• Title/Summary/Keyword: Diffusion of Innovation Factors

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Technology Innovation in Korean Manufacturing Firms: Intra-Firm Knowledge Diffusion and Market Strategy in Patent Production

  • Hong, Chang-Soo;Jung, Jin-Hwa
    • Asian Journal of Innovation and Policy
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    • v.1 no.1
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    • pp.50-70
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    • 2012
  • This paper analyzes the factors that determine technology innovation in Korean manufacturing firms, focusing on the role of intra-firm knowledge diffusion and market strategy in patent production. For empirical analysis, zero-inflated negative binomial (ZINB) regression is applied to the 2009 Human Capital Corporate Panel data. The empirical findings confirm the critical role of intra-firm knowledge-sharing processes in technology innovation; firms with a market-leading strategy oriented to new product development also tend to be prolific in patent production.

A Study on the Adoption Factors of Potential Users of the Digital Radio Broadcasting (디지털 라디오방송의 수용자 특성에 관한 연구)

  • Kwon, Jung-A.;Park, Gwang-Man
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.35 no.4B
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    • pp.620-629
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    • 2010
  • The analogue radio broadcasting was proven to be a successful and efficient media of delivering information because of free content and wide availability of cheap receivers. But the competition was more dropped than any other media due to the limited amount of radio spectrum that is available. The risk of doing nothing is to miss the opportunity and to loss existing audiences in the long term, or to be locked into inefficient proprietary systems. That is the reason why it is important to act now. It is time for regulators and market participants to hone their strategies, by clearly establishing factors to adopt the digital radio and to facilitate its diffusion. The purpose of this study is to find adoption factors that affected to potential users of digital radio broadcasting. Former research based on diffusion of innovation theory showed that adoption of innovation is affected by demographic variables, media usage and consumer's attitude of innovation. In this study based on a consumer survey, we examined those factors and characteristics of each steps that suggested in diffusion of innovation theory. The findings of this study have implications to explore the suitable technologies and services of digital radio broadcasting.

A Study on the Factors Affecting the Intention to Use the Virtual World Metaverse: An Innovation Diffusion Perspective (가상세계 메타버스 이용 의도에 영향을 미치는 요인에 관한 연구: 혁신확산의 관점에서)

  • Cheon-Ho Park;Chae Hyun Lee;Sung Mi Jung;Jeongil Choi
    • Journal of Information Technology Services
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    • v.22 no.2
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    • pp.41-56
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    • 2023
  • Metaverse is a three-dimensional virtual space where virtual and reality interact and co-evolutionize, and social, cultural, and economic activities are carried out in it to create value. Among the types of metaverse, the virtual world metaverse is expected to bring innovation beyond time and space in all areas of industry and society following the Internet. This study empirically analyzed factors affecting consumer's intention to use the virtual world metaverse by an innovation diffusion perspective. It was analyzed as an expanded technology acceptance model by setting relative advantages, ease of use, and visibility among the attributes of the innovation diffusion, and social presence, telepresence, and interactivity among the characteristics of the virtual worlds as factors. The proposed research model and hypothesis were verified through a PLS structural equation analysis based on a survey of 216 people. Studies have shown that relative advantage, telepresence, and interactivity have a significant effect on perceived usefulness and perceived enjoyment, but visibility does not have a significant effect on perceived usefulness and perceived enjoyment. It was found that ease of use had a positive effect on perceived enjoyment, social presence had a positive effect on perceived usefulness, and perceived usefulness and perceived enjoyment had a positive effect on the intention to use, respectively. This study is meaningful in that it empirically analyzed the factors affecting the intention to use the virtual world metaverse by dividing the psychological characteristics that induce consumer behavior into perceived usefulness which is an extrinsic motivation and perceived enjoyment which is an intrinsic motivation.

Factors for the Intra-organizational Diffusion of Big Data Systems (조직 내 빅데이터 시스템 확산에 영향을 주는 요인에 대한 연구)

  • Park, Seungkwan;Kim, Cheong
    • Journal of Information Technology Services
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    • v.18 no.2
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    • pp.97-121
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    • 2019
  • In this paper, factors affecting intra-organizational diffusion of Big Data systems from the perspective of the Big Data system vendors have been analyzed. In particular, the theory of resistance against innovation that exists in some form before the adoption or rejection of innovation has been focused on. In order to do that, the resistance has been divided into three categories : postponement, rejection and opposition. The variables affecting each type are also divided into four independent variables : perceived risk, innovation characteristics, user attributes, and organizational attributes. As a result of the survey, it was confirmed that the influences of each variable are different according to the type of resistance. As the strength of the resistance was increased, the influence of the trialability was increased as well. As the strength of the resistance was decreased, the satisfaction with the existing system became more influential on the resistance. The time risk and the satisfaction with the existing system were found to affect all types of resistance. From the vendor's point of view, strategic implications are presented in terms of marketing or system development for diffusion, depending on the degree of resistance of the adopter.

