• Title/Summary/Keyword: Donate Donation

Search Result 36, Processing Time 0.024 seconds

A Study on the Effective Ways of Charity Campaigns - focused on a Classification of Charity Case Studies (기부캠페인 활성화 방안에 대한 연구 -유형별 사례분석을 중심으로)

  • Park, Jinhee
    • Journal of the Korea Convergence Society
    • /
    • v.8 no.12
    • /
    • pp.227-234
    • /
    • 2017
  • People believe donations are done by others who have the leisure time and money to do so. In addition, people distrust charity organizations because they aren't sure if the money is used properly which makes them hesitant to donate. In order to gain general public's trust and involvement, people need to start campaigning about trusting and donating to organizations. Looking into many different successful charity case studies, we can find how these different cases are attracting people and building their trust. Therefore, I propose the proper and effective ways to campaign for charity organizations through analyzing different case studies. The result shows that a campaign is most effective when arising amusement and curiosity in the general public. Also trust gets built in the minds of the public once the charity organizations became more transparent.

Analysis on the Donators' Characteristics of Government-dominant and Non-governmental Food Bank Programs (정부주도형 및 민간주도형 푸드뱅크(Food Bank) 사업의 기탁 특성 분석)

  • Jo, Mi-Na;Hong, Min-Ah;Kang, Hye-Seung;Yang, Il-Sun
    • Korean Journal of Community Nutrition
    • /
    • v.11 no.5
    • /
    • pp.618-628
    • /
    • 2006
  • The purpose of this study was to examine the donators' characteristics and donative foods of both government-dominant and non-governmental food bank program, to understand the problems and benefits of food bank program, and to find the solutions to activate food bank program. The questionnaires were distributed to 120 food bank operators and 3 donators were selected from each food bank for the survey from April 2002 to May 2002. 118 sheets (32.8%) from government-dominant food bank and 53 sheets (20.1%) from non-governmental food bank were collected. The main results of this study were as follows: The largest donators to either government-dominant or non-governmental food bank programs were bakery and confectionery companies 31.4% and 45.3% respectively. The majority of donated foods were 'goods in stock' (55.6%) and frequency of donation were largely on a daily basis (27.1% for government-dominant and 22.6% for non-governmental). Some of the donators who had more donative food did not donate, and the reasons were closeness to expiration date of food (67.3%), lack of legal protection in the event of food poisoning (54.5%), and poor public image of food related accidents (52.3%).

A study of lapsed donors' characteristics and giving behavior (기부중단자의 특성 및 기부행위에 관한 연구)

  • Jeong, Jeong-ho;Kim, Mi-hee
    • Korean Journal of Social Welfare Studies
    • /
    • no.37
    • /
    • pp.241-266
    • /
    • 2008
  • Individual donors that are the social and financial base of organization finance are divided into prospect, current donors and lapsed donors. This study might be the first efforts in Korea, to reveal the characteristics and behavior of lapsed donors. We found that major reasons of giving lapse were financial inabilities and interest of other cause. However, many lapsed donors didn't give any more but moved to another nonprofit organization for donation. Moreover, their trust of ex-nonprofit organization has effected their decision to donate to other nonprofit organizations again or not. Therefore, donor services that improve donors' trust is important to maintain nonprofit sector' donor basis.

A Natural Field Experiment on Citizens' Giving Behavior: Analysis on Red Kettle Campaign of Salvation Army (기부참여행동에 대한 현장실험 연구(Natural Field Experiment) : 구세군 자선냄비 모금을 활용한 분석)

  • Kang, Chulhee;Park, Sohyun
    • Korean Journal of Social Welfare Studies
    • /
    • v.47 no.3
    • /
    • pp.61-84
    • /
    • 2016
  • Competing theories predict that others' contributions might be either substitutes or complements to one's own. Based on such competing theoretical discussions, this study attempted to examine the relationship between information about other citizens' giving behavior and citizens' giving. To achieve study objective, this study utilized a natural field experiment that investigates citizens' voluntary contributions to three types of kettle (transparent kettle with no money, transparent kettle with a large amount of bills and coinage, and red invisible kettle) during Salvation Army Red Kettle Campaign in 2011 and 2012. The experiment took place at subway stations which does not differences in the amount donated in previous years. In this field experiment, this study manipulated information about other citizens' giving behavior available to citizens by altering the different red kettle donation boxes. This study found that there are no positive or negative information effect on individual citizens' contributions. The results did not show either crowding-out effect or crowing-in effect. Thus, this study showed that social information has statistically non-significant impact on the propensity to donate and the amount donated.

