• Title/Summary/Keyword: Contact media

Search Result 342, Processing Time 0.024 seconds

A Study on Appearance Orientation and Clothing and Cosmetics Purchasing Behaviors according to Media Contact Responses (미디어 접촉반응에 따른 외모지향성과 의복 및 화장품 구매행동 연구)

  • Lee, Mi-Sook;Jun, Ji Hyun
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.18 no.4
    • /
    • pp.87-99
    • /
    • 2016
  • The purpose of this study was to investigate the appearance orientation and clothing and cosmetics purchasing behaviors according to media contact responses. The subjects were 445 female university students in Daejeon and Chungnam province. The measuring instruments was a questionnaire with media contact responses, appearance orientation, clothing and cosmetics purchasing behavior, and subjects' demographic characteristics. The data were analyzed by Cronbach's ${\alpha}$, frequency analysis, ${\chi}^2$ test, ANOVA, Duncan's multiple range test, and regression analysis using SPSS program. The results were as follows. First, female university students had very positive response and attitude on entertainers' appearance, style and products showed by media. Second, media contact response had a significant effect on appearance orientation. The group with a high level of media contact response showed higher appearance orientation than the groups with mediate and low level of media contact response. Third, media contact response had meaningful effects on clothing and cosmetics purchasing behaviors. The group with a high level of media contact response showed higher shopping frequency, purchasing frequency, and more spending on clothing and cosmetics than other groups.

  • PDF

The Relation of Youth-pursuing, Media Appearance Information Interest, and Media Contact Response of Middle-aged Women -Influence of Chronological Age and Cognitive Age- (중년 여성의 젊음추구와 미디어 외모정보관심, 미디어 접촉반응의 관계 -실제연령과 인지연령의 영향력 분석-)

  • Jun, Ji Hyun;Rhee, Young Sun
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.40 no.4
    • /
    • pp.631-640
    • /
    • 2016
  • The youth-pursing syndrome is especially amplified through a variety of media due to medical technology development, increases in social activities, and influence. This study discusses the relationship of youth-pursuing, media appearance information interest, and media contact responses focused middle-aged women. Data were collected from 245 females aged 40-65 in Seoul, Daejeon and Chungbuk area residents. The SPSS WIN 21.0 program analyzed the data by descriptive statistics, factor analysis, and regression analysis. Youth-pursuing derived social, psychological, and outward factors. Only an outward factor of these three dimensions influenced a significant media appearance information interest, and media contact response. The regression analysis results for chronological age and cognitive age, cognitive age influenced all variables significantly (three factors of youth-pursuing, media appearance information interest, and media contact response). But chronological age influenced significantly only the media appearance information interest. This study verified the relationship of youth-pursuing and media variables (media appearance information interest and media contact response).

Difference of Purchase Behavior of Appearance Orientation, Appearance Evaluation, and Fashion Product Purchase Behavior on Media Contact Responses -Focused on Chinese Students in Korea- (미디어 접촉반응에 따른 외모지향과 외모평가, 외모 관련 상품 구매행동 차이 연구 -국내 중국인 유학생을 중심으로-)

  • Jun, Ji-Hyun;Lee, Mi-Sook
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.39 no.4
    • /
    • pp.576-585
    • /
    • 2015
  • This study examined difference of purchase behavior of appearance orientation, appearance evaluation, and fashion product purchase behavior on media contact responses. Data were collected from 315 female Chinese university students in Daejeon and Chungnam from May to June 2013. Data were analyzed by descriptive statistics, t-test, correlation, crosstabs analysis with the SPSS-WIN 20.0 program. The results of this study were as follows. First, media contact responses correlated appearance orientation and appearance evaluation. The active group of media contact responses indicated a more active appearance orientation and appearance evaluation. Second, the active group of media contact responses were fashion product purchase behavior. This study verified the relationship of media contact responses and appearance variables-appearance orientation, appearance evaluation, and fashion product purchase behavior.

