• Korean Journal of Cognitive Science
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• v.24 no.2
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• pp.133-171
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• 2013

The gist of a scene can be identified in less than 100msec, and violation in the gist can influence the way to allocate attention to the parts of a scene. In other words, people tend to allocate more attention to the object(s) inconsistent with the gist of a scene and to have better memory of them. To investigate the effects of contextual consistency on the attention allocation and object memory, two experiments were conducted. In both experiments, a $3{\times}2$ factorial design was used with scene presentation time(2s, 5s, and 10s) as a between-subject factor and object-background contextual consistency(consistent, inconsistent) as a within-subject factor. In Experiment 1, eye movements were recorded while the participants viewed line-drawing scenes. The results showed that the eye movement patterns were different according to whether the scenes were consistent or not. Context-inconsistent objects showed faster initial fixation indices, longer fixation times, more frequent returns than context-consistent ones. These results are entirely consistent with those of previous studies. If an object is identified as inconsistent with the gist of a scene, it attracts attention. Furthermore, the inconsistent objects and their locations in the scenes were recalled better than the consistent ones and their locations. Experiment 2 was the same as Experiment 1 except that a dual-task paradigm was used to reduce the amount of attention to allocate to the objects. Participants had to detect the positions of the probe occurring every second while they viewed the scenes. Nonetheless, the result patterns were the same as in Experiment 1. Even when the amount of attention to allocate to the scene contents was reduced, the same effects of contextual inconsistency were observed. These results indicate that the object-background contextual consistency has a strong influence on the way of allocating attention and the memory of objects in a scene.

• Korean Journal of Cognitive Science
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• v.22 no.2
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• pp.173-192
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• 2011

The visual system applies previously learned contextual knowledge to facilitate the perception and encoding of scenes. When extrapolation following the employment of contextual information occurs, it sometimes leads to scene memory distortion: people report as if they saw more than they actually had seen. This phenomenon is called the "boundary extension" effect (Intraub & Richardson, 1989). The present study aimed to clarify the effects of contextual information on boundary extension in a more systematic way. Based on the assumption that it is harder to extract contextual information from inverted scenes compared to intact scenes, we presented inverted scenes either during encoding or retrieval to manipulate the level of contextual information and compared the magnitude of boundary extension effect for upright versus inverted scenes. In a series of experiments, we found that scene inversion during encoding, but not during retrieval, significantly reduced boundary extension. Showing reduced memory distortion for inverted scenes, the current study directly demonstrated that access to contextual information is a critical component of scene extrapolation process.

• The Journal of the Convergence on Culture Technology
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• v.10 no.3
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• pp.675-681
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• 2024

The purpose of this study is to investigate the mediating effects of job characteristics and organizational contextual performance of care workers. This is an empirical analysis of the dual mediating effect of job attitude and organizational climate. A total of 274 caregivers were recruited. SASS process macro was used for data analysis. The results of the study were as follows. First, there was a significant correlation between job characteristics, job attitude, organizational climate, and contextual performance. Second, job attitude and organizational climate had a double mediating effect between job characteristics and contextual performance. Third, job attitude and organizational climate had a significant mediating effect between job characteristics and contextual performance. Based on this, psychological voluntary job competency improvement methods and follow-up studies were suggested to improve the job performance of care workers.

• Korean Management Science Review
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• v.14 no.2
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• pp.199-223
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• 1997

This paper represents an exploratory effort to test empirically the contingent relationships between the contextual variables, such as user task characteristics and personality, and the information characteristics of Accounting Information Systems (AIS), and to prove the effects of influence factors on the increase of personal office productivity. In this study, it was suggested that personal office productivity is influenced by the fit between the contextual variables and the information dimensions of ALS. It was also proved that influence factors have a positive effect on the increase of personal office productivity.

• Asia pacific journal of information systems
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• v.11 no.2
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• pp.141-158
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• 2001

This paper examines the effects of environmental uncertainty, structural decentralization, formalization, complexity and task interdependence on the information sharing through information system. 197 firms in Korea are surveyed and analyzed to investigate the relationship between the contextual variables and the information sharing. The result of multiple regression analysis shows that task interdependence, structural decentralization, complexity are significant factors to influence on the Information Sharing. Also, additional analysis shows that task interdependence, structural decentralization are major factors in service industry, and task interdependence, structural complexity are in manufacturing industry.

