• Title/Summary/Keyword: Customized market Analysis

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Issuance of Stock Dividends or Bonus Shares: A Case Study of Carlsberg Brewery Malaysia Berhad

  • BANERJEE, Arindam
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.3
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    • pp.319-326
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    • 2022
  • This study investigates the specific and conclusive reasons why a company issues bonus shares, as well as the rationale and the best timing for bonus share issuance. The study examines Carlsberg's annual reports from 1988 to 2004 to evaluate the factors that influence bonus share payments and timing. Examine supporting evidence from other businesses as well. An analysis of Carlsberg Brewery Malaysia Berhad's bonus shares granted from its inception to 2004 found that the announcement of bonus shares would increase the company's share price. As a result, the findings suggest that bonus shares are issued to correct market asymmetry. This research supports the idea that issuing bonus shares would increase the stock price, resulting in increased liquidity. Hence, companies issue bonus shares to boost their liquidity and to convey private positive information to their shareholders. This research adds to the literature by focusing on the timing and key features of bonus share issuing. It implies that dividend policy should be customized to market imperfections. As a result, dividend policies would differ significantly between organizations based on the weights each of the imperfections has on the firm and shareholders.

The Effect of Weather Information System'Quality Factor on User Satisfaction and Business Performance (기상정보시스템 품질요인이 이용자 만족과 사업성과에 미치는 영향)

  • Song, Gwangsuk;Kim, Gyuwhan;Yoo, Hanjoo
    • Journal of Korean Society for Quality Management
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    • v.45 no.1
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    • pp.93-116
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    • 2017
  • Purpose: The purpose of this study is to suggest a key quality factor affecting user satisfaction based on quality attribute of weather information system and additionally, a managerial implication for activating weather information service market by analyzing causal relevance between weather information system and business performance. Methods: As its method, a causal relevance of quality factor of weather information system affecting satisfaction and business performance was analyzed by using structural equation model. An enterprise utilized in analysis sample performed a survey by targeting 186 distribution/logistics and general manufacturing company. Results: It was revealed that information, service quality of weather information system exerted a significant influence on user satisfaction and it did not take a significant influence on business performance in terms of quality of information, system and service. A significant relevance between user satisfaction and business performance was strong supported. Finally, it was revealed that utilization level of weather information system had a moderating effect on business performance. Conclusion: Domestic weather information system mainly focused on information utilization based weather information system and additional service level utilizing weather information is very low in practical terms. Therefore, in order to expand domestic weather related service market, systematic market expansion strategy of providing corporate customized service and case enlargement would be required.

Evaluation of Implementation Alternatives of the Mass Customization in Health Food Company (건강기능식품 사례를 통한 대량 맞춤생산 도입 대안 비교 평가 연구)

  • Lee, Hyun-Chan;Jeon, Seong-Jae
    • Korean Journal of Computational Design and Engineering
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    • v.14 no.3
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    • pp.186-196
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    • 2009
  • Mass customization (MC) is a business practice that aims to provide customers with customized products and services at near mass production efficiency. To achieve the aim, a number of methods to implementing MC are proposed. However, most of them require changes in entire process of the company, which make companies hesitate to implement MC even if it is essential to survive. In this paper, we proposed alternatives to partially implement MC for quick adaptation of MC. The base line assumption is not to change the production lines. The pros and cons of alternatives are given by qualitative and quantitative evaluation. Especially, by giving radar chart analysis of the quantitative measures, we give insight on the changes in the business performance measures, such as time to market and cost. Proposed alternatives are based on sub-processes such as purchasing raw materials, production process changes and packaging for efficient logistics. In this way, companies are able to provide customized products with small changing of the current manufacturing system. The process and benefit of the proposed strategy is verified by real world cases of a Korean health food company.

