• Journal of Korea Trade
• /
• v.23 no.8
• /
• pp.45-72
• /
• 2019

Purpose - This study examines the mediating effect of switching costs (economic risk costs and setup costs) on the relationships of country image with product attitude and product attachment. Switching-cost effects for the Korean Wave, which are insufficiently addressed in the literature, were investigated using the country image of Korea as a proxy for the Korean Wave. Moreover, this study examined the economic effects of the Korean Wave and the negative effect of the Terminal High Altitude Area Defense (THAAD) deployment on these economic effects. Design/methodology - A total of 302 Chinese consumers were surveyed using a questionnaire. Because this was an exploratory study and was not based on a classical model, the PLS-SEM method was employed to test the stability of the model and its hypotheses. Findings - Switching costs had mediating effects on the relationships of country image with product attitude and product attachment. The switching-cost effects for the Korean Wave were verified. However, neither the economic image nor cultural image of Korea had significant effects on the economic risk costs. Moreover, the economic image of Korea had no significant effect on the set-up costs. Originality/value - This study broadened the understanding of the relationships among country image, switching costs, product attitude, and product attachment and advanced the knowledge of relevant theories. The results contribute theoretically to the literature on switching-cost effects for the Korean Wave. The results confirmed the negative effect of THAAD deployment on the economic effects of the Korean Wave. In the rapidly developing international environment, these research results could serve as theoretical reference guidelines for suppliers when developing marketing strategies.

• Journal of the Korea Society of Computer and Information
• /
• v.26 no.11
• /
• pp.255-261
• /
• 2021

In Korea, there are a total of 8 creative cities selected by UNESCO in 7 fields. UNESCO creative city refers to a network of creative cities with international level of experience, knowledge, and expertise in the field of culture and arts. Based on the PCSI 2.0 model, this study conducted a satisfaction survey of experts on Daegu's Creative City. Variables were composed of service quality, social responsibility, inconsistency, satisfaction and performance, and service quality was measured by dividing it into three categories: content quality, delivery quality, and environmental quality. Therefore, this study verified that the three types of quality, social responsibility, and inconsistency affect satisfaction, and that satisfaction affects performance. As a result of the study, it was found that the three service quality did not directly affect satisfaction, but rather affected satisfaction through inconsistency. So, 3 out of 10 hypotheses were rejected.

• Cross-Cultural Studies
• /
• v.47
• /
• pp.131-161
• /
• 2017

This work introduces Nada (1944) by Carmen Laforet in humanities in Korea, to add new knowledge about Spanish literature and therefore broaden and enrich humanities. When the opera prima of this Barcelonian author came to light, critics and the readers were shocked at a work that departed from the expiring Spanish novel under Franco's anti-intellectual and anticreative regime, to renew it indefinitely. That was more than 70 years ago, and today the freshness of Andrea's story continues to be prevail, thanks to its most outstanding feature: polyphonic ambiguity in its text, which allows the novel to include and develop different and contradictory meaning. This investigation addresses several critical readings of Nada, produced and extended inside and outside Spain. These readings, together, reveal the exceptional flexibility and complexity of Nada, a work of fiction that reflects and recreates multiple aspects of the human being.

• Cross-Cultural Studies
• /
• v.50
• /
• pp.347-370
• /
• 2018

This paper proposes a new direction for Comparative Literature which has been deeply Eurocentric and even colonial ever since its birth. 'Comparison' in Comparative Literature has been in fact the ideological mechanism for containing, classifying, and eventually controlling all differences in the world. Literature has naturally served as a national institution of the West at epistemological and discursive level with hidden adjective "comparative". To re-conceptualize the discipline and practice of "Comparative Literature", we need to revolutionize methodology itself based on Wai Chee Dimock's idea of "Weak Theory", Foucault's "disappearance of author", and Clifford Geertz's "thick description". "Thick description" as a methodology of comparative literature re-establishes the discipline as a field of "weak theory", defusing the centrality of linguistic identity and re-making it as a "long network" of loose and missed connections. "Thick description" poses the publicness of nation-state within "confusion of tongues", problematizes the legitimacy of modern knowledge, and puts (the western) nationalism in question. With this idea as a starting point, we can re-imagine Comparative Literature anew as a field of ceaseless discourse of longer, weaker, and thicker networks of interpretation and re-interpretation of differences.

