• Science of Emotion and Sensibility
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• v.6 no.2
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• pp.9-16
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• 2003

This study deals with human reaction speed according to human Physical conditions (head width, breast width, arm extent etc). According to this study, the thickness and extent factor do not affect to human reaction speed, but width factor (head width, breast width). The result of this study can be used to find fitter person for a special job such as emergency condition job, sports man (because you can find a person having a good talent for it before the test). Also, the result of this study can be applied to make CNT (Channel Noise Time) clear The word of CNT is to explain the relation between Channel Noise and Time. (Channel Noise is a kind of noise in the human information transmission channel.).

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2001.11a
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• pp.158-163
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• 2001

본 논문의 국내 패션 업체에서 상품기획 과정 중 많은 시간과 노력을 투자해야 했던 디자인 및 패턴 자료를 데이터베이스화하여 key word를 통해 효율적으로 찾아 사용할 수 있도록 한 디지털 여성 자켓 분류 데이터베이스 시스템을 개발하고자 실시되었다. 이를 위해 의류업체 종사자 48명과 의류학 전공 대학원생 54명, 패턴 전문가 11명을 대상으로 설문조사 및 인터뷰를 실시하여 디자인 및 패턴의 분류 기준과 의류 생산기획 업무의 디지털화 가능성을 검토하였다. 본 연구의 결과는 다음과 같다. 국내 의류업체에서는 상품기획시 국외패션잡지와 collection지를 가장 많이 활용하고 있었으며, 디자인 및 패턴 DB 프로그램에 대한 효용성 기대와 수용도 기대에는 집단간 유의한 차이가 있는 것으로 나타났다. 여성 자켓 디자인 DB를 위한 구성요소 분류 기준은 7가지고 선정되었고, 이미지 형용사 분류 기준은 6가지로 선정되었다. 또한 자켓 제작을 위한 block pattern 분류 기준은 4가지로 선정되었다. 본 연구를 통해 개발된 자켓 디자인 선택 프로그램의 모델을 제시한 후 실험 참가자들에게 효용성 및 사용가능성을 다시 검증한 결과, 프로그램 제시 전 조사결과보다 유의하게 긍정적으로 평가되었으며, 데이터베이스 자료 활용시 이미지 형용사를 통한 검색보다는 구성요소를 통한 검색에 더 만족하는 것으로 나타났다.

• Fashion & Textile Research Journal
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• v.10 no.5
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• pp.721-730
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• 2008

The purpose of this study is to analyze the tech fatale fashion image in female models of mobile advertisements and to find the fashion characteristics. The tech fatale emerging as new culture code is a compound word of the femme fatale and technology. It is characteristics of the femme fatale, the post digital culture and the female leadership. The findings of the study were as follows : The tech fatale types were the independence, the transformation and the tradition. The independence was a self expression, appealed to visual image, was showed the coating fabric, denim, space look and street fashion and reflected the creativeness and digital generation. The transformation appealed to sexuality and was showed luster fabric, exposure, body-conscious, glam look. The voluptuous beauty represented the pride of the post digital generation. The tradition appealed to emotion and was showed pale color, simple line, soft texture fabric and a feminine Image. The meanings of tech fatale were the imagination, the public, the duality, the game, the purity and the recurrence. The formative characteristics reflect the mind of post digital generation who is against authority and pursues the human being worth such as the identity establishment and the pure emotion.

• Journal of Fashion Business
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• v.14 no.5
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• pp.49-65
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• 2010

The purpose of this paper is to derive the categories of negative e-WOM (electronic word of mouth) via consumer review. Disclosing the details of negative e-WOM based consumer reviews has never been done before. For this reason, a content analysis was adopted to provide knowledge and understanding of the phenomenon. This paper analyzes the content of 630 consumer reviews posted on the open market internet site, www.auction.co.kr. The analysis was conducted from October 20th, 2008 to March 10th, 2009. The results indicated that the negative e-WOM based consumer reviews can be divided into two categories: the cognitive evaluation and the expression of consumer's emotion. The category of cognitive evaluation is consisted of negative e-WOM of product, negative e-WOM of service, and warning about the risk of purchasing products. The category of expressing consumers' emotion are composed of venting customers' dissatisfaction and passive response of dissatisfaction. Investigating the details of negative e-WOM has a number of implications. Most importantly, the results revealed multidimensional structure of negative e-WOM. This understanding of negative e-WOM communication allows marketers to improve products and services that better meet customers' current and future needs.

• Science of Emotion and Sensibility
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• v.8 no.1
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• pp.9-15
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• 2005

Because hand-written characters, especially drawn by a brush can give readers various impressions, they are not only a communication method but also art works. Authors have already investigated the relationship between brush motion analytical results and sensory testing results obtained from Japanese hiragana and reported quantitative evaluation method for the beauty of hiragana, In this paper, sensory tests for South Koreans who cannot recognize the word are carried out, compared with sensory testing results of Japanese. The evaluation objects are 6 hiragana drawn by 4 beginners and 2 experts, Semantic Differential Method based on 30 paired evaluation words are used in the sensory tests. Therefore South Koreans also feel the beauty in hiragana drawn by experts, as compared with by beginners. On the other hand it was confirmed that South Koreans couldnt recognize the difference among beginners. Judging from the factor analysis results, both Japanese and South Koreans selected stability as the 1st factor, there is interesting difference in the following orders.

