• 제목/요약/키워드: Customer Characteristic

검색결과 252건 처리시간 0.026초

에어컨의 구조 소음 저감을 위한 실내기 모터 브라켓의 설계 (The Design of the Motor Bracket for Reduction of Structure- Borne Noise in Package Air-Conditioner)

  • 심현진;이성진;강태호;이정윤;오재응
    • 대한기계학회논문집A
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    • 제30권2호
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    • pp.202-209
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    • 2006
  • As the economic power is improved and the customer's demand is hard to please, the noise and vibration is the most important yardstick that can determine the quality of the product. Especially, as the airconditioner's demand increase suddenly, the product of quality and the noise is becoming a decisive factor of determining whether purchase the product or not. Therefore, every manufactory is investing a lot of money and research to cut down the unpleasantness induced from noise and vibration. And they are emphasizing their product's difference by advertising a silence very actively. With these reason, the demand of a silent indoor air-conditioner is the essential research filed when the product is develop(:d. In this study, the noise and vibration is visualized in the space and frequency domain by using experimental methods such as operational deflection shape (ODS), modal testing and sound intensity. Also the location of noise source and its characteristic is analyzed in an acoustical point of view to reduce the structure borne noise that come from the fan motor, and the pertinent control method is suggested. Furthermore, the most suitable shape of the motor bracket is suggested by applying FEM and DOE (Design of experiments) in the noise and vibration point a view.

기업 간 통합 로열티 프로그램의 효과에 관한 연구 : 고객 획득 VS. 유지 상황에서의 차등적 효과를 중심으로 (A Study on the Effects of Inter-firm Coalition Loyalty Programs : Focusing on Customer Acquisition vs. Retention Effects)

  • 이진원;송태호;김지윤
    • 한국경영과학회지
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    • 제37권2호
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    • pp.89-111
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    • 2012
  • Coalition loyalty programs, loyalty cash-back programs that enable their members to accrue and redeem points at a wide-range of affiliated outlets, are emerging. In a coalition loyalty program, unlike in a single-brand loyalty program, points accrued from one outlet can be redeemed in other outlets which even may be of other brands than the very one where the points were from. However, in spite of such systematic characteristic of coalition loyalty programs, there is only little research on the effect of the program. The present study is aimed at examining the difference between the effects of a coalition and a single-brand loyalty program in terms of acquisition and retention of customers and tries to provide strategic implications for a firm to run a loyalty program. We classify purchase conditions into two types-acquisition vs. retention. Then we compare the effects of a coalition and a single-brand loyalty program on the purchase intention, under both the acquisition and the retention conditions. The result shows that the effect of the coalition loyalty program is stronger than that of the single-brand loyalty program under the acquisition condition. On the other hands, the single-brand loyalty program is more effective than the coalition loyalty program under the retention condition, at least for the minor brand.

Current status and installation standard of dental PACS

  • Park Chang-Seo;Kim Kee-Deog;Park Hyok;Jeong Ho-Gul
    • Imaging Science in Dentistry
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    • 제34권4호
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    • pp.175-178
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    • 2004
  • Purpose: Picture Archiving and Communication System (PACS) is difficult to implement in the best of situations, but evidence is growing that the benefits are significant. The aims of this study are to analyze the current status of full PACS and establish successful installation standard of dental PACS. Materials and Methods : Materials and methods were based on the investigation of current working status and installation standard of PACS, and observation of variable issues to installation of dental PACS. Results: By September 30,2004, full PACS implementations in their facilities were 88.1 % in specialized general hospitals (37 installations out of total 42 hospitals), 59.8% in general hospitals (144 installations out of total 241 hospitals), 12.3% in medical hospitals (116 installations out of total 941 hospitals) and 3.6% in dental hospitals (4 installations out of total 11 0 hospitals) Only 4 university dental hospitals currently have installed and are operating full PACS. Major obstacle to wide spread of dental PACS is initial high investments. Conclusions: Clinical environments of dental PACS differed from medical situation. Because of characteristic dental practice, the initial investments for dental PACS are generally much greater than those of medical PACS. Also new economic crisis makes users scruple. The best way to overcome these limitations is to establish an economic installation standard for dental PACS. Also the clear technical communication between the customer and the supplier before both sides are committed to the obstacles are critical to its success.