A Study of Task-Media Fit and User Satisfaction on the Customer Contact Center (고객센터의 과업-매체적합과 사용자 만족에 관한 연구)

  • Ryu, Il;Kim, Jae-Jon;Shin, Seon-Jin
    • Asia pacific journal of information systems
    • /
    • v.15 no.4
    • /
    • pp.61-87
    • /
    • 2005
  • This paper has two primary objectives: (1) to propose a comprehensive theoretical model that incorporates valuable insights from two complementary streams of research, and (2) to empirically test the model that explain the task-media fit and satisfaction of customer contact center users. The comprehensive model was tested using LISREL analysis on the sample of 232 users who have experience with the customer contact center. The model was supported in customer contact center context, accounting for 29% of the variance in the task-media fit, 53% of the variance in the perceived ease of use, 61% of the variance in the perceived usefulness, and 52% of the variance in the user satisfaction. The results showed that the task-media fit, the perceived ease of use, and the perceived usefulness play a significant role in influencing the user satisfaction of the customer contact center. In addition, task analyzability, media richness, media interactivity, and self-efficacy were found to influence the task-media fit. The paper concludes with discussions and implications for researchers and practitioners.

The relationship between Social Media Sports Contact Motivation and Sports Activity

  • Lee, Yongseon;Jung, Hana
    • International Journal of Advanced Culture Technology
    • /
    • v.10 no.3
    • /
    • pp.263-271
    • /
    • 2022
  • The purpose of this study is to identify the degree of participation and the impact of social media sports contact motivation on sports activities. In order to clarify the purpose of this study, a total of 300 students from 150 male and 150 female university students in Gwangju and Jeonnam provinces in 2020 were selected by the convenience sampling method. The survey tool used to achieve the purpose of this study is the questionnaire method. Therefore, the questionnaire, which has already been verified for reliability and validity in domestic and foreign previous studies, was re-quoted, modified, or supplemented for the purpose of this study. For data processing, SPSS Windows 20.0 Version was used. For specific statistical analysis, frequency analysis, exploratory factor analysis, reliability analysis, and multiple regression analysis were performed according to the purpose of analysis. The results obtained through these results are as follows. First, it was found that the contact motivation for social media sports partially affected the degree of participation in social media sports. Second, it was found that social media sports contact motivation has a partial influence on sports participation. Third, the degree of social media sports participation was found to have a partial influence on sports participation.

Finding Ways to Develop Media Sports and Sports Industry (미디어스포츠와 스포츠산업 발전을 위한 방안 모색)

  • Park, Jang-Jin
    • Journal of Korea Entertainment Industry Association
    • /
    • v.13 no.8
    • /
    • pp.345-356
    • /
    • 2019
  • This study investigated the influence of media sports contact motivation on direct sports participation in order to induce direct sports participation through media sports. In this regard, this study aimed to provide the basic data of media sports and sports participation by studying the effects of consumer's exercise commitment and exercise duration. From April 1, 2019 to April 31, 2019, a survey was conducted on 300 males and females in G and J provinces. To determine the purpose of the study, IBM's SPSS Ver. 21.0 and AMOS Ver. The analysis was performed using a statistical program of 21.0. The results of the study are as follows. First, media sport contact motivation was found to have an effect on exercise commitment. In addition, media sports contact motivation was found to have an effect on exercise persistence and sports participation. In addition, exercise commitment was found to have an effect on exercise duration, and exercise duration was found to affect sports participation. Second, in terms of media sports contact motivation and sports participation, exercise persistence had a mediating effect. In addition, it was found that exercise commitment had a mediating effect on the relationship between media sports contact motivation and exercise persistence, and exercise persistence had a mediating effect on the relationship between exercise commitment and sports participation. Third, media sports contact motivation did not have a direct effect on sports participation. Also, exercise immersion has no mediating effect in the relationship between media sports contact motivation and sports participation. However, in terms of media sports contact motivation and sports participation, exercise commitment and exercise persistence showed a double mediating effect.

