• Title/Summary/Keyword: Cruise Industry

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A Study on Re-Participation and Recommendation by Evaluation of Cruise Tour Attributes (크루즈(Cruise)참가속성 만족도에 따른 재 참가 및 참가추천의사에 관한 연구)

  • Kim, Do-Yeong;Kim, Maeng-Seon
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.17 no.1
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    • pp.69-84
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    • 2006
  • Recently, Cruise travel Industry becomes a major market in the SIT tour. this perspective, the primary purpose of this study was to investigate relationship between influencing factors of the Selection Attributes of Cruise Tour. This research aims to provide information to establish customer-oriented marketing strategies in developing by cruise tour. The current study examined related literature finding out the number of the factors to meet future users preference and expectations. Based on examined factors, the study investigated the same dimensions in Korea future cruise industry. The data collected outgoing tourists of travel service company. The Survey instrument consisted of asking respondents a number of questions regarding their intention, preferences, and expectations toward future cruise travel. The result of study showed that a certain number of factors were statistically significant on the future users cruise travel intention. It shows that there was significant difference related to the using purpose and the usage attitude. It can be conducted from the results that respondents expected a certain number of factors when the cruise travel launched in korea.

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Development Possibility of Busan as a Cruise Center (부산의 크루즈 중심지로 발전 가능성에 대한 연구)

  • Choi, Jung-Kyu
    • Journal of Korea Port Economic Association
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    • v.31 no.4
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    • pp.227-240
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    • 2015
  • Asia's cruise industry is growing rapidly with the number of tourists increasing every year. This growth has encouraged intense competition among leading port cities in Asia to retain cruise tourists and cruise lines. The purpose of this study is to analyze the development of the cruise industry around Busan as a hybrid port city and propose new strategies for improving Busan's competitiveness. To achieve these goals, factor analysis and Importance-performance analysis (IPA) are used. The analyses results suggest that the development possibility of Busan as a cruise center is dependent on the improvement of certain factors, including the variety of inland tour options, unique experience, direct service infrastructure, tourist attractions, wide accessibility to other modes, and strong connection to attraction. In addition, the city needs to meet other requirements, including developing various tours, tourist products, and fly & cruise packages and hosting international festivals that can represent Busan and cater to potential cruise customers. Moreover, the city desperately needs to expand its commercial and cultural space by redeveloping its cruise terminals.

A Study on the Planning and Operation Status of Cruise Terminal in Jeju (제주지역 크루즈터미널 계획 및 운영 실태에 관한 연구)

  • Park, Chung-Keun
    • Journal of the Korean Institute of Rural Architecture
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    • v.20 no.1
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    • pp.85-92
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    • 2018
  • Although Jeju is the best cruise Secondary port in Northeast Asia, currently there are no dedicated cruise terminals. The port international passenger terminal opened in 2015 has a ferry terminal for offshore passengers and a cruise passenger function. Jeju Island is therefore constructing a cruise only terminal with the aim of opening in 2018 to meet the growing passenger demand at the Seoguipo civilian and public ports along with construction of a naval base at Gangjeong Port in Seogwipo City. It also plans to build cruise docks and cruise terminals in the Jeju New Port according to the Jeju port construction basic plan. However, during the construction and planning process of cruise terminals in Jeju, the adequacy of the terminal size is being debated and the immigration facilities are being operated. Therefore, the study analyzed the size of terminals and operation of immigration facilities appropriate for cruise passenger demand by investigating the status of cruise related facilities and operation in Jeju area. Based on this, the Commission hopes to explore the rational direction of the cruise terminal plan to revive the cruise industry in Jeju and provide high quality service to cruise passengers.