Factors Influencing Adoption of Corporate Web Site Over Time : Innovation Diffusion Theory Perspective (기업의 웹 사이트 채택 시기에 영향을 미치는 요인 - 혁신확산이론 관점에서 -)

  • Lee, Dong-Man;Chang, Myung-Hee;Yoo, Ji-Young
    • Asia pacific journal of information systems
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    • v.13 no.4
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    • pp.257-277
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    • 2003
  • Recently, organizations intend to adopt new information technology for acquiring relative advantages in competitive business environment. Especially, many companies have paid attention to web-based electronic commerce. But research in this area has largely been performed to the operational and technical aspects of web site. Also the World Wide Web(web) has become one of the most widely used information technologies, but research indicates that there are many firm that are still considering whether to establish a web presence. This study examines factors influencing adoption of corporate web site over time. To examine why companies adopt web site, this study regards web site as an innovation and finds out these reason through Innovation Diffusion Theory. Independent variables of this research are composed of innovation characteristics, organizational characteristics and environmental characteristics. By the result of logistic regression analysis, we find that there are significant differences between early adopters and late adopters of web site for three adoption factors : top management support, organization size, environmental uncertainty. These findings confirm the theoretical frame for adoption of corporate web site. Also this study will provide good guidelines to the companies and the vendors in shaping the strategies of IT adoption and IT diffusion respectively.

An Equilibrium Diffusion Model of Demand and Supply of New Product and Empirical Analysis (신기술 제품의 확산에 관한 수요$\cdot$공급의 균형확산모형과 실증분석)

  • Ha, Tae-Jeong
    • Journal of Technology Innovation
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    • v.13 no.1
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    • pp.113-139
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    • 2005
  • The purpose of this study is to analyse the diffusion process of personal computer (PC) in Korea during the 1990's. To achieve the goal, five research steps have been done such as the literature survey of diffusion theory, set-up of theoretic equilibrium model of supply and demand, derivation of an equilibrium path using Hamiltonian, and empirical analysis. The empirical analysis has been performed based on that equilibrium path. The results can be summarized as follows : First, technological attribute of diffusing product influences the diffusion speed of Product. It has been proven that the size of the network has a significant effect on the diffusion of PC in empirical study Second, supply factors have an important role in the diffusion process. According to the empirical analysis, decreasing cost of production as a result of technological advance promotes the speed of diffusion. This point seems to be manifest theoretically, but existing empirical models have not included supply factors explicitly, Third, it has been found out that expectation of decreasing cost would influence the speed of diffusion negatively as expected ex ante. Theoretically this result is supported by arbitrage condition of purchasing timing.

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The Determinants of IT Assimilation and Its Effect on Organizational Performance : An Innovation Diffusion Theory Perspective (정보기술동화의 결정요인 및 기업성과에 미치는 영향 : 혁신확산이론의 관점)

  • Kwahk, Kee-Young;Im, So-Yeon
    • Journal of the Korean Operations Research and Management Science Society
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    • v.33 no.1
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    • pp.149-168
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    • 2008
  • Many organizations have introduced information technology (IT) as an innovation to gain competitive advantages as business environments have become increasingly complex and rapidly changing. Despite the large investment of IT, there have been mixed results about whether IT creates business values. Considering that IT assimilation may play an important role in explaining IT productivity paradox, this study examines the formation of IT assimilation and its effect on the organizational performance. To do so, this study suggests a research model based on Innovation Diffusion Theory by incorporating organization system, communication channel, change acceptability, and innovation factors, and then attempts to empirically explore the role of IT assimilation for enhanced organizational performance using data collected at the organizational level. Structural equation analysis using AMOS provides significant support for part of proposed relationships. Specifically, we have found encouraging results on the role of IT assimilation by identifying its mediating effect on the organizational performance. Theoretical and practical implications of the findings are discussed accordingly.

