• Title/Summary/Keyword: Discountinuance use intention

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Predicting Kiosk Discontinuance (키오스크 이용 중단 의도에 영향을 미치는 요인)

  • Kim, Hyo-Jung
    • Journal of Digital Convergence
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    • v.20 no.3
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    • pp.191-200
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    • 2022
  • This study explores the discountinued use intention of kiosk, applying integration model with technology acceptance and theory of planned behavior. An online survey was conducted with 420 senior consumers aged 50-70. This research used SPSS 25.0 for descriptive, t-test, correlation, and regression analysis. Theses results are as follows. First, perceived usefulness, perceived control and satisfaction were higher among male group than female group. Second, perceived usefulness, affective inertia and behavior inertia were significantly influenced the discountined use intention of kiosk in male group. Third, perceived control, behavior inertia and cognitive inertia were significantly influenced the discountined use intention of kiosk in female group. These results enhance understanding of seniors' attitude and negative response to kiosk.