• Title/Summary/Keyword: Communications media

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A Comparative Analysis of CRM Strategies and Establishment Examples of the National Media Corporations in Korea (국내 미디어기업의 CRM 구축 및 적용 전략 비교 연구 - 신문사, 유료방송사, 통신 기업을 중심으로)

  • Kim, Hee-Kyung;Park, Joo-Yeun
    • Korean journal of communication and information
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    • v.45
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    • pp.341-383
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    • 2009
  • Customer Relationship Management (CRM) in the media field is a specialcustomer-centered management method based on the information technology in order to build a long-term relationship with customers, users or subscripted people of media services. The purpose of this study is to examine and compare the various strategies and the characteristics of customer relationship managements of domestic media corporations in the era of the digital convergence. The data is analyzed by in-depth interviews with the CRM managements of newspapers, cable & satellite broadcasters and telecommunication corporations. The result of the study shows that the practicing CRM in the media field has an influence on the management performance and the management's support influences the practice of CRM. CRM is practiced differently according to the scale of the media corporations and revenue. Also the study presents that media corporations which wanted to improve CRM are going through trials and errors caused by the lack of experience of the CRM market in Korea. Therefore this study would provide CRM strategy for CRM marketers in Korea. Furthermore, this study presents concepts to media corporations which do not apply to CRM yet, and theoretical backgrounds which do. Finally, the implication of the study, limitations and problems are explained and discussed.

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A Multichannel TDMA MAC Protocol to Reduce End-to-End Delay in Wireless Mesh Networks

  • Trung, Tran Minh;Mo, Jeong-Hoon
    • ETRI Journal
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    • v.32 no.5
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    • pp.819-822
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    • 2010
  • Supporting QoS over multihop wireless mesh networks is difficult because end-to-end delay increases quickly with the increasing number of hops. This paper introduces a novel multichannel time-division multiple-access media access control (McTMAC) protocol that can help to efficiently reduce delay over multihop networks. Performance evaluation results demonstrate that McTMAC outperforms existing alternative protocols. The max-delay can be reduced by as much as 60% by using McTMAC.

Implementation of a Web-Based Electronic Text for High School's Probability and Statistics Education

  • Choi, Sook-Hee
    • Communications for Statistical Applications and Methods
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    • v.11 no.2
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    • pp.329-343
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    • 2004
  • With advancement of computer and network, world wide web(WWW) as a medium of information communication is generalized in many fields. In educational aspect, applications of WWW as alternative media for class teachings or printed matters are increasing. In this article, we demonstrate a web-based electronic text on the 'probability and statistics' which is one of six fields of mathematics in the 7th curriculum. This text places importance on comprehension of concepts of probability and statistics as an applied science.

Mobile IP 기반의 이종망간 핸드오버

  • Lee, Su-Won;Jang, Hui-Jin;Lee, Byeong-Jun
    • Information and Communications Magazine
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    • v.24 no.4
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    • pp.116-125
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    • 2007
  • 무선랜, WCDMA/HSDPA, 휴대인터넷 와이브로 등 각종 초고속 이동통신 기술이 상용화되면서 모바일 서비스가 화두로 부상했다. 즉 이동 단말 사용자들은 이종망을 넘나들면서도 이동성에 제약 받지 않는 끊김 없는 서비스를 요구하게 되었으며, 이를 실현하기 위해서는각종 액세스 망을 통합하여 관리/운용할 수 있는 공통적인 IP 기반의 이동성 기술이 필요하다. 본 고에서는 Mobile IP 및 Mobile IP를 확장한 주요 이동성 지원 기술을 살펴 본 후 이종망간의 정보 교환 및 상호 작용을 통해 이들을 효율적으로 지원하기 위한 MIH (Media Independent Handover) 기술을 소개한다.

Application Development Center for Multimedia Applications on Broadband Testbed Network

  • Jooyoung-Son;Park, Yanghee
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • 1996.06b
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    • pp.101-106
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    • 1996
  • This paper describes the system and network configurations of the Application Development Center for multimedia applications on Korean broadband testbed network. The center is primarily used for developing networked multimedia services funded by the Korean Ministry of Information and Communications. The center is quipped with ATM switch, multimedia workstations and PCs. More than 180 applications for the broadband testbed network are under development. Several examples will be presented in detail.

