• Journal of Distribution Science
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• v.15 no.3
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• pp.39-47
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• 2017

Purpose - The purpose of this study is to measure the effect of brand awareness by color marketing to purchase and revisit intentions in Traditional Markets. Research design, data, and methodology - For this study, 5 point Likert-scale was used based on previous research. Used SPSS ver.22, factor analysis and Cronbach's alpha, regression and correlation were tested. 254 samples were used for the analysis. Results - The three attributes of color marketing(symbolism, identifiability, association) exerted significant effects on brand awareness of traditional marketing explained 38.7% of the variance. Thus, , , and were supported. However, was not supported. Conclusions - Colors play important roles in establishing new images in consumers' minds. The visual sense affects emotions and attitudes and most of the visual sense is affected by colors. Colors that we see move people's heart and induce atmospheres thereby greatly affecting humans' physical and mental activities. To increase traditional market brand awareness, it is necessary for traditional markets to display a level of attractiveness through the use of colors and visuals. So to use color marketing in traditional market is very important for brand awareness which can cause purchase and traditional market revisit intension.

• Structural Engineering and Mechanics
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• v.41 no.4
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• pp.509-525
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• 2012

In recent years, CFRP material usage in strengthening applications gradually became widespread. Especially, the studies on the strengthening of shear deficient reinforced concrete beams with CFRP strips are chosen as a subject to numerous experimental studies and research on this subject are increased rapidly. The most important variable, that is affected on the failure mode of CFRP strips and that is needed for determining the shear capacity of the strengthened reinforced concrete beams, is the strain distribution between CFRP strips and concrete. Numerous experimental studies are encountered in the literature about the determination of strain distribution between CFRP strips and concrete. However, these studies mainly focused on the CFRP strips under axial tension. There are very limited numbers of experimental and analytic studies examining the strain distribution between concrete and CFRP strips, which are under combined stresses due to the effects of shear force and bending moment. For this reason, existing experimental study in the literature is used as model for ANSYS finite element software. Nonlinear finite element analysis of RC beams strengthened against shear with CFRP strips under reverse cyclic loading is performed. The strain distributions between CFRP strips and concrete that is obtained from finite element analysis are compared with the results of experimental measurements. It is seen that the experimental results are consisted with the results derived from the finite element analysis and important findings on the strain distribution profile are reached by obtaining strain values of many points using finite element method.

• Journal of Astronomy and Space Sciences
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• v.35 no.1
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• pp.47-54
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• 2018

Moon mineralogy mapper ($M^3$)'s work proved that the moon is not completely dry but has some hydroxyl/water. $M^{3{\prime}}s$ data confirmed that the amount of hydroxyl on the lunar surface is inversely related to the measured signal brightness, suggesting the lunar surface is sensitive to temperature by solar insolation. We tested the effect of solar insolation on the local distribution of hydroxyl by using $M^3$ data, and we found that most craters had more hydroxyl in shade areas than in sunlit areas. This means that the local distribution of hydroxyl is absolutely influenced by the amount of sunshine. We investigated the factors affecting differences in hydroxyl; we found that the higher the latitude, the larger the difference during daytime. We also measured the pyroxene content and found that pyroxene affects the amount of hydroxyl, but it does not affect the difference in hydroxyl between sunlit and shaded areas. Therefore, we confirmed that solar insolation plays a significant role in the local distribution of hydroxyl, regardless of surface composition.

• Geomechanics and Engineering
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• v.10 no.5
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• pp.577-598
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• 2016

This paper presents a numerical study of pile force distribution in a pile group foundation subjected to vertical load and large moment. The physical modeling of a pile foundation for a wind turbine is analyzed using 3D finite element software, PLAXIS 3D. The soil profile consists of several clay layers, which are modeled as Mohr-Coulomb material in an undrained condition. The piles in the pile group foundation are modeled as special elements called embedded pile elements. To model the problem of a pile group foundation, a small gap is created between the pile cap and underlying soil. The pile cap is modeled as a rigid plate element connected to each pile by a hinge. As a result, applied vertical load and large moment are transferred only to piles without any load sharing to underlying soil. Results of the study focus on pile load distribution for the square shape of a pile group foundation. Mathematical expression is proposed to describe pile force distribution for the cases of vertical load and large moment and purely vertical load.

• Journal of the Korean Society of Manufacturing Process Engineers
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• v.16 no.5
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• pp.150-156
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• 2017

This study tests the characteristics of heat radiation by applying the pin-height variables to 30-W LED floodlights. The angle of the heat sink enables us to identify the characteristics of the heat radiation based on the temperature distribution. The results of the study are as follows. When the heat sinks are set towards the ground, the heat transfer decreases in speed only to expands the temperature distribution, which adversely affects the characteristics of heat radiation and expands the temperature distribution of PCB with the LED chip. We verify that the characteristics of heat radiation are adversely affected when the height of the cooling pin decreases and the heat radiation area decreases, which impedes the heat transfer and increases the temperature distribution on the heat sink.

