• 제목/요약/키워드: DESTINATION MANAGEMENT

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여행지 선정을 위한 퍼지기반의 추천시스템 설계 (Design of a Fuzzy based Recommendation System for Travel Destination Selection)

  • 서광규
    • 대한안전경영과학회지
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    • 제12권2호
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    • pp.193-197
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    • 2010
  • 오늘날 인터넷의 출현과 확산으로 인하여 정보의 홍수를 이루게 되었고, 고객들은 자신이 원하는 제품이나 서비스를 선택하기 위해서 정보를 탐색하는 작업이 더욱 어려워지게 되었다. 이러한 고객들에게 좀 더 편리하게 자신이 원하는 제품이나 서비스를 선택하도록 도와주는 것이 추천 시스템으로써, 고객 관계 관리의 중요한 부분으로 자리잡게 되었다. 본 연구에서는, 인터넷상의 여행사 사이트 등에서 고객이 여행지를 선택할 때 고객이 관심을 가질만한 여행지를 추천하여 줌으로써 고객이 최적의 여행지를 선택할 수 있는 새로운 추천 시스템을 개발하였다. 기존의 여러 추천 시스템에서 적용되던 협업 필터링 기법의 문제점으로 나타나고 있는 희소성과 확장성을 해결하기 위하여 본 연구에서는 퍼지로직과 인공신경망을 결합한 하이브리드 접근 방법인 뉴로 퍼지 기반의 여행지 추천시스템을 개발하였다. 제안한 추천시스템을 적용하여 실험한 결과 제안 시스템이 기본의 방법들보다 우수함을 입증하였다.

도시공원 이용자의 목적지 선정에 관한 연구 -광주시를 대상으로- (A Study on Destination Choice of Urban Park Users in Kwangju)

  • 홍성권
    • 한국조경학회지
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    • 제19권3호
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    • pp.128-143
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    • 1991
  • To understand and predict destination choice behavior for urban parks, two hypotheses, which are based on extended Fishbein model, were proposed and tested in Kwangju. Data was analyzed by the citizens of Kwangju and by target markets segmented by demographic variables. Analysis by the citizens of Kwangju showed that postulated hypotheses are true. However, they were partially thru in the other cases : it was a general tendency that suggested model applied well in the high-involvement product. Among the demographic variables, sex was the most useful to understand park choice behavior. Park management directions were suggested, and several future research implications were discussed.

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Online Tourism Review : Three Phases for Successful Destination Relationships

  • Koo, Chulmo;Shin, Seunghun;Hlee, Sunyoung;Moon, Daeseop;Chung, Namho
    • Asia pacific journal of information systems
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    • 제25권4호
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    • pp.746-762
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    • 2015
  • This study developed a conceptual model that integrated psychological and physical reactions resulting from online tourism reviews through a longitudinal trust-satisfaction model (LSTM) developed based on the extended valence framework and expectation-confirmation theory. Online reviews are essential factor of consumer's purchase decision. This phenomenon is well applied in a tourism context. However, investigations on online reviews in a longitudinal approach in a tourism context are quite limited. Therefore, this study suggests a conceptual model based on LTSM and several propositions about how online tourism reviews, which are divided into factual and experiential reviews, influence the future travelers' perceptions and attitudes, such as expectation, confirmation, and destination loyalty, in a longitudinal format by examining previous related studies. Finally, expected results were discussed and several implications were described theoretically and practically.

Determining Adventure Tourist Loyalty: Mediating Role of Tourist Satisfaction and Quality of Life

  • ROHMAN, Fatchur
    • The Journal of Asian Finance, Economics and Business
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    • 제7권10호
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    • pp.255-265
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    • 2020
  • This study aims to test the interrelationship among perceived value, tourist satisfaction, quality of life, and tourist loyalty in an Indonesian tourist adventure destination. The respondents were recruited from Bromo Mountain, East-Java Province, Indonesia. For this study, 250 questionnaires were distributed, of which 240 could be used for analysis, yielding a response rate of 96%. Data was analyzed using Partial Least Squares with smartPLS 3 software. Both outer model and inner model evaluation were conducted to ensure the robustness of the proposed model. The findings showed that perceived value does not have a direct significant effect on tourist loyalty. However, tourist satisfaction and quality of life have significant effects on tourist loyalty. The mediating effect test indicated that tourist satisfaction and quality of life significantly mediated the effect of perceived value on tourist loyalty. The multi-group analysis test found that the demographic factor does not have any influence. By accomplishing its research objectives, this study provides both theoretical and practical contributions. From a theoretical standpoint, this study provides a comprehensive conceptual model in explaining Indonesia adventure tourist loyalty. From a practical standpoint, this study offers recommendations to adventure tourism management to enhance the sustainability of the tourism destination, especially the adventure tourism destination.

