• 통상정보연구
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• 제10권3호
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• pp.23-40
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• 2008

Considering rapid development of Electronic Trade in Korea, it is an important issue to analyze consumers' satisfaction and e-loyalty. The purpose of this study is to find the affecting factors on the determinants and utilizable intention of electronic trade trustworthness and e-loyalty. In the literature review, it was made to compare and analyze the precedent papers about electronic trade trustworthness theory, Keller and Aaker(1992), Yun, Seong-jun's(2000) model of the trustworthness. This study investigates the concept of the satisfaction, e-loyalty in electronic trade site and its determinants, and tries to establish e-loyalty analyzing model. The model of the satisfaction, e-loyalty electronic trade site is tested here using data from 106 samples. The major finding of this paper would be summarized as followed : And then it was used the empirical research method to test hypotheses which was established based on the precedent studies : 1) electronic trade factors are positively related to the trustworthness on the electronic trade practical, not being trustworthness of the functionality on electronic trade practical in international trade company. 2) tr stworthness of electronic trade practical is positively related to the e-loyalty in international trade companies.

• 통상정보연구
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• 제8권2호
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• pp.59-78
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• 2006

Considering rapid development of Internet Portal Site Contents in Korea, it is an important issue to analyze consumers' satisfaction and e-loyalty. This research develops, and empirically test a model for explaining/predicting the satisfaction and e-loyalty with internet-based Electronic Trade Site. This paper describes a theoretical model for investigating the Satisfaction and e-Loyalty of the Electronic Trade Site. This study investigates the concept of the satisfaction, e-loyalty in Electronic Trade Site and its determinants, and tries to establish e-loyalty analyzing model. The model of the satisfaction, e-loyalty electronic trade site is tested here using data from 158 samples. Based on the research model, a comprehensive set of hypotheses is formulated and a methodology for testing them is outlined. some of the hypotheses are tested empirically to demonstrate the applicability of the theoretical model. In examining the relationships of the determinants factors, service quality satisfaction show in significantly by Reliability, Information Provided, Trustworthiness, Convenience, International of contents but that show in not significantly by Interaction. In addition, Electronic Trade site retention shows indirect effect between customer satisfaction and referral. Although our research can not show the determinants of e-loyalty in the electronic trade site the empirical result give both theoretical and managerial implication for managing the consumers' satisfaction and e-loyalty in electronic trade site.

• 통상정보연구
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• 제8권1호
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• pp.125-141
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• 2006

It is no unnecessary to tell the importance of foreign trade in Korea economics. Nevertheless, government's direct support is impossible owing to WTO's regulation. Accordingly, government have brought focus into trade facilitation as paperless trade. e-Trade document repositary building by government's budget and private sector's cooperation is a part of e-Trade platform and necessary function in connection with relay and certification of e-Trade document. This study examined the estimated operational problems of e-Trade document repositary as compared Licensed Electronic Document Repositary. Firstly, the operator of e-Trade document repositary undertake multiple role and function as Licensed Certification Authorities(e-sign Act), Licensed Electronic Document Repositary(Framework Act on Electronic Transaction) etc. Secondly, sufficient levy that meet operating cost of the e-trade document is the key point of e-Trade document repositary's success, because additional budget invest in that operation is too hard to do. Thirdly, the operator of the e-Trade document repositary have to keep fairness, objectivity and transparency because the operational right is exclusive.

• 무역상무연구
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• 제60권
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• pp.235-255
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• 2013

This thesis examines the problems faced in the electronic trade specialized service provider for which improvements are necessary, and suggests various ways of overcoming those problems. First, from the legal aspect, it is necessary to clarify the scope of duties as well as to expand the threshold for entrance and business areas through the amendment of related laws. Second, from the operating aspect, the e-trade specialized service provider should be able to provide convenient work spaces through user-centered interface by connecting, integrating, automating and simplifying various services scattered around through the establishment of an operating system. Third, from the institutional aspect, trade firms should be able to perform e-trade duties without difficulties by specializing and increasing the size of the e-trade specialized service provider system and strengthening job competence. For this, it is required to improve legal registration requirements to enhance the reliability of the e-trade specialized service provider system and secure its financial capacity.

• 무역상무연구
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• 제51권
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• pp.417-439
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• 2011

In order to improve e-Trade service, this paper has deduced impeding factors after review of precedent research on e-Trade and analysis of e-Trade current status. Then an empirical analysis of whether variables deduced are detrimental factors to utilization of e-Trade service has been made on the basis of a research model and relevant hypotheses. The scope of e-Trade service indicated in this paper is limited to use of uTradeHub system. Analytical results for the improvement of e-Trade service clearly indicate that the higher the impeding factor to utilization of the system integration, logistics and customs clearance, marketing and users field, the more necessary the service improvement for invigoration of e-Trade service. However, foreign exchange field does not seem to require attention because SMEs have not active will to do electronic payment through the process of electronic documents.

