• International Journal of Computer Science & Network Security
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• v.21 no.7
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• pp.305-316
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• 2021

The objective is to recognize the better opportunities from targeted reveal advertising, to show a banner ad to the consumer of online who is most expected to obtain a preferred action like signing up for a newsletter or buying a product. Discovering the most excellent commercial impression, it means the chance to exhibit an advertisement to a consumer needs the capability to calculate the probability that the consumer who perceives the advertisement on the users browser will acquire an accomplishment, that is the consumer will convert. On the other hand, conversion possibility assessment is a demanding process since there is tremendous data growth across different information dimensions and the adaptation event occurs infrequently. Retailers and manufacturers extensively employ the retail services from internet as part of a multichannel distribution and promotion strategy. The rate at which web site visitors transfer to consumers is low for online retail, out coming in high customer acquisition expenses. Approximately 96 percent of web site users concluded exclusive of no shopper purchase[1].This category of conversion rate is collected from the advertising of social media sites and pages that dataset must be estimating and assessing with the concept of big data clustering, which is used to group the particular age group of people along with their behavior. This makes to identify the proper consumer of the production which leads to improve the profitability of the concern.

• The Journal of Information Technology and Database
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• v.8 no.2
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• pp.1-15
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• 2001

In trying to bring about online CRM(customer relationship management), companies have paid much attention to eCRM. The key of eCRM is a recommendation system, which is being used by E-commerce sites to find products to purchase. To maintain a constant flow of marketing information and feedback it is important to staying in touch with customers. In this respect, eCRM becomes a serious business tool for sales activities. In this article we present tee case of Kookmin Internet banking eCRM welch is one of the first examples of implementing eCRM in commercial web site in Korea. We examine how Kookmin Internet banking develops eCRM and how it provides customized services to customers. We also explore the role of eCRM in Internet banking and the level of personalization technology used in Kookmin eCRM case.

• The Journal of Society for e-Business Studies
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• v.3 no.2
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• pp.95-112
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• 1998

With the advent and proliferation of the Internet, Electronic Commerce(EC) on the Internet has become one of the most rapidly growing area and has been the subject of much research lately. EC is commercial transactions using computers in virtual environment through computer networks. The computer system deals with various ranges of things such as products, services, and information on EC. In this paper we describe the construction methods of web site based on the personalization, Also, we present the personalization technology and architecture of the P-Commerce proposed in this paper. Finally, we describe the methods constructing EC site using P-Commerce solution.

• Journal of the Korea Society of Computer and Information
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• v.5 no.3
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• pp.33-39
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• 2000

This paper designed the electronic billing system for implementation web site of the social welfare and help-line. And, it possible to the various supporting method between supporter and receiver on the cyberspace. Also, this system is modified to electronic supporting system from the electronic billing system of EC(Electronic Commercial). The electronic billing system is more security and efficiencial billing system than the conventional off-line system.

• Journal of the Korean Dietetic Association
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• v.12 no.2
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• pp.200-215
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• 2006

This study carried out to assess the quality of the information presented on the internet about nutrition specifically in the field of health functional food by monitoring with 10 panels from May, 2004 to October. Four hundred seven relevant websites were initially selected from a process using 5 search engines and the keywords ‘food’ and ‘nutrition’, and 404 sites actually met all inclusion criteria. Most of the sites evaluated 219 (54.20%) were commercial sites and then distributed noncommercial organization site 93 (23.0%), individual site 92(22.8%). Assessment quality indicator was carried out using the 17 necessary requisites, which has been developed to enable users and information providers to judge the quality of food and nutrition information. The mean score for quality grade was 11.07, five site out of a maximum score of 17 and two sites with the lowest total scores for the quality of food and nutrition information. Noncommercial organization site assessed achieved the highest score in accurate and useful informations to the public. Low ranked sites had the most inaccurate or misleading information, emphasizing only the positive aspects of the information, with little or no evidence. Many commercial sites used personal testimony as the most popular ‘proof’ for the effectiveness of product. This was anecdotal rather than scientific evidence based on which the objective validation was difficult to be made. Therefore, it can be challenging for both public and health professionals, to sort out useful information from a plethora of advertisements and promotions on the web sites. Our results suggest that nutrition professionals should talk about useful information of health, food and nutrition with public and help them find the best available information when using the internet.