The Case study of cognition of participants in professional development available for science teachers in Timor-Leste (동티모르 과학교사 연수에 대한 참가자의 인식 연구)

  • Hong, Juneuy
    • Journal of Science Education
    • /
    • v.38 no.3
    • /
    • pp.543-554
    • /
    • 2014
  • The purpose of this study is to analysis of the cognitions of Korean science teachers and Timor-Leste's science teachers about the teacher training for the professional development as a science teacher held by Korean science teachers. Most of the Timor-Leste's Science teachers who participated at the teacher training mostly had their 10-year teaching career and were secondary school teachers. The purpose of the teacher training is to provide the science educational support for them and to encourage their own development; to effectively donate their skills and talents as a science teacher in their country. The data was collected from participant observation, interviews, and questionnaires. The results were as follows: many Korean teachers recognized that it is necessary to localize the experimental materials and utilize an appropriate language for the science education of Timor-Leste. Furthermore, until the stable science teacher training system of Timor-Leste is set up, it is necessary to be the precise understandings of the curriculum, the correct data regarding the state of education in Timor-Leste, and the knowledge need to Timor-Leste's science teachers. Meanwhile most of the Timor-Leste's Science teachers mostly had some difficulties in using language due to double translation, paying the participant fee, and travelling long distance from their country in participating the teacher training. What they expected at the teacher training was to enhance their professional ability as a science teacher, and to be able to manage the teacher training for Timor-Leste's science teachers by their own selves.

  • PDF

A Study of the Evolving Process of Wealthy Major Donors' Sharing Lives in Korea (부유층의 기부과정에 관한 연구)

  • Kang, Chul-Hee;Kim, Mi-Ok
    • Korean Journal of Social Welfare
    • /
    • v.59 no.2
    • /
    • pp.5-38
    • /
    • 2007
  • This study attempts to develop a theory on the evolving process of wealthy major donors' sharing lives in Korea through a grounded theory approach. To conduct this study, the researchers have in-depth interviews with 11 exemplary wealthy major donors who have more than one million US dollars in his or her own asset and donate more than ten thousand US dollars annually. In data analysis, this study identifies 161 concepts on the evolving process of wealthy major donors' sharing lives; and the concepts are categorized with 33 sub-categories and 14 categories. In the paradigm model on the evolving process of wealthy major donors' sharing lives, it is identified that the central phenomenon, 'practicing sharing lives as noblesse oblige', is related with the causal conditions such as 'learning through memories and observation', 'realizing my duties', and 'emphasizing'; and the central phenomenon is related with the contingent conditions such as 'being sensitive to external evaluation', 'having limited information on giving', 'distrusting donation related environments'. The action/interactional sequences such as 'utilizing relationships' and 'strengthening active participation' are accomplished by moderating conditions such as 'having internal and external supports' and 'guiding by firm conviction'. It reveals that as a result, wealthy major donors enjoy the feeling of becoming a ideal and true wealthy person, establish sharing lives as firm and major parts of overall lives, and experience strong desires for better future and society. In this study, 'generous sharing that shares personal heritages and social benefits' is analyzed as a core category; it shows that sharing of wealthy major donors is related to the characteristics of generosity practice based on moral self-benefiting rather than complete altruistic characteristics or self-sacrificial characteristics. The process analysis reveals that it has the following stages: first, initial giving by exposure to causes or requests; second, routine practice of giving; third, evolution of practice of giving with gradual expansion in quantities and qualities; and fourth, living with giving. In the process, the following four types are identified: devoted wealthy donors for sharing, wealthy donors practicing sharing in daily life, wealthy donors practicing sharing with learning on external stimulus, and wealthy donors practicing sharing on empathy. Finally, this study discusses both meanings of identifying and developing a theory on the evolving process of wealthy major donors' sharing lives and implications of the research results in cultivating and developing potential wealthy major donors in Korea.

  • PDF