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사례기반추론 기법을 이용한 개인화된 추천시스템 설계 및 구현 (Design and Implementation of personalized recommendation system using Case-based Reasoning Technique)

  • 김영지;문현정;옥수호;우용태
    • 정보처리학회논문지D
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    • 제9D권6호
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    • pp.1009-1016
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    • 2002
  • 본 논문에서는 인터넷 컨텐츠 사이트에서 묵시적인 평가정보를 이용한 새로운 사례기반 추천시스템을 설계하고 구현하였다. 본 시스템은 크게 사용자 프로파일 생성 모듈, 유사도 계산 및 추천 모듈, 개인화된 메일링 모듈로 구성된다. 사용자 프로파일 생성 모듈에서는 사용자가 컨텐츠를 이용하면서 남긴 로그 기록을 이용하여 컨텐츠에 대한 개인별 선호도를 추출할 수 있는 속성내, 속성간 가중치를 제시하였다. 유사도 계산 및 추천 모듈에서는 사용자 프로파일과 새로운 컨텐츠간의 유사도를 측정하기 위한 유사도 계산식을 제시하였다. 개인화된 메일링 모듈에서는 개인별 선호도에 의해 구성된 추천 컨텐츠를 플렛폼-독립적인 XML 문서 형식으로 변환하여 발송한다. 제안된 모델에 대한 추천 효율을 검증하기 위해 평균절대오차(MAE)와 반응자작용특성(ROC) 값을 이용하여 제안한 추천 모델과 협동적 필터링 기법과 비교 실험하였다. 실험결과, 본 논문에서 제안한 모델의 추천 효율이 기존의 협동적 필터링 기법보다 우수함을 보였다.

의류상품 판매원의 서비스 차원과 의류상품 유형별 중요도 (Service Dimensions of Apparel Product Salesperson and Importance of Service Dimension by Apparel Product Type)

  • 이지영;김미영
    • 한국의류학회지
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    • 제25권5호
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    • pp.933-944
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    • 2001
  • The purpose of this research was to classify service dimensions for each apparel product which was thought to be important to consumers and to examine what kind of service dimensions are assessed to be more important than others. Furthermore, whether there were significant differences in the service dimensions and importances of services dimensions were examined by apparel product type(casual, formal products). Data were collected from women who were over 20 years old that live in Seoul. A questionnaire developed based on the previous researches and data were analyzed by factor analysis, t-test, ANOVA, frequency analysis. The results of this study were as follows: First, services of salesperson were divided into six dimensions: \"focused on customers\", \"knowledge/competency\", \"courtesy\", \"appearance/image\", \"purchasing induction\", and \"concerning\". As to service dimension importance, consumers think that \"service focused on customers\" is the most important dimension of service. Second, results of examining the importance according to apparel product type showed that five of the six service dimensions in formal product sales were more important except for the \"knowledge\" related service. Last, as to demographic characteristic variables, people who were over 40 years old were likely to think \"purchasing induction\", \"appearance/image\", \"concerning\" service dimensions more important than the other ages. And it was found that consumers who spend less money on purchasing clothing in a month thought \"focused on customers\" service was more important than the other consumers. In conclusion store managers could apply these results to service education of salesperson and use on preservation and improvement of customer relationship. And according to apparel product types, the results will give some implications to various service policies.

