• 패션비즈니스
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• 제20권2호
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• pp.97-106
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• 2016

This study aims examine specific image preferences through selected fashion style and evaluation terms. Therefore, this study provided basic information in order to help select a suitable fashion style within a desired image. As times are changing, most people obtain information about fashion through the use of the Internet by utilizing mobile phones and personal computers and less through magazines, newspapers and so on. When people buy clothes, they seem to be more influenced by the design and color than by price and quality. It is not perceived important for buying like company, advertising, the place of purchase etc. The results of the analysis reveal the structural elements of an image having a sense of fashion style and can be categorized as a natural image, romantic image, elegance image, casual image and avant-garde image. Among the six fashion styles, the natural image is regarded the highest A style. The romantic image is the highest B style and elegance image is the C, D, E style. The casual image is the highest F style and avant-garde image is a D style. In regards to appropriate fashion style by ages, the twenty-something population is investigated in finding a fit that is lively and vibrant in style while the thirty-something population is perceived to identify with a more feminine style. The forty-something population has shown to prefer a more luxurious style. Through this observation one can see that there is a distinction is fashion style between ages.

• 조명전기설비학회논문지
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• 제29권9호
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• pp.1-9
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• 2015

The aim of this study is to deduce color temperature and illuminance by conducting the preference & affective evaluation consequent on illuminance change of ambient light in case of the lighting method of ambient light mixed with task light in time of reading which is visual work action among the action in learning space. As a result of the prior survey on preferred lighting method in time of the act of reading targeting 20 experts before doing evaluation, the method of lighting mixed with ambient light and task light was found to be the highest. Such a result is analyzed to be attributable to the fact that the less the difference in illuminance of nearby space and work surface because of the mixed method of lighting, the less the glare, which makes a reader feels easy and concentrate on reading. On the basis of descriptive statistics of evaluation results and impact analysis by category, this study recommends the application of combinations of ambient light illuminance ranging from 40lx to 100lx with color temperature of 5500~6000K in case of the method of lighting mixed with general light and task light.

• 복식문화연구
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• 제19권5호
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• pp.981-992
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• 2011

The objectives of this study were to analyze the design elements of hairstyles, wedding headdresses, and necklines in wedding magazine pictures by using content analysis method and to investigate the differences in image perception according to hairstyle, wedding headdress, and neckline. A quasi-experimental method by questionnaire was used. The experimental design was a $2{\times}5{\times}4$(hairstyles${\times}$wedding headdresses${\times}$necklines) factorial design by 3 independent variables. The subjects consisted of 378 female college students. The results are as follow. First, the most popular among hairstyles, headdresses, and neckline forms were the updo hairstyle, dark brown hair color, the crown headdress, white flowers, and the horizontal bared top. Second, the elements determined to be most elegant and attractive were the medium-up hairstyle and the crown with a veil. However the wedding hat was perceived to be high in individuality and tenderness, while the flower and the wedding hat were perceived to be very pretty. The halter neckline was perceived to be higher in individuality and attractiveness than the other neckline types. Third, the medium-up hairstyle when wearing a crown with veil was perceived to be the most elegant. Placing a flower in the long-wave hairstyle was evaluated as looking most pretty. Fourth, the medium-up hairstyle was higher in preference than the long-wave style. Among wedding headdresses, there was greatest preference for a crown.

• 복식
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• 제65권8호
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• pp.1-21
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• 2015

The purpose of this study is to investigate the self-image of men and the characteristics of their fashion styles, as they are fast becoming an influential consumer group. Men in the thirties and forties who had a higher-than-average interest in fashion were surveyed online and the results from this study are as follows. In terms of variations of self-image connected to situations, we found that there were strong relationships between the preference of the "charming & romantic" image to private meet-ups with acquaintances, "intelligent & classy" to official events, "rational & realistic" to everyday work in an official setting, and "modest & ordinary" to complex situations including family occasions and customary events. Those who aimed for "urban refinement - sensitive" appeal also preferred a "charming & romantic" self-image, while pursuing a "classic & modern" fashion style for official settings and a "gentle & charming" style in private settings. Those who aimed for "stable elegance - intelligent" youth" image preferred the "intelligent & classy" image, while pursuing a "stable & intelligent" fashion style in official settings, and an "intelligent yet active & young" style in private settings. Those who aimed for "rational practicality - comfortable activity" image preferred a "rational & realistic" self-image, while pursuing a "rational & practical" fashion style in official settings, and a "comfortable & active" style in private settings. Those who aimed for "ordinary modesty - plain simplicity"preferred a modest and ordinary self-image, while pursuing an ordinary fashion style, and a simple style in private settings. The various situational assessments used in this study to analyze the fashion-related circumstances for male consumers can be utilized in upcoming studies, and can be an effective indicator of situational consumer preferences in terms of men's fashion marketing and product planning strategies.

