• Journal of Korean Academy of Nursing
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• v.34 no.5
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• pp.801-808
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• 2004

Purpose: This study was aimed to identify the effect of self-foot reflexology on the relief of premenstrual syndrome and dysmenorrhea in high school girls. Method: Study subjects was 236 women residing in the community, teachers and nurses who were older than 45 were recruited. Data was collected with self administered questionnaires from July 1st to August 31 st, 2003 and analysed using SPSS/WIN 10.0 with Xtest, t-test, and stepwise multiple logistic regression at a significant level of =.05. Result: The breast cancer screening rate was 57.2%, and repeat screening rate was 15.3%. With the multiple logistic regression analysis, factors associated with mammography screening were age and perceived barriers of action, and factors related to the repeat mammography screening were education level and other cancer screening experience. Conclusion: Based on the results, we recommend the development of an intervention program to decrease the perceived barrier of action, to regard mammography as an essential test in regular check-up, and to giveactive advertisement and education to the public to improve the rates of breast cancer screening and repeat screening.

• The Journal of Korean Medicine
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• v.32 no.4
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• pp.111-127
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• 2011

Objectives: The aim of this study was to establish a fundamental base for hGMP operational systems implementation. Method: The survey was done with a questionnaire developed through consulting specialists, in order to investigate the present state of manpower, facilities and capitalization of private enterprises, and opinions on what the road map for hGMP implementation must include. Results: The results showed that the business scales of related enterprises were relatively small. Education and health monitoring of employees has been done in fair amounts, but a standard must be established. Essential facilities required for herbal product production were present in most cases. Recognition and understanding of hGMP was low. Various opinions on the implementation of hGMP were gathered. Conclusion: Standardized hGMP education programs, plans to modify existing facilities, public announcements and advertisement of the system, and public assistance funds and tax privileges are needed for the successful implementation of the hGMP operational system.

• Korean Journal of Health Education and Promotion
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• v.33 no.3
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• pp.71-82
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• 2016

Objectives: In this study, it was analyzed which marketing activity strategy multinational tobacco companies established against Republic of Korea through their internal documents and it was checked out how the marketing activities mentioned in the documents turned out to be actually. Methods: For that, analyzed the internal documents of tobacco companies after connecting Legacy Tobacco Documents Library(LTDL). Three documents were selected finally out of total searched 1,752 documents except the ones that did not include the theme or not appropriate. Results: Internal documents analysis showed that people smoke because the filter of cigarette shown in the movies looks nice. Tobacco companies carried out the marketing through sponsorship of soccer games, F1 Grand Prix was found in the internal documents. Conclusions: The legal restriction on marketing activities of tobacco companies should be enhanced by removing the articles of allowing advertisement and promotion for tobacco companies in Korean domestic law.

• Journal of Families and Better Life
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• v.20 no.6
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• pp.11-24
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• 2002

The purpose of this study is to develop a Marriage Enrichment Program that can be applied to the actual lives of Korean families and couples, as well as adopted in family welfare programs. For this study, a quasi-experimental group design was employed and pre- and post- tests on Internal-External Control, Couple Communication, and Marital Satisfaction were conducted. Experimental participants consisted of six volunteer couples who responded to an advertisement by the Chonbuk Family Counseling Center printed in a daily newspaper. The experimental group received two hours of education on marital relationship enhancement every week for eight weeks. The control group received no such treatment. The effectiveness of the education was measured by Wilcox matched pair test, using a SAS program, as well as by the self-report of the participants. The results show that there was statistically significant improvement for the experimental group in all three areas of marriage-- internal control, couple communication, and marital satisfaction. In addition, the participants'evaluations were generally positive about the program. The participants reported that it was most helpful to learn through the educational program that individuals differ in basic needs and that they should not force personal beliefs on others. They also reported that their understanding of their spouse improved.

• Journal of Distribution Science
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• v.21 no.7
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• pp.73-82
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• 2023

Purpose: Social networking services have been recognized as an attractive distribution channel at a time when efforts to deliver effective messages to consumers are essential amid a flood of advertisements in the multi-media era. In that sense, this study investigated the effect of the scarcity message type (limited-time vs. limited-quantity) and sender type (corporate vs. consumer) on the intention to purchase golf equipment by Instagram distribution channel. Research design, data and methodology: Data from 108 college students in their 20s and 30s with experience using Instagram were collected online through convenience sampling. A frequency analysis, exploratory factor analysis, reliability analysis, independent sample t-test, and two-way analysis of variance were performed using SPSS 23.0. Results: The results showed that limited-quantity messages induce a higher purchase intention than limited-time messages. Similarly, consumer-sent advertisements induce a higher purchase intention than corporate-sent advertisements. Further, there is no statistically significant interaction effect of the scarcity message type and sender type on the intention to purchase golf equipment. Conclusions: This study is meaningful in verifying consumers' purchase intention depending on the type of scarcity message and the type of sender in Instagram advertisements. The results yield significant implications for marketers and several directions for future research.