A Study on the Finding of Promising Export Items in Defense industry for Export Market Expansion-Focusing on Text Mining Analysis-

  • Yeo, Seoyoon;Jeong, Jong Hee;Kim, Seong Ho
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.10
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    • pp.235-243
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    • 2022
  • This paper aims to find promising export items for market expansion of defense export items. Germany, the UK, and France were selected as export target countries to obtain unstructured forecast data on weapons system acquisition plans for the next ten years by each country. Using the TF-IDF in text mining analysis, keywords that appeared frequently in data from three countries were derived. As a result of this paper, keywords for each country's major acquisition projects drawing. However, most of the derived keywords were related to mainstay weapon systems produced by domestic defense companies in each country. To discover promising export items from text mining, we proposed that the drawn keywords are distinguished as similar weapon systems. In addition, we assort the weapon systems that the three countries will get a plan to acquire commonly. As a result of this paper, it can be seen that the current promising export item is a weapon system related to the information system. Prioritizing overseas demands using key words can set clear market entry goals. In the case of domestic companies based on needs, it is possible to establish a specific entry strategy. Relevant organizations also can provide customized marketing support.

Analysis Methodology for Feasibility Study of Remodeling of Aged Apartment by Comparative Analysis of Price Influencing Factors (가격 영향요인 비교분석을 통한 노후 공동주택 맞춤형 리모델링의 사업성 분석 방법론 제안)

  • Bae, Byungyun;Kim, Kyungrai;Shin, Dongwoo;Cha, Heesung
    • Korean Journal of Construction Engineering and Management
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    • v.18 no.6
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    • pp.47-56
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    • 2017
  • As of 2017, there are 848 million households living in apartment and 55.87% of Aged apartments over 15 years old. The allowable standard for remodeling the apartment is more than 15 years and the market for remodeling the apartment will continue to increase. For the success of the remodeling project feasibility analysis is important but the existing feasibility analysis of new construction and reconstruction is being used for remodeling feasibility analysis. Therefore, it is necessary to study the feasibility analysis of customized remodeling without increasing the number of households according to the building law. Purpose of this paper is to develop a feasibility analysis methodology for customized remodeling projects by deriving the factors affecting the formation of land prices and building prices in apartment. According to the concept of price formation of the apartment, the analysis method of the customized remodeling of the old apartment using the factors affecting the Land Price Indexes, Officially Assessed Individual Land Price, House Price Indexes, and Officially Assessed Individual House Price was suggested. The Stair Price Algorithm developed in this research can be utilized at the stage of selecting remodeling contractors after the remodeling housing association is established.

An Investigation on Expanding Co-occurrence Criteria in Association Rule Mining (온라인 연관관계 분석의 장바구니 기준에 대한 연구)

  • Kim, Mi-Sung;Kim, Nam-Gyu
    • CRM연구
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    • v.4 no.2
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    • pp.19-29
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    • 2011
  • There is a large difference between purchasing patterns in an online shopping mall and in an offline market. This difference may be caused mainly by the difference in accessibility of online and offline markets. It means that an interval between the initial purchasing decision and its realization appears to be relatively short in an online shopping mall, because a customer can make an order immediately. Because of the short interval between a purchasing decision and its realization, an online shopping mall transaction usually contains fewer items than that of an offline market. In an offline market, customers usually keep some items in mind and buy them all at once a few days after deciding to buy them, instead of buying each item individually and immediately. On the contrary, more than 70% of online shopping mall transactions contain only one item. This statistic implies that traditional data mining techniques cannot be directly applied to online market analysis, because hardly any association rules can survive with an acceptable level of Support because of too many Null Transactions. Most market basket analyses on online shopping mall transactions, therefore, have been performed by expanding the co-occurrence criteria of traditional association rule mining. While the traditional co-occurrence criteria defines items purchased in one transaction as concurrently purchased items, the expanded co-occurrence criteria regards items purchased by a customer during some predefined period (e.g., a day) as concurrently purchased items. In studies using expanded co-occurrence criteria, however, the criteria has been defined arbitrarily by researchers without any theoretical grounds or agreement. The lack of clear grounds of adopting a certain co-occurrence criteria degrades the reliability of the analytical results. Moreover, it is hard to derive new meaningful findings by combining the outcomes of previous individual studies. In this paper, we attempt to compare expanded co-occurrence criteria and propose a guideline for selecting an appropriate one. First of all, we compare the accuracy of association rules discovered according to various co-occurrence criteria. By doing this experiment we expect that we can provide a guideline for selecting appropriate co-occurrence criteria that corresponds to the purpose of the analysis. Additionally, we will perform similar experiments with several groups of customers that are segmented by each customer's average duration between orders. By this experiment, we attempt to discover the relationship between the optimal co-occurrence criteria and the customer's average duration between orders. Finally, by a series of experiments, we expect that we can provide basic guidelines for developing customized recommendation systems.