• Asian Pacific Journal of Cancer Prevention
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• v.15 no.16
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• pp.6499-6504
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• 2014

Health information-seeking behavior (HISB) is active need-fulfillment behavior whereby health information is obtained from diverse sources, such as the media, and has emerged as an important issue within the transforming medical environment and the rise of medical consumers. However, little is known about the factors that affect HISB and its associations, and the health outcome of HISB. The aim of this study was to examine individual and social contextual factors associated with HISB and to systematically review their effects on health status among post-treatment cancer patients. Individual determinants of HISB included demographic factors, psychosocial factors, perceived efficacy and norms, and health beliefs. Contextual determinants of HISB encompassed community characteristics, neighborhood social capital, and media advocacy. Improving through factors on these two levels, HISB raised individuals' self-care management skills and medical treatment compliance, and enhanced shared decision-making and medical treatment satisfaction. Moreover, because HISB can differ according to individuals' social contextual conditions, it can give rise to communication inequalities. Because these can ultimately lead to health disparities between groups, social interest in HISB and balanced HISB promotion strategies are necessary.

• The Journal of Information Systems
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• v.17 no.3
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• pp.1-24
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• 2008

This study empirically investigated the relationships among inter-organizational contextual factors(assets specificity, long-term orientation and interdependence), information exchange between trading partners, inter-organizational loaming and trust, and inter-organizational performance. In this study, types of information exchanged between trading firms are classified into two broad kinds: transaction information and management information. from empirical results, we found that inter-organizational contextual factors have a greater positive impact on the exchange of management information. It is also observed that the exchange of information positively influences inter-organizational trust and loaming. finally, the results of this study showed that inter-organizational trust and teaming have positive effects on the improvement of inter-organizational performance. Thus, it is concluded that the amount of information exchanged according to the conditions of inter-organizational contextual factors gives rise to inter-organizational teaming and high levels of trust, and high levels of trust and learning contribute to the increase of inter-organizational performance.

• Archives of design research
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• v.16 no.3
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• pp.273-280
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• 2003

Priming Effect, as a part of "Contextual Effect" is the phenomenon that pre-searched product information influences consecutive product evaluation. "Priming Effect" is different from other types of "Contextual Effects" in that pre-searched information doesn't have an direct effect on product evaluation, but an indirect effect which means that pre-searched information influences interpretation of consecutive product evaluation. On the previous theoretical background, this study investigated that how visual images can influence consumer preference and product choice, introducing concept of priming effects into the design of on-line shopping malls. This experiment adopted the digital cameras as the experimental stimulus target products and designed the individual web pages by priming the attributes of price and size. In result of analysis, the difference of product preference by priming attributes was proved to be statistically significant. In this reason, suggesting the background of commercial web page can be the significant factor in choosing products, the priming effects introduced into the design can be positively employed in online advertising.mployed in online advertising.

• Journal of The Korean Association For Science Education
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• v.13 no.2
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• pp.257-271
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• 1993

Four science concepts were selected from high school earth science textbook to investigate the differences in students knowledges activated in laboratory and earth environmemtal contexts. Two items, one is for laboratory and the other for earth environmental contexts, were develped for each selected concept. Students' responses were analyzed in terms of 'Common Activated Knowledges' (CAK), 'Specific Activated Knowledges'(SAK) across students' cognitive frames, grades and sexes. As contextual differences of the problems increased, gender contributed more than other variables to the frequencies of activating CAK and SAK. Context effects were also reported across cognitive frames for CAK, but SAK became more avtivated when the contextual differences of the items become smaller. As a whole, students with laboratory cognitive frames showed more significant context effects than others. Students in 11th grade, with scientific frames and with earth science cognitive frames showed relatively small context effects. The results of the study showed that sciene concepts learned in a laboratory context are not usually transferred spontaneously to earth environmental contexts. Special instructional strategies should developed to overcome the context effects.

• Journal of Information Technology Applications and Management
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• v.19 no.4
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• pp.115-135
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• 2012

Currently, smart signage as a new kind of advertisement media has been widely used and has had a significant effect on consumers. In this study, we examine the impact on the attitude towards smart signage advertisement based on the Ducoffe's Web advertisement model. In particular, we investigate how the advertising factors (interaction, informativeness, irritation, and entertainment) as well as the contextual factors (localization, immediacy, and personalization) have effects on the value and attitude towards smart signage advertisement. Furthermore, we examine the moderating effect of individual defensive propensity on the relationship between affecting factors and the advertising value. By analyzing 192 samples from undergraduates, we found that four out of seven factors have significant effects on the value towards smart signage. More specifically, for advertising factors, informativeness and irritation have positive effects on the advertising value. For contextual factors, on the other hand, localization and entertainment have positive effects on the value towards smart signage. Besides, we discovered that the defensive propensity moderate the relationship between localization and the advertising value.