• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.12 no.8
• /
• pp.3439-3445
• /
• 2011

The Purpose of this study was to analyze the influence of the country image and brand image of product on Chinese consumers' brand attitude and the purchasing behavior. The results of this research are wrapped up as follows : First, the original country image of product is positive related to the product brand image itself. Second, both the country image and brand image of product have positive influences on consumers' brand attitude. Third, Chinese consumers' brand attitude has positive influences on purchasing behavior. Forth, both the country image and brand image of product have positive influences on consumers' purchasing behavior.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.9 no.5
• /
• pp.1319-1327
• /
• 2008

There has been a lot of research on the creation of emergency evacuation simulators for analyzing the evacuation behaviors. However, it is remarkable that there are very few research on the characteristic of the behavior pattern in crowing, especially the evacuation time delay caused by the collisions and falling-downs, etc. In addition, it is necessary to point out the lack of the research on specifying the location where the collisions and the falling-downs take places. This research aims at creating an emergency evacuation simulator which takes the characteristic of the behavior pattern in crowing - collisions, falling downs, etc - into account. We are also hoping that it will be possible to provide more accurate and useful data ffr emergency evacuation system design through using this simulator.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.10 no.10
• /
• pp.2879-2885
• /
• 2009

Internet is a major source of data on consumer behavior and a medium in which marketers use their knowledge of consumer behavior to influence consumers. The focus of this research has been college students by assuming the constant of the special traits of internet shopping and the shopping tastes of the consumer, in order to closely examine the influences behind the degree of satisfaction of the internet shopping through the shopping value of internet shopping.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.15 no.3
• /
• pp.1396-1403
• /
• 2014

This study aimed to investigate the effectiveness of Hope program, which were consisted in specific knowledge base, motivation, creativity to contribute development of creativity, problem-solving, learning motivation and learning behavior of college students. A total of 49 subjects were selected and took lessons of 14 hours from August 26 to September 13 over three weeks. Those were used for pre and post test to creativity test, problem-solving test, learning motivation test and learning behavior test(Lee, 2009). Because two groups didn't have homogeneity, ANCOVA test were used to verify the difference. The results of ANCOVA on the total scores of creativity, problem-solving, learning motivation and learning behaviors showed that there are statistically significant mean differences between the experiment group and the control group(p<.05).

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.17 no.4
• /
• pp.426-432
• /
• 2016

This is a methodological study that verifies the validity and reliability by translating and modifying the Korean version of Behavior Health Care Competency (BHCC) tool. This study verified the content validity, construct validity, and reliability of 230 nurses working in general hospitals. The BHCC tool was analyzed using a total of 4 factors and 16 items. The tool had a high level of reliability and validity. The BHCC is a measurement tool considering the mental health care of non-psychiatric nurses, and it has meaning in that it establishes basic material so non-psychiatric nurses can manage the patient's physical and potential psychiatric problems effectively.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.16 no.11
• /
• pp.7293-7299
• /
• 2015

The issue of this research is to verify the influence of effort that university students putting and employment goal setting regarding employment preparation behavior. And which behavior affects to the employment goal achievement. This research could surely find that it is positive to employment goal setting. But employment goal setting is not enough to get a actual job. So we should manage job counseling program, and methodical subjects which is directly connected to employment. And also we have to enlarge the opportunity to experience actual job to help graduate students to get a job.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.20 no.11
• /
• pp.189-196
• /
• 2019

This study identifies the moderating effects of cognition on the relationship between self-care confidence and self-care behavior in the diabetic elderly. The participants were 205 elderly subjects with diabetes, who visited a citizen health center located in D city, Korea. Data were collected from 20th April to 31st August 2015, and were analyzed by t-test and multiple regression. Our results reveal no significant differences between the depressive and non-depressive groups, when considering diabetes self-management confidence, knowledge, behavior and cognitive function. Cognitive function had a moderating effect in the relationship between self-care confidence and self-care behavior only in the depressed group. Our results indicate that it is therefore necessary to apply individual nursing intervention based on cognitive function and depression level, and to develop various programs for improving the cognitive function and depression amongst the diabetic elderly.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.13 no.2
• /
• pp.583-596
• /
• 2012

The researchers of the organizational behavior have been interested in the performances of transformational leadership in various environments and cultures. In this study, data were collected to find out the effects of professors' transformational leadership on students’ departmental identification, study engagement and organizational citizenship behavior to school. This study also tested indirect effect between transformational leadership and organizational citizenship behavior via departmental identification and study engagement. The results indicated significant direct relation between professors' transformational leadership and departmental identification, study engagement and citizenship behavior to school. But direct relation between study engagement and citizenship behavior was not found. Departmental identification was found as a mediator between transformational leadership and citizenship behavior. This study suggests that professors' transformational leadership is quite necessary for school, department and student.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.15 no.8
• /
• pp.5053-5061
• /
• 2014

The purpose of this study was to examine the relationship among drinking motivation, daily stress and problem drinking behavior, and to identify the influencing factors of problem drinking behavior in female university students. The participants were 259 female students in university. The data was collected for 1 months from Oct. 28 to Nov. 28, 2013 in a university-located Y city. Questionnaires were used to measure the levels of the drinking motivation, daily stress, and problem drinking behavior. The data was analyzed using descriptive statistics, t-test, ANOVA, Pearson's correlation, stepwise regression, and the IBMSPSS/WIN 19.0 program. The predicting factors for problem drinking behavior were drinking motivation, type of residency and smoking. The variables explained the problem drinking behavior by 35.7%. A survey of the various influencing factors of problem drinking behavior will be required and a drinking reduction program for female university students is needed.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.16 no.5
• /
• pp.3220-3229
• /
• 2015

This study analyzed the effect of team feedback environment on feedback-seeking behavior, and further explored how feedback-seeking behavior led to the feeling of thriving at work and team commitment. Also, we examined the moderating effect of self-efficacy on the relationship between team feedback environment and feedback-seeking behavior. Using survey data from 201 workers employed in various industries in Korea, we found that team feedback environment was positively related to feedback-seeking behavior, and that the relationship was moderated by self-efficacy. In addition, feedback-seeking behavior was positively associated with the feeling of thriving at work and team commitment. The result suggests the importance of feedback-seeking behavior in improving performance as well as work attitude and energy. The result also emphasizes the critical role that team feedback environment plays, and the need to find ways to nurture the environment that fosters feedback seeking and giving.