• 제목/요약/키워드: Discount Rate

검색결과 306건 처리시간 0.028초

가격할인 하의 재고부족 허용에 관한 연구 (A Study on the Toleration to be Inventory Storage under the Price Discount)

  • 최진영;김병찬
    • 산업경영시스템학회지
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    • 제24권65호
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    • pp.23-30
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    • 2001
  • In this paper, we consider an inventory system in case the toleration to be inventory stortage under the price discount. It has been observed that suppliers suggest a free addition of marketing policy like a price discount. A major reason for a supplier to offering a free addition to a customers is to stimulate the demand and to decrease a total cost. but, If we not adapting to the toleration to be inventory-lacking, we will a burden holding costs in a relation to the holding of inventory. This paper, is a combination of the toleration of inventory shortage and the condition of discount price. The costs are defined as the sum of the ordering, holding, shortage, purchasing and opportunity costs. Based on numerical results, conclusions follow about the total of operation costs the division of the shortage rate of inventory.

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웹 기반 가격할인 수준과 희소성이 영향을 주는 지각된 제품 가치와 태도 변화 (Perceived Product Value and Attitude Change Affecting Web-based Price Discount Level and Scarcity)

  • 장옥도;임현아;최재원
    • 한국정보시스템학회지:정보시스템연구
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    • 제27권2호
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    • pp.157-173
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    • 2018
  • Purpose Product characteristics and price value in website have strongly effects on customer satisfaction. Especially, in the online shopping site, the scarcity limits the customer's opportunity to purchase the product. Thus scarcity has been proposed as a important factor that makes the customer highly aware of the merchantability of the product. The scarcity in the web store is used as an important variable to make purchasing decisions of users easier by psychological pressure. In the case of scarce products with price discounts in online commerce, advertising formats that highlight scarcity value in the web commerce market are very effective in enhancing purchase intentions of consumers. Unlike offline stores, the importance of scarcity becomes more important when reflecting the characteristics of online commerce. Therefore, this study intends to confirm the influence of the degree of price discounts and scarcity information presented by Web sites on consumer purchase behavior in Web purchase behavior. Design/methodology/approach This study conducted a web-based experimental study on price sensitivity and price discount. Therefore, we created experimental web-sites that offer two stimuli according to the discount rate. The 200 respondents were randomly assigned. The stimuli were fictitious based on tourism products. The first stimulus presented the price discount(15% discount) with basic explanation about the package of the tourist package. The stimuli assigned to the second group were used for groups with high price discount intensity(65% discount). In this way, the two stimuli clearly distinguished the level of price discount intensity. This paper conducted t-test analysis and structural equation to analyze the experiemental results after confirming the reliability and validity. Findings The results of this study are as follows. The difference in price discount intensity (15% vs 65%) with scarcity showed the mean difference among all the variables. Therefore, this study concluded that there is a significant difference between the price discount of 15% and 65% for the acquisition value and transaction value of users. In particular, consumers' purchase intention is greater and product recommendation intensity is stronger when the price discount is 65%. As a result, the high degree of the price discount intensity with scarcity exerts a greater influence on consumers' purchase intentions. Product scarcity also have a significant impact on perceived value of users. Therefore, purchase intention of customers increases when perceived value increases their profit and pleasure feeling.

경년별 총비용을 고려한 공동주택의 리모델링 시기 추정에 관한 연구 (A Study on the Estimation of Optimum Remodeling Period for Apartment Buildings using Total Cost)

  • 손창백;오치돈
    • 한국건설관리학회논문집
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    • 제6권2호
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    • pp.111-119
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    • 2005
  • 일반적으로 공동주택의 수명은 50년이지만, 보통 20년이 경과하면 철거되거나 재건축되어 경제적인 낭비를 초래하고 있다. 이에 본 연구는 LCC이론을 기초로 초기투자비와 경과년수에 따른 유지관리비용의 합이 최소가 되는 시점을 추정 $\cdot$ 분석하여 공동주택의 적정 리모델링 시기를 도출함을 목적으로 하였다. 본 연구의 결과를 보면 내용년수 50년까지의 건축물의 생애 총유지관리비용의 합은 초기투자비의약 4.69배가 되고, 공동주택의 적정 리모델링 시기는 할인율 $4.17\%$를 적용했을 경우 30년으로 파악되었으며 서울시에서 발표한 법정허용년수인 40년이 경제수명으로 설정되려면 할인율은 $6.122\%$가 설정되어야 한다. 또한 할인율 변동에 따른 민감도 분석결과 할인율이 감소할 경우 적정 리모델링 시기는 연장되며, 증가할 경우 단축되는 것으로 나타났다. 이에 본 연구의 결과는 공동주택의 철거 또는 재건축 시기를 예측할 수 있으며, 보수 및 대수선의 적절한 시기를 예측하여 공동주택의 수명을 최대한 연장시킬 수 있는 기초자료로 활용될 수 있을 것으로 기대한다.

