentary, we suggest potential metaverse research issues and topics, which highlight how management, organization, and information systems researchers could dance with the ongoing metaverse ecosystem for creating more productive research performances.

• Geomechanics and Engineering
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• v.33 no.2
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• pp.175-182
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• 2023

In general, the design of structures and its construction processes are fundamentally dependent on their foundation and supporting ground. Thus, it is imperative to understand the behavior of the soil under certain stress and drainage conditions. As it is well known that certain characteristics and behaviors of soils with fines are highly dependent on water content, it is critical to accurately measure and identify the status of the soils in terms of water contents. Liquid limit is one of the important soil index properties to define such characteristics. However, liquid limit measurement can be affected by the proficiency of the operator. On the other hand, dynamic properties of soils are also necessary in many different applications and current testing methods often require special equipment in the laboratory, which is often expensive and sensitive to test conditions. In order to address these concerns and advance the state of the art, this study explores a novel method to determine the liquid limit of cohesive soil by employing video-based vibration analysis. In this research, the modal characteristics of cohesive soil columns are extracted from videos by utilizing phase-based motion estimation. By utilizing the proposed method that analyzes the optical flow in every pixel of the series of frames that effectively represents the motion of corresponding points of the soil specimen, the vibration characteristics of the entire soil specimen could be assessed in a non-contact and non-destructive manner. The experimental investigation results compared with the liquid limit determined by the standard method verify that the proposed method reliably and straightforwardly identifies the liquid limit of clay. It is envisioned that the proposed approach could be applied to measuring liquid limit of soil in practical field, entertaining its simple implementation that only requires a digital camera or even a smartphone without the need for special equipment that may be subject to the proficiency of the operator.

• The Journal of the Korea Contents Association
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• v.22 no.8
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• pp.235-246
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• 2022

This study explored the effects of recent 'single life' media contents on the spread of singlehood culture for Korean youth. Extant research on the changing trends across present-centered vs. future-oriented lifestyles had focused mainly on demographic or sociological factors. "Lifestyle transforming (entertainment) reality contents" perspective suggests that reality contents revealing one's personal daily life provides not just entertaining enjoyment but also and more importantly meaningful life-changing experiences for viewers. Given the dependency of single household youth on media use, it is expected that 'singlehood life' media contents such as reality television and YouTube Vlog would have greater influence on viewers' own reality and lifestyles. Survey results indicate that viewership of 'singlehood life' contents showed significant impacts on youth viewers' identification and unmarriedness, as well as present-centered and future-oriented lifestyles. Theoretical and practical implications of these results were discussed.

• Journal of English Language & Literature
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• v.58 no.5
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• pp.809-837
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• 2012

Philip Roth rejects the narrative unity and singularity of the traditional novel and creates instead a multi-levelled, fragmentary, and repetitive narrative. It is not easy to distinguish fact from fiction in The Plot Against America. As an entertaining and creative work of the postmodern historiographic metafiction, Philip Roth's The Plot Against America interrogates the existence of historically verifiable facts, the validity of authentic and official version of history, and reexamines the narrative conventions of history writing. The aim of this paper is to examine Roth's narrative experiment or 'thought experiment' and to explore the intention of creating alternative history in The Plot Against America. Roth does a 'thought experiment' in The Plot Against America. In this cautionary "what if" political fable, Roth hypothesizes that in 1940 aviation hero Charles Lindbergh, an ardent isolationist who was sympathetic to Hiltler, won the presidency. Jewish communities are stunned and terrified as America flirts with fascism and anti-semitism. Reimagining his children-with considerable fact mixed in with the fiction-Roth narrates an alternative history that has an unsettling plausibility. Roth has constructed a brilliantly telling and disturbing historical prism by which to refract the American psyche as it pertain to the discord of individual, race, history in The Plot Against America. Roth analyzes the life of individual in a historic space, the situation of anti-semitism in world of invisible order, racial conflict between black and white in world of visible order, and the darkest side of national power in this work. Roth's stories argue for the equality of various cultures grounded on the common notion of humanity, for an ethic of mutual respect, and for the peaceful resolution of conflicts.

• Journal of the Korean Dietetic Association
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• v.30 no.3
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• pp.192-203
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• 2024

The digital environment has become an integral part of human lives today. This study aimed to investigate Mukbang watching status and its association with eating behaviors, eating habits, and the nutritional status of children. We conducted a survey of the actual status of Mukbang watching, and nutrition quotient of children (NQ-C) among 222 students in elementary schools in Daejeon. The prevalence of viewing Mukbang content was 68.9%, the most common frequency of viewing was 1~2 times per month (36.5%), and the duration of watching a single episode was less than 10 minutes (54.9%). Overall, 31.4% of students responded that they ate while watching a Mukbang and, 66.0% said they felt hungry after watching a Mukbang. YouTube (82.4%) was the most common source of viewing Mukbang. The most common reason for watching Mukbang was because all the students found the content entertaining. The NQ-C score of all the subjects surveyed was 58.95, which is a moderate grade. The scores of NQ-C, balance, and practice factors were significantly higher in boys than in girls. In addition, the scores of NQ-C, and balance and moderation were significantly higher in Mukbang non-viewers than viewers for all subjects and more specifically boys. These results suggest that watching Mukbang is associated with poor nutritional status in elementary school children. Therefore, it is necessary to consider the Mukbang watching status when providing nutrition guidance to instill healthy eating habits in children.

