• 한국정보통신설비학회:학술대회논문집
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• 2005.08a
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• pp.338-341
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• 2005

Recently there are increasing needs for Internet and various kinds of contents. These traffics for various contents need more amount of data to provide high-quality information and require various QoS depending on the characteristics of contents. However, current Internet service supports BE (Best Effort) service only, therefore IntServ (Integrated Service) scheme and DiffSserv (Differentiated Service) scheme are represented to support QoS in IP layer. This paper describes new scheme that provides QoS taking into account the traffic characteristics over Mobile IPv6 network based on IEEE 802.11e by decreasing signal process time using traffic class of DiffServ and evaluates the performance through computer simulation.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.29
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• pp.89-119
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• 2006

The almost studies that is related to an e-Trade and an e-Marketplace only have been focused on the diffusion and acceptance since the innovation was adopted in markets. The existing studies failed to notice the resistance of innovation in the course of accepting innovation. The resistance of innovation, however, is not the contrary concept of acceptance, it is should be understood as a construct which can explain the course of the diffusion and acceptance. This study will be analysed as follows: First, nevertheless the resistance of users is important, it couldn't be presented systematically through acceptance of innovation, accordingly the concept of resistance of innovation will derive concept from review of literature researched on prior researches. Second, the factors which can be affected to the resistance of innovation of the main trade firms which use the e-Marketplace will draw. Third, we identify some of determinants that can affect to resistance of user by empirical study, also we investigate how participation can be affected by using a contingency variable. The independent variables used through researched review are the characteristic factors of trade e-Marketplace which was consisted of relative advantage, suitability and complexity, the characteristic factors of trade firms which was consisted of propensity of innovation and attitude, and the characteristic of service quality which was consisted of reliability and reaction. This research also examines the association between independent variables and the resistance of user(dependent variable) by using a variable on participation of user(moderator variable). The sample surveys for this study have been used 109, this study was analysed by the SPSS 12.0 of statistical tool. According to the proved hypothesis there are three important factors which affected the resistance of user. One factor was the relative advantage and complexity from the point of view on the trade firms characteristics of e-marketplace, another factor was the propensity of innovation from the point of view on the trade firms factors, the third factor was the reliance from the point of view on the service quality factors. The results also provided that relative advantage and suitability among the characteristics of e-Marketplace and the reliability among the service quality characteristics have moderated in the moderated regression which was tested the association independent variables and dependent variables while participation of user was using for contingency variable.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2017.10a
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• pp.282-283
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• 2017

A government or non-governmental organization give service to their customer. Each organization have different hierarch levels. Service satisfaction surveys have become an important tool for government planners, as important in the perceived quality of service lead to great delivery of public service. When a customer gives feedback at a bottom level of organization, it is so difficult reach to higher official in time. This paper argue that, Quick Response (QR) code open up the possibility of conducting public service satisfaction at lower cost and the way feedback is directly routed to the relevant party according to their hierarchical level and gate real time feedback using specific smart phone application.

• Journal of Korean Society for Quality Management
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• v.33 no.2
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• pp.40-50
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• 2005

HoQ (House of Quality) provides an effective tool not only to arrange and evaluate VoC (Voice of Customers) and VoE (Voice of Engineers), but also to link and combine VoC and VoE, thereby presenting explicit directions for quality improvement. There have been, however, few researches on the HoQ framework in the IT industry. The case study discussed here serves an illustration of the applicability and usefulness of the HoQ approach to website quality improvement. The proposed HoQ framework shows great potentials since customers needs are explicitly considered in the framework, and it helps website administrators develop better web services by providing guidelines for reengineering the website operations.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.34
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• pp.135-156
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• 2007

Trade Portal Site(TPS) is one of the essential tools which can make it possible for small and medium enterprises(SMEs) to perform international trade activity more efficiently using newest information and communication technology including the Internet. Therefore, Korean SMEs need to utilize TPS more actively to enhance their export competitiveness. In this context, this article analyzes the determinants of export performances of Korean SMEs in utilizing the service of TPS based on the Service Quality Model. As a result of an empirical research by using regressive analysis, various measures of service reliability such as reliability, empathy, and tangibilities have positive effects on SMEs export performance in utilizing TPS. These results provides many useful implications to the TPS managers, e-trade related government agency, along with managers of SMEs using TPS.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.39C no.5
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• pp.425-432
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• 2014

The Enhanced Distributed Channel Access (EDCA) function of IEEE 802.11e standard defines contention window (CW) for different Access Category (AC) limits to support Quality-of-Service (QoS). However, it have been remained the problem that the collision probability of transmission is increasing in congested network. Several different solutions have been proposed but the collision occurs among same priority queue within the same station to compete the channel access. This paper presents an APCA (Advanced Priority Collision Avoidance) algorithm for EDCA that increases the throughput in saturated situation. The proposed algorithm use reserved field's bits of FC(Frame Control) using IEEE 802.11e standard's RTS/CTS (Request to Send / Clear to Send) mechanism to avoid data collision. The simulation results show that the proposed algorithm improves the performance of EDCA in packet loss. Using Jain's fairness index formula, we also prove that the proposed APCA algorithm achieves the better fairness than EDCA method under network congested condition.

