• Title/Summary/Keyword: Electronic Journal

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Effective Marketing Strategies for Electronic Commerce Activation (전자상거래 활성화를 위한 효율적 마케팅전략)

  • Lee, Seung-Hee;Cho, Jae-Wan
    • Journal of Digital Convergence
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    • v.2 no.2
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    • pp.9-28
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    • 2004
  • The purpose of this study is explore the changes of environment in terms of diffusion of EC and to present effective marketing strategies for Electronic Commerce Activation. This paper focuses on the customer management, Real-Time Responding, and market strategies in Electronic Commerce. EC(Electronic Commerce) that out of the evolution of Internet technology gets a corporation changes to survive in 21st century. So the corporation must set the strategy to fit a Internet focused society. This paper is focusing the analysing the difference between the e-marketing and traditional marketing and proposing the new strategical marketing mix. On the Electronic Commerce, the 6Cs of marketing - Contents, Community, Commerce, Connection, Communication, Customizing - are being played out quite differently than they normally are off-line. In conclusion, the change in Electronic Commerce environment results in (1) redefinition of customer group, (2) different marketing strategies to fit in Electronic Commerce environment, and (3) changes in customer management, promotion strategy, advertizing appeal.

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Analysis on the Thermal Response of Electronic Assemblies during Forced Convection-Infrared Reflow Soldering (강제대류-적외선 리플로 솔더링시 전자조립품의 열적반응 분석)

  • 손영석;신지영
    • Journal of Welding and Joining
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    • v.21 no.6
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    • pp.46-54
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    • 2003
  • The thermal response of electronic assemblies during forced convection-infrared reflow soldering is studied. Soldering for attaching electronic components to printed circuit boards is performed in a process oven that is equipped with porous panel heaters, through which air is injected in order to dampen temperature fluctuations in the oven which can be established by thermal buoyancy forces. Forced convection-infrared reflow soldering process with air injection is simulated using a 2-dimensional numerical model. The multimode heat transfer within the reflow oven as well as within the electronic assembly is simulated. Parametric study is also performed to study the effects of various conditions such as conveyor speed, blowing velocity, and electronic assembly emissivity on the thermal response of electronic assemblies. The results of this study can be used in the process oven design and selecting the oven operating conditions to ensure proper solder melting and solidification.

Improvement of Carrier Mobility on Silicon-Germanium on Insulator MOSFET Devices with a Strained-Si Layer

  • Cho, Won-Ju;Koo, Hyun-Mo;Lee, Woo-Hyun;Koo, Sang-Mo;Chung, Hong-Bay
    • Journal of the Korean Institute of Electrical and Electronic Material Engineers
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    • v.20 no.5
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    • pp.399-402
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    • 2007
  • The effects of heat treatment on the electrical properties of strained-Si/SiGe-on-insulator (SGOI) devices were examined. We proposed the optimized heat treatment processes for improving the back interfacial electrical properties in SGOI-MOSFET. By applying the additional pre-RTA (rapid thermal annealing) before gate oxidation step and the post-RTA after source/drain dopant activation step, the electrical properties of strained-Si channel on $Si_{1-x}Ge_x$ layer were greatly improved, which resulting the improvement of the driving current, transconductance, and leakage current of SGOI-MOSFET.

Evaluation of Driving Properties by Cell-gap Difference of Single Particle-Microcapsule Type Electronic Paper (싱글입자-마이크로캡슐형 전자종이의 셀갭 차이에 따른 구동 특성평가)

  • Song, Jin-Seok;Kim, Young-Cho
    • Journal of the Korean Institute of Electrical and Electronic Material Engineers
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    • v.28 no.8
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    • pp.518-523
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    • 2015
  • We fabricate a single particle-microcapsule type electronic paper using electrophoresis, which is different with a reported dual particle-microcapsule type and of which electro-optical researches are not reported. So we analyzed a basic properties, such as reflectivity, response time, and driving voltage. Our display panels having various cell-gaps of $30{\mu}m$, $34{\mu}m$, $38{\mu}m$, $42{\mu}m$, and $46{\mu}m$ are inspected. As a results, a driving voltage is defined to 10 V and desirable cell-gap is $30{\mu}m$ or $34{\mu}m$. Considering a mechanical strength, the optimum cell-gap is $34{\mu}m$ for the single particle type electronic paper.

An Information Strategy for Activating the Electronic Commerce of Regional Small and Medium-sized Business Organizations (지역 중소기업의 전자상거래 활성화를 위한 정보화 전략)

  • 주재훈
    • The Journal of Society for e-Business Studies
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    • v.3 no.2
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    • pp.1-15
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    • 1998
  • A major effect of electronic commerce on the Internet is that it reduces transaction costs and creates an efficient market. Thus, an information strategy for developing of regional economy must be changed toward 21st century of electronic commerce era. In this paper, we present an information strategy for activating the electronic commerce of regional small and medium-sized business organizations. The paper stresses creation of a network organization comprising local government, regional business organizations, universities, research institutes, and citizens' coalitions as groups of organizational actors. Necessary conditions of a successful network organization in electronic commerce are to build the public key infrastructure for developing the trust of transactions among partners, and to create an information center to manage a web of partners. In the network organization, the information center must play critical roles as a creator of value and the certification authority in order to issue and manage participants' electronic certificates.