I.B.R.D. 새마을사업차관(事業借款)에 의한 연료림조성(燃料林造成)의 경제분석(經濟分析)에 관한 연구(硏究) (Economic Analysis of the Fuel Forests Established by I.B.R.D. Saemaeul Project Loan)

  • 송병민;박태식
    • 한국산림과학회지
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    • 제59권1호
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    • pp.9-14
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    • 1983
  • 본(本) 연구(硏究)는 I.B.R.D. 차관(借款)에 의해 실시(實施)된 연료림조성사업(燃料林造成事業)으로 인하여 발생(發生)하는 편익(便益)과 비용(費用)을 비교(比較)함으로써 사업(事業)의 수익성(收益性) 또는 투자효율(投資效率)을 판정하여 경제성(經濟性)을 검토(檢討)하기 위하여 실시(實施)되었다. 조사지역(調査地域)을 선정(選定)하여 조사(調査)한 자료(資料)와 그 외 관계자료(關係資料)를 이용(利用)하여 B/C율(率)과 IRR(내부투자수익율(內部投資收益率)방법(方法)에 적용(適用)한 결과(結果) 다음과 같은 결론(結論)을 얻었다. 1) 연료림(練料林)의 경제성(經濟性) 분석(分析)에 있어서 연료림(練料林)의 생산가액(生産價額)을 연탄가격(煉炭價格)으로 환산(換算)했을 때, B/C율(率)은 할인율(割引率) 6%에서 1.18, IRR은 12.2%로 수익성(收益性)이 있는 것으로 평가(評價)되었다. 2) 농촌임금(農村賃金)의 년평균(年平均) 27% 상승요인(上昇要因)에 의한 감응도분석(感應度分析)에 있어서 B/C율(率)은 1.07, IRR은 9.2%로 낮은 수익성(收益性)이 있는 것으로 평가(評價)되었다. 3) 연탄가격(煉炭價格)의 년평균(年平均) 26% 상승요인(上昇要因)에 의한 감응도분석(感應度分析)에 있어서 B/C율(率)은 1.34, IRR은 15.7%로 높은 수익성(收益性)이 있는 것으로 평가(評價)되었다. 4) 연료림조성사업(練料林造成事業)의 간접효과(間接效果)를 가산(加算)하면 경제적(經濟的) 효과(效果)는 더 높다고 할 수 있다.

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무선 네트워크에서 MPEG-4 비디오 전송을 위한 TCP Friendly 전송율 제어 기법 (TCP Friendly Rate Control for MPEG-4 Video Transmission in Wireless Networks)

  • 백송남;이도현;정명환;정재일
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2006년도 하계종합학술대회
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    • pp.749-750
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    • 2006
  • TFRC is an equation-based rate control scheme originally developed for video transmission over wired networks. When applied to the wireless networks, it suffers from performance degradation. In this thesis, we propose an end-to-end loss discrimination algorithm to improve the performance of TFRC over wireless networks. The proposed WLD-TFRC scheme combines Spike and WLD(Wireless Loss Discount) algorithms to discriminate wireless loss from congestion loss, and to discount feedback loss event rate. Experimental results show that WLD-TFRC outperforms the original TFRC and effectively reduce the degradation of the video quality caused by the wireless link status.

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가격 프레이밍과 메시지 프레이밍 전략이 소비자 태도에 미치는 영향: 온라인 여행상품을 중심으로 (The Effects of Price-Framing and Message-Framing Strategies on Consumer Attitudes: Focusing on Online Travel Products)

  • 김미경;정누리;양성병
    • 한국정보시스템학회지:정보시스템연구
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    • 제26권3호
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    • pp.119-147
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    • 2017
  • Purpose In an online e-commerce environment without face-to-face contact between the seller and the buyer, the attitudes of consumers differ greatly depending on which framing strategy is applied, even in cases when the benefits of the deals represent the same value. The purpose of this study is to explore the effects of price-framing and message-framing strategies on consumer attitudes through an experimental analysis in the context of online travel product purchasing. This study suggests a research model based on prospect theory and prior literature on price-framing and message-framing strategies. Design/methodology/approach The experiment was structured as a 2 (discount price presentation: 'Won' vs. '%') ${\times}$ 2 (discount level: low vs. high) ${\times}$ 2 (time-limit message: none vs. one) mixed design. The research hypotheses were tested in a study of 200 undergraduate and graduate students assigned randomly and distributed evenly to each of the eight cells. Findings The findings indicate that consumer attitudes become more favorable when the '%' discount, higher discount rate, and time-limit message are presented. However, no significant interaction effect is found between the discount price presentation and the discount level/time-limit message. This study has a theoretical implication in that it extends the scope of research by examining the influence of framing strategies on experience goods such as online travel products. Moreover, this study can provide managers with more specific guidelines when establishing framing strategies in the context of purchasing online travel products.

