• Journal of Information Technology Applications and Management
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• 제30권2호
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• pp.1-18
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• 2023

Recently, as technology development has accelerated and product life cycles have been shortened, it is necessary to derive key product features from customers in the R&D planning and evaluation stage. More companies want differentiated competitiveness by providing consumer-tailored products based on big data and artificial intelligence technology. To achieve this, the need to correctly grasp the required quality, which is a requirement of consumers, is increasing. However, the existing methods are centered on suppliers or domain experts, so there is a gap from the actual perspective of consumers. In other words, product attributes were defined by suppliers or field experts, but this may not consider consumers' actual perspective. Accordingly, the demand for deriving the product's main attributes through reviews containing consumers' perspectives has recently increased. Therefore, we propose a review data analysis-based required quality methodology containing customer requirements. Specifically, a pre-training language model with a good understanding of Korean reviews was established, consumer intent was correctly identified, and key contents were extracted from the review through a combination of KeyBERT and topic modeling to derive the required quality for each product. RevBERT, a Korean review domain-specific pre-training language model, was established through further pre-training. By comparing the existing pre-training language model KcBERT, we confirmed that RevBERT had a deeper understanding of customer reviews. In addition, all processes other than that of selecting the required quality were linked to the automation process, resulting in the automation of deriving the required quality based on data.

• 조명전기설비학회논문지
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• 제21권10호
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• pp.108-117
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• 2007

고전력수용가포털(Consumer Portal)은 소비자의 다양한 장치들과 광역 네트워크, 그리고 에너지서비스사업자(ESP: 한전 등)의 서비스 애플리케이션 플랫폼을 연결하는 물리적 링크이자 논리적 결합으로, 전력서비스 체계에서 소비자-공급자 간 정보교환과 서비스 거래를 담당하는 양방향 통신의 핵심 인프라로서 포털이다. 전력수용가포털(Consumer Portal)의 성공적인 설계와 개발을 위해서는 효율성, 경제성, 확장성을 고려한 서비스 중심적 표준화 전략이 중요하게 고려되어야 한다. 본 논문에서는 전력수용가포털 설계에 필요한 XML기반의 표준화 안을 psXML(Power System XML)로 제안하고 이를 설계, 구현하여 실제 구축 중인 시스템에 적용하였다. 이는 네트워크 및 프로세서 부담을 최소화할 수 있는 수용가포털을 위한 개방형 표준을 구현한 것이다.

• 한국정보시스템학회지:정보시스템연구
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• 제32권4호
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• pp.29-50
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• 2023

Purpose The impact of online reviews is widely acknowledged, with extensive research focused on text-based reviews. However, there's a lack of research regarding reviews in video format. To address this gap, this study aims to explore the connection between company-sponsored product review videos and the extent of directive speech within them. This article analyzed viewer sentiments expressed in video comments based on the level of directive speech used by the presenter. Design/methodology/approach This study involved analyzing speech acts in review videos based on sponsorship and examining consumer reactions through sentiment analysis of comments. We used Speech Act theory to perform the analysis. Findings YouTubers who receive company sponsorship for review videos tend to employ more directive speech. Furthermore, this increased use of directive speech is associated with a higher occurrence of negative consumer comments. This study's outcomes are valuable for the realm of user-generated content and natural language processing, offering practical insights for YouTube marketing strategies.

• 한국멀티미디어학회논문지
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• 제8권3호
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• pp.413-420
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• 2005

본 논문에서는 WML 페이지를 닷넷 모바일 웹 페이지로 변환하는 웹 서비스를 설계$\cdot$구현하였다. 웹 서비스는 플랫폼과 프로그래밍언어의 제약 없이 누구나 사용 가능하다는 장점을 가지고 있다. 본 논문에서는 별도로 제공되는 변환 시스템을 제공하는 웹 서비스 제공자와 이를 사용하는 웹 서비스 소비자를 함께 구현하였다. 쳅 서비스를 호출하는 웹 서비스 소비자를 구현함으로써 클라이언트(개발자)들은 별다른 작업 없이 웹 서버를 통해 웹 서비스를 호출하여 닷넷 모바일 웹 페이지로 변환된 결과를 받아 볼 수 있다. 또한 웹 서비스의 구현 방법을 고려하지 않고도 이를 사용하여 새로운 응용프로그램을 구현할 수 있다.

