• Title/Summary/Keyword: Economic strategy

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A Study on the Effect of Social Commerce's Trust-Building on Intention of Continuous Use (소셜커머스 신뢰 형성이 지속적 이용의도에 미치는 영향에 관한 연구)

  • Hwang, In-Ho;Kim, Jin-Soo
    • Journal of Information Technology Applications and Management
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    • v.23 no.1
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    • pp.1-23
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    • 2016
  • Social commerce (s-commerce) is a subset of e-commerce and uses social media for social interactions. Although s-commerce has been rapidly growing, disputes between some s-commerce firms and their consumers often occur over issues such as poor customer services, incorrect product information, and late refunds. In order for s-commerce to continuously grow, s-commerce firms need to build consumer-trust in their transaction process to minimize their consumers' uncertainty. The purpose of this study is to examine the relationships between the multidimensional trust (ability, integrity, benevolence) and the intention of continuous use of s-commerce. Moreover, this study presents antecedent factors needed for trust-building by applying the characteristics of s-commerce, and verifies the relations between the variables. We test and validate the research model and related hypotheses using structural equation modeling based on a survey done on 428 people who have previous experience with s-commerce. The result shows that trust has positive effect on the intention of continuous use, and verifies the necessity of the antecedent factors (social presence, assurance, informativeness, economic feasibility, and seller reputation) for trust-building. This study provides strategy for the continuous growth of s-commerce, and suggests theoretical implication that explains the relationship between the characteristics of s-commerce and consumers.

An Application of System Dynamics Modeling to the Measurement of the effectiveness of Local Regional Sustainable Development Strategies: A Case of the Revival of Bamboo Industry in Damyang, JeollaNamdo (지역의 생태지향적 발전전략 평가를 위한 체계동태모형의 정립과 적용 -담양군 대나무 신산업 육성전략의 파급효과 분석-)

  • Jeong, Hoi-Seong;Jeon, Dae-Uk
    • Korean System Dynamics Review
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    • v.7 no.1
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    • pp.147-172
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    • 2006
  • With the purpose of long-range planning toward local/regional sustainable development, it is desired to avoid unconditional industrialization and expansion and to build an eco-oriented development strategy considering site-specific characteristics of the environment. This paper thus aims at the elaboration of a system dynamics model of a locality/region so as to understand inherent dynamics of sustainable development and to assess the effectiveness of such an eco-oriented strategy. The model thus consists of several positive and negative feedback loops that accelerate or restrict local/regional economic growth within a system boundary incorporating the environment, economy, and society. The model is moreover applied to the assessment of the effectiveness of the development plan recently established in Damyang in JeollaNamdo, Korea. It is regarded in this case to be effective for population immigration and economic prosperity to give priority to restore the bamboo ecosystem and nourish a series of eco-friendly industries based on the bamboo items developed recently. It is also to be positive to sustainable development since it enables to maintain high quality of the environment from the outset of their development steps.

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Optimal Load Control Method for Solar-Powered House with Energy Storage System (전력저장장치를 이용한 태양광주택의 최적부하제어기법)

  • Jeon, Jeong-Pyo;Kim, Kwang-Ho
    • The Transactions of The Korean Institute of Electrical Engineers
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    • v.63 no.5
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    • pp.644-651
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    • 2014
  • The renewable energy system and the real-time pricing can provide the significant economic advantage for end-user of residential house. However, according to recent studies, high initial cost of renewable energy system such as photovoltaic (PV) system and lack of suitable load control methods adjusting electric power consumption in response to time-varying price are regarded as the major obstruction for introduction of renewable energy system and real-time pricing in residental household. In this paper, we propose automated optimal load control strategy which aim to achieve not only minimizing the electricity cost but also the increase in the utilization rates of PV generation power of residential PV house in real-time pricing environment. Simulation results show that our proposed optimal load control strategy leads to significant reduction in the electricity costs and increase in the utilization rates of power generated by PV system in comparison with the conventional PV house. Therefore, the proposed optimal load control strategy can provide more economic benefit to end-user.

