• 제목/요약/키워드: Color planning

검색결과 385건 처리시간 0.02초

한국 어패럴 머천다이저의 역할에 대한 연구 (The Role of Apparel Merchandisers’in Korea)

  • 유연실
    • 한국의류학회지
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    • 제24권7호
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    • pp.995-1003
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    • 2000
  • This study examined the role of apparel merchandisers’in Korea. Data were collected by interviewing 7 apparel merchandisers who had worked for major apparel manufacturers. The interviews were analyzed by use of chronologically sequenced events. Korean apparel merchandisers take part in planning and production of the merchandise, sales management, and promotion. Merchandisers’activities related to merchandise planning were as follows: analysis of fashion trend and market, concept evolvement, planning of assortment and volume assortment, time table set up, color pallette decision, fabrication, line adoption, pricing, line preview, production planning, and placing order of materials. Merchandisers’activities related to apparel production were planning and controlling production and consolidation. In sales, merchandisers analyze retail sales and control inventory by reorder or conducting markdown sale. In relation to promotion, apparel merchandisers monitor merchandise advertisement, and educate salesman.

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색채 환경을 고려한 서울시 아파트 외관 색채 계획에 관한 연구 (Study on Exterior Color of Apartments in Seoul for the Color Environment)

  • 이영란;주범
    • 한국실내디자인학회논문집
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    • 제25권2호
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    • pp.143-150
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    • 2016
  • Color plan that contains corporate color of Seoul apartment has a great influence on city environment, considering high-rise vertical dispersion and extent. Therefore, it is necessary to view color plan from an integrative viewpoint. Here, this research aimed at deriving guideline factors of esthetic color plan based on city identity, by recognizing the importance of apartment color and color plan characteristic of recently built brand apartments. Exterior color plan characteristic of Seoul brand apartments seen in this research, first, most of dominance colors were in same color similar tone with warm color in bright and warm image, as the psychological function, accessory colors appeared in similar tone of similar color harmonious with the dominance color. Also, accent color was highlighted with its identity through cooperative color. Second, emotional effect diminished size and weight of high-rise apartment. The upper levels showed clear and clean image, middle to lower level showed stability and comfortable image, on the whole, refined and urbane image that aim for natural and modern image. Therefore, apartment color plan requires, first, in respect of dominance color, unity is required proper for urban image by preparing color permission limitation standard. Second, dominance color and accessory color require historicity and differentiation in sociality that urban identity gets. Third, high-rise upper level cooperative color accent color requires compatibility with urban landscape. Lastly, guideline along with rate is required for color, tone, and pattern, etc. by extent contrast. Here, apartment color plan requires consistent research as urban environment color, also, base study should be accelerated as a part of competitive city branding.

최근 30년간의 패션 트렌드와 패션 컬러의 추이 (Transition of Fashion Trends and Fashion Colors in Recent 30 Years)

  • 이경희
    • 한국의류산업학회지
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    • 제9권2호
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    • pp.167-175
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    • 2007
  • Color is infinitely more complex and challenging when the human element is factored in. The nature of fashion presents additional issues that must be addressed, allowing for even greater possibilities. Fashion trends and fashion colors could be used as a starting point for investigating many possible applications in fashion industry. Modern fashion industry received various information from many medias. Fashion trends and fashion colors must be referred to primarily when planning fashion goods among so much information. In this study, changes in fashion trends and fashion colors from 1966 to 1995 were investigated. The results indicated fashion trends and fashion colors were involved with community, culture and economy. Furthermore, important characteristics of fashion trends were summarized. In recent 30 years fashion trends and fashion colors appeared practical fashion and natural color, amenity fashion and mild color. According to the fashion changes in sensitivity, the color change was evaluated. Fashion colors displayed changes from sign effect to symbol effect. Especially black changed from minus image to plus image made it important fashion color.

실내 주행 이동 로봇을 위한 컬러 이미지를 이용한 표식점 위치 측정 방법 (A landmark position estimation method using a color image for an indoor mobile robot)

  • 유원필;정명진
    • 대한전기학회논문지
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    • 제45권2호
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    • pp.310-318
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    • 1996
  • It is very important for a mobile robot to estimate its current position With precise information about the current position, the mobile robot can do path-planning or environmental map building successfully. In this paper, a position estimation method using one color image is presented. The mobile robot(K2A) takes an image of a corridor and searches for the door and pillar, which are the given landmarks. The color information is used to distinguish the landmarks. In order to represent the presence of the landmarks, Image Mode is defined. This method adopts Kullback information distance. If a landmark is detected, with the color information, the mobile robot identifies the vertical line of the landmark and its crossing point and an experimental navigation is performed.

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원주시의 효율적인 도시조명을 위한 관리 계획에 관한 연구 (A Study on Maintenance Planning for Efficient Urban Lighting in Wonju-si)

  • 이연소;우수진;최기수
    • 조명전기설비학회논문지
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    • 제25권4호
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    • pp.7-15
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    • 2011
  • Based on the master plan, this study classified Wonju-si into five major regions and 19 areas by analyzing its night characteristics and deduced problems by analyzing quantitative light distribution of major points at the regions and areas through the measurement of illuminance and luminance and by surveying people's awareness. To develop eco-friendly night environment image of Wonju, Woju's identify was to be created by the planning for the 19 area and improvements for each type. Additionally, detailed items for maintenance were suggested by classifying them into illuminance, color temperature, luminance, lighting display, lighting time, light distribution type, and so forth.