• Cross-Cultural Studies
• /
• v.23
• /
• pp.351-382
• /
• 2011

This paper aims to compare systems and questions between Chinese I in the Korea National Scholastic Aptitude Test(abbreviated by KNSAT) and Chinese with Listening in the SAT. In the beginning, we compared KNSAT and SAT, and then focused our attention on Chinese I in KNSAT and Chinese with Listening in SAT in terms of assessment purposes, sections, ranges, questions. Through the research, the following results were obtained: Firstly, compared KNSAT with SAT, it is found that Chinese I is less important in KNSAT than Chinese with Listening in SAT. Chinese I belongs to one of the second foreign languages section, and it is placed under common rule of its section. However, Chinese with Listening is similar to Chinese I in that it also belongs to one of the languages section, but it keeps under its control, so it has its own system e.g. purpose, range etc.. Next, compared Chinese I with Chinese with Listening, in the matter of purposes of them, Chinese I is less explicit and less concrete to explain it than Chinese with Listening, and in respect of sections of them, the sections of Chinese I are leaning more toward language materials contrary to Chinese with Listening leaning more toward language functions. And in terms of ranges of them, Chinese I is limited to Basic vocabulary and Examples of communicative function in curriculum of Chinese I, but Chinese with Listening has not any limit on the ranges of questions. Lastly, with regard to questions of them, Chinese I has more tendency toward assessing knowledge of Chinese, on the contrary, Chinese with Listening has more tendency toward assessing performance of it.

• Cross-Cultural Studies
• /
• v.37
• /
• pp.233-265
• /
• 2014

The objective of this article is to emphasize the importance of French grammar and apply effective ways in the course considering the results of investigations conducted by teachers and learners. In the first part, we observed different types of the theory of grammar teaching. The key point in choosing a theory of grammar is to adopt a learning objective defined by the level of learners. To do this, the teacher must find methods that enable learners to achieve a gradual grammatical knowledge. In the second part, we focused on the conscience of the learners et teachers in respect of the grammar's importance. Learners and teachers agreed on the importance of French grammar. However, it is essential to find effective methods that can not only attract the interest of learners but also give students the motivation towards learning French grammar. Regarding the correlation between the learning of linguistic communication and the teaching of grammar, it is very important to familiarize learners with the following facts: - The grammar is not an independent component of the other with regard to the teaching of French. - You can get a satisfactory result on learning grammar provided that it takes place in the course of linguistic communication. What we have proposed in this article is not an absolute solution to improve the course of French, with regard to learning grammar. However, we hope that this study could help to facilitate the teaching of French grammar.

• Cross-Cultural Studies
• /
• v.45
• /
• pp.479-496
• /
• 2016

The aim of this essay was to investigate Marlow's desire for constructing enlightenment subject of knowledge and power sustained by the collusion of imperialism and patriarchy in Joseph Conrad's Heart of Darkness. Marlow's narrative, based on his journey up the river in Africa to retrieve Kurtz, attempts to conceptualize himself as the subject of the enlightenment reason and rationality. In the novella, collusive network of ideologies of empire and gender contributes to the making of a Western Enlightenment subject. Marlow eulogizes himself for realizing the harsh realities of imperialism, political domination and economic exploitation of the natives in Africa. However, Marlow is a colonial subject who has been ruled by the hierarchical system of thought in the Western logocentrism. He is not aware that his narrative has already been infiltrated by the ideological discourse of the totalitarian enlightenment. His narrative in effect is not a self-congratulatory testimony to truth and realities but a narcissistic and self-defeating document. Marlow unconsciously employs the totalitarian ideologies of empire and gender in order to relegate the African natives to the inhuman existence and to consign women to the sphere of illusion.