Research on Line Overload Emergency Control Strategy Based on the Source-Load Synergy Coefficient

  • Ma, Jing;Kang, Wenbo;Thorp, James S.
    • Journal of Electrical Engineering and Technology
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    • v.13 no.3
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    • pp.1079-1088
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    • 2018
  • A line overload emergency control strategy based on the source-load synergy coefficient is proposed in this paper. First, the definition of the source-load synergy coefficient is introduced. When line overload is detected, the source-load branch synergy coefficient and source-load distribution synergy coefficient are calculated according to the real-time operation mode of the system. Second, the generator tripping and load shedding control node set is determined according to the source-load branch synergy coefficient. And then, according to the line overload condition, the control quantity of each control node is determined using the Double Fitness Particle Swarm Optimization (DFPSO), with minimum system economic loss as the objective function. Thus load shedding for the overloaded line could be realized. On this basis, in order to guarantee continuous and reliable power supply, on the condition that no new line overload is caused, some of the untripped generators are selected according to the source-load distribution synergy coefficient to increase power output. Thus power supply could be restored to some of the shedded loads, and the economic loss caused by emergency control could be minimized. Simulation tests on the IEEE 10-machine 39-bus system verify the effectiveness and feasibility of the proposed strategy.

A Sectoral Stock Investment Strategy Model in Indonesia Stock Exchange

  • DEFRIZAL, Defrizal;ROMLI, Khomsahrial;PURNOMO, Agus;SUBING, Hengky Achmad
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.1
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    • pp.15-22
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    • 2021
  • This study aims to obtain a stock investment strategy model based on the industrial sector in Indonesia Stock Exchange (IDX). This study uses IDX data for the period of January 1996 to December 2016. This study uses the Markov Regime Switching Model to identify trends in market conditions that occur in industrial sectors on IDX. Furthermore, by using the Logit Regression Model, we can see the influence of economic factors in determining trends in market conditions sectorally and the probability of trends in market conditions. This probability can be the basis for determining stock investment decisions in certain sectors. The results showed descriptively that the stocks of the consumer goods industry sector had the highest average return and the lowest standard deviation. The trend in sectoral stock market conditions that occur in IDX can be divided into two conditions, namely bullish condition (high returns and low volatility) and bearish condition (low returns and high volatility). Differences in the conditions are mainly due to differences in volatility. The use of a Logit Regression Model to produce probability of market conditions and to estimate the influence of economic factors in determining stock market conditions produces models that have varying predictive abilities.

Study on the Development of an Evaluation Index for the Local Economy Activation of Community Investment Renewable Energy Projects (대규모 주민참여형 재생에너지 사업의 지역경제 활성화 평가지표 개발 연구)

  • Im, Hyunji;Yun, Seonggwon;Yoon, Taehwan;Kim, Yunsoung
    • New & Renewable Energy
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    • v.17 no.2
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    • pp.9-23
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    • 2021
  • In Korea, various community investment renewable project models are being implemented to increase community acceptance of renewable energy. An important factor for enhancing local acceptance is that renewable energy projects have a positive effect on revitalizing the local economy such as income increase or job creation for residents and local companies. To maximize the local economic effect of large-scale community investment renewable energy projects, this study developed an evaluation index for local economy activation, whose indicators are the local return on investment, local companies' participation, local job creation, regional cooperation, transparency, and governance. Analysis of existing evaluation indicators and current renewable projects, financial analysis, and expert interviews were used in this research. The pilot evaluation determined that, the local economic effect was high in the following order: a fund investment wind project (Gangwon), benefit-sharing wind project (Jeju), and general wind project. In particular, residents' investment amount, the number of participating residents, and the amount and transparency of the regional cooperation fund were key factors to expand the effect of local economy activation. This evaluation index could be used in public bidding for renewable energy projects such as offshore wind zoning areas of local government.

