• Journal of the Korea Convergence Society
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• v.11 no.8
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• pp.99-106
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• 2020

The purpose of this study is to find out whether image similarity between celebrities and brands on social network service be a determinant to predict advertising effectiveness. To this end, an advertising effect prediction model for celebrity endorsed advertising was created and its validity was verified through a machine learning method which is a big data analysis technique. Firstly, the celebrity-brand image similarity, which was used as an independent variable, was quantified by the association network theory with social big data, and secondly a multiple regression model which used data representing advertising effects as a dependent variable was repeatedly conducted to generate an advertising effect prediction model. The accuracy of the prediction model was decided by comparing the prediction results with the survey outcomes. As for a result, it was proved that the validity of the predictive modeling of advertising effects was secured since the classification accuracy of 75%, which is a criterion for judging validity, was shown. This study suggested a new methodological alternative and direction for big data-based modeling research through celebrity-brand image similarity structure based on social network theory, and effect prediction modeling by machine learning.

• Journal of the Korea Convergence Society
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• v.11 no.8
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• pp.183-194
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• 2020

Recently, in Korea, financial institutions such as banks are most severely affected by the universalization of the Internet and smartphones. On the other hand, the use of online systems by financial institutions keeps increasing; the convenience of online services has a significant influence on the attraction and the retention of financial customers; consumer needs are also diversely expressed. This paper deduces from the precedent researches a mechanism that online financial system enhances the trust of customers -the medium of the online system and other customers- and its perceived easiness affects its perceived effectiveness and then all these internal variables induce satisfaction. Plus, this paper aims at verification of the hypothesis in terms of an extended technology acceptance model, based on the hypothesis that word of mouth and repurchase are significantly linked to this mechanism. Through this study, the researchers tried to check how the online service quality and emotional factors of financial institutions affect the users in accordance with the trend of changes in the service usage method of financial institutions, and confirmed that the hypothesis was not rejected.

• Journal of the Korea Convergence Society
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• v.11 no.10
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• pp.139-146
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• 2020

Kastle-Meyer (KM) test is one of presumptive tests used to detect latent blood in crime scenes. While this method is more sensitive than others, false positive reaction can be shown where blood does not exist. In this study, we tried to suggest a new application method to solve this problem. Reaction time and aspect of reaction of this new method was compared with two conventional methods in order to identify the effectiveness and identifiability. As a result, there was no statistically significant difference in sensitivity between the methods. In addition, in case of blood with a dilution ratio of 5000:1 or less, positive reaction showed immediately, making it easy to distinguish the reaction from false positive reaction. However, it became difficult to distinguish them with the reaction time as the dilution ratio increased, and this phenomenon could be supplemented observing aspect of the reaction when using the new method. Therefore, this study suggested a new method for KM test that can be used more accurately in the field.

• Journal of Ecology and Environment
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• v.40 no.1
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• pp.66-74
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• 2016

Background: When developing water quality improvement strategies for eutrophic lakes, questions may arise about the relative importance of point sources and nonpoint sources of phosphorus. For example, there is some skepticism regarding the effectiveness of partial reductions in phosphorus loading; because phosphorus concentrations are too high in hypertrophic lakes, in-lake phosphorus concentrations might still remain within typical range for eutrophic lakes even after the reduction of phosphorus loading. For this study, water quality and the phytoplankton and zooplankton communities were monitored in a hypertrophic reservoir (Lake Wangsong) before and after the reduction of phosphorus loading from a point source (a sewage treatment plant) by the installation of a chemical phosphorus-removal process. Results: Before phosphorus removal, Lake Wangsong was classified as hypertrophic with a median phosphorus concentration of $0.232mg\;L^{-1}$ and a median chlorophyll-a concentration of $112mg\;L^{-1}$. The dominant phytoplankton were filamentous cyanobacteria for the most of the ice-free season. Following the installation of the advanced treatment process, phosphorus concentrations were reduced to $81mg\;L^{-1}$, and the N/P atomic ratio increased from 42 to 102. Chlorophyll-a concentrations decreased to $42{\mu}g\;L^{-1}$, and the duration of cyanobacterial dominance was confined to the summer season. Cyanobacteria in spring and autumn were replaced by diatoms and cryptomonads. Filamentous cyanobacteria in summer were replaced by colony-forming unicellular Microcystis spp. It was remarkable that zooplankton biomass increased despite the decrease in phytoplankton biomass, and especially cladoceran zooplankton which increased drastically. These responses to the reduction of point source P loading to Lake Wangsong imply that reducing the point source P loading can have a big impact even when nonpoint sources account for a large fraction of the total annual phosphorus loading. Conclusions: Our results also show that the phytoplankton community can shift to decreased cyanobacterial dominance and the zooplankton community can shift to higher cladoceran dominance, even when phosphorus concentrations remain within the typical range for eutrophic lakes following the reduction of phosphorus loading.