• 통상정보연구
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• 제10권2호
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• pp.3-22
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• 2008

As information technology has a great impacts on contemporary business environment, global electronic trade is becoming a new paradigm in international trade transaction. The internet provides a fundamentally different environment for international marketing and trade, it also requires a different approach to international business. Now it is unrealistic to apply the same marketing strategies under global environment without making some modifications to be appropriate to the electronic edge. This paper attempts to investigate what kinds of factors influence the level of electronic trade utilization and performance, and suggests some strategies for usage of electronic trade for small-medium enterprises in Korea. According to the results of this research, the usage of electronic trade by small-medium enterprises is fundamentally important for the diffusion of electronic trade. Therefore it is suggested that the government needs to support small-medium enterprises by financing them to have system for electronic trade.

• 통상정보연구
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• 제14권4호
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• pp.545-562
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• 2012

전자무역 해외시장조사, 계약, 신용조사, 거래알선, 결제, 보험, 운송 등 무역거래 전반의 프로세스를 통합하여 구매효율성을 높이고, 시간단축 등을 통해 전자무역 업무의 효율성 및 생산성을 높일 수 있는 장점을 가지고 있다. 본 연구는 전자무역업무의 몰입 요인인 무역업체 종업원이 해외시장조사업무의 몰입, 상역업무의 몰입, e-LC업무의 몰임, 통관업무의 몰입, e-B/L 및 Logistics업무의 몰입, 결제 및 e-Nego업무의 몰입 등을 개발하여, 전자무역업무의 성과에 미치는 영향을 분석하고 있다. 분석결과, "해외시장 조사업무의 몰입", "e-LC업무의 몰입", "통관업무의 몰입"과 "e-B/L 및 Logistic 업무의 몰입" 그리고 "결제 및 e-Nego업무의 몰입"의 요인들은 전자무역 성과에 유의한 영향을 미치고 있다. 반면 "상역업무의 몰입"은 전자무역 성과에 유의한 영향을 미치고 있지 않다는 분석 결과가 나왔다. 본 연구에서 나타난 바와 같이 전자무역은 무역업체에게 유효한 효과가 있기 때문에 글로벌 전자무역과 시스템 개발에 노력해야 하며, 각 관련부처간의 시스템 연계의 통일화를 기해야 할 것이다.

• 통상정보연구
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• 제5권1호
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• pp.203-222
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• 2003

Owing to the digital revolution, Internet Commerce and Electronic Commerce is having a profound influence on the global trade and internal commerce, revolutionizing the way of doing business and making payment. The entrance of the Internet has a prominent for spread of Electronic Commerce and those phenomenons will result in paperless trading and cashless trade By virtue of Internet, an increasing share of business transactions occurs online. Electronic payment is essential for the smooth progress of the electronic commerce as electronic payment plays the important role in the electronic commerce. Traditionally international settlement systems such as letters of credits, remittance and documentary collections operated as an important and popular method of payment. Now, information technology has made it possible to pay for the sale of goods and services over the internet. In international trade, there are service providers (Bolero, TradeCard, @Globaltrade) to settle payment electronically through the Internet.

• 통상정보연구
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• 제9권1호
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• pp.149-168
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• 2007

e-Trade Payment system has been transformed by quickly and effectively. The e-trade Payment system such as TradeCard System, Bolero Surf, Identrus Eleanor and e-Escrow and e-letter of Credit issued by SWIFT System enable partly sellers, buyers and service providers. This paper studies for SWIFT, Surf, TradeCard, Eleanor, e-Escrow as international trade payment, As reason following : The First, Bolero is a neutral secure platform enabling paperless trading between exporter, importer, and their logistics service and bank partners, insurance company. The Second, TradeCard is to manage procurement-to-payment worldwide, that is exporter, importer and connected partners, paperless platform. The Third, Identrus is the global leader in trusted identity solutions, recognized by global financial institutions, commercial organizations and bank partners around the world. The Forth, Escrow payment have effect to L/C issue and enter into electronic contracts in internet bank. Trader practice use Escrow Bank as the same bank that rules to Issuing Bank and Advising Bank and payment, acceptance. This paper of these electronic payment have studies new international trade payment to approach such as eUCP rules and TradeCard System, Surf of bolero, eleanor of Identrus, SWIFT.

• 통상정보연구
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• 제7권1호
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• pp.121-144
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• 2005

This paper describes a theoretical model for investigating the relationship commitment of trade portal site 6C's. This research is the first to empirical test the causal relationships in Trade portal site. The relationship commitment for e-Trade portal site are tested here using data from 195 samples. Research methodology used in this study was mainly survey and questionnaire. Structural equation model is used in the hypotheses test. the results support all hypotheses involving hypothesis 1 and 6. The major finding of this paper would be summarized as followed: 1) Perceived relationship commitment of e-Trade site 6C's is positively related to contents, community, communication, customization in e-trade activity level and activity range of trade practical 2) Perceived commerce of electronic trade site is negatively related to the relationship commitment of trade companies. 3) Perceived e-trade site in electronic trade connection is positively related to the re-activity intention. In examining the relationships commitment of the factors, e-trade potal 6C's show in significantly by Contents, Community, Communication, Customization, Re-activity intention, but that show in not significantly by Commerce factor.