• Title/Summary/Keyword: Convention destination

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A Study on the Importance and the Satisfaction of the Selection Attributes of the Exhibition and Convention Destination Sites for the MICE(Meeting, Incentive Tour, Convention, and Exhibition) Planners (MICE 기획가의 전시컨벤션 개최지역 선택속성 중요도 및 만족도 분석)

  • Kim, Si-Joong
    • Journal of the Korean association of regional geographers
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    • v.11 no.5
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    • pp.440-457
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    • 2005
  • The purpose of this study was to examine the importance and satisfaction of exhibition and convention destinations from the MICE(meeting, incentive tour, convention, and exhibition) planners. Overall, four results were revealed from this study. First, considering the importance of selection attributes, soundproofing, lighting, temperature, A V facilities, the space of main convention hall and exhibition were the most important attributes. Second, hypothesis 1 suggested that there were statistically significant differences in the attributes of convention destination selection based on the socio-demographic variables. More specifically, a statistically significant was found in the 17 attributes out of 5 factors and 4 demographic variables. Third, hypothesis 2 suggested that there were statistically significant in the attributes of convention destination selection based on the planning characteristics of MICE. For instance, statistically significants were found 9 attributes out of 5 factors and the 4 planning characteristics. Fourth, the regional space of exhibition and convention was the most influential to the intention to revisit, followed by exhibition and convention facilities and use cost. And also, considering the recommendation to the other MICE planners who recently have used exhibition and convention centers, the facilities was the most influential, followed by use cost and tourism space surrounding exhibition and convention centers.

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Online Tourism Review : Three Phases for Successful Destination Relationships

  • Koo, Chulmo;Shin, Seunghun;Hlee, Sunyoung;Moon, Daeseop;Chung, Namho
    • Asia pacific journal of information systems
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    • v.25 no.4
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    • pp.746-762
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    • 2015
  • This study developed a conceptual model that integrated psychological and physical reactions resulting from online tourism reviews through a longitudinal trust-satisfaction model (LSTM) developed based on the extended valence framework and expectation-confirmation theory. Online reviews are essential factor of consumer's purchase decision. This phenomenon is well applied in a tourism context. However, investigations on online reviews in a longitudinal approach in a tourism context are quite limited. Therefore, this study suggests a conceptual model based on LTSM and several propositions about how online tourism reviews, which are divided into factual and experiential reviews, influence the future travelers' perceptions and attitudes, such as expectation, confirmation, and destination loyalty, in a longitudinal format by examining previous related studies. Finally, expected results were discussed and several implications were described theoretically and practically.

Studying Structural Evaluation of Web Link Structure and Performance in Destination Marketing Organizations (웹링크 구조와 웹사이트 성과간의 구조적 평가에 관한 연구: 컨벤션비지터뷰로(CVB)를 대상으로)

  • Joun, Hyo-Jae;Cho, Nam-Jae
    • Journal of Digital Convergence
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    • v.5 no.2
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    • pp.91-98
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    • 2007
  • Destination marketing organizations (DMO) have been building up the cyber city in the WWW. Website for DMO is a core channel to promote regional attractions. This research suggests the issue of criteria for evaluating DMO's performance in the Internet. The method of evaluation focuses on the structure in perspective of linkage based on small world theory and direct network. Convention & Visitors & Bureau (CVB) in tourism and travel industry playa role to promote and held the international meeting and exhibitions. CVB's websites evaluated according to web link structure and performance.

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The Effects of Memorable Travel Experiences, Tourism Brand Equity and Tourism Loyalty - Focus on Foreign Tourists in Seoul - (기억에 남는 관광경험과 관광목적지 브랜드 자산 및 관광목적지 충성도 간의 영향관계 연구 - 서울지역 외국인 관광객을 대상으로 -)

  • Wang, Jia Ying;Yan, Wen Yan;Yoon, Yoo Shik
    • Korea Science and Art Forum
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    • v.29
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    • pp.189-201
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    • 2017
  • The purpose of this study is to identify the factors that constitute the memorable tourism experiences and to grasp the influence relationship between the memorable tourism experience and the tourism destination brand equity and the loyalty of the tourism destination. The scope and method of the research are derived from the survey data collected through the questionnaire survey for foreign tourists who are visiting Korea, the reliability analysis and the feasibility analysis are conducted, and the relationship between the factors is analyzed through regression analysis. The results of this study are as follows. First, the results of the study are as follows. First, the results of the study are as follows. First, Interested exotic experiences, experience with local guides, and local residents' hospitality experience were found to have a significant effect on tourism destination brand assets. Based on this, And provided practical implications.