• 한국농촌건축학회논문집
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• 제14권4호
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• pp.107-116
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• 2012

This study aims to investigate what degree do the hospital buildings carry out their role in regional scenery. To carry out this study the existing theoretical and field survey was conducted to the 44 private hospitals in small and medium-sized cities - Jeonju city, Kunsan city and Iksan city in Jeonlabukdo district. The contents of the survey are the general aspect of the polled, the image of the buildings, that of medical treatment parts, the relations to the regional scenery. And they are questionnaire surveyed to the 44 private hospital buildings. In questionnaire survey, the 35 professional architects who major architecture and related design and 118 citizens who doesn't major architecture are participated. The results of this study are as follows: 1. Those surveyed who answered those private hospital buildings which have their functional images are barely 20%. Some of 27% answered they have images of the commercial building. Especially in professional architects, 5% of them answered thet have their hospital images. It showed that they don't have their identity in the architectural expression in the processof architectural design. 2. The architectural facade elements that express their images in surveyed buildings are answered that architectural building form is 62%, architectural color is 27% and architectural material is 10% in turn. And the architectural elements that express their images in surveyed buildings are answered that building wall is 56%, architectural decoration is 32%. In this article, the reason why the ratio of the architectural decoration is high is that they don' have their identity in building itself. And they expressed their identity by their decoration, sign system not their buildings. 3. As the preference level for their images, some of the 49% of the total surveyed answered common. The general surveyed answered a little preference. But the architect professional group answered preference is 14%, not preference is 29%. The reason of this article is that the general surveyed are familiar with their buildings. So the questionnaire of the harmony with the surrounding scenery, 25% of the general surveyed answered that they are in harmony with surrounding but 22% of them answered that they are not in them. But In professional group, they answered 6% oh them are positive 37% of them are negative. This results suggests that the identity of the private hospital buildings are established in the process of archiectural design.

• 복식
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• 제61권5호
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• pp.1-20
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• 2011

As a follow-up of a study on design strategies to improve Korea's Korean coast guarduniforms, this study set out to propose Korean coast guard uniforms of a new concept that would meet the changing needs of the times and match the advanced technology and work environments. Three concepts of classical, nautical and techno chic were identified from the design strategies of the previous study. Using the results from a prototype show and preference survey, the investigator divided items into design, color, material, and detail and reflects demands for each of them. As a result, design was examined in four aspects of identity, acknowledgement, unity, and practicality and focused its improvement factors on design differentiated from other organizations' uniforms including ground police, segmentation of size system, adjustment of the length of upper garment to consider activity, and changes to the lines and silhouette to give out a modern image. As for color, the focus was placed on differentiated colors from other organizations' uniforms including ground police through dark blue and ocean color, change toward colors that reflect environmental characteristics, and unity in colors between the summer and winter uniform. As for material, the focus of improvement was put on elasticity, resistance against contamination, warmth retention, texture, wearing sensation, and functionality by taking into account convenience for field workers on coast guard vessels and branch offices who have much time in contact with ocean environments in order to make the materials high-grade. As for detail, structural details were added to give out a modern image such as changing the detail lines, efficiency of storage space, buttons, sleeve hems, ironing lines, and neck collars by taking into account environmental characteristics. The significance of the study lies in that it proposed a development model for large-scale uniform copy design by establishing copy design that secures functionality and is proper for an organization's social and cultural environment.

• 한국의류학회지
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• 제34권12호
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• pp.2006-2021
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• 2010

An authentic national spirit in media (particularly films), traditional images, and color preferences is expressed through movies that are melted in local traditions. This study suggests a direction regarding the characteristics for historical costumes by examining traditional color images and cultural preference in the Chinese film (1987), a representative film that deals with Chinese history and traditions. This movie can illustrate the correlation between the temporal backgrounds and the costumes in the movie with the criteria of Eastern color systems. The results of this research are summarized as follows. First, the image of Chinese traditional colors represented in many parts of and the cultural preferences that underlies their works through the expression of traditional colors. The scenes of traditional costumes and colors express the visual embodiments of the costumes that reflect a specific status, ceremony, or ritual. Second, the traditional colors used in the movie are based on the Yin-Yang theory. Particularly, Red, Yellow, Black is mostly used for ordinary clothing. Third, there are some differences in the use of color arrangements, that change regarding the use of traditional colors according to images and situations that follow the intention of the director. Planning the color arrangements is considered an engaging connectivity between traditions and images in the movie and it is extended or reduced based on cultural preferences. Fourth, the increase and decrease of color arrangements is distinctively represented as the story of the movie proceeds.