A Study on Key Successful Factors of Cruise Port (크루즈 항만의 성공요인에 관한 연구)

  • Lee, Choong Bae;Lee, Jongkoo;Noh, Jinho
    • Journal of Korea Port Economic Association
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    • v.29 no.2
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    • pp.81-111
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    • 2013
  • Along with a general growth in living standards there has been a corresponding increase in the demand for tourism. Cruise based tourism, in particular, has become one of the most dynamic and dramatic growth sectors in the tourism industry over the last 20 years, including in the Northeast Asian region. In line with the growth of passenger numbers, the number of cruise ships and their berth capacities has increased significantly since the late 1970s. Korea, as a peninsular nation, has also experienced a rapid growth in cruise passenger numbers. The national economy has greatly benefited from this as the industry acts as an income generator, creating new jobs and potential investments and in developing local tourism. Ports play an important role in the development of any national cruise industry, providing not only ship berths but supply and bunkering facilities and a gateway to local tourism opportunities. The selection of the optimal cruise port location is an important and complex problem because the decision makers have to consider a large number of criteria which have a significant effect on the economy, environment, human life, and society. This paper investigates those criteria that are significant in developing a successful cruise port by employing a questionnaire survey of major cruise port users - shipping companies and tourism companies. The ports, surveyed in this study are Busan, Incheon, Yeosu and Jeju. All have been identified as important potential cruise ports in the Korean Government's 'The 3rd Port Basic Plan (2011-2020)'.

A Study on Space Planning of Passenger Accommodation Area in Large Cruise Ship (대형 크루즈 선박의 승객거주구역 공간계획에 관한 연구)

  • 이한석;박명규;한창용
    • Korean Institute of Interior Design Journal
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    • no.23
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    • pp.9-16
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    • 2000
  • year in Europe and Asia. Therefore the introduction of new ships continues at a great rate. There is a definite trend toward either large ships or smaller, more luxurious vessels in cruise industry. The day to design and build the large cruise vessel is coming to Korean shipyards, sooner or later. The most important thing to design large cruise vessel is to have a correct comprehension about the feature of cruise vessel, especially of the passenger accommodation area in cruise vessel. This paper is on the spatial features of the passenger accommodation area in cruise vessel. General arrangement drawings, deck plans and technical data of the newest large cruise ships are analysed to understand the spatial features and induce the direction of space planning of passenger accommodation area for the large cruise ship of tomorrow.

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An Analysis of the Mediterranean Cruise Ports' Network Using Social Network Analysis

  • Polasek, Adriana Estefania Valero;Yang, Tae-Hyeon;Park, Sung-Hoon;Yeo, Gi-Tae
    • Journal of Navigation and Port Research
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    • v.44 no.2
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    • pp.73-78
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    • 2020
  • The cruise industry in the Mediterranean region increased from 2000-2018, being the second most important region after the Caribbean. The purpose of this study was to analyze the networks and hub ports of the Mediterranean. This paper used the SNA (Social Network Analysis) methodology, which includes Hub and Authority Combined Centrality (HACC) that has been used to analyze cruise port centrality, as well as degree centrality such as In-Degree, Out-Degree, and Betweenness. This empirical study suggests that the top three ports of the Mediterranean ports' network in terms of hub index are Barcelona, Civitavecchia, and Palma de Mallorca. The academic implications are the suggestion for data integration based on real itineraries and numbers of POC (Port of Calls), as well as the selection of the hubs of the targeted areas. The practical implications are suggested such as a clear requirement for cruise industry, as a way to widen the scope for the Mediterranean region and a valuable reference for cruise ship companies to select the best fit home ports.

A Study on Application of Ubiquitous Technology for Convenient Environment in Cruise Ship

  • Kim, Hyun;Jang, Won-Kyung;Kim, Kyung-Hwa;Shim, Joon-Hwan
    • Journal of Engineering Education Research
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    • v.15 no.5
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    • pp.82-86
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    • 2012
  • These days, the cruise tourist industry is one of the most dynamic and fastest growing components of the leisure industry in the world. Therefore, the cruise ship with ubiquitous technology is expected to enhance the operation efficiency of the ship. It can also provide valuable addition to the ship's service as well as high quality of life to crews and passengers. Since a large number of passengers are dwelling in cruise ship, all passengers are not easy to use ship's facilities, such as restaurants, fitness center, swimming pool and spa at anytime they want. In this paper, passenger service system in ship environment is tested in similar environment and under ship operation condition. We have proposed three applications of ubiquitous technology using Zigbee communication and LabView program.