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A Proposal of Multimedia Intelligent Database for Medical Diagnosis

  • MODEGI, Toshio;IISAKU, Shun-ichi
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • 1997.06a
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    • pp.61-66
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    • 1997
  • For constructing an intelligent multimedia database system for medical diagnosis, we are focusing on two technological points. One is a retrieval algorithm of databases, and the other is a coding algorithm of multimedia contents. For the first, previously we proposed a front-end database preprocessor called“keyword-network”, and in this paper we present its extended model providing an intelligent logical AND searching function especially for medical differential diagnosis. For the second, we present examples of multimedia intellectual coding methods for cardiovascular examination records.

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Analysis on the viewing parameters of floating display system based on integral imaging

  • Kim, Joo-Hwan;Min, Sung-Wook;Lee, Byoung-Ho
    • 한국정보디스플레이학회:학술대회논문집
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    • 2005.07a
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    • pp.50-53
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    • 2005
  • An analysis on the viewing parameters of floating display system based on integral imaging is introduced. A floating display system based on integral imaging is a three-dimensional display system which can display three-dimensional moving pictures with impressive feeling of depth. The analysis given in this paper will optimize the design of the floating display system for the specific application.

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Angle-Based Virtual Source Location Representation for Spatial Audio Coding

  • Beack, Seung-Kwon;Seo, Jeong-Il;Moon, Han-Gil;Kang, Kyeong-Ok;Hahn, Min-Soo
    • ETRI Journal
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    • v.28 no.2
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    • pp.219-222
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    • 2006
  • Virtual source location information (VSLI) has been newly utilized as a spatial cue for compact representation of multichannel audio. This information is represented as the azimuth of the virtual source vector. The superiority of VSLI is confirmed by comparison of the spectral distances, average bit rates, and subjective assessment with a conventional cue.

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하이브리드 미디어 전송을 위한 MMT 기술 표준화 현황과 전망

  • Seo, Gwang-Deok;Kim, Chang-Gi;Yu, Jeong-Ju
    • Information and Communications Magazine
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    • v.31 no.4
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    • pp.70-78
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    • 2014
  • MMT (MPEG Media Transport) 기술은 지난 4년여 기간 동안 ISO MPEG의 표준화 과정을 거치면서 현재 FDIS (Final Draft for International Standard) 수준까지 도달하였고, 2014년 3월 스페인 발렌시아에서 개최될 제 108차 MPEG 회의에서 국가 투표 (national ballot)를 거쳐 IS (International Standard)로 승인될 예정이다. 본 고에서는 MMT 기술의 표준화 현황과 세부 기술 사항에 대해 분석한다. 또한, 하이브리드 미디어 전송을 지원하기 위한 MMT 표준기술의 기술적 사양에 대해 설명한다.

MMT, UHDTV 서비스 제공에 최적화된 실시간/저지연 전송 프로토콜

  • Yang, Hyeon-Gu
    • Information and Communications Magazine
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    • v.33 no.7
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    • pp.18-24
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    • 2016
  • 본고에서는 MPEG에서 설계하여 ISO 표준화한 실시간/저지연 미디어 전송 기술인 MMT (MPEG Media Transport) 에 대해 알아본다. MMT는 인터넷 환경과 통합된 차세대 방송 시스템에의 적용을 목표로 설계된 기술로, IP 기반 전송 프로토콜의 사용과 HTML5 기반 서비스 제공을 가정하여 MPEG2-TS의 장점을 계승하면서 이종망 및 다기기 서비스의 지원을 고려하여 설계 되었다. 따라서 MMT는 고품질의 UHD TV서비스를 안정적으로 제공함과 동시에 인터넷 활용 부가 서비스 제공을 목적으로 하는 차세대 지상파 방송에 있어 최적화된 표준 기술이라 할 수 있다.