• Journal of Environmental Science International
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• v.23 no.5
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• pp.839-852
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• 2014

The Ministry of Environment (MOE) has made more effort in managing point source pollution rather than in nonpoint source pollution in order to improve water quality of the four major rivers. However, it would be difficult to meet water quality targets solely by managing the point source pollution. As a result of the comprehensive measures established in 2004 under the leadership of the Prime Minister's Office, a variety of policies such as the designation of control areas to manage nonpoint source pollution are now in place. Various action plans to manage nonpoint source pollution have been implemented in the Soyang-dam watershed as one of the control areas designed in 2007. However, there are no tools to comprehensively assess the effectiveness of the action plans. Therefore, this study would assess the action plans (especially, BMPs) designed to manage Soyang-dam watershed with the WinHSPF and the CE-QUAL-W2. To this end, we simulated the rainfall-runoff and the water quality (SS) of the watershed and the reservoir after conducting model calibration and the model validation. As the results of the calibration for the WinHSPF, the determination coefficient ($R^2$) for the flow (Q, $m^3/s$) was 0.87 and the $R^2$ for the SS was 0.78. As the results of the validation, the former was 0.78 and the latter was 0.67. The results seem to be acceptable. Similarly, the calibration results of the CE-QUAL-W2 showed that the RMSE for the water level was 1.08 and the RMSE for the SS was 1.11. The validation results(RMSE) of the water level was 1.86 and the SS was 1.86. Based on the daily simulation results, the water quality target (turbidity 50 NTU) was not exceeded for 2009~2011, as results of maximum turbidity in '09, '10, and '11 were 3.1, 2.5, 5.6 NTU, respectively. The maximum turbidity in the years with the maximum, the minimum, and the average of yearly precipitation (1982~2011) were 15.5, 7.8, and 9.0, respectively, and therefore the water quality target was satisfied. It was discharged high turbidity at Inbuk, Gaa, Naerin, Gwidun, Woogak, Jeongja watershed resulting of the maximum turbidity by sub-basins in 3years(2009~2011). The results indicated that the water quality target for the nonpoint source pollution management should be changed and management area should be adjusted and reduced.

• Journal of Korea Multimedia Society
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• v.6 no.1
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• pp.148-160
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• 2003

TMA(Tissue Mineral Analysis) is very popular method in hair mineral analysis for health care professionals in over 48 countries medical center. Assesment of nutritional minerals and toxic elements in the hair is very important not only for determining adequacy, deficiencies and unbalance, but also for assessing their relative relationships in a body. In Korea, there are some problems in TMA method. Because of not haying a medical information database which is suitable for korean to do analyze, the requested TMA has to send to TEI-USA. However, as the TMA results from TEI-USA is composed of English documents and graphic files prohibited to open, its usability is very low and a lot of dollars has to be payed. Also, it can make some problems in the reliability of the TMA results, since the TMA results are based on the database of western health and mineral standards, To solve these problems, I developed the first Medical Information System of TMA in Korea here. The system can analyze the complex tissue mineral data with multiple stage decision tree classifier. It is also constructed with multiple fuzzy database and hence analyze the TMA data by fuzzy inference methods. The effectiveness test of this systems can be shown the increased business efficiency and satisfaction rate 86% and 92% respectively.

• Journal of Korea Multimedia Society
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• v.14 no.7
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• pp.895-904
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• 2011

In welding machine that executes existing spot welding, wrong operation of system has often occurs because of their mechanical motion that can be caused by a number of supply like the welding object. In exposed working environment for various situations such as worker or related equipment moving into any place that we are unable to exactly distinguish between good and not condition of nut. Also, in case of defective welding of nut, it needs various evaluation and analysis through image processing because the problem that worker should be inspected every single manually. Therefore in this paper, if the object was not stabilization state correctly, we have purpose to algorithm implementation that it is to reduce the analysis time and exact recognition as to improve system of image processing. As this like, as image analysis for assessment whether it is good or not condition of nut, in his paper, implemented algorithms were suggested and list by group and that it showed the effectiveness through more than one experiment. As the result, recognition rate of normality and error according to the estimation time have been shown as 40%~94.6% and 60%~5.4% from classification 1 of group 1 to classification 11 of group 5, and that estimation time of minimum, maximum, and average have been shown as 1.7sec.~0.08sec., 3.6sec.~1.2sec., and 2.5sec.~0.1sec.