수산물 유통마진과 유통성과 연구 -고등어 유통 사례를 중심으로 - (A Study of Fisheries Distribution Margin and Performance ; Focused on the case of Mackerel)

  • 장영수;박기섭;이정필
    • 수산경영론집
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    • 제46권3호
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    • pp.143-161
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    • 2015
  • This study presents a comparative analysis on mackerel distribution process and price formation process, and investigation of price and margin between traditional markets and Large-scale discount store distribution channel. Through this, the study investigated distribution efficiency of each channel, and examined whether a difference of distribution efficiency leads to a difference of performance through the investigation of a difference of function and role between members of a wholesale market and vendor of Large scale discount store. The following are the results of this study. As a consequence of investigating supply and sum by distribution channel of mackerel, it appeared that mackerels shipped from port market are distributed into 9 consumption sites(Wholesale market, Large scale discount store, Institutional Food Service, etc.). In the comparison of distribution efficiency between traditional retail store and Large scale discount store 52.0% margin is formed in traditional retail store distribution channel and 43.1% margin is formed in Large scale discount store, and a distribution cost rate consists of 19.4% cost in a traditional retail store for fishery products and 18.1% cost in a Large-scale discount store. To analyze a difference of performance, the study examine a difference of role and function between vendor and Wholesale market company, wholesaler and middleman. Wholesale market company and middleman of wholesale market for consumer have slightly high or similar score in collection function, sorting function, evaluation function and financial function which are traditional and original. However, it was confirmed that vendor has a better score in other functions, that is, newly-demanded functions(ex : market frontier function, product development function, Integral Distribution Function, etc.).

아우렛 스토어의 효율적인 활용방안에 관한 연구(I) -실태조사 및 소비자 조사를 중심으로- (A Study on Effective Managing Method of Outlet(I) -Research about the Actual State and the Consumer′s Perception of Outlet-)

  • 이미현;박성은;임숙자
    • 복식문화연구
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    • 제3권2호
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    • pp.409-424
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    • 1995
  • This study intends to investigate the actual state and problems of Outlet, and the research consumer's perception of Outlet. It affords a effective way to get rid of inventories for manufacture and to economize and rational buying for consumer. Ultimately trying to find a effective managing method of Outlet for both manufacturers and consumers. The result about research the actual sate of Outlet, there are affluent assortment, generous amount of merchandise and high discount rate in Kuro-dong Outlet stores, but stores' location is scattered that makes shopping environment inconvenient. It is not good condition of assortment, quantity and freshness of merchandise in Mungung-dong Outlet stores, but close proximity between stores and fancy shopping place make convenient shopping possible. Multi-discount stores dilute the fundumental of Qutlet with poor quantity and assortment of merchandise make man choices possible for consumer, but discount rate is lower for high management cost. The result about research the consumer's perception of Outlet shows that consumer have enough interest in Outlet, and intention to continue shopping in Outlet. Therefore we can expect continuous growth of Outlet. Also consumer is satisfied with price and quality of merchandise, but they are not satisfied with assortment of merchandise, expecially poorness in sizes.

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홍콩 주거건물에서 우수활용시스템의 생애주기비용분석 (Life-cycle Cost Analysis of Using Rainwater Harvesting Systems in Hong Kong Residential Buildings)

  • 가오싱;김영철;이현우
    • 한국주거학회논문집
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    • 제25권3호
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    • pp.53-62
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    • 2014
  • This paper investigates whether the use of Rainwater Harvesting Systems (RWHSs) to provide water for washing machines in Hong Kong residential buildings would be financially attractive. In such systems, rainwater is accumulated and reused for doing laundry, garden irrigation, flushing toilets, and even drinking. Thus, the analysis of RWHSs' financial feasibility is essential for construction projects. RainCycle is used to validate financial feasibility, considering particular circumstances and data relevant to the Hong Kong context. A range of different scenarios by adjusting three factors are evaluated: catchment area, water demand, and discount rate. It is suggested that $2,000m^2$ would be a suitable catchment area in a typical Hong Kong residential building and it is demonstrated how water demand and discount rate influence the financial performance of RWHSs. In particular, the financial performance of RWHSs is sensitive to discount rates. The results suggest that the RWH system would be worthwhile for buildings with a lower number of floors, but would barely achieve financial validation in Hong Kong's super high-rise residential buildings.

전문가 집단과 비전문가 집단의 고속철도 운임수용범위에 관한 실증분석

  • 권용장;구자권
    • 한국철도학회:학술대회논문집
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    • 한국철도학회 2004년도 추계학술대회 논문집
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    • pp.1566-1574
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    • 2004
  • This study tried to find out alternatives adjusting basic fare using customer survey. But it merely verified that train fare decision is made by government's role and market status. Also, it has a limitation deciding resonable fare of KTX that average cost and marginal cost calculation is impossible because Korean National Railroad does not follow 'Activity Based Costing'. It is rational fare decision that performing survey to railroad experts and general customers, and compare two results. Summarizing results of this study, 1. The hypothesis 'Experts' perceived fare level of KTX is higher than that of general customer. 'is carried. It suggests that following experts' opinion with general customer's is very rational method to decide fare level. 2. The hypothesis 'Experts expect lower level of fare discount rate than general customer.' is carried. 3. It is hard to decide priority among many kinds of discount for difference of two group's preference. However, following recent research project is maximized by discounting fare 30$\%$ on 40$\%$ of total passenger and expand number of discount kinds step by step are desirable.

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