Persuasion Tactics of Salesmen : Moderating Effect in Regards to the Purchasing Patterns and Gender of College Students (판매원의 설득전술 : 대학생의 구매형태 및 성별의 조절효과)
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- Journal of the Korea Academia-Industrial cooperation Society
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- v.16 no.11
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- pp.7494-7500
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- 2015