• 한국빅데이터학회지
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• 제9권1호
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• pp.75-88
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• 2024

최근 온라인 플랫폼에서 구입한 육회를 섭취한 후 식중독 증상을 호소하거나 방울토마토에서 쓴맛이 난다는 리뷰가 뉴스에 등장한 사례가 있다. 이것은 정부 기관, 식품 제조업체나 유통업체가 온라인 플랫폼의 식품 리뷰를 분석하여 식품 위해를 탐지함으로써 소비자 식품안전 위험을 관리할 수 있음을 시사한다. 본 연구는 감성분석과 대형 언어 모델을 활용하여 식품 리뷰를 분석하고, 부정적인 리뷰를 탐지하여 주요 식품안전 위해(식중독, 변질, 화학적 이취, 이물질)를 다중 라벨링하는 분류 모델을 제안한다. 감성 분류 모델에서는 'funnel' 모델이 낮은 False Positive 비율로 부정 리뷰의 오분류 가능성을 최소화하는 데 효과적이었다. 식품안전 위해 다중 라벨링 모델은 GPT-3.5 보다 GPT-4 Turbo를 활용한 것이 재현율과 정확도 모두 96% 이상으로 높은 성능을 보였다. 정부 기관, 식품 제조업체나 유통업체는 제안된 모델을 사용하여 소비자 리뷰를 실시간으로 모니터링하고, 잠재적인 식품안전 문제를 조기에 탐지함으로써 위험을 관리할 수 있다. 이와 같은 시스템은 기업의 브랜드 평판을 보호하고, 소비자 보호를 강화하며, 궁극적으로는 소비자의 건강과 안전을 증진시키는 결과를 가져올 수 있다.

• Nutrition Research and Practice
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• 제5권5호
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• pp.481-488
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• 2011

Street vended food (SVF) includes food and beverages prepared and sold outdoors or in public areas by street merchants for consumption on the scene or later without further preparation. Due to its low price and convenience, SVF has been popular in Korea for a long time, particularly with high school students. Beyond Korea, SVF is also popular in southeast Asia and southern Africa in the form of ready-to-eat food. This study on high school students, who are main consumers of SVF in Korea, focused on the factors that affect consumer loyalty. The study was performed by questionnaire and used AMOS software to develop a structural equation model. The results of verifying the model's fidelity were $X^2$=685.989, df=261, GFI=0.851, AGFI=0.814, NFI=0.901, CFI=0.907, RMR=0.048, indicating a satisfying structural model. SVF quality and service, emotional response, and the physical environment had a statistically significant effect on consumer loyalty. In contrast, SVF sanitation had no statistically significant effect on consumer loyalty. Based on these results, the sanitary management of SVF needs to be addressed immediately combined with education for SVF providers to maintain a clean environment.

• 한국의류산업학회지
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• 제25권3호
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• pp.304-314
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• 2023

The rapid development of digital technology is diversifying the fashion industry by influencing both the manufacturing processes and the characteristics of fashion products. Although various smart clothing technologies are being developed as part of the government's technology development policy, the number of smart clothing products available to consumers in stores remains very limited. To address this issue, this study analyzes the key attributes of smart clothing as expressed in consumer language. The CIT (Critical Incident Technique) research method was used, and data were collected through an online survey. The study focuses on identifying potential factors that may influence the development direction or strategy of smart clothing. By classifying past experiences and attitudes towards smart clothing into positive and negative categories, it was found that positive responses to smart clothing were heavily influenced by expectations from technology and convenience. Participants' experience with smart technology has had a positive impact on their evaluation of smart clothing. Consumers with negative attitudes towards smart clothing expressed expectations for new benefits resulting from technological development, and indicated that they would consider purchasing such clothing in the future when design and technology improve. Ultimately, this study provides a valuable reference for the development of smart clothing products in Korea by analyzing consumer experiences and acceptance conditions towards smart clothing.