• Journal of Convergence for Information Technology
• /
• v.9 no.2
• /
• pp.100-107
• /
• 2019

The purpose of this study is to develop an evaluation model to measure the core competences of actual play workers by exploring what competences are necessary for them to provide quality play. Based on literature review, we selected five core competences : knowledge of play, program development, understanding play culture, creativity, and information sharing & applying. In order to achieve the research purpose end, a two-round Delphi survey was conducted on 10 play and education experts. The findings drew scholarly consensus on the competences of play workers to have and proposed basic data by developing competences evaluation model to measure them. Each of the key competences has three sub-conpetences, each of which included two behavior elements. Furthermore, this study presented future research directions so that play can be voluntarily planned and supported in a social and cultural context.

• Safety and Health at Work
• /
• v.10 no.3
• /
• pp.260-264
• /
• 2019

Background: Professional dance is a physically demanding career path with a high injury prevalence, yet an ingrained culture of hiding or pushing through injuries. Developing better knowledge surrounding the cultural beliefs and behaviors related to injury reporting is critical to understand their incidence and burden. Therefore, the aim of this study was to investigate injury fear and injury reporting behaviors in professional dancers in Australia. Methods: This study utilized data collected in a cross-sectional survey of professional dancers in Australia. Descriptive analysis of injury fear and reporting stigma are presented with comparisons between subgroups (full-time versus part-time dancers; men versus women) conducted using two-sided Fisher's exact tests. Results: A total of 146 professional dancers were included. Over half (63%) of the respondents reported that they fear sustaining a dance-related injury, that they believe there is still a stigma surrounding injuries in dance (62%), and that this stigma has led to a delay in reporting or seeking care for an injury (51%). A lower proportion of part-time than full-time dancers reported that they would usually tell someone within their dance employment about an injury (35.1% vs. 59.6%, p = 0.006). Conclusion: Professional dancers are at risk of losing contracts or roles if they are injured, and therefore, it is common to dance through their occurrence. Many dancers, particularly those dancing part-time, are unwilling to tell their employers about their injuries. Action is required to improve this culture regarding injury reporting and help seeking for more effective injury understanding, prevention, and management in dance.

• International Journal of Computer Science & Network Security
• /
• v.21 no.6
• /
• pp.304-311
• /
• 2021

The relevance of the research involves outlining the need for modern professionals to acquire new competencies. In the conditions of rapid civilizational progress, in order to meet the requirements of the labor market in the knowledge society, there is a readiness for continuous training as an indicator of professional success. The purpose of the research is to identify the impact of various forms of application of information technologies for lifelong learning in order to provide the continuous self-development of each person without cultural or age restrictions and on the basis of rapid digital progress. A high level (96%) of need of the adult population in continuing education with the use of digital technologies has been established. The most effective ways to implement the concept of "lifelong learning" have been identified (educational camps, lifelong learning, mass open online courses, Makerspace activities, portfolio use, use of emoji, casual game, scientific research with iVR game, implementation of digital games, work in scientific cafes). 2 basic objectives of continuing professional education for adults have been outlined (continuous improvement of qualifications and obtaining new qualifications). The features of ICT application in adult education have been investigated by using the following methods, namely: flexibility in terms of easy access to ideas, solving various problems, orientation approach, functional learning, group or individual learning, integration of leisure, personal and professional activities, gamification. The advantages of application of information technologies for continuous education (economic, time, and adaptive) have been revealed. The concept of continuous adult learning in the context of digitalization has been concluded. The research provides a description of the structural principles of the concept of additional education; a system of information requests of the applicant, as well as basic technologies for lifelong learning. The research indicates the lack of comprehensive research in the relevant field. The practical significance of the research results lies in the possibility of using the obtained results for a wider acquaintance of the adult population with the importance of the application of lifelong learning for professional activities and the introduction of methods for its implementation in the educational policy of the state.