• 제목/요약/키워드: Customer inside

검색결과 59건 처리시간 0.024초

서비스 기업의 종업원 만족도가 경영성과에 미치는 영향에 관한 연구 (A Study on the Effect of Performance on Employer's Satisfaction of Service Company)

  • 박정섭
    • 유통과학연구
    • /
    • 제3권2호
    • /
    • pp.101-119
    • /
    • 2005
  • For the customer satisfaction, the inside customer satisfaction must be made by offering the service of a good quality to the inside customer. If the inside customer is not satisfied with own business, the achievement of customer's loyalty & customer satisfaction which have direct effects on the performance of a corporation, comes to be difficult. This study tries to analyze what effect the inside customer satisfaction has on the yield performance of a corporation on the subject of the salespersons of the direct-control store among the retail store business.

  • PDF

혼합 가중치를 고려한 내부고객만족 향상 방법에 관한 연구 (A study on the Plan for Enhancing Internal Customer Satisfaction for Hybrid Weight)

  • 김창수;이문교;임성욱
    • 대한안전경영과학회지
    • /
    • 제9권6호
    • /
    • pp.205-214
    • /
    • 2007
  • Nowadays the customer is classified with external customers and the inside customers. Which are not only end users who consume products but also all people who contribute to their earnings through the management activity of the enterprise. Furthermore, the fact that the external customer satisfaction index and inside customer satisfaction index are closely related is supported by many researches. It is interpreted if the inside customer satisfaction is not improved, achievement of the external customer satisfaction cannot be easy. In this paper, First, we will deduce the inefficient index through DEA model in each department after setting up the weight of items of inside customer satisfaction and measuring them. Second, as well as research entire models about improvement methods of inside customer satisfaction getting improvement methods for reaching a goal in the minimum amount of efforts.

수용가내부 고압배전시스템의 전력손실감소효과 (A Proposed High Voltage Distribution System of the Customer Inside for Reducing Power Loss)

  • 박형준;윤만수;정찬수
    • 조명전기설비학회논문지
    • /
    • 제19권5호
    • /
    • pp.39-44
    • /
    • 2005
  • 에너지절감은 요즈음과 같은 고유가의 시대의 전기 설비 분야의 주요 쟁점중 하나이다. 따라서 전력분야의 여러 기관에서 에너지절감과 관련된 방안과 연구가 진행되고 있는데, 본 논문에서는 전기공학의 기본적인 이론을 바탕으로 하여 중용량 이상의 전력 수용가 내부에서 배전시스템을 변경함으로써 전기에너지의 손실을 절감하는 방안을 제시하였다. 이는 고압의 수전전압을 저압으로 변환하여서 상당한 거리에 떨어져 있는 부하에 전력을 공급하는 일반적인 수용가 내부 배전시스템 대신에, 수전전압을 수용가내의 개별 수전단까지 직접 수전하고 여기서 저압으로 변환하는 것을 의미한다. 이와같은 시스템적인 변경을 통해서, 수용가내의 저압선로가 비교적 긴 아파트단지등에서 상당한 전력에너지의 절감효과를 기대할 수 있으리라 사료된다. 본 논문에서는 기존의 수용가내의 배전시스템과 제안한 배전시스템에서의 전압강하율과 선로전력손실을 비교하여 제안한 배전시스템의 효과를 계산하였다.

제조업의 고객경험관리 평가지표 개발연구 - Top Plan DNC 고객경험관리 사례를 중심으로 - (The Development of Customer Experience Management Competency Scale in the Manufacturing industry - Top Plan DNC Customer Experience Management Casestudy -)

  • 김소희;김용세
    • 한국과학예술포럼
    • /
    • 제20권
    • /
    • pp.135-146
    • /
    • 2015
  • The purpose of this research is to highlight the importance of customer experience relating to servitization of manufacturing and to develop an index to analyze customer experience management. It occurred that customer experience management analysis should perform in diverse dimensions to get higher customer satisfaction. Following to this idea, new idex is designed : CEMC(Customer Experience Management Competency scale). CEMC includes three parties which are internal expert, external expert and customer, as evaluators of the appraisal. Each evaluator participates in the inspection about customer experience management through a questionnaire which composed four sections : Product and service, Business process, Culture and Asset. Researchers apply this index to one small manufacturing business and analyze the state of customer experience management. The result would be a reference for building strategy and align inside organization.