• 복식문화연구
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• 제32권2호
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• pp.247-259
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• 2024

This study assessed the effectiveness of brand image communication on consumer perceptions of cruelty-free fashion brands. Brand messaging data were gathered from postings on the official Instagram accounts of three cruelty-free fashion brands and consumer perception data were gathered from Tweets containing keywords related to each brand. Web crawling and natural language processing were performed using Python and sentiment analysis was conducted using the BERT model. By analyzing Instagram content from Stella McCartney, Patagonia, and Freitag from their inception until 2021, this study found these brands all emphasize environmental aspects but with differing focuses: Stella McCartney on ecological conservation, Patagonia on an active outdoor image, and Freitag on upcycled products. Keyword analysis further indicated consumers perceive these brands in line with their brand messaging: Stella McCartney as high-end and eco-friendly, Patagonia as active and environmentally conscious, and Freitag as centered on recycling. Results based on the assessment of the alignment between brand-driven images and consumer-perceived images and the sentiment evaluation of the brand confirmed the outcomes of brand communication performance. The study revealed a correlation between brand image and positive consumer evaluations, indicating that higher alignment of ethical values leads to more positive consumer assessments. Given that consumers tend to prioritize search keywords over brand concepts, it's important for brands to focus on using visual imagery and promotions to effectively convey brand communication information. These findings highlight the importance of brand communication by emphasizing the connection between ethical brand images and consumer perceptions.

• Nutrition Research and Practice
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• 제4권5호
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• pp.428-432
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• 2010

In this study, we investigated that consumers could differentiate between levels of claims and clarify how a visual aid influences consumer understanding of the different claim levels. We interviewed 2,000 consumers in 13 shopping malls on their perception of and confidence in different levels of health claims using seven point scales. The average confidence scores given by participants were 4.17 for the probable level and 4.07 for the possible level; the score for the probable level was significantly higher than that for the possible level (P < 0.05). Scores for confidence in claims after reading labels with and without a visual aid were 5.27 and 4.43, respectively; the score for labeling with a visual aid was significantly higher than for labeling without a visual aid (P < 0.01). Our results provide compelling evidence that providing health claims with qualifying language differentiating levels of scientific evidence can help consumers understand the strength of scientific evidence behind those claims. Moreover, when a visual aid was included, consumers perceived the scientific levels more clearly and had greater confidence in their meanings than when a visual aid was not included. Although this result suggests that consumers react differently to different claim levels, it is not yet clear whether consumers understand the variations in the degree of scientific support.

• International Journal of Computer Science & Network Security
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• 제23권5호
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• pp.89-94
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• 2023

Cloud-based technology is used in different organizations around the world for various purposes. Using this technology, the service providers provide the service mainly SaaS, PaaS and while the cloud service consumer consumes the services by paying for the service they used or accessed by the principle of "pay per use". The customer of the services can get any services being at different places or locations using different machines or electronic devices. Under the conditions of being well organized and having all necessary infrastructures, the services can be accessed suitably. The identified problem in this study is that cloud providers control and monitor the system or tools by ignoring the calculation and consideration of various faults made from the cloud provider side during service delivery. There are currently problems with ignoring the consumer or client during the monitoring and mentoring system for cloud services consumed at the customer or client level by SLA provisions. The new framework was developed to address the above-mentioned problems. The framework was developed as a unified modeling language. Eight basic components are used to develop the framework. For this research, the researcher developed a prototype by using a selected cloud tool to simulate and java programming language to write a code as well as MySQL to store data during SLA. The researcher used different criteria to validate the developed framework i.e. to validate SLA that is concerned with a cloud service provider, validate what happened when the request from the client-side is less than what is specified in SLA and above what is specified in SLA as well as implementing the monitoring mechanism using the developed Monitoring component. The researcher observed that with the 1st and 3rd criteria the service level agreement was violated and this indicated that if the Service level agreement is monitored or managed only by cloud service prover, there is a violation of LSA. Therefore, the researcher recommended that the service level agreement be managed by both cloud service providers and service consumers in the cloud computing environment.