GSIS를 이용한 제주도 국토개발에 따른 환경변화에 관한 연구 (A Study on Environment Change According to Land Development Plan of Cheju Island Using GSIS Technique)

  • 이병걸;강인준
    • 한국환경과학회지
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    • 제9권1호
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    • pp.27-33
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    • 2000
  • The purpose of this paper is to present the environment change of Cheju Island as land development process using GSIS(Geo-Spatial Information System) technique. We implemented the process based on the maps of soil color, underground water pollution points, land use, land development planning and land sight seeing supported by Cheju Province Office. To use the maps for GSIS data, first we transformed the picture data of the office into raster structured picture data using scanner. Second, the coordinate system was added to raster data using 1/50000 geographic map. Third, we estimated land planning process using GSIS technique(overlay and reclass technique). The results showed that land development effected the natural environment(forest, green field, farm land). However, the chemical pollution and land sight seeing was not so much effected by the land development that was found.

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백화점 비주얼 머천다이징(VMD)의 효과적 전개방안 (A Study on the Effective Development of Visual Merchandising in Department Stores)

  • 박수용;이상경
    • 한국정보컨버전스학회논문지
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    • 제8권1호
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    • pp.31-38
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    • 2015
  • 소비자들은 단순히 상품을 공급받는 소비자가 아닌 가치중심소비를 하고 이미지를 중시하며, 개성화, 감성화되어가는 소비행태를 보이고 있다. 백화점업계에서도 이러한 소비자의 소비행태변화에 적극적으로 대응하고 점포와 판매환경을 시각적으로 차별화하기 위한 전략으로 VMD에 대한 관심을 높여가고 있다. 본 논문에서는 백화점에서의 VMD의 효과적 전개방안을 상품연출, 상품진열, 색채구성, 조명계획, POP, sign display의 여섯 파트로 구분하여 제시하고 있다.

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복합상업시설 간판의 명도변화 색채구성 분석 (Analysis of Color Combination with Value Variation on Signboards in Complex Commercial Facilities)

  • 정재훈
    • 대한건축학회논문집:계획계
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    • 제35권1호
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    • pp.83-92
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    • 2019
  • Advertising signboards are designed for the visibility to affects recall and recognition of costumers. It is well know that the visibility from images is created by the value difference among colors. The research defines whether the background color combination of outdoor signboards is configured to maximize visibility, by a series of color value variation in complex commercial facilities. The subject of study is to examine how the visibility is made by the color combination since visibility cannot be obtained independently. Two steps of analysis were performed to confirm that the color composition of signboards was based on the color value difference. The first is to analyze that the entire colors of signboards are clearly categorized as different value groups. All components of colors, hue, value and chroma had been analyzed by color aesthetic measures to prove that the value variation has the only regularity and the principle of composition. The second step is a further verification with an ample amount of samples to determine whether series of signboards create a value altering pattern. The data for analysis is gained by colorimetric survey and the color data are used for exponentializing the degree of combining, which shows selective affinity between each pair colors.

아메카지 남성복 패션 브랜드의 색채 특성 연구 (A Study on the Color Characteristics of Amekaji Menswear Fashion Brands)

  • 김지형
    • 패션비즈니스
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    • 제27권3호
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    • pp.75-95
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    • 2023
  • This study aims to investigate the color characteristics and utilization of Amekaji fashion in the domestic casual market, with a focus on menswear. A total of 1,882 color data were extracted from 11 representative brands of Amekaji. This results of the study showed that PB, Bk, YR, and Y colors were highly utilized in the overall color, and dkg, g, ltg, and p tones were highly utilized. In particular, R color was highly utilized in the point color, as it was developed into six tones, including v, with high saturation. The analysis by the brand showed that the highest number of colors were extracted from 'Kapital', which is famous for its vintage-style patchwork and dyeing, and that 'PB' and 'Bk' were heavily utilized. By the item, PB colors were mainly utilized for denim, and shirts were diversified with 9 tones. W, a neutral color, was mainly used on clothing tops such as shirts, knits, and T-shirts. This study provides valuable insights into the color sensitivity of Amekaji fashion, which can be used as a useful resource for design development and product planning in the industry. As a future study, we suggest analysis of the utilization of Amekaji colors in the Korean men's casual market along with American and Japanese brands.

여성 피트니스웨어 색채 분석 -2017 SS시즌을 중심으로- (Analysis of Women's Fitness Wear Colors -Focused on 2017 S/S-)

  • 김리라;주미영
    • 패션비즈니스
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    • 제23권2호
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    • pp.110-123
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    • 2019
  • This study aims to investigate the color characteristics of female fitnesswear by analyzing the status of color usage and color arrangement method of each item of female fitnesswear of sports brands. This study targeted eight global total sportswear brands. A total of 2956 colors of female sportswear were collected and analyzed from the homepage of each brand. As a result of analyzing the color of fitnesswear, first, the overall color of the fitnesswear showed high distribution centered on PB, Bk and R of low color tone, such as p and dkg. Moreover, bright tone colors were added for vitality and functional image of sports. Second, as a result of analyzing the color of each item, commonly, the PB, Bk and R had large proportions. Third, as a result of analyzing 2-color arrangements of fitnesswear, color arrangements including achromatic color had overwhelmingly higher frequency than color arrangements that had only chromatic colors. This shows that the color arrangement using achromatic color is important and has a higher preference. Fourth, as a result of extracting the representative color arrangement as color chip and comparing, the 2-color arrangement of female fitnesswear had the characteristics of the color arrangement of large area main color and small amounts of emphasized color centered on achromatic colors of Bk and W. This study is meaningful that it can be utilized as basic data for color planning of fitnesswear brands by subdividing female fitnesswear into 4 items and analyzing the color-tone and arrangement.