새로운 수용가내의 배전시스템에 대한 연구 (A Study on the New Distribution System of the Customer Inside)

  • 박형준;권시현;이승환;정찬수
    • 한국조명전기설비학회:학술대회논문집
    • /
    • 한국조명전기설비학회 2004년도 학술대회 논문집
    • /
    • pp.229-232
    • /
    • 2004
  • This paper is about the new Distribution System of the electric customers. The Power loss in the Distribution System is disregarded and rarely managed so far. But, economically, this loss is not small quantity to Ignore. So, in this paper, we suggest that the new Distribution System of the electric customer by simply changing the locations of Power Transformer and other power facilities which is located inside of the customer. And we also show that the Power loss is decreased with this systematic changing by approximated calculation.

  • PDF

연회행사의 기획이 고객만족 및 재방문 의도에 미치는 영향 (Effect that plan of banquet event gets in customer satisfaction and revisit)

  • 성연
    • 한국관광식음료학회지:관광식음료경영연구
    • /
    • 제17권2호
    • /
    • pp.39-60
    • /
    • 2006
  • This study can realize customer satisfaction by planning in the advance and progresses event to business relation employee and event host and event participation customer of banquet event and mutually between in preparation checking process understand and I wished to explain that revisit is high. Specially, customer discovered that they are more satisfied to enfilade circle when banquet event preparation, progress recognized higher quality of service by plan. Furthermore, was expose that customer satisfaction for enfilade won improves relation quality because constructs trust about enfilade circle and banquet event, and customer loyalty degree to banquet hall. These study finding is presenting suggestion point of inside marketing that can affect to Saengjone of tissue because enfilade circle satisfaction can influence in customer possession in view of plan checking for enfilade won. Therefore, studied relation that exert effect that customers who use banquet event in this study are some in contents and customer satisfaction of plan, customer revisit that is late.

  • PDF

대형 쇼핑센터에서의 소비자 체험에 관한 탐색적 연구 - 패션브랜드 매장 내·외부에서의 체험요소 비교를 중심으로 - (The Qualitative Study on the Customer Experience of Shopping Centers - Focused on Comparison between Internal and External Experience Elements on the Fashion Brand Stores -)

  • 김정희;이진화
    • 한국생활과학회지
    • /
    • 제23권1호
    • /
    • pp.101-122
    • /
    • 2014
  • In this study, the Pine & Gilmore(1998) and Schmitt(1999, 2003), based on previous studies. Recent trends in large department stores and distribution outlets, discount stores and large retail centers, such as the consumer's experience is divided into internal and external fashion brand stores navigation study. Fashion Brand Stores are defined as the inside of the fashion brand store of the form that sells only the products of a fashion company's brand. Meanwhile, shopping center is defined as all the places at the inside and out of the shopping center excluding the inside of the fashion brand store. Likewise, definitions are clarified as such for use. As for the research method for this study, semi-structured focus group interviews were used since they could provide many more data compared to in-depth interviews. Accordingly, data was collected while carrying out free discussions while two to three subjects listened to each other's opinion regarding the key words raised by the interviewer and while thinking about their experience at the inside and outside of the fashion brand stores. As for the subjects, female consumers between the ages of 20 and 50 were targeted, and the interviews conducted with four, seven, four and three women in their 20s, 30s, 40s and 50s, were used, respectively. Likewise, there were a total of 18 subjects. Exploratory Study of Customer Experience area was classified into integration of significance and categorization. In particular, the contents were classified into elements of experience inside the fashion brand stores and fashion brand stores outsider experience in the shopping center elements and the elements of the common experience of fashion stores and shopping centers based on the results concerning the key contents identified in-depth from the customer aspect. The key experience elements at the inside of fashion brand stores were identified as VMD experience, emotional experience, and experience of the service provided by sales representatives. As for the key experience elements at the shopping center which is at the outside of the fashion brand store, they included service scape experience, cultural event experience, playful behavior experience. Meanwhile, elements of common experience included educational experience and exclusivity experience and human respect experience, which demonstrated some difference in terms of the contents.

