• 제목/요약/키워드: Consumer's demand

검색결과 387건 처리시간 0.031초

항공물류 시스템 프로세스의 개선에 관한 연구 (A Study of Air Cargo Logistic System Process)

  • 이휘영;이재진
    • 한국컴퓨터정보학회논문지
    • /
    • 제14권9호
    • /
    • pp.179-187
    • /
    • 2009
  • 세계시장은 글로벌(Global)기업의 등장과 함께 국가 간 경계를 약화시켰으며, 제품의 설계, 마케팅 활동은 현지시장 위주, R&D 활동은 지식활동이 활발한 지역 단순 제품의 조립 제조는 저임금 지역으로 분산되고 있다. 이는 생산거점과 판매거점을 연결하는 네트워크(Network) 구성의 중요성이 대두되고 있다는 반증이다. 90년대 초부터는 다품종 소량생산, 고급화 및 소비자의 생산 프로세스 참여를 통한 수요창출 등 소비자 중심의 시장으로 다변화하고 있다. 이는 물류 체계에 있어 기술적 변화 요구에 적절히 대응하는 현상으로, 이를 증명하는 것이 e-비즈니스 등장과 이를 지원하는 부가가치 통신망(VAN: Value added Network) 전자문서교환(EDI : Electronic Data Interchange) 등이다. 본 연구에서는 국내외 육상, 해상 항공물류 시스템에 관한 문헌 연구를 통하여 각 시스템에 대한 실용분석을 시도하였으며, 한편으로 국내 항공사의 모델을 기초하여 항공사 물류시스템의 향후 개선 및 발전 방향을 제시하였다.

기술된 선호이론을 통한 농업생명공학 신상품의 경제성분석 연구 (Economic Evaluation of Agro-biotechnology New Product Using the Stated Preferences Theory)

  • 현병환;신효중;윤석기
    • 기술경영경제학회:학술대회논문집
    • /
    • 기술경영경제학회 1996년도 제10회 동계학술발표회 논문집
    • /
    • pp.179-195
    • /
    • 1996
  • With current. difficulties in Korean agricultural sector, the biotecilnoiogy is considered as the most important factor to offset the inferiority in the agriculture. New products by using the biotechnology would be commercialized and consumed by both producers and consumers. Before its production and distribution researches on new product should be undertaken in many aspects, especially in terms of economic aspects. Main objectives of this study are to measure the economic value of the new product using the agro-biotechnology, here potato microtubers, and to examine whether the stated preferences theory, the Contingent Valuation Method(CVM), could be accepted in the economic analysis for the new biotech product. Through the demand function derived from the consequences of functional relationship, the consumer's surplus was estimated.

  • PDF

소비자의 유전자재조합 콩 식품 구매의사 및 표시요구에 대한 경로 분석 (The Path Analysis of Consumers' Decision-making to Purchase GMO Foods and Request for Labelling It)

  • 허경옥
    • 한국생활과학회지
    • /
    • 제12권3호
    • /
    • pp.351-362
    • /
    • 2003
  • The goal of this study was to examine the effects of perceived risks toward GMO (Genetically Modified Organism) food on the decision-making to purchase it and demands to reveal its Identity. The major results were as follows. First, consumers strongly perceived the risk toward GMO food, and demanded labeling to identify it. But, many consumers had indecisive in the purchase of GMO food. Second, consumers with high level of perceived risks toward GMO food were more likely not to buy GMO food. In addition, the level of perceived risk was high among consumers who had many children. Finally, consumers with high level of perceived risks toward GMO food were more likely to demand the labelling for identifying GMO food. Consumers who had many children and high level of reliability for labelling food safety strongly demanded to label for revealing GMO food.

  • PDF

휴대폰용 일체형 음향 및 진동 발생장치 개발을 위한 연구 (Study on the Development of Integrated Vibration and Sound Generator)

  • 신태명;안진철
    • 한국소음진동공학회논문집
    • /
    • 제13권11호
    • /
    • pp.875-881
    • /
    • 2003
  • The received signal of a mobile phone is normally sensed through two independent means which are the sound generation of a speaker and vibration generation of a vibration motor. As an improvement scheme to meet the consumer's demand on weight reduction and miniaturization of a mobile phone, the design and development of an integrated vibration and sound generating device are performed in this research. To this purpose, the optimal shapes of the voice coil. the permanent magnet and the vibration plate are designed, and the excitation force applied to the vibration system of the new device is estimated and verified through theoretical analyses, computer simulation, and experiments using an expanded model. In addition, vibration performance comparison of the device with the existing vibration motor is performed, and from the overall process, therefore, the method and procedure for the vibration performance analysis of the integrated vibration and sound generating device are established.

경북지역(慶北地域) 관광농업(觀光農業) 육성방안(育成方案) (A Study on farm tourism - in Kyungpook area -)

  • 최규섭;김규래;최상태
    • Current Research on Agriculture and Life Sciences
    • /
    • 제10권
    • /
    • pp.67-97
    • /
    • 1992
  • The study attempted to document the concept of farm tourism by categories and to evaluate the farm tourism projects developed in Kyungpook area, and also to formulate a device for improving such projects in Kyungpook area. For these purposes we have examined the existing patterns of farm tourism projects developed in Kyungpook area since 1986 and evaluated such projects conducted in same area. We also attempted to find out what were the problems conducting such projects. To estimate the demand patterns of farm tourism we have done a survey conducted in city and urban areas and documented consumer's preferences which patterns were willing to. Finally we suggested, in this study, several strategies for improving the farm toruism projects in Kyungpook area.

