• 유통과학연구
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• 제19권8호
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• pp.57-67
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• 2021

Purpose: The purpose of this study was to explain the application of TPB and personal happiness on donation behavior and willingness to donate. Research design, data, and methodology: The population of this research is people in Indonesia who have a tendency in its culture to donate. The sample size used was 245 people with a purposive sampling method. The analysis technique used is Path Analysis using SEM-PLS. Result: The results show that the subjective norm had appositive and significant effect on attitude to donate; subjective norm has appositive and significant effect on the donation behavior. Personal happiness has a positive and significant effect on attitude to donate, and personal happiness also has a positive and significant effect on the donation behavior, and the donation behavior has a positive and significant effect on the attitude to donate. Conclusions: Being a responsible person to other people's conditions, as you see other people needing help, you will feel that you have the power to help them. you are often helping people in need, which concludes you are a compassionate person.

• 한국학교보건학회지
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• 제32권3호
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• pp.135-143
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• 2019

Purpose: This study aimed to identify factors affecting the intention to donate organs among high school students. Methods: Data were collected using a questionnaire to measure the knowledge, attitudes, and intention regarding organ donation among 382 high school students in three high schools in one city in December 2018. Data analysis using SPSS 20.0 included a chi-squared test, the Mann-Whitney U test and a logistic regression model. Results: 69.9% of the subjects responded they had intention to donate organs. The factors influencing their organ donation intention were interest in organ donation (odds ratio: OR=3.49, p<.001), knowing the meaning of brain death (OR=7.79, p<.001), acceptive attitude (OR=4.35, p<.001), and exclusive attitude (OR=0.34, p<.001). Conclusion: Organ donation intention is an important factor in the interest in, knowledge of, and positive attitude towards organ donation. High school students should be educated to improve their knowledge and positive attitude regarding organ donation to increase their intention to donate organs.

• The Journal of Asian Finance, Economics and Business
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• 제8권5호
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• pp.1155-1169
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• 2021

This study will explain the determinants factors that can increase donation behavior in public funding. The originality of this study is the use of Agreeableness Personality and Social Exclusive as predictors in Theory of Planned Behavior. Besides that, this study involves Attitude, Perceived Behavioral Control, Religiosity, Intention to Donate, and Donation Behavior. The population of this research is all people registered as active participants of BPJAMSOSTEK in East Java Province, of which 400 people are used as samples. The data analysis method used to test the hypothesis is SEM, which was conducted by utilizing the WarpPLS 6.0 software. The study found that Agreeableness Personality significantly had a positive effect on Attitude and Perceived Behavior Control, while Social Exclusive only significantly had a positive effect on Perceived Behavior Control. Attitude and Perceived Behavior Control influence the Intention to Donate positively, then consequently had a positive effect on Donation Behavior. Religiosity tends to strengthen the influence of the Intention to Donate to Donation Behavior. To improve donation behavior in the general public, BPJAMSOSTEK must organize a form of labor protection efforts to bring prosperity to all workers in Indonesia.

• 융합보안논문지
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• 제20권2호
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• pp.77-83
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• 2020

통계 조사에 의하면, 우리나라는 지속적으로 경제 수준이 향상되고 있음에도 불구하고 기부 참여율이 감소하는 추세에 있는데 그 원인으로 기부단체에 대한 신뢰성 문제가 큰 비중을 차지하고 있다. 본 연구는 시청자의 기부 의도를 높이기 위해 기부단체의 신뢰도를 높일 수 있는 정보와 기부 수혜자의 스토리텔링을 보여주는 기부캠페인 연동형 데이터 서비스를 개발하였다. 구체적으로, 짧게 방송되는 기부캠페인과 연동되어 적절히 운영되는 데이터 서비스의 사용자 시나리오를 정의하였고, TV 플랫폼의 특성을 반영하여 사용자인터페이스를 설계하였다. 또한, DVB-MHP 표준 기반의 프로토타입을 개발하여 데이터서비스 활용이 시청자의 기부 의도에 미치는 영향을 분석하였다. 본 연구는 기부캠페인 방송에 데이터서비스를 활용할 때 시청자들의 기부 의도가 높아진다는 긍정적인 효과가 확인할 수 있었고, 기부 문화 활성화의 새로운 방법을 제시하였다는 점에서 의의가 있다.

• 한국정보통신학회논문지
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• 제22권5호
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• pp.812-817
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• 2018

블록체인이란 중앙 시스템을 없애고 P2P (Peer to Peer) 형식으로 개개인을 연결하여 분산 원장을 공유하는 기법을 의미한다. 본 논문에서는 블록체인을 이용하여 현 기부 시스템의 보안 적 취약점을 개선하고자 한다. 기존의 기부 시스템은 불우 이웃에게 직접적으로 입금하는 방식이 아닌 기부 단체를 통해 기부를 한다. 따라서 기부자가 입금을 하고 나면 해당 금액이 어떻게 쓰이는지 알 수 있는 방법이 없다. 이에 대한 해결방안으로 기부 시스템에 블록체인(blockchain) 기법을 도입하여 기부한 금액이 언제 어떻게 쓰이는지 누구나 열람 할 수 있게 하는 방법을 제안하고자 한다. 제안하는 기법에서는 블록체인 기반의 가상 모금 회를 만들어 기부자가 가상 계좌에 입금을 하면 그에 상응하는 암호 화폐로 환전해준다. 해당 코인으로 기부자는 원하는 불우 이웃을 선택하여 기부를 할 수 있고 그 암호 화폐를 받은 불우 이웃은 모금 회를 통해 환전을 할 수 있다. 따라서 기부 서비스 이용자 모두 투명하고 안전하게 서비스를 활용하는 것이 가능하다.