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Development of a Scenario-based WBT System of Electronic Commerce (전자상거래 교육을 위한 시나리오 WBT (Web-Based Training)형 프로그램 개발에 관한 연구)

  • 임춘성;김훈태;최석현;신범일
    • The Journal of Society for e-Business Studies
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    • v.3 no.2
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    • pp.37-55
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    • 1998
  • This study describes the works on development of a scenario-based WBT system of electronic commerce to introduce and activate electronic commerce in our society because it is mostly required to correctly understand electronic commerce and timely educate its users and technicians for entering into global electronic commerce that binds every commercial area regardless of the borders and nationalities. This system, WBT(Web - Based Training of Electronic commerce), consists of two parts. The one part provides a general concept of EC. This is developed to meet the needs of beginner for EC. The other is a simulator for cyber shopping mall. It is designed for teaching how to shop at cyber shopping mall based on various scenarios. In addition, we can simulate ourselves for EDI, which enables trading partners to conduct routine business transaction, such as purchase orders, invoices and shopping notices with it. Our commitment to the development of this application is consistent with the objectives of being easy to learn electronic commerce and its applications in real world.

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Fabrication and Realization of Three-Electrode Type Color Reflective Display (3전극형 반사형 컬러 디스플레이의 제작 및 구현)

  • Shin, Yong-Kwan;Kim, Young-Cho
    • Journal of the Korean Institute of Electrical and Electronic Material Engineers
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    • v.28 no.1
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    • pp.21-27
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    • 2015
  • We propose a fabrication process of a 3-electrode type reflective display and ascertain the realized color panel. The first design is proceeded with basis on Ti electrode for fast panel fabrication, easy align process, and high reflection of a white image. To observe the particle movement at the lower electrodes and optimize the space between electrodes, we design the second patterns, from which we establish a fabrication process with the mixing of electronic ink, loading of this ink, electronic ink assembly, driving, and packaging. After aging process, we ascertain a normally driving panel with black, white, and blue color.

The Interrelationship between Service Quality, Electronic Banking and Customer Satisfaction in the Commercial Banks in Uganda

  • Mohamud, Jibril Abdi
    • East Asian Journal of Business Economics (EAJBE)
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    • v.5 no.1
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    • pp.27-32
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    • 2017
  • The main objective of this study is to find the Interrelationship between Service Quality, Electronic Banking and Customer Satisfaction in Commercial Banks in Uganda. A review of literature was conducted to find out the relationship among Service Quality, Electronic Banking and Customer Satisfaction. The literature review confirms this relationship. A survey was conducted to collect data. The sample size of 210 commercial banking customers was drawn from different banks in Uganda. The result shows, the Electronic banking adoption was found to have a positive relationship with Service Quality, Service Quality was found to have a positive relationship with Customer satisfaction; and Electronic banking adoption had a positive relationship with Customer satisfaction. In light of the findings various recommendations were put across on how retail banks can better satisfy their customers through the use of electronic banking channels. Electronic banking adoption will then foster Service Quality where a customer's service expectations are exceeded by the actual service She/he obtains. This will then bring about Customer satisfaction where the customers find that their needs are met by the service.

The Study of Metadata Model to Identify Electronic Medical Record (전자의무기록 식별을 위한 메타데이터의 연구)

  • Hong, Sung Ho;Kim, Young Seop
    • Journal of the Semiconductor & Display Technology
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    • v.13 no.2
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    • pp.63-66
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    • 2014
  • Managing electronic medical record is very difficult, because the currently electronic medical system is not designed standard that is uniform and proper. In this paper, in order to overcome this situation, we propose meta-data for the management of the electronic medical record as a single system. To this end, we first analyzed the research on electronic medical records and related standards. Second, we, on the basis of the analysis result, abstracted electronic medical record and entities related on electronic medical, and we designed an entity-relationship model. And finally, we have to complete the meta-data through the setting attributes in this entity-relationship model. Through this study, it was possible that we can complete metadata highly expressive medical records, and suggest an alternative for problem of current medical records systems.

Analysis of Volatile Compounds using Electronic Nose and its Application in Food Industry (전자코를 이용한 휘발성분의 분석과 식품에의 이용)

  • Noh, Bong-Soo
    • Korean Journal of Food Science and Technology
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    • v.37 no.6
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    • pp.1048-1064
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    • 2005
  • Detection of specific compounds influencing food flavor quality is not easy. Electronic nose, comprised of electronic chemical sensors with partial specificity and appropriate pattern recognition system, is capable of recognizing simple and complex volatiles. It provides fast analysis with simple and straightforward results and is best suited for quality control and process monitoring of flavor in food industry. This review examines application of electronic nose in food analysis with brief explanation of its principle. Characteristics of different sensors and sensor drift. and solutions to related problems are reviewed. Applications of electronic nose in food industry include monitoring of fermentation process and lipid oxidation, prediction of shelf life, identification of irradiated volatile compounds, discrimination of food material origin, and quality control of food and processing by principal component analysis and neural network analysis. Electronic nose could be useful for quality control in food industry when correlating analytical instrumental data with sensory evaluation results.