• Journal of the Korean Society for Library and Information Science
• /
• v.54 no.4
• /
• pp.83-105
• /
• 2020

The study explored the extent of the effect of content book trailer services among the specialized services of the library using the latest technology. The AIDMA&AISAS model was employed to measure the seven reactions of user behavior: Attention, Interest, Search, Desire, Memory, Action, and Share. A total of 287 responses were analyzed by conducting surveys with users who had experienced book trailer services at 13 public libraries located in Incheon. The study found that there were significant differences in user behavioral reactions in all of the content genre, including message, conflict, and character, and in particular, the character genre had the highest effects, followed by conflict and message genres. However, the post-hoc test indicated that there was no significant difference between the genres of conflict and character in terms of interest, search, and user satisfaction. The present study suggests theoretical implications by assessing and confirming the effects of book trailer services of the content genre on the reactions of user behavior compared with previous studies that measured the effects of the book trailer services of the form genre, and further practical implications for effective book trailer services.

• Korean journal of communication and information
• /
• v.68
• /
• pp.130-165
• /
• 2014

By exploring the works of popular culture, our research aims to demonstrate that culture and politics revolve around each other. Culture and politics are not separate but are articulated into cultural politics; the process of articulation reveals various comparable areas, including contradictions and differences. Our research pays specific attention to Japanese modernity in the eight popular manga series by Naoki Urasawa. These works seemingly value peace and brotherhood, placing themselves in opposition to the logics of the conservative right wing. After engaging in a thorough reading and re-reading, however, we found three salient themes in the deep layers of the works: first, no-nationality a-nationality; second, the relationship between Japan and the West, and representation of Asia; and third, nostalgia for Japan of the past, and transnational desire. The manga series contain the ideas of leaving Asia and entering the West and overcoming modernity. Our research findings reveal that the works of popular culture, specifically those by Naoki Urasawa, subtly expose transnational desires of Japan in tandem with the tensions in international politics between Asia and Japan.

• Journal of Korean Society of Industrial and Systems Engineering
• /
• v.17 no.29
• /
• pp.63-78
• /
• 1994

Today, the problem of interrational competition has been strongly appeared and as the deflation is deep occasionally, it is sure that granting autonomous motivation of businessman or importance of self development is proposed especially. Then, which subject is included in granting autonomous motivation as that\ulcorner We must study about that subject first. First, we should study about essence of granting autonomous motivation. Granting autonomous motivation is the course of accompli¬shment of ideal human individually. Secondly, we will divide that into goal, desire and positive attitude subjectly and will study about those respectively. Contents of this theory are as below. 1. Proposal of problem 2. Basic structure of granting autonomous motivation and ability 2-1 Consideration of granting autonomous motivation 2-2 Basic structure of ability 3. The method of granting autonomous motivation 3-1 Simulation of granting autonomous motivation 3-2 Establishment of subject on granting autonomous motivation 4. Granting autonomous motivation by utilization of opportunity 4-1 Utilization of opportunity 4-2 Self-development by reading 4-3 Self development by writing 4-4 Self-development by discussion 4-5 Self development by control of health 4-6 Self-development by making the time 5. Conclusion This theory will be developed by classification as above. Reflecting many times and experiencing a skill for himself, he should teach his men the skill. There are some men not to be able to talk with, but a businessman should make his surroundings cheerful with granting autonomous motivation. If he understands the men of his surroundings with his positive attitude, all tasks of him will be achieved. Formation of question consciousness that he can study always, is needed on which is the important task in himself.

• Journal of The Korean Association For Science Education
• /
• v.21 no.5
• /
• pp.893-905
• /
• 2001