Sewage Treatment using Moving Media Complete Mixing Activated Sludge/Solid Contact Process (회전매체를 가진 완전혼합 활성슬러지/Solid Contact 공법을 이용한 하수처리에 관한 연구)

  • 김홍태
    • Magazine of the Korean Society of Agricultural Engineers
    • /
    • v.35 no.4
    • /
    • pp.67-75
    • /
    • 1993
  • This study was carried out to investigate the applicability of Solid Contact Process for the improvement of Moving Media Complete Mixing Activated Sludge(MMCMAS) effluents. Laboratory MMCMAS Reactor and MMCMAS/Solid Contact were operated at the hydraulic loading of 122~340 L/m$^2$/d. The conclusions from this study were as follows ; The addition of Solid Contact tank to the MMCMAS reactor has increased the SCOD and SBOD removal efficiencies of 4 to 67% and 2 to 41%, respectively. In addition, the increments of nitrification rates were about 13 to 46%. It was also observed that the addition of Solid Contact tank has greatly increased the organic removal efficiencies at the higher hydraulic loading rates and also decrement of sludge production rates was 0.1 gVSS/gBODrem. It was therefore concluded that the addition of Solid Contact tank could have polished the effluent of MMCMAS at the higher hydraulic loading rates.

  • PDF

Dynamic Stability Analysis of Flexible Media (유연 매체의 동적 안정성 해석)

  • Jee, Jung-Geun;Hong, Sung-Kwon;Jang, Yong-Hoon;Park, No-Cheol;Park, Young-Pil
    • Proceedings of the Korean Society for Noise and Vibration Engineering Conference
    • /
    • 2004.11a
    • /
    • pp.596-599
    • /
    • 2004
  • The media transport systems, such as printers, copiers, facsimile, ATMs, cameras, etc., have been widely used and being developed rapidly. In the development of those systems, the media feeding mechanism is an important key technology for the design and development of the media transport systems. In this paper, a multi-degree of freedom sheet model with dynamic contact conditions is presented to understand the mechanism of sticking and jamming. A sheet is modelled as a cantilever beam and the feeding velocity is assumed to be constant. The relation between the feeding velocity and the coefficient of friction for guaranteeing stable feeding is presented. Simulations are performed for a horizontal linear guide and a oblique linear guide, calculating the contact force and contact states of mass points.

  • PDF

Investigation on Media Literacy of China Government Officials: Under the View of Public Opinion Guidance

  • Yang, Ting;Seo, Sangho
    • International Journal of Contents
    • /
    • v.14 no.4
    • /
    • pp.10-17
    • /
    • 2018
  • China media environment has drastically changed leading to the an inevitable change of public opinion ecology. Empirical studies have focused less on public opinion guidance, which forms an important component of the government officials' media literacy. This study applied quantitative method in the investigation of media literacy in China. Ideally, media literacy is measured from media cognition, media contact, media usage under the view of public opinion guidance. The findings reveal that the existing problem on 1) incorrect media cognition and public opinion guidance; 2) insufficient contact of personal social media 3) improper tendencies in the use of media to guide the public opinion, especially, on confidential information. Consequently, in order to improve media literacy in China government officials, enhancement of their basic knowledge on news diffusion and public opinion is necessary. Secondly, to effectively deal with "agenda settings", it is important for the government to consider the provision of valuable information and platforms to effectively spread information. So they need to learn how to personally and officially use social media platforms such as Weiboa and Wechat. This ensures they have maximized their potential to acquire valuable information and spread them on valuable platforms. Thirdly, government officials should be able to analyze and understand public opinion trends for official and personal use. Finally, they should understand the development of public opinion and the how online public opinion laws are formed and the target group.

Nonlinear Contact Analysis of the Air Plate in a Fuel Cell (연료전지 공기판의 비선형 접촉 해석)

  • Park, Jung-Sun;Yang, Ji-Hae;Im, Jong-Bin
    • Journal of the Korean Society for Aeronautical & Space Sciences
    • /
    • v.32 no.3
    • /
    • pp.22-29
    • /
    • 2004
  • Deformation of the porous media has influence on performance of a proton exchange membrane fuel cell (PEMFC). The stress distributions and deformation of the porous media are major factors for safe and efficient operation in the PEMFC. In this paper, nonlinear contact analysis of air plate and porous media is performed under a working condition to predict the performance characteristics of the air plates. Two kinds of models are suggested for this study. The first porous media model has nonlinear material properties. The second model has nonlinear material properties with contact condition between porous media and air plate. The numerical analysis results of the two models are somewhat different. It is shown that the nonlinear contact analysis is required for the design study of the PEMFC.