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합병한 국내 제조기업들의 특징에 관한 실증적 연구 : 환경적 요인과 기업성과를 중심으로 (An Empirical Analysis of the Characteristics of Acquiring Manufacturing Firms in Korea : The Focus on Environmental Factors and Firm Performance)

  • 이윤숙;박수훈
    • 경영과학
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    • 제32권2호
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    • pp.91-109
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    • 2015
  • The M&A of firms has been emerged as the effective means of fast diversification and growth in dynamic environment. However, the empirical research about M&A in Korea has not been implemented rich due to the difficulty of obtaining M&A data. In this research, we empirically investigate the relationships among M&A, environment and firms' performance focused on Korean manufacturing firms, understanding the current practice of M&A in Korea. We use the Manufacturing Productivity Panel Survey Data, which are collected by Korea Productivity Center in 2013. The sample size is 575 and the sample is divided into M&A group and non-M&A group. We conduct logit analysis with the independent variables of environment factors (munificence, dynamic, uncertainty), and firms' performance (sales growth, ROS, labor productivity and Inventory turnover), and dependent variable of M&A group or non M&A group. The results show that M&A is closely related to environment feature and firm performance: M&A firms are likely to be the higher munificence and dynamic and the lower sales growth and higher profitability than non-M&A group. In addition, we also examine the characteristics of firms by M&A types (competitors, customer/supplier and firms from unrelated industry). These results imply that if firms confront the pressure of uncertainty (dynamic) and the lower growth, they tend to choose M&A. Futhermore, to profoundly understand the behavior of firms about M&A, it is required to classify the M&A firms by merge types.

한자(漢字)를 응용한 남성 트렁크 디자인 연구 (A study on Men's Trunks Designs Characterized by Chinese Letters)

  • 김혜리;최원경;이영숙
    • 한국의류산업학회지
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    • 제12권5호
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    • pp.574-581
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    • 2010
  • Trunks like men's underpants are similar to boxer shorts and are made in both modern and traditional styles. Like boxer shorts, trunks cover the mid-section of the body (hence the name "trunk"). As the income level of the nation increases, men as well as women become interested in fashion expressing the individual's character, by not regarding fashion as simply wearing essential items to live in. Men's interest in fashion influences men's underwear designs which has been thought previously just as to be worn for living in. Nowadays, trunks are often worn as lounge wear in the household, therefore the need for sensual and characteristic trunks designs is required in the fashion market to meet the customer's new needs. In modern fashion designs, Chinese letters have been artistically presented and used in decorative fashion design regardless of its original meaning, generally embroidered in traditional costumes. Based on the fact that Chinese letters containing lucky meanings have traditionally been used, other Chinese letters meaning positive and prospective future can be adapted and weaved into men's trunks designs. Therefore, in this study, among many good meaning Chinese letters; four Chinese letters, 高(high), 金(gold), 義(justice), 愛(love), have been selected and applied in the trunks designs. The purpose of this study is to develop men's trunk designs using these Chinese letters which can be massively produced and sold in Asian countries which commonly understand the meaning of the Chinese letters as well as in South Korea.

진료과별 적정 외래 진료시간에 관한 연구 (Analysis of Appropriate Outpatient Consultation Time for Clinical Departments)

  • 이찬희;임현선;김영남;박애희;박은철;강중구
    • 보건행정학회지
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    • 제24권3호
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    • pp.254-260
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    • 2014
  • Background: The purpose of this study is to assume appropriate outpatient consultation time for each clinical department on the basis of measured outpatient consultation time and satisfaction of outpatient. Methods: We surveyed the feeling and satisfactory outpatient consultation time, satisfaction, revisiting intention and recommendation to others to 1,105 patients of single general hospital in Gyeonggi-do and measured their real outpatient consultation time from October 28 to November 27 in 2013. On the basis of satisfaction, we estimated appropriate outpatient consultation time through area under the receiver operating characteristic curve in logistic regression model. Results: Feeling outpatient consultation time was 5.1 minutess, satisfactory outpatient consultation time which was suggested by patient was 6.3 minutes, and real outpatient consultation time was 4.2 minutes. Department which had longest real outpatient consultation time was infection (7 minutes) and department which had longest satisfactory outpatient consultation time was neurology (9.4 minutes). From the univariate and the multiple linear regression analysis, real outpatient consultation time was longer in pulmonology patient, new patient and afternoon patient, satisfactory outpatient consultation time was longer in infection, neurology, neuropsychiatry, neurosurgery, and rehabilitation patient. Appropriate real outpatient consultation time was suggested as 5.6 minutes which differentiated high and low satisfied patient group. However, we could not assume appropriate outpatient consultation time for each clinical department because the number of patient who had bad satisfaction was too low. Conclusion: To improve patient's satisfaction, we hope outpatient reservation system is operated as each patient's outpatient consultation time is at least 5.6 minutes.