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Success Factor and Failure Factor of Social Media in Korean Society: Based on the Word Analysis and the Network Analysis on Interview Data (한국사회에서 소셜 미디어의 성공과 실패 요인 분석: 인터뷰 데이터에 대한 어절분석·네트워크 분석을 중심으로)

  • Hong, Juhyun;Kim, Kyung-Hee
    • The Journal of the Korea Contents Association
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    • v.19 no.1
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    • pp.74-85
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    • 2019
  • This Study explores the reason why the social media like Cyworld, Iloveschool in Korea in the viewpoint if the layered model by interview. As a result the success factor in the viewpoint of layered model, user used social media for fulfilling the need for linking with other users and the social media offers the customized contents to user. Finally the social media dominated the market in advance. Facebook and Kakao talk are good examples of successful media. The failure factors are to care less about what other users want, to limit the expand of platform and not to copy with the change of the media environment. Iloveschool, Cyworld and Twitter are the examples of failure social media in Korean society. This study highlights the importance of the sensitivity of the change of environment. The expert mentioned the importance of 4th industrial revolution technology like AI, Big data and expected that new technology will emerge and the service will be developed by the change of user's taste.

Development and Application of Skin Age Prediction Model Based on Skin Measurement Data According to Age of 20's to 40's ages of Korean Women (한국 여성의 연령에 따른 피부 측정 데이터 기반 20대 ~ 40대 피부 나이 예측 모형 개발 및 적용)

  • Maeng, Jihye;Nam, Gaewon
    • Journal of the Society of Cosmetic Scientists of Korea
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    • v.48 no.1
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    • pp.25-32
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    • 2022
  • In this study, basic skin characteristics data were collected by measuring skin hydration, skin melanin, skin redness, and skin torsion elasticity from Korean women in from 20's to 40's ages, and then, age and correlation analysis were conducted. This was used to create a skin index, and cluster analysis was performed to classify the groups into 4 clusters, and the skin characteristics of each cluster were confirmed. Then, two prototypes were used for two weeks to confirm the improvement effect on skin moisture, skin redness, and skin dead mass reduction, and then analyzed which product was more effective in which cluster of subjects participated in the skin characteristics test. As a result of the study, the possibility of preparing for the customized cosmetics market was confirmed by applying the skin index and cluster analysis results to product efficacy evaluation.

Global Medical Service Industry Marketing Establishment Plan through AHP analysis- Focusing on International Medical Service Policy in Goyang

  • Yu, Tae Gyu
    • International Journal of Internet, Broadcasting and Communication
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    • v.12 no.4
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    • pp.122-127
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    • 2020
  • After the THAAD crisis, Goyang city's Global Medical Service performance is showing a sharp decline compared to other cities and provinces. In particular, the contraction of participants who can create policy outcomes such as Medical Institutions and Attracting companies has emerged as the biggest problem. Therefore, Goyang City wanted to derive effective marketing policies and establish marketing policies according to their priorities in order to prevent the deaths of the future patient visitor market as well as performance. In order to examine such policy needs more closely, this paper reviewed the Global Medical Service policies of Goyang City based on AHP analysis, and derived a ranking of 28 major policies and preferred policies for each participant. In the future, Goyang City is expected to derive major policy effects by applying the results of this study to the establishment of marketing policies through customized policies for each medical institution type and Patient attraction company.

Digital Forensic for Location Information using Hierarchical Clustering and k-means Algorithm

  • Lee, Chanjin;Chung, Mokdong
    • Journal of Korea Multimedia Society
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    • v.19 no.1
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    • pp.30-40
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    • 2016
  • Recently, the competition among global IT companies for the market occupancy of the IoT(Internet of Things) is fierce. Internet of Things are all the things and people around the world connected to the Internet, and it is becoming more and more intelligent. In addition, for the purpose of providing users with a customized services to variety of context-awareness, IoT platform and related research have been active area. In this paper, we analyze third party instant messengers of Windows 8 Style UI and propose a digital forensic methodology. And, we are well aware of the Android-based map and navigation applications. What we want to show is GPS information analysis by using the R. In addition, we propose a structured data analysis applying the hierarchical clustering model using GPS data in the digital forensics modules. The proposed model is expected to help support the IOT services and efficient criminal investigation process.