• Korean journal of communication and information
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• v.27
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• pp.247-282
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• 2004

The purpose of this study is to examine the mobile phone service usage patterns of Korean teenagers and their motivation to use it, and to explore the relationships between the teenagers' social-psychological characteristics and their trails of mobile phone usage. After reviewing prior theoretical studios, three hypotheses regarding the research questions shown above were generated. Questionnaire study was conducted with 400 high school students in Busan and Ulsan metropolitan areas. They were to answer three categories of questions, such as frequencies of voice calls and text messaging services and the other mobile services, questions asking their social-psychological characteristics, and their motivations for using mobile phone services. Findings show that the teenagers more likely to tend to use voice calls when communicating family members. They tend to avoid those services with high rate of use as multimedia, game, and broadcasting services via mobile phones. The teenagers use mobile phone services for the similar purposes to conventional telephone uses. Therefore, the classical theories showing the alternative purposes or motivations to use conventional telephone usage, which divided the main purposes for phone uses in to two; work/instrumental and socializing/entertaining, proved to be reasonable. The cheap messaging services with texts are popular among the teenagers and are used for socializing/entertaining purposes rather than instrumental/functional purposes. In addition, the teenagers' social-psychological characteristicss are significantly associated with the amount of mobile phone uses. A characteristic of "individual-centeredness" is positively related with non-voice service uses, while "group-centeredness" explains heavy amount of using voice calls and text messaging services. Such characteristics as "immediacy," "directness," "innovativeness," and "other-direction" are positively associated with the frequencies and amounts of mobile phone uses, while "inner-direction" and "tradition-direction" are negatively correlated.

• Journal of Families and Better Life
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• v.24 no.1 s.79
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• pp.159-179
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• 2006

Each ethnic group has different cultural backgrounds and each culture has developed with its own traditions. The interaction between different cultures is getting more active through acculturation and cultural contacts. The purpose of this study was to compare domestic living of Korean immigrants with Australians in the form of a Cross-Cultural study. For this, usage of domestic space and seating style of 52 Korean households and 53 Australian households in Melbourne were analyzed. Ethnographic research with questionnaire was used. The results of the research were as follows. 1. The most popular type of Living-Dining-Kitchen arrangement was L+ K. D for Koreans and L. D . K for Australians. 2. A laundry room was indispensable for both and they all wanted to do ironing in there as well as dry. Both were satisfied with the type which toilet was separated from the bathroom Drain hole on the floor of the bathroom was not indispensable for most Koreans and Australians. 3. Koreans and Australians were doing various activities in living area and both were getting together around kitchen(dining) area. The particular thing of Koreans was that they were using the main bedroom with multiple purpose. 4. The seating style of Koreans and Australians belong to chair-seating style generally. But Koreans were using floor seating style in making bed for the guest and making Kimchi. Koreans and Australians were using mixed style of floor seating and chair-seating in relaxing time with watching TV, treating guest or so. 5. Koreans were not satisfied with using carpet cause of dust but Australians were satisfied with the carpet cause of warmness. 6. Most Koreans and Australians were take off shoes inside of the house. Koreans were organize shoes around the front door of the house usually and Australians were organize shoes in bedroom usually. 7. The most popular heating system was ducted heating for both. The level of satisfaction about ducted heating was low for Koreans because they though that it could contaminate air. Australians were satisfied with ducted heating because they though that this one was fit on the weather of this area. 8. Living room was the most important one for Koreans and Australians and they also thought it should be decorated well for entertaining guests. Most Koreans were estimate that the brightness of the light of the house was not enough but it was estimated to moderate for Australians on the contrary.

• Industry Promotion Research
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• v.5 no.3
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• pp.89-96
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• 2020

This study is to study Adler's individual psychology and to study the counseling process and counseling techniques based on the counseling theory derived there. The progress of Adler's consultation process is first, and the relationship formation phase is the phase of seeking equal and mutually cooperative relations working as active partners toward agreed objectives between the counselor and the counsellor. Second, the lifestyle search phase is an important goal to understand lifestyle and how lifestyle affects life's task. Third, the insight phase is the one that has insight. Fourth, it is carried out in the financial direction (transformation of behavior). Adler's counseling techniques include general techniques and special techniques, and general techniques include promptness, advice, encouragement, paradoxical intentions, demonstration of poetry, and role play. Special techniques include pressing a doorbell, spitting on a physician's soup, Midas technique, entertaining others, avoiding low-quality children and self-restraint. In conclusion, individual psychological counseling is based on growth model, not medical model, and has more interest in re-education and re-lighting healthy individuals and societies than on the aspect of treatment. Therefore, it applies to various areas such as child guidance centers, parent-child counseling, marital counseling, family counseling, group counseling and treatment, personal counseling for children and adolescents, cultural conflicts and mental health campaigns.