커피전문점 소비자의 사이드메뉴 선택 시 중요도와 만족도 연구 (A Study on the Importance and Satisfaction of Consumers in Selecting a Side Dish at a Coffee Shop)

  • 김애영;이수정;고성희
    • 한국식품조리과학회지
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    • 제29권2호
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    • pp.169-175
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    • 2013
  • The purpose of this study was to provide the basic information necessary to efficiently run a coffee shop. It comparatively analyzes the relative importance and satisfaction of side menu selection characteristics through analyses on customer importance-satisfaction when selecting a side menu as well as their usage behavior of the side menu at coffee shops. According to reason price the analysis result on the differences in the coffee shop side menu importance and satisfaction, there was a difference because the importance of selecting a side menu was higher for the attributes of taste, health, packing & appearance, economics and personnel service compared to satisfaction among which the price of a side menu was found to be the top priority for improvement. The significance of coffee shop side menu for the respondents prior to usage as well as their satisfaction after usage was evaluated in order to comparatively analyze the relative importance and achievement of each characteristic through the IPA. The result indicated that the variables positioned in the Concentrate Here area (II) were related to economic feasibility such as reasonable price, appropriate price of set menu, telecommunication company affiliated service and coupon usage and point accumulation. As for the Keep up the Good Work area (I), there were many variables regarding personnel service including taste of side menu, blending with coffee, clean packing, clean packaging, staff's side menu knowledge, staff's quick response, staff's politeness and staff's sincere response. As for the variables in the Low Priority area (III), health variables on health such as nutritional value, eco-friendly food materials and calories were observed.

통신 네트워크 운용을 위한 민감도 측정 시스템 개발 (A Development of Sensitivity Measurement for Relations in Communication Network Operation)

  • 권혁대
    • 한국콘텐츠학회논문지
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    • 제3권4호
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    • pp.63-68
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    • 2003
  • 본 논문은 통신 네트워크 운용관련 민감도 측정에 관한 연구를 위해 네트워크 운용 적정비용 산출 및 효율화 방안을 제안하였다. 통신 네트워크 운용효율화를 위해 네트워크 운용 효율성 측정을 위한 모형을 개발하였다. 전반적/포괄적 관점에서 산출된 네트워크 운용의 적정비용에 대해 품질수준 개선을 위한 요소, 고객만족도 관련 요소 등과의 연계성을 중심으로 재평가하고 개선하는 것이 본 논문의 가장 핵심적인 연구이다. 이러한 과정은 네트워크 운용의 가장 큰 부분을 차지하는 것이 품질관련 활동이고 품질관련 활동은 결국 고객만족도로 나타나게 되는 것이기 때문에, 각 요소별 개별적인 변화가 상호간에 미치는 영향을 중심으로 상관관계를 정립하여 민감도 측정을 바탕으로 네트워크운용비용을 산출하는 것이 진정한 의미의 적정수준 분석이라 할 수 있다. 따라서, 본 논문에서는 네트워크 운용에 대한 체계적인 모형의 구축 및 효율성 측정을 위한 다양한 시나리오에 따른 민감도 측정을 위한 시스템을 개발하였다.

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