Korean students ranked the 3rd out of 32 participating countries in the first cycle of PISA(Programme for International Student Assessment) science field, which assessed 15-years-old students' scientific literacy. PISA developed several variables such as parents' socio-economic status, parents' educational attainment, family wealth, and cultural possession, to investigate the effects of background variables on scientific literacy. On the other hand, motivation and engagement in science study were not given much attention, partly because science was the minor area in the first cycle of PISA. Therefore, PISA Korea developed a series of variables to collect data on students' learning motives and out-of-school activities in science as a national option. The results are as followings. First, Korea was found to be one of the PISA participating countries with the scientific literacy achievement least influenced by parents' socio-economic status, family wealth, and parents' cultural possession. Second, the degree of achievement in scientific literacy according to parents' educational attainment was in a positive correlation, similar to the overall tendency of PISA. Third, the most crucial learning motive for Korean students was their desire to develop scientific thinking abilities or obtain science knowledge. On the other hand, choosing jobs in the field of science or parental expectation was the least important learning motive. In particular, the motive for scientific learning was found to have a positive relationship with the degree of scientific literacy achievement. Therefore, the higher the students achievement, the stronger the motive for scientific learning in order to develop their ability to think scientifically or acquire science knowledge. Fourth, Korean students were shown to participate very little in out-of-school scientific activities other than watching TV programs related to science. Whatever the activities may be, the more actively involved students are in out-of-school scientific activities, the higher their scientific literacy achievement. Fifth, Korean girls were rather passive compared to boys in all areas, including science learning motive and out-of-school scientific activities. The gender difference was especially more pronounced in out-of-school scientific activities with wider gaps in such activities as reading scientific books or articles and visiting science-related web sites.

• Journal of English Language & Literature
• /
• v.55 no.3
• /
• pp.399-413
• /
• 2009

Pointing out the reality of criticism done mostly on Carlyle s original structure and rhetoric in his Sartor Resartus, this research paper focuses on Carlyle s dualistic philosophy revealed in the work, limiting its focus mostly to the dualistic theme of descendentalism and transcendentalism. The essence of Caryle s descendentalism is his irony and satire on human civilization, not for criticism itself, like other satirists, but rather out of his deep, secret humanism behind his mask. Roughly the two objects of his social criticism in the contemporary, descendentalisitc world, are mechanism and materialism in a variety of new ideologies. To diagnose the Zeitgeist and disillusion man living in contemporary civilization, Carlyle in this work uses a very original metaphor, the clothes-symbol. According to Carlyle, human history and progress can be said to be originated from man s adventitious invention of clothes that was not for biological need or social decency, but for decoration, the instinct of which implies man s innate vanity and desire. Interestingly enough here, however, Carlyle uses the same metaphor of clothes for his vision of transcendence, the world of Everlasting Yea. Man is also God s apparel and Matter is that of Spirit. Carlyle s Everlasting Yea world stresses especially the two attitudes, belief in God and love of man, which have been recently jeopardized in the socalled descendentalistic world. But Carlyle s transcendental and religious vision in Sartor Resartus is, as critics also have agreed, a unique and mysterious vision as something different from orthodox Christianity or other Victorian ideologies, as more like an amalgamation among Calvinism, Romanticism, Platonism and German Idealism. All in all, reading Sartor Resartus is still a valuable experience of an idiosyncratically original vision along with his warning against dehumanizing forces lurking in the name of civilization and with his ultimate eulogy on man, proving descendentalism as just part of transcendentalism, although the reader from time to time can be embarrassed by his male-centered, politically conservative, and individual-oriented dynamism.

• Journal of English Language & Literature
• /
• v.56 no.5
• /
• pp.773-796
• /
• 2010

This essay examines, first, the possibility and limitation of Asian America as a category of identity and its political and cultural implications through various theoretical perspectives. Here, by closely reading David Mura's poem "The Colors of Desire," I will argue that "Asian America" as a category of identity is now on the verge of falling apart and its politics of identity is no longer an effective way of fighting back against racism in the US. It is because Asian America is indeed what might be called a historical block, a product of ad-hoc coalition between different ethnic groups historically situated and constructed. In this sense, it is a kind of phantasmal object that is marked by practical absence. This fabricatedness inherent in Asian America as an identity category signifies that it has no essence that is meant to define the group in a transcendental way. The internal totality and coherence of that identity can thus be achieved only by suppressing differences between various ethnic groups and positing a single 'authentic' Asian American identity and culture. More dangerously, according to Viet Nguyen, such idealization of a single subject position can reinforces ideological rigidity that might threaten the ability of Asian America to represent itself in a unified fashion. Then, he predicts, Asian America will lose its cohesive force and fall apart. Eventually, every group within Asian America will be ethnicized. The only way of escaping from this bleak situation, as Vincent Cheng argues, is to foregroud the fabricatedness and ad-hocness of Asian America and to perform "inauthenticity," because Asian America is nothing but a functional category that is marked by absence of essence or authenticity. If Asian Americans admit that they have no essence and that they are essentially inauthentic, the practice of performing inauthenticity can become what we might call an alternative Asian American culture and identity.

