• Information Systems Review
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• v.9 no.2
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• pp.85-108
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• 2007

Currently, most of big IT companies attempt to penetrate into Internet portal industry aggressively in order to expand their channels(sale, distribution, marketing, R&D, and so on) and to acquire competitive advantages. Existing Internet portals also have become larger and more complex with continuous developments. Therefore, it is necessary to acquire competitive contents to survive the extreme competition and to satisfy diverse needs of customers. In this paper, we have done qualitative analyses on the cases of domestic and foreign major Internet portals which have acquired contents through of M&A and strategic alliances. In our analyses, we identify five factors crucial to the successes and failures of Internet portals. From the analyses, we find that the acquisition of UCC based contents and subscribers over the critical mass point are the two most important factors that should be simultaneously satisfied for the successful M&As. Additional analyses suggest how to acquire synergy effects from successful M&As.

• The Journal of the Convergence on Culture Technology
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• v.3 no.2
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• pp.43-48
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• 2017

5G will bring revolutionary development in mobile communication, and it is anticipated to have complete commercialization including mass adoption rate by 2020s. High number of smart devices including IoT, wearable devices, etc., which have high amount of data usage, will involve even higher data traffics. In addition, media dependency and demand is rapidly rising. These environmental aspects will necessity and sufficient condition for successful implementation of 5G mobile communication system. In this paper, global cooperation and competition for 5G technology leadership will be analyzed and summarized. Through this, proper solution to maintain competency of Korea in future will be proposed.

• Journal of Digital Contents Society
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• v.17 no.4
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• pp.279-286
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• 2016

Recently, the cosmetics industry considers male customers as a consumptive, active customer base who also have purchasing power with their stronger desire for their personal image enhancement. Male-preferred image brands have entered the era of unlimited competition through social media, thus increasing the acquisition of male beauty. Therefore, the information for designing favorable image strategies should be examined. This paper examines male awareness, determined by the degree of appearance management based on four categories (i.e., hair and skin care, makeup, foot and hand care, and plastic surgery). Based on the research, the paper proposes a data service to address the spatial and temporal separation problem between TV CF (the major media for recognizing information) and online $caf{\acute{e}}$/blog the major media for obtaining detailed information.

• Journal of the Korea Society of Computer and Information
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• v.22 no.3
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• pp.155-162
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• 2017

The purpose of this paper is to study renovation plan of value chain from a user's viewpoint by making practical application of digital technology in Korea and China. And it is surely meaningful to investigate the important motivation factors of continuous using smart-phone in two countries, and to analyze the improving effect toward to the quality of life in continuous using smart-phone. By this study we can expect the value improving effect of user experience. The results of hypothesis testing can be summarized as follows: First, the hypothesis that positive affect has a plus effect on pragmatic value is accepted in Korea and China. Secondly, the hypothesis that positive affect has a plus effect on hedonic value is accepted in two countries. Thirdly, the hypothesis that negative affect has a minus effect on pragmatic value is accepted in Korea, but rejected in China. Fourthly, the hypothesis that negative affect has a minus effect on hedonic value is accepted in two countries. Fifthly, the hypothesis that pragmatic value has a plus effect on life satisfaction is rejected in two countries. Sixthly, the hypothesis that hedonic value has a plus effect on life satisfaction is accepted in Korea, but rejected in China. Seventhly, the hypothesis that there is a difference in positive affect, negative affect, pragmatic value, hedonic value and life satisfaction between Korea and China is rejected in positive affect and negative affect, but accepted in pragmatic value, hedonic value and life satisfaction. In the competition among enterprises, user experience instead of goods themselves became influential as a differential factor. And many advanced enterprises began taking a serious view of customer's happiness and user experience improvement.

• Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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• v.19 no.1
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• pp.124-129
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• 2005

Reliability of electric power supply by power system becomes major issue as the electric power industry is recently being regulated. Also a change of environmental condition related to power supply reliability should be considered in the view of power supplier since the competition between energy-industries is strengthen. In other words, because customers may choose other energy source instead of electric power due to an expensive energy charge, enhancing recklessly the reliability of power supply might not be an essential strategy. So to effectively cope with this problem, it is necessary to perceive the reaction of customers against power supply reliability and interruption cost. This paper evaluates the annual interruption costs of customers by regional groups in Korea using a macro approach to cope with these internal and external environment. That is, the each ratio of customer's interruption costs to price of electric power charge is evaluated for public, service, agricultural, fishery, mining, manufactural, and residential consumption by every cities and provinces.