• International Journal of Advanced Culture Technology
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• v.7 no.4
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• pp.49-55
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• 2019

In the age of information, newly produced knowledge is mostly written in English. Therefore, there has been a strong demand for English language learning in the EFL context. However, most EFL learners possess a lack of interest and motivation in the text-based reading class. In this educational context, film is one of the most widely used materials in English reading classes considering that modern learners are predominantly familiar with various audiovisual materials. The purpose of this study is to investigate how Korean EFL learners experienced in the film-based reading class. Specifically, this study aims to analyze the EFL students' perceptions about the class and learning strategies that they used during the class. In order to comprehensively interpret the EFL learners' experiences in the classroom, a coding system consisting of five categories was developed: report, emotion, reflection, evaluation, future plans. The results of data analysis showed that the use of movies in English reading classes had positive effects on reading comprehension and inference of word meaning. The most frequently used learning strategies were affective strategies which helped them control their emotion, attitude, motivations and values, whereas memorization strategies were rarely used. In this respect, this study suggests that the use of movies in the EFL reading classroom encourage students' attention and help them obtain and activate schema which is useful in gaining a better understanding of text-based reading materials.

• Culinary science and hospitality research
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• v.9 no.3
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• pp.197-211
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• 2003

It is widely agreed that customers' purchase are strongly influenced by their emotions. despite the obvious importance of eliciting positive emotional responses from customers, we find no record that family restaurants have ever measured or used customers' emotions as a management tool. This study aimed to verify the importance of the customers' emotion in the relational performance of family restaurant business. In order to achieve the object of the study, the effect of emotional factors on service satisfaction, revisit, word-of-mouth were analysed. The data were collected from 450 customers who had visited five family restaurants in Seoul more than once during the last three months from September 20 to October 5, 2002. Emotional variables in service experience process were grouped as three factors; in the middle of having food, in entering and leaving restaurant and in the waiting line. It is proved that customers had different emotions in each process of family restaurant service experience. Multiple regression analysis was employed to explore the influence of three emotional factors on relational performances such as satisfaction, revisit and word-of-mouth. It was found that customers were influenced by emotional factors in entering and leaving restaurant, secondly influenced in the waiting line and least influenced in the middle of having food. Finally, the findings indicated that customers' emotional factors in whole service experience process from entering to leaving the restaurant should be successfully cared by service staff. Future research is recommended to find out which specific emotional factors affected on relational performance of family restaurant.

• Language and Information
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• v.8 no.2
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• pp.113-130
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• 2004

In a prevailing view of meaning and reference (cf. Frege 1892), words pick out entities in the physical world by virtue of meaning. Linguists and philosophers have argued whether the meaning of a word is inside or out-side language users' mind; but, in general, they have taken it for granted that words refer to entities in the physical world. Hilary Putnam (1975), based on his famous twin-earth thought experiment, argued that the meaning of a word could not be inside language users' head. In this paper, I point out that Putnam's argument makes sense only if words refer to entities in the physical world. That is, Putnam did not provide any argument against mentalistic semantics, since he erroneously assumed that meaning, but not reference, was inside our mind in mentalistic semantics. Mentalistic semanticist, however, assume that words pick out their references inside our head (instead of a possible outside world). A number of arguments for the mentalistic position come from psychology: studies on emotion and visual perception provide numerous cases where words cannot pick out entities from the physical world, but inside our head. The mentalistic theory has desirable consequences for the philosophy of language in that some classical puzzles of language (e.g. Russell's (1919) well-known puzzle of excluded middle) are explained well in the proposed theory.

• English Language & Literature Teaching
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• no.3
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• pp.231-248
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• 1997

With the trend of globalization more people are absorbing in the English learning programs. Not a few attend even the English-Korean translation training course to be semi-professional translators, but we English teachers have already experienced that it is not so easy to translate any language into another, and that it is far more difficult to translate poetry. Much time has been devoted to investigating the problems of translating poetry than any other mode. Poetry translation theory is concerned with the problem of faithfulness to the original poetry. To be a good translator we must fully understand the sound and sense of the original work. But when in translating English poetry into Korean we feel keenly our limits of understanding the sound and style of English poetry, and of expressing them into Korean. Even our sense-oriented translation is far from satisfactory. We often make quite a few mistranslation. Another immediate problem is that of alternation between word-for-word translation and free translation method, but first of all, we should have a perfect knowledge and understanding in English, and a good command of our mother tongue. We should also have a sound interpretation ability because poetry translation is based on the interpretation of the original, and on the shaping of that interpretation. Some doubts have been raised over the feasibility of poetry translation. They say it is not possible to combine in another language the emotion, the form, the style, the musical devices of English poetry. Yet the art of translation has been practiced everywhere in the world. Through this art we can share our experience and culture with foreigners and theirs with us.

• Proceedings of the KSPS conference
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• 1996.10a
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• pp.43-52
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• 1996

This paper deals with the nature and function of intensification in Korean in a wider scope of intensification which was not paid proper attention including intensification in the initial position as well as middle position. Unobserved new areas of intensification in the initial position are paid more attention like sound split of polysemy e.g. (s'eda), (kyongk'i) by means of intensification and north Korean application of intensification on (wonsu) and intensification of borrowed English. The recent phenomenon of ‘gwua’ intensification is experimented on two groups of people, young students and old people beyond 65 years old by means of sociolinguistic analysis. The result shows that its intensification is a form of student violent power and a mark of extreme solidarity among activist students. Thirty three university students(male 16, female 17) are asked to explained to write the meanings(feelings or when to use, etc.) of the words which have normal form and intensified forms. The results show intensification attaches the meaning of ‘emphasis,’ to bring the extremely polarized emotion: samll to the smallest, exact to the perfect exactness, bad to the worst feeling. Four words are being split to express different meaning with the word intensified. In conclusion, the nature of so called saisiot(t) e.g. intensification is voiceless tensed pause and its functions are the polarization of the original meaning of the word, sound split of polysemy and attachment of social values by intensification.