• 대한교통학회지
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• 제22권4호
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• pp.97-106
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• 2004

최근에 친환경적성에 대한 사회적 관심이 높아짐에 따라 도로건설에 있어서도 주변자연 조건을 훼손을 최소화할 수 있는 터널에 대한 수요가 늘어나고 있고(2001년 12월 현재 전년대비 42.7% 증가), 터널의 연장도 장대화(일반적으로 연장 1km이상의 터널)되고 있다. 그러나 장대터널은 장시간동안 좁고 한정된 공간에서의 주행을 하게 되는 운전자의 심리적 불안감을 증가시키고 집중력과 주변지역으로부터의 외부정보 인지가 충분하지 않는 등 인적, 물적의 다양한 교통문제와 깊은 관련을 갖고 있다. 따라서 본 연구에서는 현재 개통 운영 중인 터널을 대상으로 조명색채에 따른 내부경관을 연구함으로서 터널 내부조명시설의 개선을 통한 주행 쾌적성의 증대효과를 기대할 수 있는 방안제시에 주 목적을 두고 있다. 본 연구에서는 조명색채에 대한 감성이미지를 나타내기 위한 형용사 선정을 위하여 컬러 플래닝 시스템(CPS)를 사용하였다. CPS는 인간의 감성 표현을 정의된 "용어"로 표현하고 이 "용어"는 "이미지 스케일"상에 검색되어 이에 결합된 "이미지 패널"로 특정의 색채로 지정되는 일련의 과정을 나타낸다. 그리고 이렇게 선정된 용어로 SD(Semantic Differential Scale)법을 이용하여 설문지를 작성하고, 요인분석을 통해 피실험자들의 의식구조를 파악하였다. 또한 LISREL을 이용하여 터널 내부경관의 '선호도'를 종속변수로 한 모형을 구축한 결과, 조명색채에 대한 경관선호도에 영향을 미치는 요인으로 색채의 정서성과 기능성을 제시하였다.

• 복식문화연구
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• 제26권2호
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• pp.233-250
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• 2018

This study examined images typical to this city and explored ways to develop cultural products using these images. Researchers reviewed literature about fashion cultural products and related previous research, and then conducted a closed-ended survey to analyze universal fashion preferences. For the examination material, such a way was used as information data base and network review inside and outside the country, dissertation screen, and published media including separate volumes. The following are considering points in the developing process. First, the study identified design, color, price, practicality and quality as factors that should be taken into consideration when using the image of Gangneung. In particular, it determined that the image needs to reflect a modern sensibility while maximizing its representation of local culture. Second, Gangneung's symbolic image should incorporate the sea, Gyeongpo, and coffee. In other words, the sea, Gyeongpo, and coffee should receive top symbolic priority. Third, from a development perspective, the most appropriate items for displaying the image include t-shirts, keychains, umbrellas, or other accessories, since these items are easily available in terms of price. In sum, this study highlighted the necessity of reconsidering Gangneung's currents ymbolic image, suggesting that a new image should be developed. Developing a typical fashion cultural product image will enrich Gangneung's cultural industry and the distribution of newly designed products will improve the localeconomy.

• 감성과학
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• 제14권4호
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• pp.593-604
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• 2011

본 연구는 새롭게 조명되고 있는 실내 벽면녹화 공간화의 영역확대와 복합적이고 다 학문적 관점으로써 관람자 선호요인을 파악하여 실내 공간디자인에 관련한 다양한 정보를 구축하고자 하는 시도이다. 실내 벽면녹화의 사례를 자극물로 선정하여 관람자 선호시점에 대한 요인의 상호 상관 관계성을 구체적이고 개별적 특성으로 추출해냄으로써 폭 넓게 확산되고 있는 실내 벽면녹화 공간영역의 적용 가능성을 제안하였다. 요인분석 결과 관람자들은 자극물에 대해 '쾌적한, 멋진, 풍요로운'의 3가지 차원으로 구분하여 인지하고, 선호도와 상관관계가 높은 형용사 이미지 언어는 '시원한, 깔끔한, 자연스러운, 편안한, 아름다운' 이다. 자극물에 대한 선호디자인 요소의 공통되는 중요도는 색채>구성요소>이미지 형태 식물특성 순으로 나타났으며, 구체적인 디자인 수준별 요소는 대비조>가구>모던 중심형 넝쿨성 관엽식물 순으로 선호되는 것으로 나타났다. 한편 본 연구는 실내 벽면녹화디자인의 정량적 측정에 관련한 프로세스를 제안함으로써 새로운 디자인방향제시의 기회를 갖는데 의의를 두고 있으며, 신뢰도를 높이기 위한 지속적인 검증 연구가 필요하다고 본다.