A Convergent Study on Seoul's Image as a Tourism Destination using V-method: Analysis of Photographs in Chinese Social Media "Renren" (V-method를 활용한 관광 목적지로서의 서울 이미지 융합 연구: 중국 소셜 미디어 "런런 (Renren)" 게시 사진 분석)

  • Feng, Ye;Kim, Chul Won
    • Korea Science and Art Forum
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    • v.22
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    • pp.393-402
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    • 2015
  • This study investigated Seoul's image as a tourism destination that Chinese tourists perceived, taking advantage of Chinese Social Media "Renren". The study used visual method (V-method) to collect images and analyzed them in terms of convergent disciplinary approach. It searched Chinese word, "首爾", in Renren social network. 526 Seoul's photos were collected from 129 users' mini-homepage. Destination planners and marketers should understand how the Chinese tourists perceive the Seoul's image and recognize the contribution factors to representations of the city. It is recommended that more cultural experience should be offered to Chinese tourists.

The Air Carrier연s Liability for Damage Caused by Delay in the Transport of International Air Cargo (국제항공화물의 운송 지연에 대한 항공운송인의 책임)

  • 이강빈
    • Journal of Arbitration Studies
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    • v.13 no.2
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    • pp.377-401
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    • 2004
  • Delay in the air transport occurs when passengers, baggage or cargo do not arrive at their destination at the time indicated in the contract of carriage. The causes of delay in the carriage of cargo are no reservation, lack of space, failure to load the cargo on board, loading the cargo on the wrong plane, failure to off-load the cargo at the right place, or to deliver the covering documents at the right place. The Montreal Convention of 1999 Article 19 provides that "The carrier is liable for damage occasioned by delay in the carriage by air of cargo. Nevertheless, the carrier shall not be liable for damage occasioned by delay if it proves that it and its servants and agents took all measures that could reasonably be required to avoid the damage or that it was impossible for it or them to take such measures." The Montreal Convention Article 22 provides liability limits of the carrier in case of delay for cargo. In the carriage of cargo, the liability of the carrier is limited to 17 SDR per kilogram unless a special declaration as to the value of the cargo has been made. The Montreal Convention Article 19 has shortcomings: it is silent on the duration of the liability for carriage. It does not give any indication concerning the circumstances to be taken into account in cases of delay, and about the length of delay. In conclusion, it is desirable to define the period of carriage with accuracy, and to insert the word 'unreasonable' in Article 19.

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해양문화 보급을 위한 상징화 방안연구

  • Kim, Bee-Tai
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2010.04a
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    • pp.465-466
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    • 2010
  • 해양문화를 시민과의 친숙한 문화 공감대로 확대하기 위한 방법론으로 상징화 작업과 그 상징물의 관광자원화를 통한 해양문화의 보급과 상실된 한민족의 대양문화 회복에 대한 소고.

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A Study on Travel Satisfaction for Segmented Groups of Cultural Destination Attributes (문화관광지 선택속성에 대한 세분시장별 여행만족도에 관한 연구: Fisher's Z값을 활용한 조절효과를 중심으로)

  • Jang, Yang-Lae;Yoon, Yoo-Shik;Park, No-Hyeun
    • Journal of the Korean Geographical Society
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    • v.43 no.6
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    • pp.938-950
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    • 2008
  • This study was to investigate if there were any significant relationships between cultural destination selection attributes and travel satisfaction according to segmented groups of cultural destination attributes. Survey questionnaire was developed based on the previous study and data were collected from on site survey, which was one of the famous cultural tourism destination in Korea such as Booyoe and Kongjoo. Six dimensions of cultural destination attributes were identified from factor analysis and three different segmented groups were determined from cluster analysis. Then, Multiple regression analysis conducted with six destination attributes as independent variables and one travel satisfaction as dependent variable, while Fisher's Z score for three segmented groups were considered as moderator's variable. The results showed that cultural destination attribute affected respondents' level of travel satisfaction and there was differences among segmented groups in terms of their affecting factors to the travel satisfaction. These findings suggested that there were different segmented groups of cultural destination selection attributes and each group pursued different cultural travel products and services.

A study on Global facilitation of the Korea's MICE bureau (우리나라 MICE 뷰로의 글로벌 활성화 방안 연구)

  • Choi, Byeong-Choon
    • International Commerce and Information Review
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    • v.12 no.4
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    • pp.479-508
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    • 2010
  • Korea is leading in G20 summit beginning in 2011 and the 19th United Nations World Tourism Organization(UNWTO) to attract international conferences and meetings. The interests on MICE have been increasing. The MICE, from the mid-l990s, was launched in Singapore in terms of the convention industry leader in Asia, stands for corporate a generic term of Meeting, tourism award Incentive, Convention, and Exhibition. The MICE has been showing many good results as a golden industry such that no pollution has occurred and the effect is very large invisible value can be created because most of the participants in international conference are opinion leaders in each country and they can be Korea brand promoters in their home country after attending the conference and returning to. Korea has been ranked at the world's 11th most-popular destination for international business meetings, confirming its world-class reputation for business events. Korea cities also featured highly on the list. Seoul was ranked seventh globally, while Busan jumped to sixth in Asia and Jeju came in at number eight. Changwon, Daegu, Daejeon, Gyeongju and Gwangju also made their debuts on the Asian list. Consequently, the economic & political effects of MICE industry were investigated and accordingly the revitalization of the global MICE bureau was discussed.

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