고속도로 링크별 통행량 추정을 통한 위험물질 수송차량 통행행태 분석 (An Analysis of Travel Pattern for Hazardous Materials Transportation on Expressway through Origin-Destination Flows Estimation)

  • 홍정열;최윤혁;박동주
    • 한국위험물학회지
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    • 제6권2호
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    • pp.68-76
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    • 2018
  • This study aims to provide a methodological framework to estimate the travel demand of hazardous materials transporting vehicles by link and analyze daily traffic patterns on an expressway to develop safety roadway management strategies. Traffic volume of hazardous material vehicles is counted through the on-site investigation at twenty-five tollgates on the expressway, and their demands by a link are predicted through origin-destination flows estimation. The result shows that the number of the domestic hazardous materials vehicles is approximately 51,207 vehicles per day and it indicates that hazardous materials transport vehicles account for 1.5% of total daily traffic on the internal expressway and 6.2% of total cargo traffic volumes. This study roughly estimated how many hazardous materials vehicles pass through the expressway segment. Thus it is expected to be utilized for establishing a systematic highway management strategy in the future by calculating the traffic volume of the hazardous material vehicles traveling on the interstate expressway.

인천/나리타 공항의 여객기 출.도착 데이터를 이용한 항공노선 분석 연구 (Analysis of Airline Network using Incheon and Narita Passenger Flight Origin-Destination Data)

  • 백의영;조재희
    • Journal of Information Technology Applications and Management
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    • 제20권1호
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    • pp.87-106
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    • 2013
  • This study is to explore the airline network patterns of Incheon and Narita International Airports using passenger flight departure and arrival data of the two airports. The so-called Origin-Destination data is collected from the airports' websites and some of the important data items are flight number, city of origin, destination city, departure/arrival time, number of flights, and delay time. A snowflake schema dimensional model is proposed and implemented. Tableau Public, a well-known visual analytic tool, is used to connect the dimensional model and played an important role in navigating the data space to find interesting and visual patterns among corresponding airports and airlines. For the efficiency of analyzing this spacious data mart, data visualization method was used. Four types of visualization method proposed by Yau was used; visualizing patterns over time, visualizing proportions, visualizing relationships, and visualizing spatial relationships. The strength of connectivity of each flight segments is calculated to evaluate the degree of globalization of Seoul and Tokyo. We anticipate that various patterns and new findings produced by the data mart would provide airline managers, airport authorities, and policy makers in the field of travel and transportation with insightful information.

생태관광지의 지속가능성에 관한 연구 (A Study on Sustainability of Ecotourism Destination)

  • 오정준
    • 대한지리학회지
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    • 제38권4호
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    • pp.610-629
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    • 2003
  • 생태관광은 관광객의 다양한 욕구를 충족시켜주는 동시에 관광지의 환경을 보전할 수 있는 관광유형으로 인식됨으로써 지속가능한 관광과 동일한 것으로 규정되어왔다 그러나 최근에 형성된 다수의 생태관광지가 환경파괴에 직면하고 있음으로써 생태관광에 대한 인식의 새로운 전환이 요구되고 있다. 이에 본 논문은 제주도내 3개 생태관광지의 지속가능성을 평가함으로써 지속가능한 관광으로의 적격여부를 판단하고, 생태관광에 대한 인식의 새로운 지평을 확립하는데 목적을 두고 있다. 조사 결과 송당리 아부오름과 종달리 체험어장의 지속가능성은 낮은 것으로 나타났고, 예래동 생태관광마을은 지속가능성이 논은 것으로 나타났다. 이는 곧 생태관광이 지속가능한 관광과 동일하지 않다는 것을 의미하며, 올바른 관광계획, 개발, 관리에 따라 지속가능한 관광으로 발전할 수 있음을 시사하는 것이다.