• Journal of Advanced Navigation Technology
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• v.15 no.5
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• pp.893-905
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• 2011

CUPPS is the latest international standard passenger processing system which is operated with airlines' check-in system, DCS (Departure Control System) in order to provide check-in and boarding services to passengers. The CUPPS standard has been revised in August 2009 leading by IATA (International Air Transport Association) who recommends replacing old legacy common use system with CUPPS to airports and airlines around the world. IATA is expecting to reduce the installation and maintenance cost of CUPPS by standardizing various legacy common use systems and device controls. Airlines are also expecting to take advantage of the system to reduce the application development cost as developing only one standard CUPPS application instead of developing multiple applications for nonstandard legacy systems. This research which focuses on development completed AIRCUS, R&D project of ministry of land, transport and maritime affairs accomplished by IIA, will present the result of pilot trial and the effective approach methods to increase the possibility of expanding overseas business by comparing old legacy system with CUPPS to prove the dominance of CUPPS over the legacy systems as well as doing foreign case studies.

• Journal of Korean Neurosurgical Society
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• v.30 no.8
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• pp.976-980
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• 2001

Objectives : For Parkinsonian patients who had not reacted favorably on drug therapy are good candidate for ventroposterolateral pallidotomy, although not curative. We studied these patients after unilateral pallidotomy, to confirm the effectiveness and safety of this procedure. Methods : We evaluated the 17 patients with idiopathic Parkinson's diesease who had undergone unilateral posteroventral pallidotomy. All patients responded to levodopa initially. Mean age was 55 years(38-75years), and mean duration of disease was 9.8 years(3-20years). Pre-and postoperative evaluation at 3 month intervals included Unified Parkinson's Disease Rating scale(UPDRS) scoring, Hoehn and Yahr(H & Y) staging, and neuropsychological examinations. Results : Pallidotomy significantly improved parkinsonian symptom(tremor, rigidity, bradykinesia, dyskinesia, sensory symptom). Nine of 10 patients who showed dyskinesia preoperatively significant improvement. The mean dose of levodopa in 9 patients was lowered. The mean H & Y score and UPDRS score were improved in on and/or off time in 15 patients. Among patients who were not improved, one patient worsened, and the others showed no change. The mean overall UPDRS off score changed from 76 preoperatively to 44(33%) at 6 months and from 70 to 52(25%) at 1 year. Transient surgical morbidity was showen in four patients and included dysarthria, hypotonia and confusion. Conclusion : We conclude that pallidotomy is safe and effective in patients who have levodopa-reponsive parkinsonism with severe symptom fluctuation. Unilateral pallidotomy also considered helpful to ipsilateral symptom. Unilateral pallidotomy can improve all of parkinsonian's symptom and allow to reduce the levodopa medication. Most of patients show satisfactory results.

• Journal of Nutrition and Health
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• v.36 no.9
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• pp.908-917
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• 2003

It has been proposed that oxidative modification of LDL (oxLDL) plays a significant role in the pathogenicity of atherogenesis. We tested the hypothesis that chitin and chitosan may function as antioxidants with respect to 0.1 mg cholesterol/ml LDL incubated with 5 $\mu$ M Cu$^2$$^{+}$alone or in the P338Dl mouse macrophage system using L-ascorbic acid as a standard classical antioxidant. The degree of oxLDL formation was ascertained by the relative electrophoretic mobility (rEM) in the combination of thiobarbituric acid reactive substances (TBARS) levels, and the cytotoxicity of oxLDL was detected by macrophage viability. The oxLDL uptake and foam cell formation of macrophages were measured by Oil Red O staining. Incubation with Cu$^2$$^{+}$and macrophages increased rEM of LDL and stimulated TBARS formation. Culture of macrophages with LDL in the presence 5 $\mu$ M Cu$^2$$^{+}$induced macrophage death. In cell-free system 200 $\mu$g/ml water-soluble chitosan and chitosan-oligosaccharide blocked oxLDL formation. Water-soluble chitosan and chitosan-oligosaccharide blocked oxLDL formation near-completely relative to L-ascorbic acid, whereas water-soluble chitin and chitin-oligosaccharide had no measurable antioxidant effect. In macrophage system water-soluble chitosan and chitosan-oligosaccharide blocked oxidation of LDL with a significant increase in cell viability, and decreased TBARS in medium. As for the inhibitory effect on macrophage foam cell formation, chitosan and its oligosaccharide, but not watersoluble chitin, revealed the effectiveness. The endothelial expression of lectin-like oxLDL receptor-1 (LOX-1) was tested by Western blot analysis, and chitosan, chitosan-oligosaccharide and chitin-oligosaccharide blocked LOX-1 expression. These results indicate that water-soluble chitosan and its oligosaccharide showed the inhibitory effect on Cu$^2$$^{+}$-induced LDL oxidation of macrophages, and chitosan, chitosan-oligosaccharide and chitin-oligosaccharide had blocking effect on oxLDL receptor expression in the human umbilical vein endothelial system. Thus, water-soluble chitosan and its oligosaccharides possess anti-atherogenic potentials possibly through the inhibition of macrophage LDL oxidation or endothelial oxLDL receptor expression depending on chemical types.l types.