• The Journal of the Convergence on Culture Technology
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• v.9 no.5
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• pp.707-719
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• 2023

In the Fourth Industrial Revolution era, AI technologies, such as Chat GPT, have moved beyond assisting to actively analyzing data and providing solutions. This research assessed Chat GPT's e-service quality's influence on perceived value, innovativeness, and subsequent learning outcomes. Findings revealed that while ease of use and responsiveness weren't significant, safety and reliability were positively related to perceived value and innovativeness. A negative correlation was found between trustworthiness and perceived value. Users who saw Chat GPT as valuable and innovative experienced enhanced learning. The study emphasizes the need for guidelines in deploying Chat GPT academically. Given Chat GPT's recent introduction, further nuanced research is necessary.

• Journal of Korea Multimedia Society
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• v.21 no.2
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• pp.188-198
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• 2018

With recent development of high-speed wide-area wireless networks and wide spread of highperformance wireless devices, the demand on seamless video streaming services in Long Term Evolution (LTE) network environments is ever increasing. To meet the demand and provide enhanced Quality of Experience (QoE) with mobile users, the Dynamic Adaptive Streaming over HTTP (DASH) has been actively studied to achieve QoE enhanced video streaming service in dynamic network environments. However, the existing DASH algorithm to select the quality of requesting video segments is based on a procedural algorithm so that it reveals a limitation to adapt its performance to dynamic network situations. To overcome this limitation this paper proposes a novel quality selection mechanism based on a Deep Q-Network (DQN) model, the DQN-based DASH ABR($DQN_{ABR}$) mechanism. The $DQN_{ABR}$ mechanism replaces the existing DASH ABR algorithm with an intelligent deep learning model which optimizes service quality to mobile users through reinforcement learning. Compared to the existing approaches, the experimental analysis shows that the proposed solution outperforms in terms of adapting to dynamic wireless network situations and improving QoE experience of end users.

• The Journal of the Korea Contents Association
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• v.6 no.8
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• pp.20-29
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• 2006

This paper proposes a quality measurement model for video phone service over IP environment. Proposed model enhances conventional E-Model by using quality analysis and this model is suitable for ubiquitous environment. This research measures video phone quality by applying bust packet loss and recency effect. It uses delay and recency effect for compensating actual quality and recognized quality of user using NR and UR factor. Simulation results show that this model can provide more precise results than conventional model by considering recency effect of video phone service quality measurement model.

• Journal of Distribution Science
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• v.10 no.12
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• pp.25-34
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• 2012

Purpose - This study examines college students' perceived choice attributes in traditional markets and the relationship quality. We study the relationships between attributes that common people look for while choosing a store (e.g., product, service, advertising, and atmosphere), consumption emotion, consumer's value, and relationship quality. Research design, data, methodology - In order to verify the relationship between choice attributes and relationship quality, and moderating (i.e., consumption emotion) and mediating effects (i.e., customer value), we collected data from 202 consumers in Gyeonggi province to test the theoretical model and its hypotheses. For this purpose, this study, utilized an empirical methodology. Results - First, contrary to the previous research findings involving college students, this study observed that four factors of store choice attributes at a traditional market were important to consumers in heightening the relationship quality. Specifically, product (β = .608, p < .01), service (β = .351, p < .01), advertising (β = .237, p < .01), and atmosphere (β = .425, p < .01) are significantly related to relationship quality. Second, consumers selected product (β =. 521, p < .01) as the most important attribute. Atmosphere (β = .254, p < .01) and service division (β = .148, p < .05), in this order, are the other important factors in this regard. However, advertising (β = -.112, p = .100) is not statistically significant. To improve and develop the relationship quality with consumers, traditional markets should ensure supply of suitable products and goods, improve store atmosphere by modernizing facilities, and educate merchants to improve their services. Third, the results of the moderating effects, although marginally statistically significant, suggest that for the consumers with low consumption emotion for traditional markets, an affirmative experience of products and store atmosphere heightens their values. In addition, the consumers having low consumption emotion who could promote consumer values were found to improve and develop a marginally significant relationship quality. Finally, the study revealed that the consumer's value exhibited a complete mediation effect in the relationships between service and relationship quality, and advertising and relationship quality and a partial mediation effect in the relationships between product and relationship quality, and atmosphere and relationship quality. Conclusions - Consumer satisfaction is important to increase the competitiveness of traditional markets, and products and store atmosphere are important attributes to increase the relationship quality. Specifically, merchants should supply different products, modernize their facilities, and improve store atmosphere to compete in traditional markets. In addition, traditional markets should provide value and competitive prices to attract consumers, and should maximize the consumer's value and promote the consumption emotion. Traditional markets should evolve to accommodate changes in the consumer's value and invest in not only functional elements but also symbolic elements.