공항 특수경비조직의 내부서비스품질과 내부고객만족 및 경영성과의 관계 (Relationship between Internal Service Quality and Internal Customer Satisfaction, Management Outcome in Airport Private Security Agents)

  • 김찬선;이지은;조병해
    • 한국콘텐츠학회논문지
    • /
    • 제12권4호
    • /
    • pp.426-437
    • /
    • 2012
  • 이 연구의 목적은 공항 특수경비조직의 내부서비스품질과 내부고객만족 및 경영성과의 관계를 규명하는 데 있다. 이 연구는 2011년 10월 인천소재 공항에서 재직하고 있는 특수경비원들을 모집단으로 설정한 후 유의표집법을 이용하여 최종분석에 이용된 사례 수는 총 282명이다. 연구에 사용된 설문지는 총 43문항으로 구성되었으며, SPSSWIN 18.0을 이용하여 빈도분석, 요인분석, 신뢰도분석, 다중 회귀분석, 경로분석 등을 실시하였다. 설문지의 신뢰도는 Cronbach's ${\alpha}$값이 .686이상으로 나타났다. 결론은 다음과 같다. 첫째, 공항 특수경비조직의 내부서비스품질은 내부고객만족에 영향을 미친다. 즉, 유형성, 대응성, 공감성 활동이 잘 이루어질수록 내부지원만족, 유형성, 대응성 활동이 잘 이루어질수록 직무만족은 증가한다. 둘째, 공항 특수경비조직의 내부서비스품질은 경영성과에 영향을 미친다. 즉, 유형성, 신뢰성, 대응성 활동이 잘 이루어질수록 비재무적성과, 유형성, 신뢰성 활동이 잘 이루어질수록 재무적성과는 증가한다. 반면, 공감성 활동이 잘 이루어지지 않을 경우 재무적성과는 감소한다. 셋째, 공항 특수경비조직의 내부고객만족은 경영성과에 영향을 미친다. 즉, 내부지원만족 활동이 잘 이루어질수록 비재무적성과 및 재무적성과는 증가한다. 넷째, 공항 특수경비조직의 내부서비스품질은 내부고객만족 및 경영성과에 직 간접적인 영향을 미친다. 즉, 내부고객만족은 내부서비스품질과 경영성과를 매개하는 중요한 변수이다.

할인점 서비스 회복과정의 공정성 지각이 고객만족과 재구매 의도에 미치는 영향 (The Effect of Perceived Justice on Customer Satisfaction and Repuchase Intention in the Discount Stores Service Recovery)

  • 김용한;배무언
    • 유통과학연구
    • /
    • 제3권1호
    • /
    • pp.23-42
    • /
    • 2005
  • The service offer expectation and the desire of customers to a large-sized rate influence store also increase as a result of such environmental change. the counter where research of a book was upgraded from differentiation pursuit by competition between business condition in business condition in the case of the domestic rate influence store which has put the focus on service strengthening The work shrine which cannot reach here the competition predominance in the domestic market it will be hard coming to secure, when environmental change of inside large-sized rate influence store industry is taken into consideration The research which tried to receive customer service failure recovery carried out actual proof analysis in the influence to which fair nature lateness of a customer attains to the re-purchase intention to this store of customer satisfaction and future by service recovery process for an object in the customer who held service failure recovery experience in the domestic large-sized rate influence store.

  • PDF

멀티플렉스영화관에서의 고객만족과 고객의도에 관한 연구 (A Study on Customer's Satisfaction and Intention in Multiplex Theater)

  • 장경;고현민
    • 산업경영시스템학회지
    • /
    • 제28권2호
    • /
    • pp.1-7
    • /
    • 2005
  • Today, it can not be denied that customer's satisfaction is one of the most important key factors for business success. This paper studies relationships between customer's satisfaction and intention in multiplex, where customer satisfaction means several kinds of the satisfaction of both facility and personnels inside and outside multiplex while the intention means that customer has the intention that he/she will revisit, inform by word of mouth, and stay at multiplex in the future. The number of subjects In this study is 346 persons stayed at four multiplexes, among which we obtained valid responses from 326 persons through questionnaire investigation. We held hypotheses for the relationships, and for the testing, used methods are Spearman's correlation, Mann-Whitney test, etc, and for statistical analysis, SPSS 10.1 software was used. Thus, we found statistically significant results. The relation between customer's satisfaction and his/her favorable intention is positive. With the information given in this paper we can notice which kind of satisfaction is highly related to each intention of customer, so that multiplex can be operated more effectively toward high revenue.