An Empirical Study on the EDI Diffusion and Performance (EDI 시스템의 확산과 성과에 관한 실증적 연구)

  • Lee, Jae-Won;Lee, Young-Hwan
    • Asia pacific journal of information systems
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    • v.10 no.4
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    • pp.1-20
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    • 2000
  • Electronic Data Interchange(EDI) has the potential to improve business operations by expediting the exchange of business documents. It will also provide substantive operational and strategic benefits to the trading firms. However, the successful implementation of EDI systems requires the mutual trust and cooperation between the trading firms. The extent of EDI diffusion and performance depends on inter-organizational, intra-organizational, as well as innovation factors. Researches based on the sociopolitical process framework in the use of IT, organizational theory, resource dependence theory, and innovation diffusion theory have identified 3 inter-organizational variables(transaction climate, dependence, external IS expert support) and 4 intra-organizational variables(strategic IS planning, infrastructure, top management support, education/training,), and 3 innovation variables(compatibility, relative advantage, cost) that affect EDI diffusion. In this study, a multi-dimensional measure on EDI diffusion has been developed to capture the external and internal integration. Then, the influence of these 10 variables on the extent to which the EDI adopting firms pursue diffusion has been examined. Whether more diffusion leads to superior performance has also been studied. International trade managers from 107 firms in the trade industry participated in a field survey. The results based on a structural equation model(SEM), developed using AMOS, provide quite a strong support for the hypothesized relations. Both education/training and IT infrastructure influenced external and internal diffusion of EDI systems. Internal diffusion of EDI enables the adopting firms to improve operational and strategic performance, whereas external diffusion contributes only to operational performance.

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Innovative Converged Service and It's Adoption, Use and Diffusion: A Holistic Approach to Diffusion of Innovations, Combining Adoption-Diffusion and Use Diffusion Paradigms (디지털융합서비스의 수용, 사용, 확산에 관한 연구: 혁신확산에 관한 수용-확산 및 사용-확산의 통합적 접근)

  • Song, Yeong-Hwa;Im, Myeong-Hwan;Motohashi, Kazuyuki;Kim, Seung-Ho
    • Proceedings of the Korea Database Society Conference
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    • 2010.06a
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    • pp.165-180
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    • 2010
  • This study takes a holistic approach to understanding the diffusion of IPTV services by combining the adoption-diffusion model and the use-diffusion model of innovation. IPTV service, a leading Digital converged application coupling media content with telecom, has been recently launched commercially in Korea. We created a structural model of adoption-diffusion, using the perceived ease-of-use and usefulness of TAM(Technology Acceptance Model) as mediating variables, and a structural model of use-diffusion, with the rate of use and the variety of use as mediating variables. To empirically analyze these models, non-users of IPTV were surveyed using the adoption-diffusion model to identity factors influencing their intention to subscribe to the service. Meanwhile, users of IPTV were surveyed using the use-diffusion model to determine the factors that influence their satisfaction with the service and their intention to fe-use it. Under the adoption-diffusion model, we found that trialability, household innovativeness and perceived risk were the determinants of user satisfaction with IPTV, and perceived ease-of-use, the mediating factors. Under the use-diffusion model, complementarity and communication were shown to be the determinants of users' satisfaction with IPTV, and variety of use, the mediating factor. We also found that consumers' intention to re-use IPTV was strongly influenced by its relative advantage and perceived risk.

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Network Perspectives in Innovation Research: Looking Back and Moving Forward

  • HYUN, Eunjung;RHEE, Seung-Yoon
    • Asian Journal of Business Environment
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    • v.11 no.1
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    • pp.27-37
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    • 2021
  • Purpose: This article aims to provide a balanced understanding of the structural conditions and social processes involved in the creation and diffusion of innovation. Research design, data and methodology: Drawing on organizational and economic sociology and strategic management literature, this article offers a conceptual framework that highlights the two dimensions of network structures: the vertical dimension focusing on power and legitimacy vs. the horizontal dimension highlighting information value. By organizing the literature on the functions and consequences of network, this paper advances a theoretical perspective in understanding the vast array of empirical studies on innovation involving network analysis. Results: Using the proposed framework, this article explains how the mechanisms of power, legitimacy, and information value work together with social structural factors, thus enriching our understanding of innovation. This study reveals that the information mechanism (horizontal dimension) has been most important in innovation creation and diffusion, and that trust, credibility, and legitimacy are operative in innovation diffusion. Conclusions: This paper contributes to the literature by responding to calls to extend existing frameworks to better account for the dynamics between innovation and network. In addition, this article highlights how conceptualizing innovation within the horizontal-vertical dimensions of network structures, creates new opportunities for future research.