• 성인간호학회지
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• 제15권2호
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• pp.256-266
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• 2003

Purpose: The aim of this study was to identify the process of experience toward decision making to donate organs. Method: Eleven subjects who registered at the Association for Organ Sharing in Korea were recruited. Using in-depth interviews and tape-recordings, data was collected from Jun. 2001 to Feb. 2002 and the contents of these were analyzed by Glaser's grounded theory analysis method. Result: Basic Social-Psychological Problem(BSPP) of subjects were 'attachment to body' and the core theme, that is Basic Socialization Progress(BSP) were discovered to 'find out what is the meaning of life'. Also it consisted of four steps: 1st 'hesitate', 2nd 'look into self', 3rd 'realize the tie up to self' and last 're-find the meaning of life'. Conclusion: These findings indicate the Korean's Basic Socialization Progress of decision making regarding organ donation, so possible development of promoting decision making is necessary strategies for people who is having his/her potential of organ donation in mind.

• 유통과학연구
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• 제12권3호
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• pp.55-63
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• 2014

Purpose - This study aims to examine differences in donation behavior as surrogates of prosocial consumption behavior among three generation types. Further, it attempts to examine the moderator roles that affect donation behavior influenced by the difference in generations. Research design, data, and methodology - This study used the statistical ANOVA technique to examine generational difference. Surveys were structured differently by ages, as 20th, 30th, 40th, 50th, 60th, and 70th to classify generations into each group. A survey to measure the psychological distance was performed to identify whether the respondents intended to donate to a domestic or overseas target. Results - First, subjective judgment of psychological distance has no effect on objective donation behavior. Second, though the result of the relationship with moral identity is not statistically significant, it provides evidence that a higher moral identity level possesses more donation behavior. Further, groups with higher symbolization tend to donate more than the others. This was especially evident among the young and baby boomer generation. Conclusion - This empirical study suggests that marketers need to differentiate the market segment of the baby-boomer generation with high purchasing power of prosocial consumption.

• 대한간호학회지
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• 제30권1호
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• pp.47-59
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• 2000

The purpose of this study was to explore decision making phenomenon of living kidney donation experienced by kidney donors. Data were collected through semi-structured indepth interviews from 12 kidney donors. All interviewes were audiotaped and transcribed verbatim. Constant comparative analysis was used to analyze the data with NUDIST4.0 software program. process have effects on the execution of kidney donation. Based on the degree of "wish to give", three distinct patterns were identified: Voluntary, compromising, and passive. The voluntary decision making was the most frequent one, while the passive the least. The degree of "wish to give" was influenced by intimacy between the donor and the receipient, geographical locations, economical efficiency of kidney transplantation, and religion. Each pattern was explained by describing interfering and facilitating factors as well as other issues occured in the decision making process. The results of this study will help nurses make effective nursing intervention by understanding the characteristics of decision-making patterns and decision-making process to donate a living kidney.

• 한국컴퓨터정보학회논문지
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• 제29권2호
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• pp.169-177
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• 2024

본 연구는 실업육상선수들의 재능기부에 대한 태도를 탐색하는 데 목적을 두고 인간의 주관성을 탐색하기에 적합한 Q-방법론을 활용하였다. Q-방법론의 연구 절차를 거쳐 분석한 결과, Type I은 '기부 신중형'으로, 기부의 필요성에 대한 이해와 기부를 위한 자신의 준비 기간의 필요, 재능기부에 대한 신중한 태도 등에 두드러진 의미를 나타냈다. Type II는 '기부 진정성형'으로, 선한 마음에서의 출발, 기부에 대한 진정성의 전제, 기부활동에 대한 프로그램의 필요성 등에 두드러진 의미를 나타냈다. Type III은 '기부기관신뢰요구형'으로, 기부하려는 대상 기관에 대한 신뢰와 기부 관련 사건·사고에 대한 관심 갖기, 스포츠 분야에서의 다양한 기부 방법의 필요성 제기등에 두드러진 의미를 나타냈다.

• 반도체디스플레이기술학회지
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• 제21권3호
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• pp.98-100
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• 2022

This paper presents a new blockchain based donation platform combined with a type of gaming application. The proposed donation platform is similar to existing play-to-earn (P2E), but it has different characteristics such as non-liquidated token and direct transfer to a celebrity donation organization. Moreover, it has advantages like a robustness for counterfeiting and falsification as well as enhanced donating experience.