• International Commerce and Information Review
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• v.11 no.3
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• pp.47-71
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• 2009

In order to implement e-trade infrastructure through the radical innovation of trade process, e-trade platform which is called 'uTradehub' has been developed for three years. After pilot operation of this platform in 2007, the formal service of e-trade such as logistics, customs and foreign exchanges had been provided in 2008. However, the usage of e-Trade platform is not the level of users' satisfaction because trade-related communities have not actively participated into e-trade platform and several functions with users requirements are necessary to develop additionally. In this regard, there are strong demands to suggest some strategies for application and usage proliferation of e-trade platform. Therefore, this paper would like to evaluate the current status of e-trade platform service and usage by the theoretical consideration of preceding researches and practical analysis of statistical data. Then, it will explore several service improvement ideas in terms of system supplementation and integration, electronic documents standardization, radical change of using fee, global connection, user oriented education and advertisement.

• Journal of the Korean Society of Costume
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• v.50 no.6
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• pp.73-87
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• 2000

The purpose of this study was to analyze the influence of fashion magazine on the street fashion, focused on Japan. The data were collected from the magazines and newspapers published in Japan from 1960's to 1990's. Fashion magazine has three functions : transmit information function, education and criticism function, advertisement and entertainment function. And, it has influenced on the street fashion by grasping the fashion trend and consumer needs, and communicating the vision to reader in Japan. The results were as follows : 1. the ivy look of 'Heibon Punch' in the 1960's, 2. the coordinate look of 'Anan' and 'Nanno', 3. the outdoor look of 'Popeye' in the 1970's, 4. the new traditional style of 'JJ' in the 1970's - 1980's, 5. lyceenne look of 'Olive' in the 1980's, 6. Shibu-Kaji style of 'McSister', 7. the supermarket style of 'Cutie' in the 1990's.

• Journal of the Korean Society of Costume
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• v.54 no.6
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• pp.1-12
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• 2004

Price is one of the most important components of marketing mix. For consumers, price is an always-existing cue and definite evaluation criteria. However, information on price is meaningful only when it is perceived. Sources of price perception can be the actual retail price at the selling point, the internal reference price expected by consumers for a certain clothing product, and the external reference price advertised by marketer such as the price before mark-down. The purpose of this study was to investigate the influence of internal reference price on consumers' purchasing process of clothing products. A questionnaire including clothing stimuli was developed in order to assess consumers' internal reference price level. Usable data from 680 adult female urban residents were used for data analysis. Results indicated that consumers with relatively lower internal reference price tend to react low-price focused external reference price and use discount stores and unit price promotions. Consumers with relatively higher internal reference price advertisement are likely to have higher level of education, tend to infer price information to higher quality or prestige of products, and purchase clothing with regular retail price or coupons.

• Journal of Families and Better Life
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• v.17 no.1
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• pp.15-32
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• 1999

The objectives of this study are to examine the propensity of conspicuous consumption of adolescent consumers to investigate the effects of demographic variables socio-psychologival variables materialism on the conspicuous consumption of adolescent consumers. The survey of this research was conducted by means of self-administered questionnaire with 483 adolescent consumers attending middle school located in Inchon. Major findings are the following: (1) The propensity for conspicuous consumption of adolescent consumers averages 47.98 points. This score is beyound the middle slightly. (2) According to the results for examining the relative influences of variables affecting conspicuous consumption of adolescent consumers the relative importance stars school education the degree of taking in advertisement attitude of their parents self-esteem materialism gender and educational level of their father. Explanatory power of these variables totalled 70.5%.

• Convergence Security Journal
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• v.10 no.1
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• pp.35-40
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• 2010

Heungtaryeong Archive is a massive information date base warehouse which systematically stores digital dates in relation to dance, such as traditional dance, modem dance, dance sports and etc. The Heungtaryeong Archive is a research that cannot be conducted in a short period of time, in which the dances may be forgotten. Therefore, this is a meaningful research that the forgettable traditional culture is stored in the date base (warehouse). 'Heungtaryeong Archive in this research' presents the possibility of advertisement, education, research and development, and popularization of dance through on-line network system.