구급대 환자이송과 반응시간의 평가 (Evaluation of patient transportation and response intervals among emergency medical squads)

  • 박상규;엄태환
    • 한국응급구조학회지
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    • 제22권3호
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    • pp.47-54
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    • 2018
  • Purpose: The purpose of this study was to present evidence for quality management based on analysis of patient transportation and response intervals among emergency medical squads. Methods: The chi-square test was used to determine whether mental status and patient assessment affected direct medical control and hospital destination. One way analysis of variance was used to compare response intervals depending on mental status and patient assessment using data drawn from 1172 prehospital care reports. Results: There was a statistically significant relationship between mental status and direct medical control (p<.001); there was a statistically significant relationship between patient assessment and hospital destination (p=.011). However, there was no statistically significant relationship between mental status and hospital destination. The interval from arrival at the patient's side to departure from the scene showed a statistically significant difference (p<.001, p<.001), however, it took the longest time (16.8 minutes) in unresponsive patients. It showed a statistically significant difference (p<.001) in the interval from arrival at patient's side to departure from the scene depending on patient assessment; however, it took the longest time (9.6 minutes) in emergency patients. Conclusion: There was call for direct medical control based on patient assessment; however, patient transportation and response intervals were not appropriate.

Smart Tourism-A Solution for Tourism Challenges in Himachal

  • Sharma, Sahil
    • Journal of Smart Tourism
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    • 제2권2호
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    • pp.21-32
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    • 2022
  • This paper shows light on the concept of smart tourism destination as a future of tourism development, especially in the context of problems associated with developing countries. This study substantiates the case of smart tourism development in mountain destinations as an affordable and needed future of the contemporary era. This conceptual study is based on secondary literature on Smart Cities, Smart Tourism Destinations, and Tourism in Himachal Pradesh. The Indian state of Himachal Pradesh has been considered as a study area to acknowledge major tourism-related challenges, especially in mountain locations. Consequently, the dots are connected between existing challenges and solutions that smart tourism holds. It turns out that for the development of mountain tourism destinations such as Himachal Pradesh in the Indian Himalayas, investments in smart infrastructure are required. By developing smart infrastructure, a new USP can be made, a supportive environment for new local businesses, new employment opportunities, enhanced tourist experience and an overall raised standard of living for locals. Considering all factors, it leads to a highly competitive tourism destination. All tourism destinations located in the Himalayan mountains show somewhat the same tourism challenges as Himachal Pradesh, India. Therefore, this paper brightens the path of destination planners towards the development agenda of smart tourism destinations and shows how smart tourism infrastructure can be deployed for better management of tourism destinations.

위치정보가 기록된 RFID를 이용한 택배차량용 내비게이션 시스템 개발에 관한 연구 (A Study on Development of A GPS navigation system based on RFID which contains location information)

  • 심진범;한영근
    • 대한안전경영과학회지
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    • 제12권1호
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    • pp.113-118
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    • 2010
  • "Domestic delivery service" is defined the service to deliver goods or packages from point of senders to point of receiver. With the characteristics of door to door, it is must a service provider should know the exact location of destination assuring best utilization of moving path. Generally, location information consist of postal code and address only, which result in difficulties to identify the precise location of destination. It is relatively less correlated between the information that address refers and practical location in Korea address system. For example, the next door to house number 100 is not always house number 101. Therefore, a delivery man additionally uses a paper map or a GPS navigation which carry extra job to input every code of location to the device in order to know precise location. It is also very inconvenient that every delivery man identify the location that address information refers and make a personal decision of the optimum moving path dropping each destination without calculating provisioning process of whole delivery path. As explained above, it is inefficient to find information delivery service required and to generate the optimum path. In results, these difficulties bring in delay of service and increase of cost. In this point, the contents of the thesis suggest a GPS navigation system easy to obtain accuracy of delivery information which enables to automate optimum moving path based on RFID which contains location information.