• The Journal of Engineering Research
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• v.6 no.1
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• pp.29-39
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• 2004

In the recent IT field, the biggest concerns may be Mobile environment. This means that it becomes part of our life: the Mobile is applied to the areas of teaching, studying, commercial transaction, entertainment etc. In this paper, we implemented Mobile E-BOOK bookstore using WEB, DB, and a Mobile technology. This system takes duplex from to be available in Mobile WEB environment by PDA and actuality WEB site under desk top environment. This paper have presented big possibility in terms of embodied electronic commerce based on the Mobile-based E-BOOKstore system that has not attempted yet commercially.

• The Journal of Korean Association of Computer Education
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• v.8 no.1
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• pp.117-127
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• 2005

Numerous internet pop advertisement are being provided according to the rapid development of e-commercial and a rise in users. However, it has not been based on analysis of users' inclination but just one-sided providing. With that reason, many web-site provider want to advertis e more efficient and distinguished Internet-advertisement as analyzing Server's Log accessed. In this thesis, we have studied and tested relatively simply adoption system to provide personalized advertisement service. In order to influence personal disposition to system as the most effective way, it first of all uses History files as source data and after refining it, it can search not only visitors' inclination but also the others' visit-list on the other server. As a result of it, it can make advertisement more reality and activity.

• Journal of Information Technology Application
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• v.3 no.1
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• pp.1-21
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• 2001

The explosive growth of the Internet and the increasing popularity of the World Wide Web have generated significant interest in the development of electronic commerce in a global online marketplace. The rapid adoption of the Internet as a commercial medium is rapidly expanding the necessity of Web advertisement as a new communication channel. if proper Web advertisement could be suggested to the right user, then effectiveness of Web advertisement will be raised and it will help company to earn more profit. So, this article describes a personalized advertisement technique as a part of intelligent customer services for an electronic newspaper provide. Based on customers history of navigation on the electronic newspapers pages, which are divided into several sections such as politics, economics, sports, culture, and so on, appropriate advertisements (especially, banner ads) are chosen and displayed with the aid of machine learning techniques, when customers visit to the site. To verify feasibility of the technique, an application will be made to one of the most popular e-newspaper publishing company in Korea.

• The Research Journal of the Costume Culture
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• v.18 no.6
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• pp.1112-1128
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• 2010

This study aims to know the trace of Korean musical, consider musical depending on its type, arrange characteristic of musical costume and find out the developmental direction of Korean musical costume with potentials as a culture industry. For study method, the data were collected from thesis, academic journal, book and internet web-site concerning musical costume, literatures were considered and performance costume photos, which were captured via musical performance site, were analyzed. The history of Korean modern-day musical is regarded as starting with (1966) in the full scale. Although foreign musical was imitated in 1970s~1980s, it may be called the growth period of Korean musical because the period showed the commercial possibility. Since 1990s, large-scaled musical securing good work and popularity was popular. In 2000s, musical industry was abundant quantitatively and qualitatively as investment or popularity was significantly expanded. The type of Korean musical are divided to opera musical of European, Broadway musical of American and creative musical of Korean. The costumes used in opera musical of European and Broadway musical of American are borrowed from original works through license or were manufactured in Korea by referring to the costumes of original works and using similar materials or fabrics. The costumes used in creative musical of Korea are designed by either domestic or foreign designers and produced in Korea.

• Journal of the Society of Naval Architects of Korea
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• v.53 no.1
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• pp.69-75
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• 2016

Fabrication of the hull plate demands a lot of man-hour and a high degree of technology. In recent years, commercial shipping orders have been fallen because of intensifying competition with low price of order and labor cost. In order to solve this problem, a countermeasure such as a cost reduction is required. In this study, we are dealing with the method of supplying the forming information of the hull to the production site. We reviewed studies of hull forming that have been proposed so far to develop a method for providing hull forming information. On the basis of given production plans from the production site of shipyard, we discuss how to convert shell plate to production plan. Then, we will discuss the efficiency of the distribution method through the network about the method of hull forming. Thus, we have modified the distribution method which was proposed before. Finally, we will introduce the enhanced method for providing fabrication information of the hull plate to the small and medium-sized shipyards.