• Transactions on Electrical and Electronic Materials
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• v.18 no.3
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• pp.169-175
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• 2017

A safe and reliable protection system in distribution networks, specifically, those hosting distribution generation units, needs a robust over-current protection scheme. To avoid unintentional DG disconnection during fault conditions, a protection system should operate quickly and selectively. Therefore, to achieve this aim, satisfying coordination constraints are important for any protection scheme in distribution networks; these pose a challenging task in interconnected and large-scale networks. In this paper, a new coordination strategy, based on the same non-standard time-current curve for all relays, in order to find optimal coordination of directional over-current relays, is proposed. The main aim is to reduce violations, especially miscoordination between pair relays. Besides this, the overall time of operation of relays during primary and backup operations should be minimized concurrently. This work is being tackled based on genetic algorithms and motivated by the heuristic algorithm. For the numerical analysis, to show the superiority of this coordination strategy, the IEEE 30-bus test system, with a mesh structure and supplemented with distributed generation, is put under extensive simulations, and the obtained results are discussed in depth.

• The Journal of Industrial Distribution & Business
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• v.4 no.2
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• pp.31-40
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• 2013

Purpose - This study attempted to identify the value promotion clues that may operate as a consumer's motive, by shedding new light on consumer value and by reconstructing each variable analyzed through the means-end chain (MEC) theory. Research design, data, and methodology - In this study, 202 copies of effective questionnaires using the data of Yang and Ju (2012) were subjected to correlation, regression, and SEM. Results - All store selection attributes were verified as having a positive influence on the relationship quality. Although the store selection attributes were verified as exerting a positive influence on the relationship quality, according to the verification result of the mediating effect, consumer value was verified to be influenced only by the relationship quality instead of by the store selection attributes. Conclusion - As a result of path analysis on the proposed model after modification, it was verified that only product factor had a statistically significant positive influence and that social value was completely mediating between relationship quality and emotional value. It may be highlighted that the MEC theory concept would be applicable to the cause-and-effect relationship model.

• Journal of the Optical Society of Korea
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• v.15 no.1
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• pp.44-51
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• 2011

In this paper, an easy-to-use measurement device for illumination distribution is developed. The device consists of a sensor array module, a control module, and a PC interface. The sensor array module incorporates CIE 1931 color sensors and the ARM-based 96 MHz microcontroller in the control module for measurement and data processing. The sensor array module contains 64 color sensors arranged in a $16{\times}4$ array. The sensitivity of the sensor array module can be adjusted depending on the illumination level to be measured. The measurement data and control signals are exchanged via USB 2.0 standard. To demonstrate the performance of the device, the illumination distribution is measured for colors of red, green, and blue and is graphically shown. The device can be used for measurement of the illumination distribution, design and adjustment of LED illumination.

• Journal of the Korean Society for Geothermal and Hydrothermal Energy
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• v.15 no.3
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• pp.7-13
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• 2019

To improve the flow distribution at channel locations in the welded plate heat exchanger with "L"-type inflow, the flow visualization of Model 1 was carried out. Besides, the characteristics of flow distribution was investigated experimentally according to the header shape. The inlet flow rate for each channel location was increased at the side channels but decreased at the central channels. In the case of Model 2, which has a slant structure added to the basic header of Model 1, the unevenness of inlet flow increased by 23% from 0.019 to 0.023 as compared to Model 1. On the other hand, Model 3, which has a baffle structure added to Model 2, showed 0.064 unevenness in inlet flow, which was a 36% reduction one compared to Model 1. To improve the distribution at each channel in the welded plate heat exchanger with "L"-type flow, it is necessary to improve the header external shape for the guide of flow as well as the baffle structure for reduction of vortex flow.

• Journal of Forest and Environmental Science
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• v.37 no.1
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• pp.14-24
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• 2021

A plant community is a group of populations that coexist in space and interact directly or indirectly with the environment. In this paper, we determined the pattern of tree species composition in response to soil variables in Khadimnagar National Park (KNP), which is one of the least studied tropical forests in Bangladesh. Soil and vegetation data were collected from 71 sample plots. Canonical Correspondence Analysis (CCA) with associated Monte Carlo permutation tests (499 permutations) was carried out to determine the most significant soil variable and to explore the relationship between tree species distribution and soil variables. Soil pH and clay content (pH with p<0.01 and Clay content with p<0.05) were the most significant variables that influence the overall tree species distribution in KNP. Soil pH is related to the distribution and abundance of Syzygium grande and Magnolia champaca, which were mostly found and dominant species in KNP. Some species were correlated with clay content such as Artocarpus chaplasha and Cassia siamea. These observations suggest that both the physico-chemical properties of soil play a major role in shaping the tree distribution in KNP. Hence, these soil properties should take into account for any tree conservation strategy in this forest.