An Investigation of Brand Communication in Small and Medium-sized Cities in China Based on Grounded Theory

  • QunQing Zhang;XueHua Jin
    • International journal of advanced smart convergence
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    • v.13 no.1
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    • pp.162-179
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    • 2024
  • With the acceleration of China's urbanization process, the economic development and market potential of small and medium-sized cities have been constantly enhanced, with the urbanization competition having been caught in the vortex of homogenization. However, small and medium-sized cities are exposed to limited resources and funds, and therefore need to be more flexible and innovative in the strategy implementation, while urban brand communication is one of the key factors to promote the competitiveness of cities. Taking the small and medium-sized cities in China as the research objects, this study, based on the domestic and foreign theories about the brand communication of small and medium-sized cities, as well as other city-related theories, analyzes textual materials about the current situation and new changes in brand communication of small and medium-sized cities with grounded theory, reflecting on the problems in brand communication in China's small and medium-sized cities. Combining the basic elements of urban brand communication, a model for constructing brand communication strategies for small and medium-sized cities is further proposed, so as to provide the differentiated and distinctive strategies for the construction and communication of urban brands in small and medium-sized cities in China, as well as provide a new perspective and strategy on how to enhance the competitiveness and contribute to the sustainable economic development of small and medium-sized.

Citizens' Perceptions of the Smart City Distribution Strategy and Its Impact on Quality of Life: A Generational Perspective

  • Yooncheong CHO;Jooyeol MAENG
    • Journal of Distribution Science
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    • v.22 no.4
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    • pp.115-126
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    • 2024
  • Purpose: This study aims to explore the citizens' perceptions of the smart city distribution strategy and its impact on quality of life, classifying generations into two groups: Generation X with Baby Boomers, and Millennials with Generation Z. This study formulated research questionsto explore how both generational groups perceive the impact of smart city experience, government's role, technology development, economic, social, and environmental factors, and institutional improvement on quality of life. Additionally, this study explored the influence of quality of life on city evaluation, life satisfaction, and the expected growth of the city. Research design, data and methodology: This study employed an online survey conducted by well-known research organization. This study utilized factor and regression analysis for data analysis. Results: This study revealed that the impact of smart city experience, technology development and social value on quality of life demonstrated significance in both generational groups. Additionally, the study identified significant results regarding the influence of quality of life on city evaluation, life satisfaction, and the expected growth of the city. Conclusions: The findings suggest that, for the development of smart cities, stakeholders should particularly consider economic value and environment aspects, as these factors ultimately impact on quality of life.

Packing Industry Realize Plan of Gwang Yang Bay (광양만권의 패키징산업화 구현 방안)

  • Park, Hong-Gyun
    • Journal of Korea Port Economic Association
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    • v.21 no.4
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    • pp.103-119
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    • 2005
  • For the selection of attraction industry of foreign investment in the free trade zone of Gwang Yang Bay, an overall consideration should be made considering aspects such as the industry development strategy of Gwang Yang Bay and the regional industry development strategy of the local government. For Gwang Yang Bay to grown into the E-Hub Port of Northeast Asia, the development of the back zone of should be accelerated. There is a need to offer custom made incentives for the core businesses. Packaging is a field of combined science and a future industry. Packaging industry, which has close association with regional industry and regional college's research human resources, should be combined with design and set up a packaging industry complex.

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A Study on the Effect of the Logistics Service through e-Marketplaces (e-Marketplaces를 통한 물류서비스 성과에 관한 연구)

  • Lee, Gwang-Bae;Kim, Myeong-Su
    • Journal of Korea Port Economic Association
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    • v.21 no.4
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    • pp.239-253
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    • 2005
  • Although logistics service quality is considered an essential strategy for success and survival in today's internet environment, there are still a lot of question: what variables determine the extent of logistics service effect, how difficultly do the determinants affecting logistics service effect and how accomplish the decision making in the implementation of inter-organization information system. The purpose of this study is to examine a model to utilize the application and effect of logistics service through e-marketplaces. The results of empirical analysis are mentioned as follows; First, among the interorganization information system factors, four variables(top management support in organization characters, competitive degree in environment characters, relative advantage and information efficiency in innovation characters) have been shown to be primary determinant of the effect of logistics service quality. Second, the type of independent variable used results in a significant difference in the effect of logistics service quality. Third, Korean firms have to pursue the corporate strategy focused on logistics service quality.

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