• Journal of English Language & Literature
• /
• v.58 no.5
• /
• pp.859-880
• /
• 2012

This paper aims at analyzing Robert Southey's Thalaba the Destroyer in relation to cultural colonialism of the British Romantic period and investigating the ways in which this text portrays the Other through its literary representation of the East. Especially, this paper attempts to show that the Oriental world constructed in Southey's text reveals the imperial subject's self-conscious awareness of its unstable relation with the unknown Other. For this purpose, this paper attends to the formal aspects of Thalaba the Destroyer, examining the process by which the reader's generic expectations about the "epic" undergo complex revisions and frustrations through reading this text. The epic elements contained in Thalaba the Detroyer include the battle between good and evil and the hero's moral epiphany arising from his struggle against malicious enemies. Yet, Thalaba the Destroyer constantly destabilizes the distinction between self and other by leading the reader to recognize the uncomfortable similarity between the poem's tyrannical figures and imperialistic monarchs in the Western civilization. Thus, when the hero enacts a revolution against despotism, the resistant power points not only to the imagined false kingdom within the text, but to the core of the real Empire that seeks to construct its own "garden" in the global scene. In addition, Southey's "panoramic" description of Oriental objects and stories in his footnotes lacks a framing perspective, erasing and de-stabilizing subject/object distinctions. In these footnotes, he exposes his profound attraction to the culture of "Other" and also conveys his aspiration to transforming Eastern myths and stories into profitable literary texts. Southey's attitude to the East in the footnotes appears to be partially grounded upon the interest of mercantile capitalists of the West, who need to discover potential commodities. Yet, simultaneously, he reveals a sense of moral hesitation about his own desire for the materiality of the East, along with deep anxiety arising from the fear of punishment.

• Journal of the Korea Institute of Information and Communication Engineering
• /
• v.24 no.2
• /
• pp.158-165
• /
• 2020

Web novels that are consumed on mobile devices are characterized by capturing one aspect of our society. The purpose of this study was to collect the keywords from web novels, to identify trends of web novels, and further to analyze the covert needs and characteristics of readers in connection with the existing researches. As a result of the analysis, novels with modern backgrounds and adult novels were popular in relation to easily readable and accessible mobile environment. Male characters tend to be ideally depicted in web novels. In contrast, characters with inner scars were popular among female characters. Although this study did not conduct an in-depth analysis of adult novels due to the limitation of web crawling, it is meaningful that this study analyzed modern people's inner needs and characteristics using the para-text like keywords in existing web novel studies that previously lacked quantitative analysis.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
• /
• 2008.10a
• /
• pp.832-835
• /
• 2008

An information-oriented basis in today's society has been changing fast, and the desire for connectivity has caused an exponential growth in wireless communication and sensor network. Sensor networks using RFID, in particular, have led this trend due to the increasing exchange of data in Ubiquitous such as the home RF, access control system, U-Healthcare, and Logistics information Systems. Also, the RFID when it applies a technique, is able to raise the stability of shipping as controling the mobile course and an entrance and exit of the crews an well as previously preventing an accident from shipping. In this paper, we designed and implemented personnel control system using UHF-RFID in vessels which shows through host PC reading and writing tag.

• Journal of the Korea Institute of Information and Communication Engineering
• /
• v.12 no.11
• /
• pp.2119-2124
• /
• 2008

An information-oriented basis in today's society has been changing fast, and the desire for connectivity has caused an exponential growth in wireless communication and sensor network. Sensor networks using RFID, in particular, have led this trend due to the increasing exchange of data in Ubiquitous such as the home RF, access control system, U-Healthcare, and Logistics information Systems. Also, the RFID when it applies a technique, is able to raise the stability of shipping as controling the mobile course and an entrance and exit of the crews an well as previously preventing an accident from shipping. In this paper, we designed and implemented personnel control system using UHF-RFID in vessels which shows through host PC reading and writing tag.