  • PDF

통신방송 융합 미디어의 상호작용성 효과에 관한 연구 (A Study on the Effects of Interactivity of Convergence Media)

  • 한은정;문형남
    • 한국지능정보시스템학회:학술대회논문집
    • /
    • 한국지능정보시스템학회 2007년도 한국지능정보시스템학회
    • /
    • pp.208-217
    • /
    • 2007
  • The media industry influenced by digital convergence is developing in the direction which the media consumers change their passive attitudes for positive participation on the base of the interactivity of convergence media of telecommunication and broadcasting. And content is progressing toward on-demand service which is customer-oriented and open. In light of these findings, interactivity is the most important feature which is able to shift the paradigm of the media industry and critical success factors which should be considered in order to plan the media strategy. This study is aimed at shedding light on the effects of interactivity factors, which are main factors of ubiquitous environment, on consumer's acceptance intention and describing the role of perceived interactivity and awareness of media substitution in the process of formation of acceptance intention..

  • PDF

CE-Html 및 RSS를 이용한 DTV VOD 전송 (DTV VOD Transmission based on CE-HTML and RSS)

  • 정재우;박병진
    • 한국방송∙미디어공학회:학술대회논문집
    • /
    • 한국방송공학회 2009년도 추계학술대회
    • /
    • pp.357-360
    • /
    • 2009
  • 2008년 IPTV를 시작으로 IP망을 통한 서비스가 본격적으로 시작되었으나 VOD 전송에 있어 대부분의 서비스가 On-demand 형태로 원하는 것을 찾아가서 시청 및 다운로드 받는 형태였다. 시청자 편의와 네트워크의 효율적인 활용을 위해 RSS(Really Simple Syndication)를 활용하여 CE-HTML(Consumer Electronics-HTML)이 탑재된 DTV수신기에 VOD를 전송하는 방법을 소개한다. 본 논문에서는 제안한 전송 기술을 이용하여 시청자는 CE-HTML 브라우저로 RSS 주소를 다운받아 저장하고 삭제하며 DTV 수신기에 설치된 RSS Application 은 저장된 RSS 주소를 활용하여 주기적으로 VOD 데이터를 가져간다. 시청자는 자신이 원하는 VOD가 다운로드 되면 시청한다. 인터넷을 효율적으로 활용하여 DTV 수신기에 풍부한 VOD 서비스를 제공할 수 있는 기술을 제안한다.

  • PDF

DESIGNING AN INTEGRATED STOCKING AND TIE-IN PROMOTION POLICY

  • Lee, Chang-Hwan
    • Management Science and Financial Engineering
    • /
    • 제7권1호
    • /
    • pp.1-26
    • /
    • 2001
  • Assume a company sells two products (a and B) in a retail market. the company adopts a specific promotion mechanism, Tie-in Promotion, in which product A's promotional discount coupon is distributed whenever a consumer purchases product B. Product A will later e sold at a markdown price when consumers eventually take the opportunity to redeem the coupon. in the integrated tie-in promotion and stocking policy, we assume managers of two products coordinate by sharing information on the demand forecast and deciding the order quantities and tie-in promotion program to maximize joint profits. The optimal integrated tie-in policy is analyzed. The integrated tie-in promotion model is then compared with two other base models: (1) a decentralized Newsboy model in which no promotion is considered, and (2) an individual promotion model in which managers design a promotion program to promote one of the two products directly. The factors that make an integrated tie-in promotion a better approach are studied.

  • PDF

Potential Use of Biopolymer-based Nanocomposite Films in Food Packaging Applications

  • Rhim, Jong-Whan
    • Food Science and Biotechnology
    • /
    • 제16권5호
    • /
    • pp.691-709
    • /
    • 2007
  • Concerns on environmental waste problems caused by non-biodegradable petrochemical-based plastic packaging materials as well as consumer's demand for high quality food products has caused an increasing interest in developing biodegradable packaging materials using annually renewable natural biopolymers such as polysaccharides and proteins. However, inherent shortcomings of natural polymer-based packaging materials such as low mechanical properties and low water resistance are causing a major limitation for their industrial use. By the way, recent advent of nanocomposite technology rekindled interests on the use of natural biopolymers in the food packaging application. Polymer nanocomposites, especially natural biopolymer-layered silicate nanocomposites, exhibit markedly improved packaging properties due to their nanometer size dispersion. These improvements include increased mechanical strength, decreased gas permeability, and increased water resistance. Additionally, biologically active ingredients can be added to impart the desired functional properties to the resulting packaging materials. Consequently, natural biopolymer-based nanocomposite packaging materials with bio-functional properties have huge potential for application in the active food packaging industry. In this review, recent advances in the preparation and characterization of natural biopolymer-based nanocomposite films, and their potential use in food packaging applications are addressed.

Current Trends in the Development of Fruit Sorters in Japan

  • Maeda, Hironu;Mizuno, Toshihiro;Kouno, Yoshihide
    • 한국농업기계학회:학술대회논문집
    • /
    • 한국농업기계학회 1993년도 Proceedings of International Conference for Agricultural Machinery and Process Engineering
    • /
    • pp.1302-1311
    • /
    • 1993
  • In the 90 years or so since the beginning of the 20 th century , orchard growing and agricultural fields in Japan have undergone considerable change in terms of production volume, a seen in Fig. 1. as this change in volume progressed, sorting and packing machines have also grown from the first wooden tools, almost too simple to be called " machines" into sophisticated devices that bring together diverse technologies such as machinery , electronics, and optics. Nowadays, Japan/s agricultural industry is facing unprecedentedly serious labor shortage and the rapid aging of its experienced growers and producers, In additions, Japan has changed from a society oriented towards high-volume production and consumption to a more selective society which prefers smaller volume with the tastes of naturally ripended produce. With consumer trends changing there is a new demand on the part of growers for equipment that can not only measure the external quality of produce , but can measure inte nal quality as well.

  • PDF