• Journal of Korean Society of Forest Science
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• v.98 no.6
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• pp.703-711
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• 2009

This study was conducted to suggest to establish more effective and differential management strategy of arboretum, through the analysis and comparison between arboretum and representative forest recreational sites. The data was collected through questionnaire at the six fields of forest recreational sites in Daegu and Gyeongsangbuk-do, 447 people who visited these forest recreational sites took part in the questionnaire. As the result of this research, arboretum was positively evaluated by the six strengths from the participants; natural area, experiences and observation activity, conservation of natural environment, promotion of health, reasonable charge of use and a lot of things to see and do. But there is the need for arboretum to develop characteristic rest culture and raise efficiency because arboretum is in keen competition with recreation forests and national parks by several characteristics.

• The Korean Fashion and Textile Research Journal
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• v.18 no.6
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• pp.766-775
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• 2016

In the era of globalization and unlimited competition, Korean universities need a breakthrough in their education system according to the changing education landscape, such as lower graduation requirements to cultivate more multi-talented convergence leaders. While each student has different learning capabilities, which results in different performance and achievements in the same class, the uniform education that most universities are currently offering fails to accommodate such differences. Blended learning, synergically combining offline and online classes, enlarges learning space and enriches learning experiences through diversified tools and materials, including multimedia. Recently, universities are increasingly adopting video contents and on-offline convergence learning strategy. Thus, this study suggests a teaching method based on blended learning to more effectively teach existing pattern CAD and virtual CAD in the Apparel Pattern CAD class. To this end, this researcher developed a teaching-learning method and curriculum according to the blended learning phase and video-based contents. The curriculum consisted of 2D CAD (SuperAlpha: Plus) and 3D CAD (CLO) software learning for 15 weeks. Then, it was loaded to the Learning Management System (LMS) and operated for 15 weeks both online and offline. The performance analysis of LMS usage found that class materials, among online postings, were viewed the most. The discussion menu most accurately depicted students' participation, and students who did not participate in discussions were estimated to check postings less than participating students. A survey on the blended learning found that students prefer digital or more digitized classes, while preferring face to face for Q&As.

• Journal of the Korean Society for information Management
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• v.20 no.4 s.50
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• pp.277-301
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• 2003

Knowledge Management is presented as the management method having the survival and competition of enterprise under variously changing management environment. Knowledge Management is introduced recently as successful survival strategy of advanced enterprise. Scientifically, however, the definition. study model and propulsion method of KM leave much to be desired, and now it has become the subjects of active study among scholars. To creation of the competitive power of the company have to be important knowledge based continuous innovation. That is to say, the knowledge management means a lot to knowledge assets included knowledge, knowledge creating, sharing, and acting This study aims to propose models on the research result based a case study of the financial industry in knowledge creating processes(SECI) and deriving knowledge management styles in the flied works of the bank.

• Journal of the Korean Society of Clothing and Textiles
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• v.34 no.9
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• pp.1504-1514
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• 2010

Relationship marketing can be one of the most efficient strategies to enable a company to achieve business success in the recent marketing environment of tough competition and the diverse desires of consumers for new products. Using relationship marketing instead of mass marketing can help a company increase profits. For proper research in relationship marketing, it is indispensable to study relationship benefits. This study provides specific information in terms of relationship benefits to help develop the marketoriented strategy of a company. The results are as follow. The relationship benefit had a significantly positive effect on relationship quality (trust, satisfaction, and commitment). A relationship benefit was divided into three dimensions: customization benefit, informational benefit, and emotional benefit. Especially, emotional benefit appears as the most positive effect on satisfaction and the customization benefit appeared as the most positive effect on trust and commitment. The customization benefit and emotional benefit had a significantly positive effect on long-term relationship orientation, repurchase intention, and word of mouth. Informational benefit was not a significant influence on repurchase intention and word of mouth. Customization benefit appeared the most positive effect on long-term relationship orientation and word' of mouth. Emotional benefit appeared the most positive effect on repurchase intention. The relationship quality had a significantly positive effect on relationship performance. The findings of this study provide both industry and academic researchers with a guide to increase customer satisfaction in the relationship marketing process.

• Journal of Korea Society of Industrial Information Systems
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• v.18 no.6
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• pp.113-125
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• 2013

Outsourcing is used as one of the effective methods while many companies have to start to innovate everything because of increased fierce global competition, low-growth economy, and varied customers' requirements. Under these conditions, a lot of firms are introducing outsourcing for cost savings, risk reduction, management efficiency, strengthen core competence. The purpose of this study is to analyze the effect of between outsourcing success by outsourcing strategy and factors for selecting outsourcing partners and BSC success in the Korea manufacturing. This study was intended to make it possible to get a practical approach on evaluation and compensation of the outsourcing manufacturing enterprises by identifying outsourcing success factors and BSC performance factors. When an outsourcing partner of enterprise is selected, detailed assessment will be possible in terms of partner's competence, financial factors, institutional factors, and operational factors.