A Study on the Factors influencing on Perceived Value in the Cruise Service (크루즈서비스에 있어 지각된 가치에 영향을 미치는 요인에 관한 연구)

  • Pak, Myong-Sop;Kwon, Jae-Hyun
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.39
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    • pp.223-249
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    • 2008
  • Recently market potentials of Asian cruise service have driven big western incumbents to make an strategic entry into Asian cruise market. However Korean cruise industry has been on the initiating stage focused on coastal cruise service. Under the circumstances, Korean firms which have intention to provide cruise service ought not to depend mainly on government's institutional supports such as expansion of social infrastructure and consolidation of related law, but to explore and utilize service-oriented factors for customer satisfaction as fundamentals for competitive strategies with some considerations. In this study, we expanded the perceived value literature by demonstrating the role of selected affective factors such as novelty and hedonics on value in the context of cruise service experiences. We also examined the role of customer satisfaction in the affect-value relationship. According to the results, it is analyzed that such determinants of perceived value in cruise-ferry service like novelty and hedonics have some positive influences on customer satisfaction of cruise service. In particular, hedonics is strongly linked to cruise vacationers' value perceptions and repurchase intentions. Overall satisfaction as a mediator accounted for the relationship between affective antecedents and perceived value. The managerial findings of this research are also briefly discussed.

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Research Trends in Global Cruise Industry Using Keyword Network Analysis (키워드 네트워크 분석을 활용한 세계 크루즈산업 연구동향)

  • Jhang, Se-Eun;Lee, Su-Ho
    • Journal of Navigation and Port Research
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    • v.38 no.6
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    • pp.607-614
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    • 2014
  • This article aims to explore and discuss research trends in global cruise industry using keyword network analysis. We visualize keyword networks in each of four groups of 1982-1999, 2000-2004, 2005-2009, 2010-2014 based on the top 20 keyword nodes' degree centrality and betweenness centrality which are selected among four centrality measurements, comparing them with frequency order. The article shows that keyword frequency collected from 240 articles published in international journals is subject to Zipf's law and nodes degree distribution also exhibits power law. We try to find out research trends in global cruise industry to change some important keywords diachronically, visualizing several networks focusing on the top two keywords, cruise and tourism, belonging to all the four year groups, with high degree and betweenness centrality values. Interestingly enough, a new node, China, connecting the top most keywords, appears in the most recent period of 2010-2014 when China has emerged as one of the rapid development countries in global cruise industry. Therefore keyword network analysis used in this article will be useful to understand research trends in global cruise industry because of increase and decrease of numbers of network types in different year groups and the visual connection between important nodes in giant components.

A Study on Basic Strategy and Policy Direction for Incheon Port's Cruise Industry Development (인천항 크루즈산업 발전을 위한 기본 전략과 정책방향에 관한 연구)

  • Choi, Jong Chon;Heo, Hoon
    • Journal of Digital Convergence
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    • v.17 no.3
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    • pp.63-71
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    • 2019
  • The cruise industry is a future-oriented convergence industry based on tourism and shipping, and has attracted great attention not only in the global market but also in Korea. The rapid growth of Asian cruise population, especially in China, has had a considerable impact on both the global market as well as the Korean market. With the recent THAAD problem, the need for diversification of the market has been raised as the entry of cruise tourists from China has been greatly reduced. It is also time for a more systematic and comprehensive development strategy ahead of the opening of the new cruise terminal. This study draws out the problems based on the interviews with experts such as prefectures, travel agencies, and related organizations, as well as analyzing literature on domestic and overseas government plans, policy reports, and research data. Then, the SWOT analysis is used to develop the development strategy and explore the policy support direction. The research scope can be extended to sustainable development model through wider linkage of mid to long term strategy and policy.